What Terra Academia does

Terra Academia is a French non-profit association (loi 1901) founded in 2023 at the initiative of Veolia that operates as an ecological transformation school and accelerator. Headquartered in Paris with a pioneer campus in Arras and planned expansions to Deauville (2027) and Le Mans, the organization delivers a portfolio of educational programs ranging from a state-recognized Bachelor in Ecological and Digital Transformation (RNCP level 6, co-constructed with Panthéon-Assas University and Efrei) to orientation programs for high school students (EcoL'ab), short-format professional training (maintenance, heating optimization, eco-design), executive sessions via its IHETE research institute, and acceleration programs for local authorities and SMEs/ETIs. Its pedagogy is built on a proprietary framework called "l'écologie des compétences" integrating technical, ecological, and behavioral skills, with training outcomes measured by observable changes in learner behavior.

The business model combines multiple revenue streams: annual tuition for the Bachelor (€2,500-€11,900, sliding-scale by family income), orientation program fees (€200-€4,800), per-participant or per-group pricing for technical training (€1,300-€2,700), premium executive programs via IHETE, and group discovery programs for youth in professional insertion (€2,700 per group). Distribution is hybrid, leveraging the Parcoursup national admissions platform for the Bachelor, direct website enrollment, institutional referrals via Mission Locale and CEJ référents, and direct B2B sales to enterprises, local authorities, and public institutions. The TAVD program, a laureate of France 2030 AMI Compétences et Métiers d'Avenir operated by Banque des Territoires, provides government funding to train 55,000 persons and sensitize 180,000 others to sustainable city professions over 5 years.

Terra Academia operates as a coalition of economic, academic, public, and associative actors including Veolia (founding), Dassault Systèmes, ManpowerGroup, ADEO, LinkedIn, ESSEC, Institut Mines-Télécom, EM Normandie, Efrei, Panthéon-Assas, and regional authorities. The organization also co-launched the Observatoire des compétences vertes with LinkedIn. Its go-to-market combines community-led recruitment through campus and professional networks, enterprise field sales to organizational buyers, and event-driven awareness via the IHETE annual session and public agenda.

Name

Terra Academia

Legal name

Terra Academia

Website

https://terra-academia.org

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

Terra Academia is a French non-profit founded in 2023 by Veolia that operates as an ecological transformation school, delivering degree programs, professional training, and executive education across a multi-campus network (Arras, Paris, forthcoming Deauville/Le Mans) to students, technicians, and public/private organizations developing green skills.

Ownership category

akta.pro rank

Product category

Vocational Training and Ecological Transformation Education

NAICS

Colleges, Universities, and Professional Schools (6113), Technical and Trade Schools (6115), Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Technical Universities with Energy, Materials & Sustainability Focus (EDAHAEAL)

akta.pro secondary industry

Public Research Universities with Multi-Campus Systems (EDAHAAAI)

Keywords

• Ecological transformation education
• Green skills training
• Professional certification programs
• Executive sustainability programs
• Territorial workforce development

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Degree Programs (Bachelor): Bac+3 Bachelor program conferring state-recognized licence grade (RNCP level 6) in Ecological and Digital Transformation, co-constructed with Panthéon-Assas University and Efrei. Tuition fees range from €2,500 to €11,900 per year based on family income.
2. Professional and Continuing Education: Short-format technical training programs for professionals including maintenance, heating systems, and eco-design. Priced at €1,300 per participant for standard programs and €2,700 per group for youth orientation programs.
3. Orientation Programs (EcoL'ab): Annual orientation program for high school students and career changers with sliding-scale fees between €200 and €4,800 based on social criteria.
4. Group Training Sessions: Short-format group discovery programs such as Parcours Découverte Métiers (3-day, 21h, 6-18 participants) priced at €2,700 HT per group for youth in professional integration.
5. IHETE Annual Sessions and Accelerators: Premium executive programs and accelerator programs for local authorities and SMEs/ETIs targeting leaders and decision-makers in ecological transition.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Terra Academia is a French ecological transformation school that delivers a portfolio of educational and training programs for students, professionals, executives, and organizations. Offerings span a state-recognized Bachelor degree (RNCP level 6), the EcoL'ab orientation program, short-format professional courses in maintenance, heating, and eco-design, the IHETE executive research institute with its annual session, and territorial accelerators for local governments and SMEs. The school operates across multiple French campuses and is anchored in a coalition of industrial, academic, and public partners.

Product overview

Terra Academia is a training institution focused on ecological transformation, offering a portfolio of educational programs including degree programs (Bachelor), orientation programs (EcoL'ab), professional discovery pathways (Parcours découverte métiers), and specialized technical training courses (maintenance, heating, eco-design). The institution operates through IHETE (research institute), campus locations, and acceleration programs for local governments and SMEs. The programs range from short 3-day workshops to 3-year degree programs, all addressing ecological transformation skills development.

Differentiator

Problem solved

Functional benefit

Products and services

• Bachelor Transformation Écologique et Numérique A 3-year Bac+3 degree program providing skills in ecological transformation, responsible digital technology, and management sciences, designed for baccalauréat holders and accessible via Parcoursup. Co-developed with Panthéon-Assas University and Efrei, the program leads to a state-controlled licence degree and RNCP level 6 certification.
• EcoL'ab Orientation A 1-year orientation program for high school students and career changers, covering 8 thematic modules exploring ecological transformation sectors and professions, with personalized assessment, hackathons, and career guidance. Priced on a sliding scale between €200 and €4,800 per student per year based on social criteria.
• Parcours Découverte Métiers A 3-day/21-hour introductory program for young job seekers (CEJ, Mission Locale) to understand ecological transformation challenges and discover related professions and skills. Priced at €2,700 HT per group of 6 to 18 participants.
• Maintenance Industrielle Durable A 16-hour technical training program helping industrial maintenance professionals understand ecological challenges and implement concrete actions for sustainable performance improvements. Priced at €1,300 HT per participant and delivered through 10 microlearning modules plus 2 in-person sessions.
• Optimisation des installations de chauffage centralisées Practical training to optimize management and performance of centralized heating installations for professionals in the facilities management and energy sectors.
• Eco-conception dans le secteur industriel Training program for eco-design principles and practices in the industrial sector, leveraging the 3DExperience platform in partnership with Dassault Systèmes.
• Session Annuelle IHETE Annual premium training session for executives and decision-makers on ecological transformation, delivered through IHETE (Institut des Hautes Études de la Transformation Écologique), the organization's cross-disciplinary research and training institute.
• Accélérateur Intercommunalités Acceleration program for local government communities (intercommunalités) and elected officials to advance ecological transformation in their territories, anchored by the partnership with the Mayor of Deauville and Communauté de Communes Cœur Côte-Fleurie.

Quantifiable outcome

• 86% satisfaction rate and 100% usefulness rate for the Maintenance Industrielle Durable program (Oct 2025 - June 2026)
• +1 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

18 partnerships are on record, tiered core, major, significant, regional and minor.

• VeoliacoreStrategic or Co-development PartnerVeolia is the founding partner of Terra Academia, having initiated the organization in 2023. Veolia provides institutional legitimacy, executive sponsorship (CEO-level engagement), employee talent for programs, and ongoing operational support. Terra Academia was born at Veolia's initiative and the company remains a central coalition member.
• Université Panthéon-AssascoreStrategic or Co-development PartnerCo-constructor of the Bachelor Transformation Écologique et Numérique program. Provides academic accreditation, state-recognized licence grade authority, and management science expertise. The Bachelor confers a grade de licence controlled by the French State through this partnership.
• Efrei PariscoreStrategic or Co-development PartnerCo-constructor of the Bachelor Transformation Écologique et Numérique program alongside Panthéon-Assas and Terra Academia. Contributes engineering and digital technology expertise to the program's tri-dimensional curriculum (ecology, digital responsibility, management sciences).
• Dassault SystèmesmajorStrategic or Co-development PartnerActive partner providing industrial design and eco-design expertise. Joint action planned to train students on eco-conception (industrial design for sustainability) rather than standard industrial conception. Leverages 3DExperience platform for sustainable design education.
• ManpowerGroupmajorStrategic or Co-development PartnerPartnership focused on green skills development and talent placement in ecological transformation roles. ManpowerGroup contributes labor market expertise, recruitment infrastructure, and employer network access for program graduates.
• ADEOmajorStrategic or Co-development PartnerPartner providing retail and DIY sector expertise on sustainable practices and circular economy. Contributes to curriculum development and offers real-world project opportunities for students.
• ESSEC Business SchoolsignificantStrategic or Co-development PartnerAcademic partner contributing management and business strategy expertise to the pedagogical coalition. Provides thought leadership on ecological transformation of business models.
• Institut Mines-Télécom (IMT)significantStrategic or Co-development PartnerAcademic partner contributing engineering school network expertise, digital technology curriculum, and research capabilities in sustainable industrial practices.
• EM Normandie Business SchoolsignificantStrategic or Co-development PartnerAcademic partner contributing management education and territorial development expertise, with potential campus collaboration in the Normandy region.
• LinkedInsignificantStrategic or Co-development PartnerJoint launch of the Observatoire des compétences vertes (Green Skills Observatory) with Terra Academia and LinkedIn's Economic Graph data, providing labor market intelligence on green skills demand.
• Maire de Deauville / Communauté de Communes Cœur Côte-FleurieregionalStrategic or Co-development PartnerPhilippe Augier, Mayor of Deauville and President of the inter-community, is a committed partner providing institutional support for the Deauville campus focused on sustainable tourism and coastal preservation. The partnership emphasizes governance training for local elected officials.
• Région Hauts-de-FranceregionalStrategic or Co-development PartnerRegional government partner supporting the Arras campus and territorial ecological transformation initiatives in the Hauts-de-France region, which is undergoing significant industrial and energy transition.
• Sanso LongchampminorStrategic or Co-development PartnerListed as a partner institution contributing to the ecological transformation coalition.
• Campus des Métiers et QualificationsregionalStrategic or Co-development PartnerCampus des Métiers network partner contributing to vocational education and training ecosystem development in territories.
• Université d'ArtoisregionalStrategic or Co-development PartnerRegional university partner contributing to the Arras campus ecosystem and local academic network.
• AD NormandieregionalStrategic or Co-development PartnerNormandy regional development agency contributing to the Deauville campus development and territorial ecological initiatives.
• Rev3regionalStrategic or Co-development PartnerThird Industrial Revolution network initiative in Hauts-de-France contributing to regional energy and ecological transition ecosystem around the Arras campus.
• Mylight150minorStrategic or Co-development PartnerCo-CEO Ondine Suavet testified to the value of Terra Academia for injecting green digital skills into traditional trades, contributing to talent recruitment collaboration.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• OpenClassrooms: French online education provider offering state-recognized degree programs and employer-funded reskilling pathways. Comparable in delivering RNCP-level credentials, partnering with enterprises for workforce transformation, and operating a hybrid online/employer-funded model in France.
• Wild Code School: French private tech training school with multi-city campuses and strong employer partnerships focused on digital reskilling. Comparable to Terra Academia in its territory-anchored campus model, employer-driven curriculum, and B2B/B2C hybrid revenue approach, though in a different vertical.
• EIT Climate-KIC: EU-backed climate innovation and skills community offering education, accelerator programs, and capacity-building across European regions. Directly comparable to Terra Academia's coalition model, regional ecosystem approach, and focus on green skills and ecological transformation, with a broader geographic footprint.
• École 42: French non-profit tuition-free school founded by Xavier Niel with a coalition of corporate partners and multi-city campus model. Highly comparable as a French association-style training institution backed by major industry partners, with a proprietary pedagogical framework and multiple physical campuses.

Broad incumbents

• Mines Paris - PSL: Prestigious French engineering school under Institut Mines-Télécom with sustainability and energy transition research and programs. Comparable in its technical + sustainability orientation and IMT network affiliation (an existing Terra Academia partner), but operates as a much larger established institution.
• ESSEC Business School: Major French business school with established sustainability and ESG programs and executive education. Comparable in its coalition academic partner role, executive training (like IHETE), and contribution to Terra Academia's pedagogical framework, though at much greater scale.
• EM Normandie Business School: French business school with sustainability and territorial development programs and multi-campus structure (including Normandie). Comparable to Terra Academia in offering business education with ecological transition content and territorial anchoring, but broader in scope.
• Sciences Po: Leading French university with strong programs in environmental policy, ecological transition, and executive education. Comparable in delivering state-recognized degrees, executive sessions for public-sector leaders, and French policy-aligned sustainability training.

Others

• ADEME: French ecological transition agency that funds and produces training, certifications, and resources for the green economy. Comparable as a French state-aligned ecosystem actor shaping green-skills demand that Terra Academia serves, rather than as a direct competitor.

Emerging players

• LinkedIn Learning: Global professional development platform with an expanding green-skills catalog and labor-market intelligence via LinkedIn's Economic Graph. Comparable as a partner (joint Green Skills Observatory) and as an alternative channel for the same enterprise L&D buyers Terra Academia targets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@Terra-Academia
• Facebookfacebook.com/terra.academia
• LinkedInlinkedin.com/company/terra-academia
• Instagraminstagram.com/terra_academia_

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Terra Academia