Agroconfiança
Agroconfiança is a privately held Brazilian agricultural input distributor and agronomic service provider, operating as a GOPLAN franchisee in northern Goiás. It serves soybean and corn producers with bundled inputs, agronomic consulting, and digital agriculture services including VANT crop monitoring and soil mapping.
- Company typePrivate
- Founded2011
- HeadquartersCampinorte, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Agroconfiança does
Agroconfiança (legal name: Agroconfianca Comercio e Representacao Ltda) is a privately held Brazilian agricultural input distributor and agronomic service provider founded on November 5, 2011, in Campinorte, Goiás. The company operates as a single franchisee within the GOPLAN network, which comprises 26 franchisees across Brazil, and serves rural producers — primarily soybean and corn farmers — in the northern Goiás Cerrado region, including Campinorte, Uruaçu, and Porangatu. Its portfolio combines three integrated offerings: (1) agricultural inputs commerce (seeds, fertilizers, crop protection products sourced from global suppliers including Yara, FMC, Corteva, and ADAMA), (2) agronomic technical consulting delivered by agronomist engineers through periodic field visits, and (3) digital agriculture services including soil fertility mapping, soil compaction measurement, implement/input calibration, and VANT (drone) crop monitoring.
The company's go-to-market is anchored in agronomist-led direct field sales, with agronomist engineers visiting producers on-site to provide bundled input + advisory packages. Marketing and customer engagement are event-driven, with a flagship annual Field Day (13th edition), Noite de Resultados events in Uruaçu and Porangatu, regional fairs (CAMPFER), and participation in the national Congress ANDAV. The company also maintains a broad ecosystem of financial partners (Banco do Brasil, Itaú, Bradesco, Santander, SICOOB) and insurance partners (A2G Seguros) to support producer credit and risk management. Sustainability positioning includes partnerships with INPEV, ARAGO, and Agrodefesa for reverse logistics of empty pesticide containers, and a community engagement program (Tampa Mania with Rotary Club).
Agroconfiança is founder/family-managed, with a three-person leadership team (Director Antonio da Costa Júnior, Administrative/Finance Manager Mauriney Fernandes, Commercial Manager Eduardo Lionço). No external funding, M&A, or institutional investment is disclosed. The company benefits from structural agricultural expansion in its service region — soybean cultivation grew from 250,000 ha (2015) to an estimated 550,000 ha — but operational scope remains regional, and no revenue or headcount figures are publicly disclosed.
Agroconfiança firmographics
Firmographics- Name
- Agroconfiança
- Legal name
- Agroconfianca Comercio e Representacao Ltda
- Website
- https://agroconfianca.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Agroconfiança is a privately held Brazilian agricultural input distributor and agronomic service provider, operating as a GOPLAN franchisee in northern Goiás. It serves soybean and corn producers with bundled inputs, agronomic consulting, and digital agriculture services including VANT crop monitoring and soil mapping.
- Ownership category
- akta.pro rank
Agroconfiança industry classification
Industry- Product category
- Agricultural Input Distribution
- NAICS
- Soil Preparation, Planting, and Cultivating (115112)
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Agronomy Advisory & Field Services (Retailer-Affiliated) (AFABAJAH)
- akta.pro secondary industries
- Nutrient Management Planning & Fertility Programs (AFACABAB), Yield Optimization & Crop Performance Consulting (AFACABAC), Field Mapping, GIS & Digital Agronomy (Zoning, Prescription Maps, Yield Maps, Spatial Analytics) (AFAGALAG), Decision Support & Agronomic Modeling (Yield, Irrigation, Pest/Disease Forecasting) (AFAAAFAF)
Keywords
Where Agroconfiança is headquartered
LocationHeadquarters
- HQ city
- Campinorte
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Agroconfiança business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Agricultural Inputs Commerce: Sale of agricultural inputs including crop protection products (defensives), seeds, and fertilizers to rural producers in the Cerrado region. Revenue is generated through direct commercial transactions with producers, with a focus on innovative and technology-driven products.
- Agronomic Technical Services: Fee-for-service agronomic consulting delivered by agronomist engineers through periodic field visits, crop monitoring, pest surveillance, and preventive application guidance. Services are bundled with product sales and serve as a competitive differentiator.
- Digital Agriculture Services: Digital agriculture solutions including soil fertility mapping, soil compaction measurement, VANT crop monitoring, and calibration of implements and inputs. These technology-based services complement the product offering and enhance producer outcomes.
Go-to-market motion3 records
Distribution channels2 records
Marketing channels6 records
Agroconfiança product offering
Product offeringCore offering
Agroconfiança distributes agricultural inputs (seeds, fertilizers, and crop protection products) to rural producers and provides bundled agronomic technical services — including periodic field visits, soil fertility mapping, soil compaction measurement, implement/input calibration, and drone-based crop monitoring — delivered by a team of agronomist engineers across the crop cycle. The company operates as a GOPLAN franchisee serving the northern Goiás Cerrado region.
Product overview
Agroconfiança offers a comprehensive portfolio of agricultural services and products centered on agronomic consulting and agricultural inputs distribution. The core offering combines agronomic consulting with the supply of agricultural inputs (seeds, fertilizers, pesticides), supported by digital agriculture services and precision farming tools. Key services include soil fertility mapping, soil compaction measurement, implement and input calibration, periodic technical field visits, and crop monitoring via UAV/drone technology. The company operates as a franchisee under the GOPLAN network, serving producers in the soybean and corn sectors across northern Goiás, Brazil.
Differentiator
Problem solved
Functional benefit
Products and services
- Consultoria Agronômica
Quantifiable outcome
- Soybean cultivation in the region grew from 250,000 ha (2015) to an estimated 550,000 ha, expanding the addressable market.
Companies that use Agroconfiança
Customer profileSegments1 record
Ideal customer profiles1 record
Agroconfiança technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Agroconfiança partnerships and signals
Strategic signalPartnerships
24 partnerships are on record, tiered core, strategic, supporting and minor.
- GOPLANcoreGOPLAN is Agroconfiança's franchisor. The franchise network encompasses 26 franchisees across Brazil. GOPLAN provides brand, operational frameworks, centralized purchasing, and strategic support. Agroconfiança actively participates in GOPLAN events including Expedição Goplan and franchisee meetings.
- Morgan Sementes e BiotecnologiacoreMorgan Sementes partnered with Agroconfiança for the Noite de Resultados event, presenting hybrid seed results from the 24/25 season. The partnership showcases Morgan's seed technology validated under local field conditions, supporting producer seed selection decisions.
- ICL América do SulcoreICL América do Sul co-hosted the Noite de Resultados event with Agroconfiança, providing technical and strategic support for the regional result-sharing session focused on the 24/25 harvest and climate perspectives for 25/26.
- ANDAVstrategicANDAV is the Brazilian Association of Agricultural Input Distributors. Agroconfiança participates in the annual Congress ANDAV — the largest agricultural input distribution event in Latin America. The 2025 edition gathered over 17,000 participants.
- R2M ConsultoriasupportingR2M Consultoria conducts ongoing strategic planning and business consulting for Agroconfiança, including PIN (Individual Business Plan) development, team alignment, and field action planning. Engagement led by consultant Loyola.
- OxiquímicasupportingPartner in the Defensivos (crop protection) category on the GOPLAN partner page. Supplies agricultural defensives used by Agroconfiança in its product portfolio.
- Triunfo SementessupportingPartner in the Sementes (seeds) category. Supplies seeds included in Agroconfiança's product offering for regional producers.
- YaracorePartner in the Fertilizantes Especiais (specialty fertilizers) category. Yara is a global leader in crop nutrition, supplying specialty fertilizers through Agroconfiança's distribution network.
- TecnomylsupportingPartner in the Pecuária (livestock) category. Provides livestock solutions integrated into Agroconfiança's broader agricultural portfolio.
- Agricultura Digital AgroconfiançasupportingPartner in the Serviços Agronômicos (agronomic services) category. Provides digital agriculture solutions including soil mapping and monitoring services that complement Agroconfiança's technical service offering.
- WA ConsultoriasupportingPartner in the Gestão (management) category. Provides management consulting services to support Agroconfiança's business operations and strategy.
- ASSOCICsupportingAffiliated association (Associação das Cooperativas do Sicoob no Estado de Goiás). Listed as a filiated association on the partners page.
- INPEVsupportingInstituto Nacional de Processamento de Embalagens Vazias. Agroconfiança partners with INPEV to promote the Itinerant Reception of Empty Pesticide Containers (reverse logistics), supporting proper disposal and environmental compliance.
- ARAGOsupportingAgricultural association partner in the itinerant reception of empty pesticide containers (reverse logistics). Collaborates with Agroconfiança, INPEV, and Agrodefesa on proper packaging disposal.
- AgrodefesasupportingAgência Goiana de Defesa Agropecuária. State agricultural defense agency that collaborates on the itinerant reception of empty pesticide containers, ensuring regulatory compliance in the state of Goiás.
- Rotary ClubminorAgroconfiança participates in the Tampa Mania project, a Rotary Club initiative that collects plastic caps for recycling, with proceeds supporting wheelchair donations for socially vulnerable individuals.
- ADAMAcoreADAMA is a global crop protection company. Agroconfiança co-hosted the Rally Agroconfiança e Adama in Uruaçu/GO, featuring fungicide and herbicide management stations and attracting 19 teams. ADAMA supplies defensives integrated into Agroconfiança's product portfolio.
- FMCsupportingGlobal agricultural sciences company listed among Agroconfiança's defensives suppliers. Provides crop protection solutions within the GOPLAN partner ecosystem.
- CortevasupportingGlobal agricultural sciences company listed as a partner and exhibitor at Congress ANDAV. Provides seeds and crop protection solutions.
- AdamasupportingCrop protection company listed on the partners page in the Defensivos category.
- AGRI CONNECTIONsupportingAgricultural technology partner listed on the ANDAV partners page, providing digital agriculture solutions.
- EcoAgrosupportingAgricultural input company listed on the ANDAV partners page, active in the GOPLAN network.
- AliaresupportingAgricultural input company listed as a partner on the ANDAV participation page.
- TarkensupportingAgricultural technology partner listed as an exhibitor at Congress ANDAV 2025.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Agroconfiança competitors and assessment
Company assessmentBroad incumbents
- Nutrien Ag Solutions: Nutrien Ag Solutions is the world's largest agricultural inputs retailer, offering crop nutrients, protection, seed, and digital agronomy. Useful benchmark for global best practices on bundling inputs with agronomic services at scale.
- Caramuru Alimentos: Caramuru is a large Brazilian agribusiness company with grain origination, processing, and input distribution. Comparable as a broad incumbent with overlapping ag-input and grain-supply chain exposure in the Cerrado.
- Bunge: Bunge is a global agribusiness with grain origination and input distribution in Brazil, including the Cerrado. Comparable as a broad incumbent shaping the ag-input and grain ecosystem in which Agroconfiança operates.
- AMAGGI: AMAGGI is one of Brazil's largest agribusiness groups, with grain origination, input distribution, and agronomic services across multiple regions. Comparable as a broad incumbent in the ag-input retail and origination space.
Direct peers
- Lavoro: Lavoro is one of the largest agricultural input retailers in Brazil, distributing seeds, crop protection, and fertilizers through a multi-brand platform across multiple states. It is the closest publicly benchmarked analog to Agroconfiança's franchise-based retail-and-agronomy model.
- 3Tentos: 3Tentos is a Brazilian agricultural inputs distributor and grain originator operating in southern Brazil with a similar bundled retail/agronomy model. Useful benchmark for franchise-adjacent ag-input retail economics in Brazil.
- Grupo Branyl: Branyl is a regional Brazilian ag-input distributor focused on soybean and corn producers, providing inputs, agronomic consulting, and digital agriculture services. Closely mirrors Agroconfiança's regional distributor profile.
Others
- GOPLAN (Rede Goplan): Goplan is the franchisor whose network Agroconfiança operates within, comprising 26 franchisees across Brazil. Directly comparable as the parent brand/network for the company's distribution and supply-chain relationships.
- Yara International: Yara is a global crop nutrition leader and an existing partner/supplier to Agroconfiança. Comparable as an incumbent in specialty fertilizer distribution and digital farming tools, and provides a benchmark for the agronomic-services layer Agroconfiança is building.
Regional players
- COMIGO: COMIGO is a Goiás-based agricultural cooperative serving producers in the same Cerrado region as Agroconfiança. Comparable in target customer (soybean/corn producers in Goiás) and in offering inputs, technical assistance, and grain origination.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Agroconfiança social profiles
Digital presenceAgroconfiança financial estimates
Financial estimateRevenue estimate
Valuation estimate
Agroconfiança leadership team
Management profileNumber of profiles
Profiles3 records
Agroconfiança funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Agroconfiança M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Agroconfiança
What does Agroconfiança do?
Agroconfiança distributes agricultural inputs (seeds, fertilizers, and crop protection products) to rural producers and provides bundled agronomic technical services — including periodic field visits, soil fertility mapping, soil compaction measurement, implement/input calibration, and drone-based crop monitoring — delivered by a team of agronomist engineers across the crop cycle. The company operates as a GOPLAN franchisee serving the northern Goiás Cerrado region.
Is Agroconfiança a public or private company?
Agroconfiança is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Agroconfiança founded?
Agroconfiança was founded in 2011. It employs 11 to 50 people.
Where is Agroconfiança based?
Agroconfiança is headquartered in Campinorte, Brazil, in the Latin America region.
How does Agroconfiança make money?
Three revenue lines are on record. Agricultural Inputs Commerce is the primary driver. The others are agronomic Technical Services and digital Agriculture Services.
Who are Agroconfiança's main competitors?
Broad incumbents on record are Nutrien Ag Solutions, Caramuru Alimentos, Bunge and AMAGGI. Direct peers are Lavoro, 3Tentos and Grupo Branyl. Others are GOPLAN (Rede Goplan) and Yara International. COMIGO is listed as a regional player.
Does Agroconfiança have an API?
No public API is recorded for Agroconfiança.
What industry is Agroconfiança in?
Agroconfiança's product category is Agricultural Input Distribution. Its primary akta.pro industry code is AFABAJAH, Agronomy Advisory & Field Services (Retailer-Affiliated), with a secondary code of AFACABAB, Nutrient Management Planning & Fertility Programs. Its NAICS code is 115112 and its SIC code is 700.