Bleeding Heart Restaurants

What Bleeding Heart Restaurants does

Bleeding Heart Restaurants (also marketed as 'Bleeding Heart Groupe') is a privately-held, family-owned hospitality group operating French-inspired restaurant and private-event venues clustered around the historic Bleeding Heart Yard in central London, two minutes from the Farringdon Elizabeth Line hub. Founded in 1983 by Robert and Robyn Wilson and still under founder ownership, the group's estate comprises the Bleeding Heart Bistro & Terrace (with a 60-seat all-year outdoor terrace and 350+ bottle wine list), the Tavern (a wine bar and rotisserie grill offering 25 wines by the glass and 400 by the bottle), six private dining and event spaces (the Parlour, Wine Cellar, No 1 Dining Room, Bistro Terrace, Number 1 Terrace, and the Cloister Garden), and The Crypt — a 600-year-old medieval venue beneath St Etheldreda's Church seating up to 200 guests. The group serves City of London corporate clients, wedding parties, fine-dining à la carte diners, private celebration hosts, and wine enthusiasts across six London postcodes centred on EC1N 8SJ/8SQ and EC1N 6RY.

The group's operational technology is a third-party SaaS stack layered onto a Squarespace marketing website: SevenRooms powers restaurant reservations and ticketed experience bookings, TripleSeat handles private-events enquiries and party requests, and Giftpro runs the gift voucher storefront. The wine programme is curated by a dedicated Head Sommelier (Felix Santamaria), and culinary operations across the Bistro, Tavern, and private-event venues are led by Executive Chef Andy Barber. The brand is supported by an email newsletter, downloadable brochures, and earned media coverage (City AM, The Times, The Independent).

The business earns revenue from multiple streams: dine-in à la carte and set menus at the Bistro and Tavern (with set menu price points from £15.95 to £35.50 and à la carte mains up to £65), private dining and corporate events (quote-based, capacity 10–200), weddings (including combined St Etheldreda's Church ceremony packages), gift voucher sales (denomination-based, via Giftpro), ticketed wine experiences (e.g., monthly Tavern Wine Tasting at £20 per person, Champagne Magnum Dinners), and a substantial beverage/wine programme (with magnums and fine wines priced up to £449). Distribution is direct-to-consumer via the website, phone (020 7242 2056), email (bookings@ and [email protected]), and the SevenRooms and TripleSeat platforms, serving a single domestic UK market.

Name

Bleeding Heart Restaurants

Legal name

Bleeding Heart Restaurants

Website

https://bleedingheart.co.uk

Company type

Private

Founded year

1983

Operating status

Operating

Short description

Bleeding Heart Restaurants is a family-owned London hospitality group operating French-inspired bistros, a tavern, six private event venues, and the 600-year-old Crypt at St Etheldreda's Church, serving corporate clients, wedding parties, and fine-dining diners in the Farringdon/Holborn area.

Ownership category

akta.pro rank

Product category

Hospitality restaurants and event venues

NAICS

Full-Service Restaurants (722511), Caterers (722320)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Pubs & Gastropubs (THAFAEAB)

akta.pro secondary industries

Special Occasion & Destination Restaurants (THAFACAK), Wedding & Social Event Catering (THAHAKAE)

Keywords

• French bistro dining
• Private event venues
• Wedding reception venues
• Wine bar grill
• Corporate hospitality events

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Restaurant à la carte dining: Revenue from dine-in food and beverage at The Bistro and The Tavern, with prix-fixe set menus (June Set Menu at £29.50 / £35.50; Tavern Express Menu £19.50 / £23.50) alongside full à la carte pricing. Service runs lunch and dinner Monday–Friday with weekend private hire.
2. Private dining and corporate events: Revenue from private dining bookings and bespoke events across six spaces (The Parlour, Wine Cellar, No 1 Dining Room, Tavern, Bistro & Terrace, The Crypt & Cloister Garden). Bespoke menus designed with the chef; events specialist team supports menu printing, name cards, and wine pairing; prices quote-based via enquiry.
3. Weddings: Revenue from wedding packages combining venue hire (Bistro/Terrace up to 60 seated/80 standing; Tavern & No 1 up to 50/70; Crypt up to 140/200 plus Cloister Garden) with bespoke menus, drinks, and combined St Etheldreda's Church service packages.
4. Gift voucher sales: Monetary gift vouchers ('From the Heart' monetary gift voucher) sold through a dedicated Giftpro-powered online storefront at bleedingheart.giftpro.co.uk.
5. Ticketed special events and wine experiences: Revenue from ticketed hosted events including the monthly Tavern Wine Tasting (£20 for four wines + £5 food voucher), Magnum Club Dinners (Champagne Magnum Dinner £TBC), and recurring seasonal specials such as June Steak Frites (£15.95) and Friday Lobster Linguini (£29.50).
6. Beverage / wine sales: Significant beverage revenue from the wine programme (350+ bottles, 25+ by the glass at the Tavern) covering Champagne, sparkling, white, rosé, red, sweet, Port and Madeira, with magnums and fine wines priced up to £449.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Bleeding Heart Restaurants operates French-inspired bistro and tavern dining alongside six private dining and wedding event venues in central London's Bleeding Heart Yard. Core revenue is generated from à la carte and set menu dining at the Bistro and Tavern, complemented by private dining rooms, weddings and hosted wine events at the 600-year-old Crypt beneath St Etheldreda's Church and the adjoining Cloister Garden.

Product overview

Bleeding Heart Restaurants (Bleeding Heart Groupe) is a privately-owned, single hospitality brand operating a portfolio of integrated restaurant and private-event venues rather than a software product. Its core restaurants, The Bleeding Heart Bistro & Terrace and the Tavern (Bar & Grill), are complemented by a layered set of private dining and event modules: The Parlour, The Wine Cellar, No. 1 Dining Room, the medieval Crypt at St Etheldreda's (with its Cloister Garden), the Number 1 Terrace and the Bistro Terrace, plus dedicated weddings programmes at both the Crypt and the Bistro/Tavern. All venues sit within or adjoin historic Bleeding Heart Yard in central London, share a unified French-inspired menu and 350+ bottle wine programme, and feed bookings through shared reservation (SevenRooms), private events (TripleSeat) and gift voucher (Giftpro) platforms.

Differentiator

Problem solved

Functional benefit

Brands

• Bleeding Heart Bistro & Terrace: The signature French bistro at 7 Bleeding Heart Yard, Greville Street, with a 60-seat outdoor terrace, traditional French cuisine and 350+ wines.
• Bleeding Heart Tavern, Wine Bar & Grill
• The Crypt at Ely Place

Products and services

• The Bleeding Heart Bistro & Terrace French bistro at 7 Bleeding Heart Yard with a 60-seat all-year outdoor Terrace, traditional French dishes and a 350+ bottle wine list; City AM 'best French Bistro in the City'. Open Monday-Friday for lunch and dinner.
• The Bleeding Heart Tavern (Bar & Grill) Wine bar, grill and rotisserie venue at 19 Greville Street offering 25 wines by the glass and 400 wines by the bottle, a re-charged rotisserie of British Birds and Beasts, and à la carte dining. Open Monday-Friday 12pm-11pm with weekend private hire.
• The Crypt at Ely Place Medieval private events venue beneath St Etheldreda's Church, seating up to 125-140 for dinner or 200 standing. Hosts weddings, banquets and corporate events with catering and service from Bleeding Heart's kitchen.
• The Cloister Garden

Quantifiable outcome

• 40+ years of continuous family ownership and operation of the same Bleeding Heart Yard venues since 1983
• +2 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and flagship.

• SevenRoomscoreTechnology or IntegrationSevenRooms powers the Bleeding Heart online reservation widget ('Book a Table') embedded throughout the website for the Bistro, Terrace and Tavern & Bar, including dedicated experiences (Steak Frites, Wine Tasting, Lobster Linguini). Reservations flow through SevenRooms short-URLs and full booking pages.
• TripleSeatcoreTechnology or IntegrationTripleSeat is the private events platform behind Bleeding Heart's 'Check Availability and Book', 'Send an Enquiry' and 'Enquire Private Hire' flows, plus the dedicated party request form used for weddings and private dining. A direct-bookings link and PDF brochure also feed the TripleSeat portal.
• GiftprocoreTechnology or IntegrationGiftpro powers the Bleeding Heart gift voucher storefront at bleedingheart.giftpro.co.uk, hosting the 'From the Heart' monetary gift voucher purchase flow linked from the website's News, Events & Gift Vouchers page.
• St Etheldreda's ChurchflagshipStrategic or Co-development PartnerBleeding Heart operates The Crypt beneath St Etheldreda's (oldest Catholic church in England) and offers a special combined package for couples marrying in the church followed by a Wedding Reception in The Crypt and the Cloister Garden for photographs — making the church a structural go-to-market partner for wedding bookings.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Scott's (Caprice Holdings): Long-established Mayfair fine-dining restaurant and seafood institution within Caprice Holdings' portfolio. Comparable as a heritage London fine-dining venue with strong private room and event offering, though part of a broader group.
• The Connaught (Maybourne): Luxury London hotel with Hélène Darroze at The Connaught and multiple private dining/event spaces. Comparable in combining heritage venue, French culinary influence and high-end private event clientele, but as part of a luxury hotel group.
• The Ritz London: Iconic luxury hotel in Piccadilly with high-end restaurant and private dining/banqueting (including the William Kent Room). Comparable in heritage, central-London location and high-end wedding/corporate event positioning.
• Soho House: Global private members' club group with multiple London houses combining restaurants, bars and private event spaces. Comparable in monetising historic buildings via dining + private events, though operating on a membership model.

Direct peers

• D&D London: Operates a portfolio of premium London restaurants and event venues (e.g. Le Pont de la Tour, Coq d'Argent, Bluebird). Directly comparable in being a multi-site London restaurant group combining fine dining with large-scale private dining and event hires.
• Brasserie Zédel: French brasserie in central London (Soho) operated under the Corbin & King group, offering French à la carte dining and bar/cultural programming in a heritage setting. Directly comparable French-inspired, central-London, volume-driven bistro.
• Clos Maggiore: French restaurant in Covent Garden frequently cited as one of London's most romantic; comparable French menu, romantic positioning and central-London fine-dining customer overlap with Bleeding Heart Bistro and Crypt.
• Galvin Restaurants: Independent group of French-influenced fine-dining restaurants in London (Galvin Bistrot de Luxe, Galvin La Chapelle). Direct comparable in French cuisine, independent ownership, and London private-dining focus.
• The Wolseley: Grand European café-restaurant on Piccadilly run by Corbin & King; iconic, heritage-character, all-day dining with strong private dining and press profile. Closely comparable to Bleeding Heart in terms of central-London landmark dining and European/French-influenced menu.

Regional players

• Le Café du Marché: Long-running independent French restaurant near Covent Garden. Comparable as an independent, French-focused London restaurant, though smaller scale and without Bleeding Heart's event-venue breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bleeding Heart Restaurants