Weissgold-media Gmbh

What Weissgold-media Gmbh does

WeissGold-Media GmbH is a privately held German limited liability company headquartered in Magdeburg (registered at Amtsgericht Stendal) that operates as a full-service experience-management agency across three pillars: Events, Media, and Film. The Events pillar delivers customized production services — planning, organization, logistics, staging, design and dramaturgy — for corporate events, trade shows, public festivals, political conferences, and anniversary celebrations. The Media pillar offers PR, marketing, campaign planning, and cross-channel placement across print, TV, radio, portals, and social networks, including an In-Game-Audio advertising service claimed to reach 700+ games. The Film pillar covers scriptwriting, casting, location work, production, and post-production for image films, event documentation, social media clips, and radio spots, leveraging professional voice talent from cinema and TV. An adjacent executive-coaching offering is delivered in partnership with handball Bundesliga coach Bennet Wiegert.

The company is led by founder and CEO Jens Laaß, who has overseen operations for the past 25+ years. Its technology base is conventional event-production equipment — digital cameras, drone filming, lighting, sound, and stage design — combined with standard CMS-based websites and SEO, plus programmatic audio media buying. There are no proprietary software platforms, AI/ML components, patents, or API/SDK surfaces disclosed in the source material.

The business model is project-based professional services: pricing is quote-driven, with standard payment terms of 50% on order and 50% 14 days before event date, and travel/catering (€24/person/day) billed separately. GTM is sales-led direct engagement via website inquiry, phone, and email, targeting enterprise clients (BMW Werk Eisenach, Hako GmbH, 1. FC Magdeburg, IKK), municipal/government clients (Stadt Apolda, Stadt Mühlhausen, CDU/CSU Fraktionsvorsitzendenkonferenz), and SMBs (MACO HOME COMPANY, sl-bau.info). The company is small (1–10 employees), founder-owned with no disclosed institutional investors, and conducts a 2025 visual rebrand and website refresh (weissgold-media.de) without changes to its core GmbH structure.

Name

Weissgold-media Gmbh

Legal name

WeissGold-Media GmbH

Website

https://weissgold-media.de

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

WeissGold-Media GmbH is a privately held Magdeburg-based full-service agency delivering customized event management, PR/media buying, and film/radio production for corporate, municipal, and SMB clients across Germany, led by founder-CEO Jens Laaß.

Ownership category

akta.pro rank

Product category

Event Management and Production Services

NAICS

Motion Picture and Video Production (51211), Media Representatives (541840), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Other Spectator Sports (711219)

SIC

Services-Advertising (7310), Services-Motion Picture & Video Tape Production (7812), Services-Allied To Motion Picture Production (7819)

akta.pro primary industry

Event Production & Technical Services (AV/Lighting/Staging) (MPAAAGAB)

akta.pro secondary industries

Sports Event Production & Broadcast Operations (In-venue, Jumbotron, live feed) (MPAGAMAI), Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM), Venue & Event Presentation (Game Presentation, In-Venue Entertainment) (MPAKAKAD)

Keywords

• Event management services
• Film production services
• Public relations services
• Marketing campaign planning
• Live event production

Headquarters

HQ city

Magdeburg-diesdorf

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Event Management Services: Project-based professional services for event planning, organization, logistics, staging, design and dramaturgy. Customized and tailored productions for corporate events, trade shows, conferences, and public festivals.
2. Media and PR Services: Marketing, PR, and advertising services including campaign planning, media placement across print, TV, radio, portals, social networks, and event environments. Also includes recruiting campaigns and In-Game-Audio advertising.
3. Film and Audio Production: Film production services including scriptwriting, protagonists, locations, production and post-production. Professional radio spot production. Also includes image films, event documentation, and social media clips.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

WeissGold-Media GmbH provides professional event management, marketing and PR services, and film/audio production for corporate, governmental, and sports clients. Services cover the full production lifecycle from concept and dramaturgy through logistics, technical equipment, artist booking, and post-event media production, including image films, radio spots, social media clips, cross-media campaigns, and In-Game-Audio advertising.

Product overview

Weissgold-media Gmbh is an experience management company offering three core service pillars: Events (event management and production), Media (PR, marketing, and campaign planning), and Film (video and radio production). The company provides complete production services from concept to execution, including event management, PR/media services, film and radio production, marketing (print/online), campaign planning with in-game audio, and executive coaching. Services are delivered as integrated solutions for brand experiences that are authentic, emotional, and sustainable.

Differentiator

Problem solved

Functional benefit

Products and services

• Events (Veranstaltungsmanagement) Individual and customized event production services covering planning, organization, logistics, staging, design and dramaturgy. Services include open days, corporate events, trade show appearances, sports competitions, political campaigns, and state receptions for corporate, governmental, and sports clients.
• Media (PR & Vermarktung) Marketing and PR services including product marketing, PR concepts, recruiting campaigns, and targeted placement across print, TV, radio, portals, and social networks. Specializes in reaching digital-native audiences for recruitment campaigns.
• Film (Filmproduktion) Professional video production services including scriptwriting, protagonist casting, locations, production support, and post-production. Creates visual stories for companies and products featuring professional speakers including prominent cinema and TV voice talents, with capabilities from digital to drone technology.
• Führungskräftecoaching mit Bennet Wiegert Executive coaching collaboration with handball Bundesliga coach Bennet Wiegert, transferring SC Magdeburg's success model to business leadership. Focuses on team leadership, motivation, performance, and peak performance mindset through impulse lectures, workshops, and panel discussions.

Quantifiable outcome

• Successfully organized events with up to 135,000 visitors (Thüringentag Apolda)
• +2 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Markenfilm Crossing: German corporate film and image-film production house providing script, production, and post-production services for brand and corporate clients. Direct peer to WeissGold-Media's Film pillar with similar target customers and service scope.
• satis&fy: German-headquartered full-service event production and live marketing agency offering event staging, AV, lighting, and technical production for corporate and public events. Direct peer to WeissGold-Media's event pillar with comparable service scope and enterprise/government clientele.
• Vok Dams Events: German live event and brand experience agency providing event concept, staging, and production for corporate events, conferences, and public festivals. Comparable to WeissGold-Media in combining event dramaturgy with technical execution for high-profile clients.
• AVE Audio Visual Equipment GmbH: German provider of event technology including AV, lighting, staging, and conference equipment for corporate and public events. Comparable to WeissGold-Media's technical production capabilities for live events.

Broad incumbents

• MCI Group: Global events, meetings, and association management company offering enterprise event management, conferences, and brand experiences at much larger scale. Relevant as a scaled incumbent in the same event production/management category WeissGold-Media serves.
• Jack Morton Worldwide: Global brand experience agency producing events, sponsorships, and experiential campaigns for enterprise brands. Overlaps with WeissGold-Media's experiential/event production business at the high end of the market.
• George P. Johnson Experience Marketing: Global experiential marketing agency specializing in events, exhibitions, and brand activations for enterprise clients. Comparable to WeissGold-Media's corporate event and trade show production services but at much larger scale.
• Serviceplan Group: Largest independent agency group in Europe with full-service capabilities across advertising, digital, media, and event marketing. Relevant as a scaled competitor bundling marketing, media, and event services for enterprise German clients.
• FleishmanHillard Germany: Global PR and communications agency with German operations offering media relations, campaign planning, and content production for enterprise clients. Comparable to WeissGold-Media's Media/PR and campaign planning services.

Regional players

• Scholz & Friends: German creative agency offering brand communication, campaigns, and content production for enterprise clients. Comparable to WeissGold-Media's integrated marketing/media/film offering at larger German scale.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@weissgold-mediagmbh4035/videos
• LinkedInlinkedin.com/company/weissgold-media

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Weissgold-media Gmbh