226 Productions

What 226 Productions does

226 Productions is a private, founder-owned boutique production company headquartered in Redlands, California, founded in 2017, with a stated team of 1-10 employees. The company delivers full-service lifestyle photography and video production services exclusively to the hospitality industry, with a client roster drawn from enterprise hotel and resort brands. Its service stack spans strategy and creative development, scriptwriting and storyboarding, location scouting and permitting, art direction, talent casting, wardrobe styling, on-site photo and video production, live event coverage, editing, and color grading — effectively an end-to-end offering from concept through post-production.

The customer base comprises major hospitality operators including Marriott International, Hilton (Curio Collection), Hyatt (Hyatt Vacation Club, Hyatt Regency), The Ritz-Carlton, Westin, Sheraton, Royalton Luxury Resorts, Opal Collection, Autograph Collection Hotels, Marriott Vacation Club, and Interval International. Management reports work across 29+ brands, 64+ properties, and 126+ projects in 5 countries, 38 cities, and 20 U.S. states, and cites a 70% re-book rate within 18 months. A documented case study with an urban Marriott flagship showed a 42% increase in direct bookings within three months and a 1.2-night extension in average length of stay.

Revenue is generated through project-based fees per property engagement with quote-based pricing that is not publicly disclosed; the company is bootstrapped with no disclosed outside funding. The team includes Brett Benham (Founding Partner), Joshua Hager (Managing Partner), Chelsea Larko (Producer, Head of Photo), and Emily Owart (Creative Producer, Head of Film), and the work has been recognized with Davey Awards Gold and Silver in both 2024 and 2025, plus two Gold and two Silver American Advertising Awards.

Name

226 Productions

Legal name

226 Productions

Website

https://226productions.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

226 Productions is a Redlands, California-based boutique production company founded in 2017 that delivers full-service lifestyle photography and video exclusively for enterprise hotel and resort brands, including Marriott, Hilton, Hyatt, and Ritz-Carlton properties.

Ownership category

akta.pro rank

Product category

Hospitality Visual Content Production

NAICS

Motion Picture and Video Production (51211)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

akta.pro secondary industry

Live-Action Production Management & Line Producing (MPADABAH)

Keywords

• Hospitality photography services
• Lifestyle video production
• Hotel marketing content
• Commercial photo video production
• Creative production services

Headquarters

HQ city

Redlands

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Photo and Video Production Services: Project-based professional services for creating lifestyle photography and video content for hotels and resorts. Revenue is generated through one-time project fees per property shoot, likely with recurring engagement from returning clients (70% re-book rate).

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

226 Productions is a full-service production company that creates lifestyle photography and video content for hotels, resorts, and hospitality brands. The company delivers end-to-end production capabilities, from strategy and development, scriptwriting and storyboarding, through scouting and permitting, art direction, talent casting, wardrobe, on-location lifestyle photo and video production, live event coverage, and final post-production editing and color grading. Its content is designed to help hotels and resorts showcase their properties as destinations and drive direct bookings and RevPAR.

Product overview

226 Productions is an award-winning, full-service production company that offers a comprehensive suite of lifestyle photography and video production services for the global hospitality industry. The company provides end-to-end creative services spanning strategy and development, scriptwriting and storyboarding, scouting and permitting, art direction, talent casting and management, wardrobe, lifestyle photo and video production, live event coverage, photo and video editing, and color grading. These services are designed to help hotels and resorts create compelling visual content that drives bookings and increases RevPAR.

Differentiator

Problem solved

Functional benefit

Products and services

• Lifestyle Photo Production Full-service lifestyle photography for hospitality brands, capturing property environments, guest experiences, and amenities to drive bookings and RevPAR. Targeted at marketing managers and directors of sales and marketing at upscale and luxury hotels and resorts.
• Lifestyle Video Production Cinematic video production services for hotels and resorts, including brand films, promotional content, and live event coverage. Sold to enterprise hospitality brands as a standalone or combined-with-stills engagement.
• Live Event Coverage On-site photography and videography for hotel events, conferences, and group gatherings at hospitality properties. Designed for marketing teams that need event-driven visual assets in addition to brand content.
• Photo & Video Editing and Color Grading Professional post-production editing, color correction, and color grading services applied to photo and video deliverables to achieve consistent visual tone and brand aesthetic for hotel marketing campaigns.

Quantifiable outcome

• 42% increase in direct bookings within 3 months for an urban Marriott flagship property
• +3 more outcomes

Named customers19 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Marriott International (via Marriott Collection brands)coreStrategic or Co-development Partner226 Productions works extensively across multiple Marriott Collection brands including Autograph Collection Hotels, Westin Hotels & Resorts, Marriott, The Ritz-Carlton, Marriott Vacation Club, and Sheraton. The company has completed 29+ brand partnerships within the Marriott Collection, producing lifestyle content that elevates RevPAR. A documented case study shows a 42% increase in direct bookings for an urban Marriott flagship property.

Scale indicators7 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Sandwich Video: Premium commercial video production studio serving major brands with creative-led content. Comparable in premium positioning, creative quality, and serving brand-conscious enterprise clients.
• Blue Carrot: Video production and animation agency producing marketing content for businesses and brands. Comparable in offering full-service video content production for marketing teams across B2B verticals.
• Lemonlight: Video production agency serving brands and businesses with end-to-end video services. Directly comparable in business model (project-based creative services), target market (enterprise marketing teams), and GTM motion (direct sales).
• DemoDuck: Brand video production company offering full-service video creation for businesses and marketing teams. Directly comparable as a focused B2B video production services firm with similar service breadth and mid-market enterprise positioning.
• Casual Films: Global video production agency producing brand films, internal comms, and event content for enterprises. Comparable in international scale, enterprise client focus, and full-service production capabilities.
• Coolfire Studios: Video content agency producing brand stories and marketing content for enterprise clients. Comparable mid-market project-based video production services targeting marketing teams.

Broad incumbents

• LAI Video: Established video production services firm with broader portfolio spanning corporate, healthcare, and government clients. Comparable core video production services but with broader industry coverage than 226's hospitality specialization.
• StudioNow: Video production platform connecting brands with vetted creators for video content at scale. Comparable in enterprise marketing video production space but operates with a marketplace/aggregator model rather than an in-house boutique crew.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/226collective

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 226 Productions