Branches of Behavior LLC.

What Branches of Behavior LLC. does

Branches of Behavior LLC is a private, founder-owned outpatient mental and behavioral health practice based in a converted historic home at 4087 Main Street in Hilliard, Ohio, founded by Rebecca Szanto (LPCC-S, BCBA, COBA). The practice operates a coordinated three-service model: (1) Psychiatric Diagnostic Evaluation & Adult Autism Evaluation, a multi-session assessment protocol with 2-4 follow-up appointments; (2) Outpatient Mental Health Counseling delivered by a team of five providers covering modalities including EMDR, DBT, ACT, CBT, play therapy, and trauma-focused approaches; and (3) Adult Connections, a recurring community social opportunities group for autistic adults meeting both in-person and on Zoom. Services are positioned as neurodiversity-affirming and trauma-informed, with explicit inclusion of LGBTQIA+ clients and families of neurodivergent individuals.

Underlying technology is intentionally lean and entirely third-party. Clinical operations run on Simple Practice's HIPAA-compliant EHR and telehealth platform; virtual social group sessions use private Zoom meetings; and the marketing site is built on Squarespace. There is no proprietary software, no custom AI/ML systems, and no app product. The competitive differentiation is delivered through clinical specialization rather than technology.

The business model is service-based and primarily insurance-billed. The practice is in-network with Aetna, Anthem, Blue Cross/Blue Shield, CareSource Medicaid & Marketplace, Cigna/Evernorth, Medical Mutual PPO, Optum, UMR, and UnitedHealthcare, with copays and coinsurance amounts determined by the insurer. Out-of-network benefits are accepted, and self-pay rates are publicly posted for evaluation services at $165 for the first session and $135 for follow-up appointments. Customer acquisition is sales-led via direct email inquiry, insurance directory referrals, and community/word-of-mouth referrals, with a structured intake flow that screens, verifies insurance, matches by presenting concern, and maintains a 2-4 week waitlist for evaluations.

Name

Branches of Behavior LLC.

Legal name

Branches of Behavior LLC

Website

https://branchesofbehavior.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Branches of Behavior LLC is a Hilliard, Ohio-based outpatient mental and behavioral health practice delivering adult autism evaluations, individual therapy, and recurring social groups for neurodivergent adults. A five-provider clinical team serves self-pay and insured (nine major plans) clients in-person and via telehealth.

Ownership category

akta.pro rank

Headquarters

HQ city

Hilliard

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Insurance-based mental health services: The practice generates revenue primarily through insurance billing for outpatient mental health counseling services. They are in-network with multiple commercial insurance plans (Aetna, Anthem, Blue Cross/Blue Shield, CareSource Medicaid, Cigna/Evernorth, Medical Mutual PPO, Optum, UMR, UnitedHealthcare) and accept out-of-network benefits. Self-pay rates are also available for clients without insurance coverage.
2. Self-pay evaluation services: Out-of-pocket payment options for psychiatric diagnostic evaluations and adult autism evaluations. Self-pay rates include $165 for diagnostic evaluation (first session) and $135 for follow-up appointments.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Branches of Behavior LLC provides outpatient mental and behavioral health services from a single Hilliard, Ohio office. Its core offerings include Psychiatric Diagnostic Evaluation and Adult Autism Evaluation, individual outpatient mental health counseling for anxiety, depression, trauma, neurodevelopmental differences, and life transitions, and Adult Connections Social Opportunities Groups for autistic adults. Services are delivered by a team of licensed therapists and a counselor trainee intern, in-person and via HIPAA-compliant telehealth.

Product overview

Branches of Behavior LLC is a neurodiversity-affirming mental and behavioral health practice offering a coordinated suite of services centered on three core offerings: (1) Psychiatric Diagnostic Evaluation and Adult Autism Assessment, (2) Outpatient Mental Health Counseling provided by a team of licensed therapists, and (3) Adult Connections Social Opportunities Groups for autistic adults. The practice serves adults (primarily 18+) and specializes in autism spectrum disorder, neurodiversity, trauma-informed care, and LGBTQIA+ affirming services. Services are available in-person at the Hilliard office and virtually via Simple Practice telehealth platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Psychiatric Diagnostic Evaluation & Adult Autism Evaluation Comprehensive psychiatric diagnostic assessment followed by a Next Steps & Clinical Recommendations session, with specialized expertise in autism spectrum disorder and neurodiversity evaluation. Includes a trauma-informed and culturally-sensitive approach, multiple self-report and informant measures, review of relevant educational, social, and medical history, and 2-4 in-person or virtual 50-minute meetings. Prospective evaluation clients must be at least 19 years of age.
• Outpatient Mental Health Counseling Individual therapy services provided by licensed therapists including Rebecca Szanto (LPCC-S, BCBA, COBA), Devin Roberts (LPCC), Cheryl James (LISW-S), April Gargac (LSW), and Elizabeth McManus (Counselor Trainee Intern). Addresses anxiety, depression, trauma, PTSD, chronic pain/illness, emotional dysregulation, executive functioning challenges, neurodiversity, life transitions, anger management, maladaptive behaviors, and relational issues using modalities including EMDR, CBT, DBT, ACT, Schema Therapy, Family Systems Therapy, play therapy, narrative therapy, mindfulness, and art-based interventions.
• Adult Connections Social Opportunities Group Social opportunities group for autistic adults featuring both in-person community outings and virtual Zoom sessions for online games and social connection. In-person group meets 2nd Tuesdays from 6:30PM to 8:00PM at the Hilliard office hub; virtual group meets 4th Tuesdays from 7:00PM to 8:00PM via private Zoom meetings.

Quantifiable outcome

• 2-4 week waiting period between inquiry and scheduling for evaluation services
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Lyra Health: Employer-sponsored mental health benefits platform delivering therapy and coaching via telehealth. Comparable as a tech-enabled outpatient mental health provider accepting major insurance, though it operates at platform scale rather than single-location practice.
• Thriveworks: National outpatient mental health and counseling platform with in-person and telehealth services accepting most major insurance plans. Comparable on the outpatient mental health / insurance-billing model, though it offers far broader therapy scope without autism specialization.
• Center for Autism and Related Disorders (CARD): One of the largest networks of autism treatment providers in the US, offering ABA, diagnostic services, and therapies. Overlaps with Branches of Behavior on autism assessment and treatment but operates at vastly greater scale across multiple states.

Direct peers

• Behavioral Innovations: Multi-state provider of applied behavior analysis (ABA) and autism services with in-home and center-based delivery. Comparable as an autism-focused clinical services provider serving neurodivergent individuals and families, though heavier on ABA and pediatric services than Branches of Behavior.
• Open Doors Autism Therapy: Multi-state provider of ABA therapy for children and adults with autism. Comparable as a clinical services provider focused on autism, though its primary modality is ABA rather than the integrated therapy + evaluation model at Branches of Behavior.
• The Johnson Center for Autism: Autism-focused nonprofit providing evaluation, therapy, and family support services. Comparable as a comprehensive autism evaluation and treatment practice with integrated services, though it operates as a nonprofit rather than founder-owned LLC.

Emerging players

• Talkiatry: Telehealth psychiatry practice accepting in-network insurance and providing diagnostic evaluations and medication management. Comparable as an insurance-accepting telepsychiatry evaluation provider, though it focuses on medication management rather than therapy or ABA.
• Brightside Health: Telehealth mental health platform combining therapy and medication management for anxiety and depression. Comparable as a telehealth-enabled outpatient mental health service accepting insurance, though it does not specialize in autism/neurodevelopmental services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/Branches-of-Behavior-LLC-103273878878231
• LinkedInlinkedin.com/company/branches-of-behavior-llc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Branches of Behavior LLC.