Two Urban Licks
- Company typePrivate
- Founded2004
- HeadquartersAtlanta, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Two Urban Licks firmographics
Firmographics- Name
- Two Urban Licks
- Legal name
- Two Urban Licks
- Website
- https://twourbanlicks.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Two Urban Licks industry classification
Industry- Product category
- Full-service casual upscale dining restaurant
- NAICS
- Full-Service Restaurants (722511)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Casual Dining Restaurants (THAFACAB)
- akta.pro secondary industry
- Breakfast & Brunch Fast Casual (THAFABAL)
Keywords
Where Two Urban Licks is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Two Urban Licks business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others
Revenue model
- Dine-in Food and Beverage Sales: Traditional restaurant revenue from food and beverage sales for dinner service (Monday-Sunday) and weekend brunch (Saturday & Sunday 11am-3pm)
- Private Event Bookings: Revenue from private dining events in multiple spaces including Courtyard (75 people), Patio, and The Ballroom (second floor private dining)
- Gift Card Sales: Sale of gift cards through Concentrics Restaurants platform
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Valet Parking |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Two Urban Licks product offering
Product offeringCore offering
Two Urban Licks operates a single-location, full-service Atlanta restaurant serving bold wood-fired American cuisine prepared on live rotating rotisseries. Core service hours include dinner seven nights a week and weekend brunch (Saturday and Sunday 11am–3pm), supplemented by live blues music Thursday through Sunday evenings and three private event spaces (Courtyard for up to 75 guests, Patio, and the second-floor Ballroom).
Product overview
Two Urban Licks is a single-location Atlanta restaurant offering a unified dining experience centered on bold wood-fired American cuisine and live blues music. The core offerings include dinner service seven nights a week and weekend brunch, complemented by live entertainment on Thursday through Sunday evenings. Additional revenue streams include private event spaces (Courtyard, Patio, and The Ballroom) for hosted events, gift cards, and valet parking services. The restaurant has operated since fall 2004 as part of the Concentrics Restaurants group.
Differentiator
Problem solved
Functional benefit
Products and services
- Dinner Service Full-service dinner offerings featuring 'Fiery American Cooking' with bold wood-fired cuisine, served Monday–Thursday 5–10pm, Friday–Saturday 5–11pm, and Sunday 5–10pm. Targeted at adult diners and small groups seeking an experiential Atlanta dinner.
- Weekend Brunch Service Weekend brunch served Saturday and Sunday from 11am to 3pm, featuring the restaurant's wood-fired American cuisine in a brunch format for leisure diners.
- Private Event Dining - Courtyard Outdoor courtyard event space with sunroof offering stargazing, seating for 75 guests for standing receptions, featuring dramatic textures and an edgy atmosphere for private parties and corporate gatherings.
- Private Event Dining - Patio Patio dining area offering the city's best view of the Atlanta skyline, with open glass garage doors that bring the outside in; suited for cocktail receptions.
- Private Event Dining - The Ballroom Second-floor private dining space overlooking the main dining room's bustling scene, described as the newest private event addition creating an exclusive setting.
- Gift Cards Restaurant gift cards available for purchase through the Concentrics Restaurants platform, allowing guests to give the Two Urban Licks dining experience to others.
Companies that use Two Urban Licks
Customer profileSegments2 records
Ideal customer profiles1 record
Two Urban Licks technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Two Urban Licks partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Concentrics RestaurantscoreParent company managing Two Urban Licks along with other restaurant concepts. Handles gift cards, event bookings, and career opportunities for the restaurant group.
- OpenTablecoreThird-party reservation platform enabling customers to book tables online at Two Urban Licks. Restaurant ID 3431.
- Caren West PRminorPR firm handling media inquiries for Two Urban Licks. Contact: Caren West, 404.614.0006, [email protected]
- Bully BoyminorCollaborative sushi night event partnership featuring 'Roll With It! Sushi Night at Bully Boy' held at Two Urban Licks on select dates
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Two Urban Licks competitors and assessment
Company assessmentDirect peers
- Marcel: Atlanta Westside Provisions upscale steakhouse by Ford Fry with private dining rooms — comparable as a high-volume, full-service Atlanta concept with significant event-space revenue and similar aspirational positioning.
- JCT Kitchen & Bar: Atlanta Westside Provisions upscale American restaurant with patio dining and large private event spaces — directly comparable as a BeltLine-adjacent, full-service concept with strong event revenue mix competing for the same discretionary guest.
- Canoe: Long-established Atlanta upscale American restaurant on the Chattahoochee known for full-service dining, distinctive riverside setting, and event spaces — directly comparable as a 20+ year Atlanta institution competing for similar discretionary-spend occasions.
- Rathbun's: Kevin Rathbun's flagship Atlanta upscale American restaurant in Inman Park with strong brunch, dinner, and private-event business — directly comparable for full-service casual dining, event-space monetization, and Atlanta brand cachet.
- Bacchanalia: Atlanta fine-dining destination that has operated continuously since 1993, offering prix-fixe seasonal menus — comparable as an award-winning, long-tenured Atlanta restaurant competing for the same destination-dining occasion and corporate/event bookings.
- Atlanta Fish Market: Long-running Buckhead upscale-seafood restaurant by Buckhead Life Restaurant Group with strong private-event business — comparable as a multi-decade Atlanta institution with similar event-space revenue mix and destination-dining positioning.
- The Optimist: Ford Fry's Westside Provisions seafood-focused restaurant with patio and private dining — comparable Atlanta upscale-casual concept with strong event business and similar BeltLine-adjacent target demographic.
- South City Kitchen: Atlanta upscale-casual Southern restaurant also operated by parent Concentrics Restaurants, offering full-service dinner and brunch in a similarly vibrant atmosphere — directly comparable single-location peer with shared operational backbone and overlapping Atlanta target market.
Emerging players
- Bully Boy: Atlanta creative-dining concept that has already partnered with Two Urban Licks on collaborative "Sushi Night" events — comparable as a smaller, design-forward Atlanta restaurant that overlaps with TUL's experiential positioning and BeltLine area clientele.
Broad incumbents
- Fifth Group Restaurants: Atlanta restaurant group operating multiple upscale-casual concepts (Ecco, El Taco, Lure, South City Kitchen competitors) — comparable as a broader Atlanta incumbent with similar full-service, event-driven portfolio targeting BeltLine-area diners.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Two Urban Licks social profiles
Digital presenceTwo Urban Licks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Two Urban Licks leadership team
Management profileNumber of profiles
Profiles1 record
Two Urban Licks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Two Urban Licks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Two Urban Licks
What does Two Urban Licks do?
Two Urban Licks operates a single-location, full-service Atlanta restaurant serving bold wood-fired American cuisine prepared on live rotating rotisseries. Core service hours include dinner seven nights a week and weekend brunch (Saturday and Sunday 11am–3pm), supplemented by live blues music Thursday through Sunday evenings and three private event spaces (Courtyard for up to 75 guests, Patio, and the second-floor Ballroom).
Is Two Urban Licks a public or private company?
Two Urban Licks is a private company. It is classified as corporate owned and is currently operating.
When was Two Urban Licks founded?
Two Urban Licks was founded in 2004. It employs 11 to 50 people.
Where is Two Urban Licks based?
Two Urban Licks is headquartered in Atlanta, United States, in the North America region.
How does Two Urban Licks make money?
Three revenue lines are on record. Dine-in Food and Beverage Sales are the primary driver. The others are private Event Bookings and gift Card Sales.
Who are Two Urban Licks's main competitors?
Direct peers on record are Marcel, JCT Kitchen & Bar, Canoe, Rathbun's, Bacchanalia, Atlanta Fish Market, The Optimist and South City Kitchen. Bully Boy is listed as an emerging player. Fifth Group Restaurants is listed as a broad incumbent.
Does Two Urban Licks have an API?
No public API is recorded for Two Urban Licks.
What industry is Two Urban Licks in?
Two Urban Licks's product category is Full-service casual upscale dining restaurant. Its primary akta.pro industry code is THAFACAB, Casual Dining Restaurants, with a secondary code of THAFABAL, Breakfast & Brunch Fast Casual. Its NAICS code is 722511 and its SIC code is 5810.