What #WeAreAllUkrainians does

#WeAreAllUkrainians is a charitable non-profit (gemeinnützige GmbH) incorporated in Hamburg, Germany, on 1 June 2022, evolved from an ad-hoc initiative launched by Dr. Wladimir Klitschko and Tatjana Kiel in the first days of the Russian invasion of Ukraine. The organization coordinates humanitarian aid inside Ukraine and integration support for Ukrainian refugees in Germany, working through verified local NGO partners (Save Ukraine, Klitschko Foundation, BGV Charity Fund, BeAnAngel e.V., Living Hope/Zhyva Nadiya, ImpactForce) and a broad network of German corporate and media sponsors (RTL Wir helfen Kindern, dm drogerie markt, Rossmann, DVAG, Siemens Caring Hands, SAP Solidarity Fund, Auswärtiges Amt).

The product portfolio spans child-protection programs (12 day centers for orphans, Chatbot for Children, Krisenchat integration, Resilience Boxes co-designed with Charité, Flourish camps), psychosocial and women-focused programs (Hope & Healing Centers in Kyiv, Hope for Women serving 500 widows of fallen soldiers, VOLYA bracelet mentoring, Psychosocial Support for Women and Girls, Empowering Female Journalists in Ukraine), education programs (School of Resilience, Resilient Cities, Prosthesis Fitting Training), and acute relief and infrastructure (Power Generators, Christmas parcels, LifePacks, medical consumables, rehabilitation walking aids). Technology stack is light: FundraisingBox for donation processing with tax-receipt generation above 300 EUR, PayPal, a Microsoft Teams internal collaboration layer, Matomo self-hosted analytics, and the Formidable-built NLP chatbot for child psychological first aid.

The business model is donation-funded: individual donations, coordinated major-donor contributions starting at 10,000 EUR, corporate partnerships, in-kind contributions, and event-based fundraising (Elbphilharmonie Concert for Humanity 2026, Rebuild Ukraine Benefit Opera Gala, benefit football match with HSV and DFB All-Stars, book royalties from 'Stolen Lives'). Reported cumulative donations exceed 10 million euros with administrative costs maintained below 10% (some internal sources cite below 5%) via a predominantly volunteer team led by managing directors Dörte Kruppa and Tatjana Kiel. Customer segments are dual: individual and corporate donors (revenue side) and war-affected populations in Ukraine plus Ukrainian refugees in Germany (beneficiary side).

Name

#WeAreAllUkrainians

Legal name

#WeAreAllUkrainians gemeinnützige GmbH (gGmbH)

Website

https://weareallukrainians.de

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

A Hamburg-based non-profit founded in 2022 that delivers humanitarian aid to Ukraine and psychosocial support to Ukrainian refugees in Germany through a portfolio of child-protection, women's empowerment, and emergency relief programs funded by individual and corporate donations.

Ownership category

akta.pro rank

Product category

Humanitarian Aid Services

NAICS

Emergency and Other Relief Services (624230), Social Assistance (624), Community Housing Services (62422)

SIC

Services-Social Services (8300), Services-Health Services (8000)

akta.pro primary industry

Refugee, Migration & Displacement Support (BPAGABAH)

akta.pro secondary industries

Refugee, IDP & Migration Humanitarian Assistance (BPAGAAAH), Humanitarian Health & Emergency Medical Relief NGOs (HLAJAKAE), Refugee & Immigrant Support Services (BPAGAEAI), Emergency Shelter, NFIs & Winterization for Displaced Populations (BPADAHAG)

Keywords

• Humanitarian aid
• Refugee support
• Psychosocial support
• Donation fundraising
• Disaster relief

Headquarters

HQ city

Hamburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Individual Donations: Monetary donations from individuals, with direct bank transfers and PayPal options. Donations over 300 euros receive official donation receipts.
2. Corporate Partnerships: Coordinated donations from companies starting at 10,000 euros with customized project proposals. Major donors receive individualized support options.
3. Event Fundraising: Revenue from charity events including concerts, benefit matches, and galas where proceeds benefit specific humanitarian projects.
4. In-Kind Donations: Acceptance of bulk palletized donations in kind checked against local needs and available logistics to Ukraine.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

#WeAreAllUkrainians delivers humanitarian aid and psychosocial support services to war-affected populations in Ukraine and Ukrainian refugees in Germany. Its service portfolio spans evacuation logistics, rehabilitation and trauma counseling, mental health chat platforms, in-kind aid distribution, child and women support programs, and education and resilience-building initiatives, all funded through donations and executed via vetted local NGO partners.

Product overview

#WeAreAllUkrainians is a non-profit charitable organization (gGmbH) founded in February 2022 that delivers humanitarian aid to Ukraine. The organization operates a portfolio of interconnected programs including psychological support initiatives (Chatbot for Children, Krisenchat crisis chat, Hope & Healing Centers, Resilience Boxes), educational and child welfare projects (Day Centers for Orphans, Flourish Project, School of Resilience, Playgrounds Reconstruction), women's empowerment programs (VOLYA bracelet with mentoring, Psychosocial Support for Women and Girls, Empowering Female Journalists), and infrastructure/in-kind aid (power generators, medical supplies, rehabilitation walking aids). Key campaigns include #BringBackTheKids for recovering deported children and Childhood Ends When War Begins for psychological awareness. The organization connects Ukrainian needs with German donors and NGOs, operating primarily through digital platforms and partner networks.

Differentiator

Problem solved

Functional benefit

Products and services

• Chatbot for Children Digital psychological first-aid chatbot designed for children affected by the war in Ukraine, providing accessible mental health support at scale.

Quantifiable outcome

• Over 70 aid projects implemented since founding
• +3 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability2 records

Feature1 record

Partnerships

31 partnerships are on record, tiered core and major.

• Deutsche Gesellschaft e.V.coreStrategic or Co-development Partner · 1 January 2024Berlin-based organization supporting 'Empowering Female Journalists in Ukraine' project
• Save UkrainecoreStrategic or Co-development Partner · 1 January 2022Local NGO partner on the ground in Ukraine implementing aid projects. Coordinates evacuation of people from Russian-occupied territories, distributes relief supplies, and operates community centers.
• Klitschko FoundationcoreStrategic or Co-development Partner · 1 January 2022Non-profit organization developing civil society in Ukraine through non-formal education. Since war outbreak, focused on humanitarian aid for Ukrainian population, especially youth. Partner for educational projects.
• BGV Charity FundcoreStrategic or Co-development Partner · 1 January 2022Established by BGV Group Management to organize aid to Ukraine during the war and rebuild the country. Certified local partner identifying aid projects and structured donation needs.
• RTL – Wir helfen Kindern StiftungcoreStrategic or Co-development PartnerGerman foundation providing major funding for humanitarian projects. Partnered on RTL fundraising marathon and establishment of 12 day centers for orphans.
• dm drogerie marktmajorGTM or Marketing PartnerGerman retail chain supporting humanitarian aid efforts
• RossmannmajorGTM or Marketing PartnerGerman retail chain financing chatbot programming and installation for children, plus playground projects
• DVAG (Deutsche Vermögensberatung)majorGTM or Marketing PartnerGerman financial services company supporting WAAU initiatives
• Hamburg-Kyiv City PactcoreStrategic or Co-development PartnerCooperation partner of the 'Pakt für Solidarität und Zukunft' between Hamburg and Kyiv, along with Handelskammer Hamburg and Hanseatic Help e.V.
• Hanseatic Help e.V.majorChannel Partner/ Reseller/ DistributorHamburg-based humanitarian organization for collection and distribution of aid supplies
• DaftarimajorChannel Partner/ Reseller/ DistributorE-commerce partner for VOLYA bracelet sales with 50% of proceeds going to WAAU
• Living Hope / Zhyva NadiyacoreStrategic or Co-development PartnerUkrainian organization supporting women on path to economic independence, partner for Hope for Women project
• ImpactForcecoreStrategic or Co-development PartnerUkrainian NGO founded and led by women supporting female entrepreneurship in Ukraine
• Gender ZedcoreStrategic or Co-development PartnerPartner in Zaporizhzhya for female journalists empowerment program
• Press Club of ReformscoreStrategic or Co-development PartnerPartner in Kropyvnyzkyj for female journalists empowerment program
• HSV (Hamburger Sport-Verein)majorGTM or Marketing PartnerOrganized benefit match All-Stars for Ukraine with DFB All-Stars
• DFB All-StarsmajorGTM or Marketing PartnerParticipated in benefit match for Ukraine solidarity
• Kyiv Symphony OrchestramajorGTM or Marketing PartnerPerformed at Elbphilharmonie benefit concert 'Concert for Humanity'
• help alliance gGmbHmajorGTM or Marketing PartnerSupported Concert for Tomorrow fundraising for music school reconstruction
• FlixBusmajorGTM or Marketing PartnerProvided free transportation for Ukrainian refugees after arrival at Berlin train station
• REWE GroupmajorGTM or Marketing PartnerLocal dealers provided meals for Ukrainian refugees
• REHAG AGmajorGTM or Marketing PartnerSupplied 130 power generators for Ukraine after infrastructure bombardment
• LAMILUXmajorGTM or Marketing PartnerDonated 17,000 m² window film for replacement of destroyed windows
• Sozialbehörde HamburgmajorGTM or Marketing PartnerHamburg Social Welfare Authority providing medical consumables
• Apotheker ohne GrenzenmajorGTM or Marketing PartnerMedical supply donations for humanitarian aid
• HAVASmajorGTM or Marketing PartnerCreative agency partner for digital out-of-home campaign awarded Gold
• Ocean OutdoormajorGTM or Marketing PartnerDigital out-of-home advertising partner for visibility campaign
• FormidablemajorTechnology or IntegrationDeveloped child-friendly chatbot based on scientific findings for psychological first aid
• BeAnAngel e.V.coreStrategic or Co-development PartnerLocal evacuation NGO for people from Russian-threatened/occupied areas of Ukraine. 720 people evacuated.
• Frankfurt For UkrainemajorStrategic or Co-development PartnerOrganized boat trip for Ukrainian refugees on Main river with Jobcenter and Volkshochschule Frankfurt
• Löwenstein MedicalmajorGTM or Marketing PartnerPrivate doctors and medical company supporting hospitals with equipment

Scale indicators24 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Save the Children Germany: Established international NGO with German operations focused on children's welfare in conflict zones. Comparable child-focused humanitarian programming with significant Ukraine presence and larger institutional footprint.
• Aktion Deutschland Hilft: German alliance of more than 20 aid organizations coordinating humanitarian relief internationally, including Ukraine responses. Broader incumbent with diversified humanitarian portfolio and established donor base in Germany.
• Caritas international: German Catholic humanitarian aid organization with extensive international relief operations including Ukraine. Broader incumbent offering overlapping refugee and humanitarian services with institutional funding base.
• Diakonie Katastrophenhilfe: German humanitarian aid organization providing disaster relief and reconstruction aid internationally. Larger, established German humanitarian brand with broader international portfolio including Ukraine programming.

Direct peers

• Save Ukraine: Local Ukrainian NGO partner implementing aid projects on the ground, coordinating evacuations, distributing relief supplies, and operating community centers. Shares overlapping operational scope in Ukraine.
• BeAnAngel e.V. Evacuation NGO for people from Russian-threatened/occupied areas of Ukraine. Has evacuated 720 people through bus transport with WAAU funding support—directly comparable mission in active war evacuation.
• Hanseatic Help e.V. Hamburg-based humanitarian organization focused on collection and distribution of aid supplies. Operates as both a partner and direct peer in the same Hamburg ecosystem with overlapping Ukraine aid focus.
• Klitschko Foundation: Ukrainian non-profit developing civil society through non-formal education; since war outbreak focused on humanitarian aid for Ukrainian population, especially youth. Co-founder relationship with WAAU through Dr. Wladimir Klitschko.
• BGV Charity Fund: Ukrainian charitable fund established by BGV Group Management to organize aid and rebuild Ukraine. Certified local partner identifying aid projects and structured donation needs in active conflict zones.
• Apotheker ohne Grenzen: German non-profit providing medical/pharmaceutical aid in crisis regions. Listed as a partner supplying medical consumables for WAAU's humanitarian aid—directly comparable mission in medical humanitarian relief to Ukraine.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/weareallukrainians
• Instagraminstagram.com/weareallukrainians2022/?hl=de

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about #WeAreAllUkrainians