What Giftpro does

Giftpro Limited is a UK-based, private limited company headquartered in Lymington, Hampshire, that operates a cloud-based, white-label SaaS eCommerce platform purpose-built for the hospitality industry. The platform enables hotels, restaurants, resorts, and leisure venues to sell three core product lines — gift vouchers, event tickets, and physical merchandise (Giftpro Retail) — through branded online stores with integrated multi-venue management, real-time analytics, and in-house fulfilment (printing, packing, and postal delivery). Giftpro serves as a subsidiary of the ClearCourse Partnership LLP group, having joined the conglomerate in 2018.

The underlying technology is a vertical-specific eCommerce stack rather than a general-purpose storefront. Notable technical components include multi-currency support with dynamic conversion at redemption, native mobile wallet integration (Apple Pay, Google Pay, Microsoft Pay — accounting for ~8.3% of orders), the proprietary Giftpro Protect fraud-detection layer over Stripe Radar, and deep pre-built integrations with major property management systems (Rezcontrol, Oracle Opera, MEWS, Tevalis, Tissl), marketing automation tools (Mailchimp, Klaviyo, Dotdigital, Campaign Monitor), accounting (Xero), and analytics (Google Analytics, Facebook/Instagram pixels). The platform is delivered as a unified admin area managing unlimited venues, stores, and users with configurable permissions.

Revenue is generated through a blend of annual SaaS subscription fees, per-transaction payment processing, fulfilment service charges for physical vouchers and merchandise, and API access licensing. Pricing is not publicly disclosed but positioned as 'free setup, no minimum term,' with billing on an annual cadence. Go-to-market is direct enterprise sales targeting hospitality groups (logos include Hilton, Four Seasons, Hakkasan, Searcys, The PIG Hotels, Limewood, JKS Restaurants, Barrafina, Inception Group), augmented by website-driven demo bookings, industry event presence (Hotel Tech Live, Independent Hotel Show), and a strong client referral loop that the company cites as the primary driver of its 120% growth in 2018.

Name

Giftpro

Legal name

Giftpro Limited

Website

https://giftpro.co.uk

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Giftpro is a UK-based SaaS eCommerce platform enabling hospitality businesses — hotels, restaurants, and leisure venues — to sell gift vouchers, event tickets, and merchandise via white-label online stores with integrated fulfilment and multi-venue management.

Ownership category

akta.pro rank

Product category

Hospitality eCommerce Software

NAICS

Greeting Card Publishers (513191)

SIC

Greeting Cards (2771)

akta.pro primary industry

Corporate & Client Gifting Programs (HSACANAE)

akta.pro secondary industries

Gift Wrapping & Presentation (Wrapping/Boxes/Ribbons) (HSACANAF), Gift Returns, Exchanges & Recipient Support (HSACANAM), Gift Sourcing & Procurement (Local & Online) (HSACANAB)

Keywords

• Hospitality eCommerce
• Gift voucher platform
• Event ticketing software
• Gift card management
• Hospitality SaaS

Headquarters

HQ city

Lymington

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Subscription/Platform Fees: SaaS platform fees for using Giftpro's eCommerce system. The company states 'Free setup. No minimum term.' indicating a subscription or platform fee model where hospitality businesses pay for access to the gift voucher, ticketing, and product sales platform.
2. Transaction/Processing Fees: Fees collected on gift voucher and ticket transactions processed through the platform, likely a percentage of each sale or per-transaction fee.
3. Fulfilment Services: Print, pack, and post services for physical vouchers and products, including international delivery options. Specialised warehousing and production for products of all shapes and sizes.
4. API Access Fees: API integration capabilities allowing clients to connect Giftpro with existing tools and POS systems, generating revenue from enterprise clients requiring custom integrations.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Giftpro is a cloud-based, white-label SaaS eCommerce platform built specifically for hospitality businesses, enabling them to sell gift vouchers, event tickets, and merchandise products through their own branded online stores. The platform provides multi-property venue management, integrated payments via GiftproPay (ClearAccept), in-house print/pack/post fulfilment, real-time analytics, and pre-built PMS and marketing automation integrations. It targets hotels, restaurants, resorts, and leisure venues with features like partial voucher redemption, video personal messages, multi-currency support, and proprietary fraud prevention (Giftpro Protect).

Product overview

Giftpro is an eCommerce platform designed specifically for hospitality brands, offering three core revenue channels: Gift Vouchers (selling personalised gift cards redeemable in seconds), Event Tickets (event management and ticketing), and Products (merchandise retail with built-in fulfilment). The platform operates as a unified system with a centralized Admin Area for managing all channels, supplemented by GiftproPay (powered by ClearAccept for payments), Fulfilment Services (warehousing, printing, packing, delivery, and click-and-collect), and a Giftpro API for custom integrations. Key features include Video Personal Messages for emotional gifting connections and custom Packaging options. The platform integrates with leading hospitality PMS systems (MEWS, Opera by Oracle, Tissl), marketing automation tools (Mailchimp, Klaviyo, Dotdigital, Campaign Monitor), and accounting/analytics platforms (Xero, Google Analytics). Giftpro joined the ClearCourse Partnership LLP group in 2018 and was recognized with the ExxonMobil award for innovation.

Differentiator

Problem solved

Functional benefit

Brands

• GiftproPay: Payments powered by ClearAccept
• Giftpro Tickets
• Giftpro Retail
• Giftpro Protect
• Giftpro Fulfilment

Products and services

• Gift Vouchers The core Giftpro product enabling hospitality businesses to sell personalised digital and physical gift vouchers and cards of all shapes and sizes, redeemable in seconds with lightning-fast delivery, with partial voucher redemption, video personal messages, and multi-currency support.
• Event Tickets (Giftpro Tickets) Event management and ticketing system for selling digital and physical event tickets with integrated tools optimized for busy hospitality businesses, enabling white-label ticketing without competitor visibility.
• Products (Giftpro Retail) Dedicated eCommerce platform for hoteliers to productise their brand by selling merchandise such as cookbooks, spa products, wine, and alcohol, with full warehousing, printing, packing, and delivery fulfilment handled by Giftpro.
• Fulfilment Services (Giftpro Fulfilment) End-to-end logistics service including warehousing, production (printing and packing physical tickets and vouchers), delivery through top postal partners, and click-and-collect options for hospitality clients.
• GiftproPay Payment processing solution powered by ClearAccept, enabling secure payment collection across all Giftpro sales channels (gift vouchers, tickets, merchandise).
• Giftpro API API enabling clients to connect Giftpro with their existing tools, POS systems, and hospitality marketplaces for custom integrations and workflows; also serves as a revenue-generating enterprise offering.

Quantifiable outcome

• 57% increase in sales (The Vale Resort)
• +8 more outcomes

Named customers22 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration18 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core.

• ClearCourse Partnership LLPcoreStrategic or Co-development PartnerGiftpro is a member of the ClearCourse Partnership LLP group of companies. ClearCourse is described as 'the most acquisitive, fastest growing group of companies in the UK.' Giftpro joined the ClearCourse group to gain backing for growth. The privacy policy identifies Giftpro Limited as part of this group.
• RezcontrolcoreTechnology or IntegrationRezcontrol is Giftpro's official PMS (Property Management System) partner. The integration enables gift vouchers to be redeemed directly at point of booking (room or restaurant reservation) without phone calls or manual checks. Rezcontrol is positioned as built for independent hotels, bringing bookings, rates, tasks, and events into one connected system.
• ClearAcceptcoreTechnology or IntegrationClearAccept powers GiftproPay, the integrated payment processing solution within Giftpro's platform. This is a strategic payment technology partnership enabling secure payment transactions across all Giftpro stores.
• StripecoreTechnology or IntegrationStripe is Giftpro's payment processing provider, providing industry-leading fraud protection through Stripe Radar. Giftpro Protect combines with Stripe Radar for comprehensive fraud prevention across all transactions.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Emerging players

• Tock: Tock (now part of American Express) is a reservations and experiences platform for restaurants and hospitality. Comparable in helping hospitality brands monetize experiences, with a partial overlap into gift voucher and event ticketing use cases.
• Snappy: Snappy is a digital gifting platform delivering curated gift experiences. Comparable at the gift-recipient experience layer, but focused on a different buyer segment (corporate gifting) rather than hospitality-sold vouchers.

Broad incumbents

• Shopify: Shopify is a generalist eCommerce platform with native gift card functionality. While not hospitality-specific, it serves as the broadest competitive benchmark and a potential encroachment vector for the gift voucher category.
• InComm Payments: InComm is a global payments and gift card processor with significant gift card platform capability. Adjacent rather than directly competitive, but a relevant broad incumbent in the same gift voucher ecosystem.
• OpenTable: OpenTable is a major restaurant reservation platform that also sells gift cards. A broader incumbent in hospitality technology with overlapping gift voucher and diner engagement capabilities.
• Blackhawk Network: Blackhawk Network is a large gift card marketplace and processing provider serving retailers and hospitality. Much larger and broader than Giftpro, but operates in the same gift card distribution and processing space with overlapping hospitality customers.

Direct peers

• Givex: Givex is a global gift card, loyalty, and stored-value SaaS serving hospitality and retail. More established and broader geographically than Giftpro, but directly comparable in core gift card management and redemption functionality.
• Tillo: Tillo is a digital gift card platform enabling businesses to source, distribute, and manage gift cards across multiple brands. Comparable in serving B2B customers with gift card infrastructure, though with greater breadth of gift card brand inventory.
• VoucherCart: VoucherCart is a UK-based gift voucher and loyalty SaaS for retailers and hospitality brands. Directly comparable offering around digital gift voucher storefronts, fulfilment, and redemption.
• Gift Up!: Gift Up! is a B2B SaaS gift voucher platform directly comparable to Giftpro, targeting small and mid-sized businesses across multiple verticals including hospitality. Closely aligned on product scope, business model, and target customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/giftprouk
• LinkedInlinkedin.com/company/giftpro
• Instagraminstagram.com/giftprouk
• Facebookfacebook.com/GiftproUK

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Giftpro