United Imaginations Fi
United Imaginations is a Helsinki-based creative brand and communications agency founded in 2022 that integrates strategic thinking and creative execution for enterprise, government, and NGO clients across the Nordics, winning WINA 2026 Agency of the Year and Cannes Lions recognition.
- Company typePrivate
- Founded2022
- HeadquartersHelsinki, Finland
- Headcount11–50
- GTM typeB2B
- OfferingServices
What United Imaginations Fi does
United Imaginations Oy is a Helsinki-based creative brand and communications agency founded in 2022, operating from Hämeentie 11 in Finland under the legal entity United Imaginations Oy. The company positions itself around an integrated model that combines strategic thinking and creative execution under a single roof, a deliberate structural contrast to competitors that keep these functions in separate agencies. Its service offering spans brand strategy, brand films, marketing campaigns, and strategic communications, delivered through a direct enterprise engagement model without intermediary channels.
The agency's client base is notably broad for its age and size, spanning at least 14 named organizations across media (Helsingin Sanomat, Ilta-Sanomat, News Media Finland), industrial technology (KONE, Vaisala), retail and food service (K-Supermarket, Kespro), financial services (OP), healthcare (Attendo), government and tourism (Business Finland, Helsinki Partners), energy (Liquid Sun), education (Aalto University), and nonprofit/NGO clients (Unicef Finland, John Nurmisen Säätiö). Revenue is generated through professional services fees on a quote-based, per-engagement basis, with no public pricing, no disclosed headcount, no funding rounds, and no M&A activity on record. The company is privately held with no parent company, subsidiaries, or disclosed ownership structure.
Within roughly three years of founding, United Imaginations has accumulated significant industry recognition, most notably Most Awarded Agency at Vuoden Huiput 2025, Agency of the Year at WINA 2026, a Cannes Lions Bronze for Unicef Finland work, an Eurobest Silver for Helsingin Sanomat, a 2026 One Show shortlisting, and multiple WINA 2026 Titanium, Grand Prix, Gold, and Silver awards across the Unicef Finland and KONE accounts. Distribution relies on direct sales, organic social presence (Instagram, LinkedIn), and earned media through the global independent agency award circuit, with a dedicated [email protected] channel handling inbound enterprise inquiries.
United Imaginations Fi firmographics
Firmographics- Name
- United Imaginations Fi
- Legal name
- United Imaginations Oy
- Website
- https://unitedimaginations.fi
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- United Imaginations is a Helsinki-based creative brand and communications agency founded in 2022 that integrates strategic thinking and creative execution for enterprise, government, and NGO clients across the Nordics, winning WINA 2026 Agency of the Year and Cannes Lions recognition.
- Ownership category
- akta.pro rank
United Imaginations Fi industry classification
Industry- NAICS
- Advertising Agencies (54181), Public Relations Agencies (541820)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro industry
- Integrated Full-Service Creative AgenciesMedia, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)Creative Concepting & Campaign DevelopmentDigital Creative & Experience Design Agencies (Web/App/UX)Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)
Keywords
Where United Imaginations Fi is headquartered
LocationHeadquarters
- HQ city
- Helsinki
- HQ country
- Finland
- HQ region
- Europe
Offices1 record
Markets served
United Imaginations Fi business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Creative Agency Services: Professional services revenue from strategic brand development, creative campaigns, and communications work for enterprise and institutional clients
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
United Imaginations Fi product offering
Product offeringCore offering
United Imaginations is a creative brand and communications agency that provides strategy, branding, communications, design, marketing, and brand experience services for organizations. Its work is organized into three practice areas: Brand (brand strategy and brand films), Marketing (integrated campaigns), and Comms (strategic communications). The agency serves global corporations, public institutions, and ambitious organizations on bespoke engagements, with no standardized productized offering.
Product overview
United Imaginations is a creative brand and communications agency offering strategic thinking and creative execution services under one roof. The agency works with global corporations, public institutions, and ambitious organisations to create impactful and interesting communications. Services include brand strategy, brand films, marketing campaigns, and strategic communications across various clients including Helsingin Sanomat, Vaisala, Kespro, John Nurmisen Säätiö, KONE, Ilta-Sanomat, K-Supermarket, News Media Finland, Helsinki Partners, and Liquid Sun.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Most awarded agency in Vuoden Huiput 2025
- +3 more outcomes
Companies that use United Imaginations Fi
Customer profileNamed customers15 records
Segments3 records
Ideal customer profiles3 records
United Imaginations Fi technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
United Imaginations Fi partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Unicef FinlandflagshipCollaboration with Unicef Finland on impactful campaigns that have achieved multiple industry awards including Cannes Lions Bronze, Titanium, Grand Prix, and Gold at WINA 2026, demonstrating the agency's capability to create meaningful social impact work.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
United Imaginations Fi competitors and assessment
Company assessmentDirect peers
- TBWA\Helsinki: Helsinki office of the TBWA global creative network, providing integrated advertising and brand strategy to Finnish and Nordic enterprise clients in the same verticals as United Imaginations.
- Hasan & Partners: Finnish full-service creative agency headquartered in Helsinki, offering strategy, brand, and creative services to enterprise and public-sector clients — the most direct domestic comparable to United Imaginations.
- Forsman & Bodenfors: Renowned Nordic creative agency with offices in Stockholm and Gothenburg, frequently winning Cannes Lions and WINA awards for integrated brand and communications work — the closest regional creative-comparable to United Imaginations.
- DDB Helsinki: Helsinki-based branch of DDB Worldwide, offering creative campaign and brand strategy services to enterprise clients in the Finnish market — directly overlapping with United Imaginations' core offering.
Broad incumbents
- Wieden+Kennedy: Independent global creative agency famous for integrated brand and campaign work for enterprise clients like KONE's competitors; comparable in craft reputation and award profile.
- Droga5: Globally awarded creative agency under Accenture Song, integrating strategy and creative execution for ambitious brands — a useful benchmark for United Imaginations' trajectory if it scales internationally.
- 72andSunny: Global creative agency known for integrated brand building and award-winning work for enterprise clients; structurally similar mid-sized creative shop comparable to United Imaginations.
- TBWA\Hakuhodo: Part of the TBWA global network, a large multinational agency combining strategic and creative services under one roof — the same integrated model United Imaginations sells, but at global scale.
Emerging players
- Mother Design: Creative boutique network with design and brand strategy capabilities, often competing for the same ambitious brand and cultural-impact work that defines United Imaginations' portfolio.
- TBWA\Hakuhodo (Nordic sibling) - Anomaly: Independent creative-led agency known for integrating strategy and creative under one roof for ambitious brands — closely mirrors United Imaginations' stated differentiator.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
United Imaginations Fi social profiles
Digital presenceUnited Imaginations Fi financial estimates
Financial estimateRevenue estimate
Valuation estimate
United Imaginations Fi leadership team
Management profileNumber of profiles
United Imaginations Fi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
United Imaginations Fi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about United Imaginations Fi
What does United Imaginations Fi do?
United Imaginations is a creative brand and communications agency that provides strategy, branding, communications, design, marketing, and brand experience services for organizations. Its work is organized into three practice areas: Brand (brand strategy and brand films), Marketing (integrated campaigns), and Comms (strategic communications). The agency serves global corporations, public institutions, and ambitious organizations on bespoke engagements, with no standardized productized offering.
Is United Imaginations Fi a public or private company?
United Imaginations Fi is a private company. It is currently operating.
When was United Imaginations Fi founded?
United Imaginations Fi was founded in 2022. It employs 11 to 50 people.
Where is United Imaginations Fi based?
United Imaginations Fi is headquartered in Helsinki, Finland, in the Europe region.
How does United Imaginations Fi make money?
One revenue line is on record: creative Agency Services.
Who are United Imaginations Fi's main competitors?
Direct peers on record are TBWA\Helsinki, Hasan & Partners, Forsman & Bodenfors and DDB Helsinki. Broad incumbents are Wieden+Kennedy, Droga5, 72andSunny and TBWA\Hakuhodo. Emerging players are Mother Design and TBWA\Hakuhodo (Nordic sibling) - Anomaly.
Does United Imaginations Fi have an API?
No public API is recorded for United Imaginations Fi.
What industry is United Imaginations Fi in?
Its primary akta.pro industry code is MPAAAAAA, Integrated Full-Service Creative Agencies, with a secondary code of BPAFAEAD, Creative Concepting & Campaign Development. Its NAICS code is 54181 and its SIC code is 7311.