ATD NYC - Association for Talent Development - New York City chapter

What ATD NYC - Association for Talent Development - New York City chapter does

ATD NYC (Association for Talent Development - New York City Chapter) is a 501(c)(3) non-profit professional association chapter established in 1952, operating as the local NYC affiliate of ATD National, the world's largest association dedicated to talent development professionals. The chapter serves more than 200 HR and L&D professionals in the New York City area through a community-driven go-to-market model anchored on monthly networking events, Special Interest Groups (including Co-work and Connect, Evening Blend, Morning Blend, and SIGLab), workshops, panel discussions, and an annual micro-conference. Core membership tiers include ATD NYC Membership ($125/year individual standard, with discounted healthcare/military/non-profit at $100, retired at $35, student rates, in-transition $50 for 6 months, and a corporate rate of $300 covering 3+ employees) and a bundled Power Membership that adds ATD National benefits such as TD Magazine, conference discounts, research reports, and CPTD/APTD certification prep, accessed via ATD National's checkout with a $30 discount code (CH1026).

The chapter operates on a subscription-recurring revenue model supplemented by event ticket sales, sponsorships, and a multi-tier partner ecosystem that includes Talaera (premier sponsor for Culture Bites audio lessons), Hone (virtual instructor-led classes), AIHR (AI-focused HR certifications), Workera (skills intelligence), Insights Discovery and Leadership Circle (assessment tools), plus a network of educational and community partners (Touro University, Hunter College, CUNY SPS, and LaGuardia Community College's CIET). Distribution is primarily direct and self-serve via a Wild Apricot-powered membership and event-registration website (atdnyc.org), with email newsletter, LinkedIn, and in-person NYC events as secondary channels. Recent product extensions include the TD Capability Challenge, an interactive online experience with 24 scenarios across three capability tracks (Connector, Builder, Strategist) and a CPTD Judgment Lab, and Design Day, a hybrid volunteer program pairing members with community organizations to build talent development resources. Leadership is volunteer-based, with formal board and AVP roles (VP of Programs, AVP of Programs, AVP of Special Interest Groups, VP Technology) and an annual selection process for the upcoming term.

Name

ATD NYC - Association for Talent Development - New York City chapter

Legal name

ATD New York City Chapter

Website

https://atdnyc.org

Company type

Private

Founded year

1952

Operating status

Operating

Short description

ATD NYC is a 501(c)(3) non-profit professional association chapter, founded in 1952, serving more than 200 HR and L&D professionals in New York City through tiered memberships, monthly networking events, Special Interest Groups, workshops, and an annual micro-conference, with a bundled Power Membership linking to ATD National.

Ownership category

akta.pro rank

Product category

Professional Association Services

NAICS

Professional Organizations (81392)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA)

Keywords

• Professional development
• Talent development
• Learning community
• Professional networking
• Certification training

Headquarters

HQ city

West New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Chapter Membership Dues: Annual membership fees for individual professionals in the talent development field, with tiered pricing for different categories including standard, student, retired, healthcare/non-profit/military, and corporate memberships. Corporate memberships offer discounted rates for teams of 3 or more.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

ATD NYC is a 501(c)(3) non-profit professional association chapter that sells annual memberships to talent development (L&D) professionals in the New York City area. Members receive access to monthly networking events, Special Interest Groups (SIGs), virtual and in-person programming, exclusive partner discounts on certifications and training, a job board, and career resources. A higher-tier Power Membership bundles NYC chapter access with ATD National benefits including TD Magazine, certification prep (CPTD/APTD), and research reports.

Product overview

ATD NYC operates as a professional membership association for talent development and L&D professionals in New York City, offering a tiered membership structure (ATD NYC Membership and Power Membership bundled with ATD National). The organization provides programming through Special Interest Groups (SIGs), annual events including a Micro-Conference, and the TD Capability Challenge interactive experience. Members gain access to career resources, job boards, networking events, workshops, and exclusive discounts through partner organizations (AIHR, Hone, Talaera). The organization is a 501(c)(3) non-profit serving NYC since 1952.

Differentiator

Problem solved

Functional benefit

Products and services

• ATD NYC Membership Annual chapter membership for L&D professionals in New York City, providing monthly networking events, Special Interest Groups (SIGs), virtual and in-person programming, exclusive member discounts, career resources, and a job board.
• Power Membership Combined ATD NYC and ATD National membership bundle offering everything in NYC Membership plus national-level access including TD Magazine, discounts on ATD conferences, research reports, whitepapers, and certification prep resources (CPTD and APTD).
• Special Interest Groups (SIGs) Communities within ATD NYC focused on specific talent development topics, offering collaborative learning spaces, peer networking, skill-building workshops, and events including Co-work and Connect, Evening Blend, and Morning Blend programs.
• TD Capability Challenge Interactive online experience featuring 24 scenarios across three capability tracks (Connector, Builder, Strategist) aligned with the ATD Capability Model. Includes a TD identity badge system and CPTD Judgment Lab for professional development.
• Micro-Conference (Subway to Success) Annual full-day conference (Subway to Success) bringing together NYC's talent development community for learning, connection, innovation, and inspiration.
• Design Day Hybrid volunteer program partnering talent development professionals with nonprofit organizations to develop tailored tools, resources, and learning solutions. Includes consulting experience and community impact opportunities.
• Co-work and Connect Bi-weekly virtual co-working sessions for talent development professionals to boost productivity, build community, and network with peers through structured accountability sessions.

Named customers3 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

16 partnerships are on record, tiered minor and core.

• WorkeraminorStrategic or Co-development PartnerSkills intelligence platform partner featured in ATD NYC's sponsor and partner ecosystem.
• TalaeracoreGTM or Marketing PartnerATD NYC's premier sponsor providing free access to Culture Bites - bite-sized audio lessons for global workplace communication skills. Specializes in professional communication training, language coaching, and cultural fluency.
• HonecoreStrategic or Co-development PartnerModern virtual training platform partner offering free member access to live, instructor-led classes focused on leadership, management, and professional development through peer learning and real-time coaching.
• JoychieverminorGTM or Marketing PartnerPartner in ATD NYC's sponsor ecosystem supporting the talent development community.
• AcornminorGTM or Marketing PartnerPartner in ATD NYC's sponsor ecosystem supporting the talent development community.
• Future of WorkminorGTM or Marketing PartnerPartner in ATD NYC's sponsor ecosystem supporting the talent development community.
• Insights DiscoveryminorStrategic or Co-development PartnerPartner providing Insights Discovery personality profiling tools. Offers 10% discount on Leadership Circle Profile 360° Certification for members.
• TED@WorkminorGTM or Marketing PartnerPartner in ATD NYC's sponsor ecosystem supporting the talent development community.
• The SquadronminorGTM or Marketing PartnerPartner in ATD NYC's sponsor ecosystem supporting the talent development community.
• GrubHubminorGTM or Marketing PartnerPartner in ATD NYC's sponsor ecosystem supporting the talent development community.
• AIHR (Academy to Innovate HR)coreStrategic or Co-development PartnerAI-focused HR learning partner offering exclusive member discounts on AI certifications. Running AI for HR Awareness Month with free previews through June 30, live webinars, and up to 45% combined discount during HR Week.
• Leadership CircleminorStrategic or Co-development PartnerLeadership development assessment tool partner. Offers 10% discount on Leadership Circle Profile 360° Certification - a research-backed assessment tool for leadership development professionals.
• Center for Immigrant Education and Training (CIET) at LaGuardia Community CollegecoreStrategic or Co-development PartnerCommunity partner for Design Day initiative. Award-winning provider of English, civics, citizenship, and family literacy programs for English Language Learners in Western Queens. Grant-funded program with all ESL classes free and designed to serve low-income immigrants. ATD NYC members develop talent development resources for CIET Education Case Managers through a volunteer hybrid program.
• Touro UniversityminorGTM or Marketing PartnerEducational institution partner in ATD NYC's sponsor ecosystem.
• Hunter CollegeminorGTM or Marketing PartnerEducational institution partner in ATD NYC's sponsor ecosystem.
• CUNY SPSminorGTM or Marketing PartnerEducational institution partner in ATD NYC's sponsor ecosystem.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• SHRM (Society for Human Resource Management): Largest global HR professional association with 300,000+ members. Comparable as the dominant professional membership body serving the same HR/L&D audience, though at much broader scale and with a generalist HR (rather than L&D-focused) remit.
• The Learning Guild: International membership organization serving L&D professionals with conferences, publications, and online community. Comparable as a larger, more established L&D-specific professional community offering overlapping benefits (events, content, networking) to a similar audience.
• Chief Learning Officer (CLO) Media: Media and community platform for senior L&D executives via magazine, events, and the CLO Symposium. Comparable as an established L&D-focused community serving a more senior slice of the same talent development audience ATD NYC addresses.

Emerging players

• HR.com: Online HR and L&D community with webcasts, courses, and events targeting HR practitioners. Comparable as a digital-first HR community offering free events and certifications to the same audience ATD NYC serves via its membership model.
• Hone: Live virtual instructor-led training platform for soft skills, leadership, and management. Comparable as a digital L&D delivery layer also serving the same professional development use case — currently a partner providing free Hone access to ATD NYC members.
• Workera: AI skills intelligence and assessment platform for enterprise teams. Adjacent to the L&D ecosystem — comparable as a partner/sponsor in ATD NYC's ecosystem and as an emerging platform addressing enterprise upskilling demand that drives L&D professional engagement.
• AIHR (Academy to Innovate HR): Digital-first HR and L&D training and certification platform. Comparable as a growing skills-focused community serving the same L&D audience, currently a core ATD NYC partner but also a potential substitute for in-person L&D education and certification.

Others

• ATD (Association for Talent Development): National parent organization and the world's largest talent development association. Not a direct competitor — it is ATD NYC's parent and brand licensor — but its Power Membership offering directly overlaps with ATD NYC's highest-tier local product.

Direct peers

• DisruptHR NYC: Local NYC chapter of the global DisruptHR event series for HR professionals. Directly comparable as a NYC-based, community-led, event-driven HR/TD community targeting the same in-person networking and professional development needs.
• SHRM New York City Chapter: Local SHRM affiliate serving HR professionals in the NYC metro. The most direct structural peer — same local-chapter-of-a-national-association model, same NYC geography, same HR/L&D audience competing for the same members and corporate sponsorships.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/in/sarah-merkle-walker

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ATD NYC - Association for Talent Development - New York City chapter