Urotex Medical

What Urotex Medical does

Urotex Medical Supply B.V. is a Netherlands-based, privately held specialty medical device distributor and integrator focused exclusively on urology. The company supplies hospitals and urology departments across the Benelux with a vertically organized portfolio spanning urodynamic and uroflowmetry diagnostics, functional urology and continence care, prostate diagnostics, endourology, bladder cancer surveillance, and clinical disposables. Founded in 1994 (per company-reported founding date) and operating for over 30 years, Urotex is ISO 13485 certified and combines distribution of international manufacturers' products with proprietary offerings developed in-house or in collaboration with research partners.

The company's portfolio includes both third-party represented products and proprietary technology. It distributes the Mcube BioCon bladder scanner line (20+ year partnership), Medica's PICO Smart urodynamics system, Mona Lisa Robotics' iSR'obot Mona Lisa transperineal biopsy robot, Uromonitor's molecular bladder cancer surveillance tests, and Vedkang single-use endoscopes. Proprietary offerings include the Flow-Clean Uroflow Toilet (co-developed with Wageningen University), patented Secutape fixation materials, the Cymactive indwelling catheter, and Dexell injectable implants. Technical capabilities include computer vision-based MRI-ultrasound fusion (Mona Lisa) and biomarker-based predictive analytics (Uromonitor).

Urotex generates revenue through three streams: one-time capital equipment sales (uroflow toilets, urodynamics systems, robotic biopsy platforms, bladder scanners), recurring disposables and consumables (catheters, fixation materials, IVD test kits, single-use endoscopes), and ongoing technical service/maintenance contracts. The go-to-market is enterprise field sales with direct-to-hospital relationships, complemented by a technical service organization that handles installation, training, calibration, preventive maintenance, and hospital IT system integration. Pricing is quotation-based and not publicly disclosed. Customer concentration is dispersed across the Benelux hospital base, with the model inherently creating switching costs through clinical workflow integration and validated equipment installations.

Name

Urotex Medical

Legal name

Urotex Medical Supply B.V.

Website

https://urotex.nl

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Urotex Medical is a Netherlands-based specialty distributor and integrator of urology medical devices, disposables, and technical services for hospitals across the Benelux, combining proprietary products (Flow-Clean, Secutape, Cymactive) with exclusive distribution partnerships for international manufacturers' equipment.

Ownership category

akta.pro rank

Product category

Urology Medical Devices

NAICS

Surgical Appliance and Supplies Manufacturing (339113), Medical Equipment and Supplies Manufacturing (3391), Surgical and Medical Instrument Manufacturing (339112)

SIC

Surgical & Medical Instruments & Apparatus (3841), Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Electromedical & Electrotherapeutic Apparatus (3845)

akta.pro industry

PRIMARYHLAHALAI

Urinary Catheters & Drainage (Intermittent/Foley Catheters, Bags, Securement)

Healthcare & Life Sciences/Medical Devices & Diagnostics/Wound Care, Ostomy & Continence Products

SECONDARYHLAKAOAB

Urologic Oncology

Healthcare & Life Sciences/Specialist Medical Practice/Urology

SECONDARYHLAKAOAA

General Urology

Healthcare & Life Sciences/Specialist Medical Practice/Urology

Keywords

• Urology medical devices
• Urological diagnostics equipment
• Bladder cancer surveillance
• Urodynamics systems
• Medical disposables distribution

Headquarters

HQ city

Wageningen-hoog

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Medical Device and Equipment Sales: Urotex Medical generates revenue primarily through the sale of medical devices, diagnostic equipment, and procedural hardware to hospitals and healthcare institutions in the Benelux. Products include uroflow toilets, urodynamics systems, bladder scanners, robotic prostate biopsy systems, and monitoring equipment. These are capital equipment purchases with typical multi-year replacement cycles.
2. Disposables and Consumables: Recurring revenue from the sale of single-use products including catheters, fixation materials (Secutape), ureteroscopes, cystoscopes, IVD test kits (Uromonitor), and procedure disposables. These create recurring purchase patterns tied to procedure volumes.
3. Technical Service and Maintenance: Revenue from on-call repairs, preventive maintenance, calibration, and service/maintenance contracts. The company offers service agreements with proactive scheduling of regular maintenance to ensure reliable operation of medical equipment. Software updates and technical support are included in service contracts.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Urotex Medical distributes and supplies urological medical devices, diagnostic equipment, and clinical disposables to hospitals and healthcare institutions across the Benelux. The company offers capital equipment (uroflow toilets, urodynamics systems, bladder scanners, robotic prostate biopsy systems), single-use disposables (catheters, fixation materials, ureteroscopes, IVD test kits), and complementary technical services including installation, training, calibration, and preventive maintenance.

Product overview

Urotex Medical offers a comprehensive portfolio of urology products organized across seven specialized categories: (1) Urodynamics and Uroflowmetry featuring the Flow-Clean Uroflow Toilet, Pico Smart urodynamics system, FlowZig wireless uroflowmeter, and Francy examination chair; (2) Functional Urology and Continence Care including Cubescan BioCon bladder scanners, Secutape fixation materials, urological catheters with the Cymactive indwelling catheter, and Dexell/Hyacist injectables; (3) Oncological Urology comprising the iSR'obot Mona Lisa for transperineal prostate biopsy and Uromonitor for bladder cancer surveillance; (4) Endo-urology with Vedkang single-use endoscopes; and (5) Clinical disposables including Orantech cables and TRITEMP thermometers. The company also provides technical service, maintenance, software updates, and integration support with hospital information systems across the Benelux region.

Differentiator

Problem solved

Functional benefit

Brands

• Flow-Clean: Uroflow Toilet - an innovative solution for accurate and hygienic uroflowmetry measurement
• Pico Smart
• FlowZig
• Cymactive
• Uromonitor
• iSR'obot Mona Lisa
• BioCon
• Secutape
• Dexell
• TRITEMP
• Orantech

Products and services

• iSR'obot Mona Lisa Robotic system for transperineal prostate biopsy combining MRI-ultrasound fusion, automated biopsy planning, and robotic needle positioning for urology and oncology departments.
• Flow-Clean Uroflow Toilet Automated uroflowmetry toilet with integrated measurement equipment, ceramic construction, and automatic self-cleaning after each measurement, co-developed with Wageningen University.
• Pico Smart Urodynamic System Advanced urodynamics acquisition system supporting microtip, water perfusion, and air pressure catheters with video-urodynamics, biofeedback, and wireless connectivity for functional urology assessment.
• FlowZig Wireless Uroflowmeter Wireless uroflowmeter using Bluetooth technology for real-time data transmission up to 50 meters, designed for modern urological examinations.
• Francy Examination Chair Electrically adjustable examination chair for urodynamic research with programmable memory function, low entry height, and urine-resistant upholstery.
• CUBEscan BioCon Bladder Scanners Ultrasound-based bladder volume measurement devices (BioCon-700, BioCon-900S, BioCon-1100) providing results in 2-3 seconds with Bluetooth, WiFi, USB, and SD card connectivity.
• Secutape Fixation Materials Patented two-part fixation system for medical tubes, catheters, and probes with breathable non-woven base and velcro closure, designed to hold when wet; includes hydrocolloid versions for damaged skin.
• Urological Catheters and Cymactive Indwelling Catheter Broad range of urological catheters including the innovative Cymactive indwelling catheter for men with chronic non-neurogenic urinary retention, plus air pressure and water perfusion catheters for urodynamics.
• Dexell VUR, Dexell SUI and Hyacist Injectable Implants Injectable implants for urological treatments: Dexell VUR for vesico-ureteral reflux, Dexell SUI for stress urinary incontinence, and Hyacist (hyaluronic acid) for bladder protection and interstitial cystitis.
• Uromonitor Bladder Cancer Surveillance Test Non-invasive IVD urine test for detection of non-muscle-invasive bladder cancer (NMIBC) through molecular biomarker detection (TERTp, FGFR3, KRAS mutations) via real-time qPCR, with results in approximately 6 hours.
• Vedkang Endo-Urology Single-Use Endoscopes Single-use flexible ureteroscopes and cystoscopes for diagnostic and therapeutic procedures in the upper urinary tract, along with ureteral access sheaths and guidewires.
• Orantech Medical Cables and Accessories Medical cables and accessories including ECG cables and sensor cables for reliable signal transmission, durability, and compatibility with leading medical equipment brands.
• TRITEMP Contactless Thermometer Contactless medical thermometer with CE marking, accuracy to +/- 0.2 degrees Celsius, manufactured in Europe with a 2-year breakage warranty and no consumables required.
• Technical Service and Integration Technical services including installation, on-site training, preventive maintenance, calibration, repairs, software updates, and integration with hospital information systems.

Quantifiable outcome

• Uromonitor achieved 80.2% sensitivity and 96.9% specificity in a meta-analysis of 1,190 tests across 4 studies; reduced unnecessary cystoscopies by up to 825 per 1,000 patients
• +7 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature7 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Mcube TechcoreTechnology or IntegrationMcube Tech manufactures the BioCon line of bladder scanners (BioCon-700, BioCon-900S, BioCon-1100) that Urotex Medical distributes in the Benelux. Urotex has been distributing these products for over 20 years, making this a long-standing, core partnership.
• MedicacoreTechnology or IntegrationMedica is the manufacturer of the Pico Smart urodynamics acquisition system and high-quality water perfusion catheters that Urotex represents and distributes in the Benelux. The Pico Smart is described as a flagship product in the urodynamics portfolio.
• Mona Lisa RoboticscoreTechnology or IntegrationMona Lisa Robotics is the developer of the iSR'obot Mona Lisa, a robotic system for transperineal prostate biopsy. Urotex Medical distributes this product and features it prominently as an innovative oncological urology solution on its website.
• UromonitorcoreTechnology or IntegrationUromonitor develops and manufactures the Uromonitor and Uromonitor-V2 non-invasive IVD urine tests for bladder cancer surveillance. Urotex distributes these tests in the Benelux as part of its bladder cancer surveillance portfolio.
• Wageningen UniversitycoreStrategic or Co-development PartnerUrotex Medical co-developed the Flow-Clean Uroflow Toilet in collaboration with Wageningen University. This is a product development partnership resulting in a proprietary automated uroflow measurement toilet with integrated self-cleaning functionality.
• Huisman MedischminorOthersHuisman Medisch is referenced on the Urotex Medical vacatures (careers) page, suggesting a recruiting or staffing partnership for hiring purposes. No further details are available.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Coloplast: Global leader in ostomy, continence care, and urology products including intermittent catheters, indwelling catheters, and continence solutions. Comparable to Urotex's catheter portfolio, Cymactive indwelling catheter, and Dexell/Hyacist injectables for stress incontinence and VUR treatment.
• Olympus Medical: Global leader in endoscopy and urological visualization systems, including flexible ureteroscopes, cystoscopes, and resection devices. Direct overlap with Urotex's endourology portfolio (Vedkang single-use endoscopes) but operating at vastly broader scale and as an incumbent manufacturer.
• Cook Medical: Large medical device manufacturer with a dedicated urology division spanning endourology (ureteroscopes, stone management), biopsy, and continence care. Comparable to Urotex's endourology (Vedkang) and prostate biopsy (Mona Lisa) offerings, though Cook is a broad multi-specialty incumbent.
• Boston Scientific: Global medical device incumbent with a substantial urology and pelvic health portfolio covering stone management, prostate health, and continence. Comparable to Urotex's endourology and prostate diagnostics offerings, though operating at much broader scale across many specialties.
• Hollister Incorporated: Continence care and ostomy product manufacturer with a urology portfolio including intermittent catheters, urinary collection, and catheter securement devices. Comparable to Urotex's Secutape fixation materials and urological catheter lines, though Hollister operates globally across multiple continence categories.

Direct peers

• Medi-Globe Group: Specialty urology device manufacturer focused on endourology, stone management, and urological consumables. Comparable to Urotex's endourology product line and catheter portfolio as a niche urology specialist.
• Laborie Medical Technologies: A global urology-focused medical device company specializing in diagnostic equipment (urodynamics, uroflowmetry), bladder scanners, and consumables for incontinence and pelvic health. Laborie is the most direct peer to Urotex given the overlapping portfolio of urodynamics systems, bladder scanners, and catheter fixation products.
• Wellspect Healthcare: A Mölnlycke Health Care company specializing in urology and continence care products including hydrophilic intermittent catheters (LoFric) and bowel management systems. Direct peer to Urotex's catheter portfolio and Cymactive indwelling catheter offering in the specialty urology space.
• Karl Storz: Endourology specialist manufacturer of flexible ureteroscopes, cystoscopes, and visualization systems. Direct overlap with Urotex's Vedkang single-use endoscope distribution in the Benelux urology channel.

Emerging players

• Ambu: Danish medical device company known for single-use endoscopes (bronchoscopes, cystoscopes, ureteroscopes). Ambu's single-use endoscope portfolio is directly comparable to Urotex's Vedkang endourology line and represents an emerging disruptive model in the reusable endoscope space Urotex also serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCiFL9QZcZSOSs_zQVbtZN4A
• LinkedInlinkedin.com/company/urotex-medical-bv

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Urotex Medical