VETPAC ANIMAL HEALTH

What VETPAC ANIMAL HEALTH does

VETPAC Animal Health (Pty) Ltd. is a privately held South African distributor of natural feed additives, nutritional supplements, and biosecurity products serving livestock farmers across Sub-Saharan Africa. Founded in 1998 in Pretoria East by Copper and Cheryl Ludick, the company operates as a multi-principal distribution platform rather than a manufacturer, sourcing proprietary products from international suppliers including Nuproxa Switzerland (BioCholine), ID4 Feed (ID Phyt Capcin), Unipoint AG (Klinofeed), Herbonis Animal Health (Panbonis), and Intracare Netherlands (Intra Hydrocare, Intra Chickpaper). VETPAC holds sole importer and distributor rights for Intracare's biosecurity products in South Africa.

The core product portfolio comprises scientifically formulated feed additives organized by species (poultry broilers, poultry layers, cattle, sheep and goats, swine) plus companion animal and bird seed consumer lines. Underlying technologies include standardized Solanum glaucophyllum-derived bioactive vitamin D3 glycosides (Panbonis), esterified choline conjugate technology (BioCholine), 4 Angstrom sedimentary clinoptilolite with selective ammonia binding (Klinofeed), and ultra-stabilized hydrogen peroxide for water system disinfection (Intra Hydrocare). Several products carry EU regulatory approvals (E568 feed additive registration, EU Organic Farming/FiBL certification, PT05 registration) and CH-organic certification for premium organic production markets.

The business model is direct-to-customer product sales (one-time purchase, no subscription component) to a mix of commercial and small-scale farmers, with revenue generated through a small in-house sales team (three named contacts) handling inquiries via phone, email, and website contact form. Products are sold in multiple packaging sizes (20kg, 25kg bags, sachets, liquid formats) targeted at small farmer accessibility. The company maintains marketing presence through its website, Facebook, LinkedIn, and Instagram, supported by downloadable technical brochures and educational articles. No revenue figures, headcount, funding events, or customer logos are disclosed in public materials.

Name

VETPAC ANIMAL HEALTH

Legal name

VETPAC Animal Health (Pty)Ltd.

Website

https://vetpac.co.za

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

VETPAC Animal Health is a South African-founded (1998), privately held distributor of natural feed additives, nutritional supplements, and biosecurity products for livestock farmers across Sub-Saharan Africa, sourcing proprietary formulations from European suppliers.

Ownership category

akta.pro rank

Product category

Animal Feed Additives

NAICS

Support Activities for Animal Production (1152), Other Animal Food Manufacturing (311119)

SIC

Agricultural Prod-Livestock & Animal Specialties (200), Agricultural Services (700)

akta.pro industry

PRIMARYAFAEANAB

Livestock & Farm Animal Veterinary Services

Agriculture & Food Production/Animal Production & Aquaculture/Animal Health & Veterinary Services

SECONDARYAFACADAB

Routine On-Farm Veterinary Services (Exams, Treatment, Prescribing)

Agriculture & Food Production/Agricultural Services (Custom Farming, Agronomy, Veterinary)/Veterinary Services (Farm Animal & Herd Health)

Keywords

• Natural feed additives
• Animal nutrition supplements
• Livestock biosecurity solutions
• Poultry feed additives
• Veterinary feed supplements

Headquarters

HQ city

Pretoria

HQ country

South Africa

HQ region

Africa

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Feed Additive Sales: Sale of natural feed additives and nutritional supplements to livestock farmers across Sub-Saharan Africa. Products are sold in various packaging sizes including 20kg bags, 25kg bags, sachets, and liquid formats. Revenue is generated through direct product sales with no subscription component mentioned.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

VETPAC Animal Health is a supplier of natural feed additives, nutritional supplements, and biosecurity solutions for livestock production across Sub-Saharan Africa. The company sources products from international manufacturers (Nuproxa Switzerland, ID4 Feed, Unipoint AG, Herbonis, and Intracare) and distributes them to commercial and small-scale livestock farmers. Its product portfolio covers poultry broilers, poultry layers, cattle, sheep & goats, swine, companion animals, bird seed, and biosecurity applications, with cost-effective packaging sizes tailored to smallholder farmers.

Product overview

VETPAC Animal Health is a supplier of natural feed additives operating across Sub-Saharan Africa. The product portfolio consists of feed additives and nutritional supplements organized by animal category (Poultry Broilers, Poultry Layers, Cattle, Sheep & Goats, Swine/Pigs, Companion Animals, Bird Seed) plus biosecurity solutions. Core feed additives include Ascogen (nucleotide metabolites), BioCholine (natural choline supplement), ID Phyt Capcin (phytogenic capsaicin supplement), Klinofeed (silicate ammonia binder), Panbonis 10 (bioactive vitamin D3), ESB3 (coccidiosis treatment), Intra Calferol (calcium/phosphorus supplement), and Intra Mineral SE + VIT E (antioxidant). Biosecurity offerings include Intra Hydrocare (water system disinfectant) and Intra Chickpaper (chick paper). The company also manufactures Bird Seed products. Products are sourced from international producers including Nuproxa Switzerland Ltd, ID4 Feed, Unipoint AG, Herbonis, and Intracare.

Differentiator

Problem solved

Functional benefit

Brands

• Vetpac Bird Seed: Premium range of expertly blended bird seeds designed to meet the nutritional needs of birds of all kinds

Products and services

• Ascogen A unique feed supplement composed of naturally occurring and biologically active metabolites of nucleotide metabolism, using inactivated yeast (Saccharomyces cerevisiae) as carrier. Optimizes cell metabolism of gastrointestinal cells, liver cells, glandular cells, intestinal flora, and immunocompetent cells in livestock.
• BioCholine A herbal animal feed supplement containing natural, stable, and highly bioavailable choline in conjugated/esterified form (phosphatidyl choline, lecithins) along with phospholipids and essential fatty acids. Serves as a natural substitute for synthetic choline chloride, supporting lipid metabolism and reducing fatty liver syndrome.
• ID Phyt Capcin A highly effective phytogenic supplement obtained from entire chili pepper, standardized in capsaicinoids using a patented cultivation process with the capsaicinoid content coated in a fatty matrix. Provides anti-inflammatory, antioxidant, digestive, immune system support, and glucose metabolism modification properties for livestock.
• Intra Aerosol A natural essential oils blend (eucalyptus, peppermint oil with menthol) providing respiratory relief, alleviating breathing discomfort, and offering a cooling effect for heat stress management in poultry and swine.
• Klinofeed A crystalline silicate (clinoptilolite of sedimentary origin) feed additive with a 4 Angstrom pore structure that selectively binds ammonia without adsorbing vitamins, trace elements, or amino acids. Functions as a mycotoxin binder, anti-caking agent, pellet binder, and moisture absorbent. Approved in EU Register of Feed Additives (E568) and EU Organic Farming standards.
• Panbonis 10 A complementary feed containing standardized 1,25-dihydroxycholecalciferol-glycosides from dried and ground Solanum glaucophyllum leaves. Provides the bioactive form of vitamin D3 directly, requiring no activation steps, for improved calcium/phosphorus metabolism, eggshell quality, and skeletal integrity. Panbonis 10 Green variant certified to CH-organic standards.
• ESB3 An in-water medication for treating coccidiosis with broad-spectrum activity against all Eimeria species. Contains Sulfaclozine sodium monohydrate and is also effective against Pasteurella multocida and Salmonella infections in poultry.
• Intra Calferol A liquid supplement containing concentrated stabilized Vitamin D3 with organic calcium, magnesium, and a phosphorus releaser. Targets optimal skeleton and egg shell formation through calcium/phosphorus/magnesium homeostasis in poultry.
• Intra Mineral SE + VIT E A highly concentrated Selenium and Vitamin E (20%) drinking water supplement with strong anti-oxidative capacities for combating cellular damage from free radicals in poultry.
• Intra Hydrocare An ultra-stabilized hydrogen peroxide (590 g/l) product for cleaning and disinfection of drinking water systems. Removes biofilm and eliminates bacteria, viruses, yeasts, and fungi. Proven effective against Avian Influenza virus with PT05 registration in Europe. VETPAC is sole importer and distributor in South Africa.
• Intra Chickpaper A degradable chick paper with optimal texture providing feet and legs stability, grip, and safety for day-old chicks. Stimulates early feed intake and guides chicks to feed and water sources. Proven in 60 countries with 2x lower risk of chick leg tendon slipping.
• Bird Seed A premium range of expertly blended bird seeds designed to meet the nutritional needs of birds, manufactured by Vetpac Bird Seed. Available for various bird species.

Quantifiable outcome

• Improves calcium and phosphorus metabolism leading to better eggshell quality and musculoskeletal integrity (Panbonis)
• +5 more outcomes

Segments7 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Seven partnerships are on record, tiered core.

• Nuproxa Switzerland LtdcoreTechnology or IntegrationNuproxa Switzerland Ltd is the supplier of BioCholine, a unique herbal animal feed supplement containing natural, stable, and highly bioavailable choline in conjugated/esterified form. BioCholine is a key product in VETPAC's portfolio for livestock nutritional support.
• ID4 FeedcoreTechnology or IntegrationID4 Feed is the supplier of ID Phyt Capcin, a highly effective phytogenic supplement obtained from the entire chili pepper with patented cultivation process. The capsaicinoid content is maximized using proprietary methods and coated in a fatty matrix.
• Unipoint AGcoreTechnology or IntegrationUnipoint AG supplies Klinofeed, a natural silicon silicate (clinoptilolite of sedimentary origin) developed by Prof. WM Meier ETHZ. Klinofeed selectively binds ammonia and toxic pollutants within the digestive tract and also functions as a mycotoxin binder and flow improver.
• Herbonis Animal Health GmbHcoreTechnology or IntegrationHerbonis Animal Health GmbH is the supplier of Panbonis, a unique feed supplement containing standardized levels of 1,25-dihydroxycholecalciferol-glycosides from dried and ground Solanum glaucophyllum leaves. Panbonis provides the bioactive form of vitamin D3 directly.
• Intracare (Netherlands)coreTechnology or IntegrationIntracare supplies VETPAC Animal Health as the sole importer and distributor of Intra Hydrocare and Intra Chickpaper products in South Africa. Intra Hydrocare is a stabilized hydrogen peroxide product for drinking water hygiene, while Intra Chickpaper provides chick paper solutions proven in 60 countries.
• UniPoint AGcoreTechnology or IntegrationAdditional partnership with UniPoint AG for Klinofeed product, confirming the exclusive distribution arrangement for this specialized mineral feed additive with selective binding capabilities.
• Nuproxa (Nuproxa CH)coreTechnology or IntegrationAdditional reference to Nuproxa for BioCholine supply, confirming the ongoing supplier relationship for this esterified choline product.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Alltech: US-headquartered global animal nutrition company selling natural feed additives (yeast, organic trace minerals, probiotics) across species; highly comparable as a direct competitor offering natural alternatives to antibiotics in livestock production, including across Sub-Saharan Africa.
• Phibro Animal Health: Animal health company selling nutritional specialty products and pharmaceuticals for poultry, swine and cattle including coccidiosis treatments like VETPAC's ESB3; comparable because it overlaps in therapeutic and nutritional feed solutions for the same livestock producers.
• Kemin Industries: Specialty ingredient manufacturer focused on feed additives for livestock and poultry health (essential oils, antioxidants, acidifiers); directly comparable as a developer and supplier of differentiated natural additives like VETPAC's ID Phyt Capcin and Intra Mineral SE.
• Novus International: Animal nutrition company specializing in methionine, trace minerals and feed additives for poultry and swine; closely comparable to VETPAC in selling targeted nutritional supplements with documented production outcomes to commercial farmers.

Broad incumbents

• Nutreco: Global animal nutrition leader (Trouw, Skretting) producing premixes, feed additives and specialty products for livestock and aquaculture; comparable because it sells through distribution in Africa and competes for the same farmer customer base with broader portfolios.
• Cargill Animal Nutrition: Global agribusiness with extensive animal feed premix and additive distribution across Sub-Saharan Africa; comparable because its premix network and farmer credit offerings compete directly with VETPAC's direct sales model.
• dsm-firmenich (Animal Nutrition & Health): Global animal nutrition major offering vitamins, premixes, enzymes and performance solutions including the Biomin mycotoxin range; competes with VETPAC's Klinofeed and vitamin D3 offerings while operating at vastly greater scale and R&D intensity.
• Evonik Animal Nutrition: Major producer of amino acids (methionine, lysine) and specialty feed additives for poultry, swine and ruminants; comparable as a deep-pocketed incumbent competing in the same Sub-Saharan premix and additive channels as VETPAC.

Regional players

• Meadow Feeds: South Africa's largest animal feed manufacturer producing complete feeds and concentrates; comparable as a domestic competitor using its integrated manufacturing base to bundle feed additives with bulk feed sales across the same customer base as VETPAC.
• Afgri Animal Feeds: South African animal feed manufacturer with national distribution across poultry, ruminant and swine; comparable as a domestic competitor with broader feed portfolio but less specialization in the natural additive niche VETPAC occupies.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/VetpacAnimalHealth
• LinkedInlinkedin.com/company/vetpac-animal-health-pty-ltd/posts/?feedView=all
• Instagraminstagram.com/vetpacanimalhealth

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VETPAC ANIMAL HEALTH