studiobb

What studiobb does

studiobb is an Australian privately-held interior design studio founded in 2020 and headquartered in Melbourne on Boonwurrung Country. The studio provides bespoke interior design and interior architecture services across four primary verticals: workplace and commercial, hospitality, retail, and residential, with additional experience in aged care. Its methodology is described as 'human-centered design,' emphasising user research, observation of how people interact with space, and tailored design responses that prioritise emotional engagement over purely functional or aesthetic considerations. Creative Director Susie Bryden, who has 25+ years of interior architectural experience and Green Star accreditation for sustainable design, leads all client engagements, and the studio holds no external investors, parent company, or holding structure.

The studio's documented project portfolio includes enterprise financial services workplace engagements for AXA XL in Melbourne and Wilsons (Wilson HTM) in both Brisbane and Sydney, the Intermain adaptive workplace project, and the Merewether Surfhouse / Surfhouse Italian restaurant refurbishment. Project-based delivery is supported by multi-disciplinary partnerships with firms including Cushman & Wakefield, Evolved Engineering, NDY and Quadric. Services encompass space planning, design concept development, material selection and project oversight through construction.

Revenue is generated on a project-based professional services model with quote-based, non-publicly disclosed pricing. Client acquisition is sales-led, driven by direct engagement, a website portfolio of case studies, and referrals from long-standing client relationships. The studio has a 1-10 person headcount, operates across Melbourne, Brisbane and Sydney, and reports no technology platform, software product, or recurring revenue mechanism beyond its core design practice.

Name

studiobb

Legal name

studiobb

Website

https://studiobb.com.au

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

studiobb is a Melbourne-based interior design studio providing human-centered workplace, hospitality, retail, and residential design services across Australia, led by Creative Director Susie Bryden with 25+ years of experience.

Ownership category

akta.pro rank

Product category

Interior Design Services

NAICS

Interior Design Services (54141), Interior Design Services (541410), Architectural Services (541310)

akta.pro primary industry

Building Information Modeling (BIM) & Digital Design Services (BPAHAKAK)

Keywords

• Interior design services
• Workplace design
• Hospitality interior design
• Residential interior design
• Sustainable design

Headquarters

HQ city

Melbourne Street Station

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Interior Design Services: Studiobb generates revenue through providing bespoke interior design services for commercial and residential projects. Services include space planning, design concept development, material selection, and project oversight through construction. Revenue is project-based, typically one-time per engagement with potential for follow-on projects from long-standing client relationships.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

studiobb is an interior design studio that delivers bespoke interior design and interior architecture services for workplace, hospitality, retail, and residential projects. The studio guides clients through exploration, concept development, material selection, space planning, and project oversight through construction, applying a human-centered design methodology that emphasises user experience and sustainable design decisions.

Product overview

studiobb is an Interior Design studio offering a single unified service focused on human-centered design. Their design practice encompasses workplace, retail, hospitality, and residential sectors, with project case studies including Wilsons Brisbane, Adaptive Workplace (Intermain), Boutique Hotel Experience (Wilsons Sydney), Merewether Surfhouse restaurant, and AXA Melbourne office. The studio emphasizes sustainable design decisions, drawing from Green Star project experience, and aims to create spaces that prioritize the needs and well-being of the people who use them.

Differentiator

Problem solved

Functional benefit

Products and services

• Interior Design Services Bespoke, human-centered interior design and interior architecture services covering space planning, design concept development, material selection, and project oversight through construction. Services are delivered for workplace, retail, hospitality, aged care, and residential clients, with a focus on user experience, sustainability, and emotional engagement through design.

Named customers5 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered minor.

• Cushman & WakefieldminorImplementation/ SI/ Consulting PartnerProject partner for Wilsons Brisbane office relocation project. Contributed diverse perspectives and expertise to create harmonious and inspiring environment.
• Evolved EngineeringminorImplementation/ SI/ Consulting PartnerProject partner for Wilsons Brisbane office relocation project. Provided engineering expertise as part of collaborative project team.
• NDYminorImplementation/ SI/ Consulting PartnerProject partner for Wilsons Brisbane office relocation project. Contributed expertise as part of multi-disciplinary project team.
• QuadricminorImplementation/ SI/ Consulting PartnerProject partner for Wilsons Brisbane office relocation project. Part of collaborative effort enabling harmonious and inspiring environment.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• HASSELL: Major Australian architecture and interior design firm with a strong workplace and hospitality portfolio across Australia and Asia. Competes for the same enterprise design mandates as studiobb but as a much larger, multi-disciplinary incumbent.
• Architectus: Australian architecture and urban design practice with interior design capability across workplace, education, and public projects. Competes in the same broad design services market as studiobb at incumbent scale.
• BVN (Bligh Voller Nield): Large Australian architecture and interior design practice with established workplace, education, and public sector practices. Operates in the same project categories as studiobb but at materially larger scale and broader scope.
• Bates Smart: Established Melbourne-based architecture and interior design firm with deep workplace and hospitality credentials. Overlaps with studiobb on geography and project type, but operates as a broad incumbent with significantly greater capacity.
• Warren and Mahoney: Architecture and interior design practice with Australian and New Zealand presence, active in workplace, hospitality, and commercial sectors. Comparable sector mix to studiobb but with much larger team and project portfolio.
• Gray Puksand: Australian architecture and interior design practice with national coverage across workplace, retail, and hospitality. Competes for similar enterprise design mandates as studiobb at a larger scale.

Direct peers

• Those Architects: Melbourne-based boutique practice delivering architecture and interior design across workplace, hospitality, and residential sectors. Overlaps directly with studiobb on geography, sector mix, and small-team bespoke delivery model.
• Davenport Campbell: Australian boutique interior design practice focused on workplace, hospitality, and retail environments. Comparable in headcount scale, sector breadth, and bespoke project delivery approach to studiobb.
• Tom Mark Henry: Sydney-based boutique interior design studio serving workplace, hospitality, and residential clients with a similarly craft-led, human-centered positioning. Closely comparable in size, sector mix, and project-based professional services model to studiobb.
• SJB Interiors: Australian design practice with strong interior design capability across residential, hospitality, and workplace projects. Comparable to studiobb in craft-led positioning, project-based delivery, and multi-sector focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/studiobb-interiorarchitecture

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about studiobb