57 Marketing

What 57 Marketing does

57 Marketing is a full-service advertising and marketing agency operating in Eastern North Carolina, providing customized websites, branding, paid media, digital and social marketing, video production, and creative services. The firm's nine-person team includes functional specialists across web development, graphic design, videography, digital management, and media planning, with leadership (President Liz Hynes and Media/Marketing Specialist Dixie Lini) collectively bringing over 40 years of marketing experience. The core service portfolio, as described on the company website, is structured around seven integrated offerings: Websites & Ecommerce, Paid Media, Digital & Social, Strategy, Creative, Branding, and Videography. There is no proprietary technology platform, no API, no disclosed software products, and no patents; the underlying technology is the agency's human creative, strategic, and production capability rather than a software product.

The firm targets small to mid-sized businesses primarily in Eastern North Carolina, serving clients in markets including Greenville, Goldsboro, and New Bern. Its customer base spans at least nine verticals: healthcare (Greenville Pathology), legal (Michelle Jerome Family Law, Forrest Family Law), government and tourism (Visit Goldsboro, Duplin County Events Center), construction (Ainsley Construction), entertainment (The Embers), retail (Bowden & Carr Furniture, GGS Outfitters), agriculture (Brock's Farm), veterinary (Albemarle Animal Hospital), and sports (Dash Caddie). Documented case-study outcomes include a 30% annual sales lift for Greenville Pathology and top-five search rankings for Michelle Jerome Family Law.

Revenue mechanics are project-based professional services with quote-based custom pricing; no pricing is publicly disclosed. The go-to-market motion is sales-led direct client engagement, supported by case studies and local reputation rather than performance marketing at scale. The firm is privately held, independently operated under President Liz Hynes, with no disclosed institutional investors, parent company, or external funding. There is no published founding date and no documented expansion beyond its Eastern North Carolina footprint.

Name

57 Marketing

Legal name

57 Marketing

Website

https://57marketing.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

57 Marketing is a privately held, full-service advertising and marketing agency in Eastern North Carolina. Its nine-person team delivers websites, branding, paid media, digital/social marketing, video production, and strategy to small and mid-sized businesses across healthcare, legal, government/tourism, and other local verticals.

Ownership category

akta.pro rank

Product category

Advertising & Marketing Services

NAICS

Advertising Agencies (54181)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Experiential, Event & Sponsorship Marketing (BPAFAAAH)

akta.pro secondary industry

Product & Growth Marketing Strategy (MPAAAFAE)

Keywords

• Advertising agency services
• Digital marketing agency
• Website design services
• Branding and creative
• Video production services

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Marketing and Advertising Services: Project-based professional services for web development, branding, social media marketing, paid media campaigns, video production, and strategic marketing consulting.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

57 Marketing is a full-service advertising and marketing agency based in Eastern North Carolina that provides customized websites, branding, paid media, digital/social marketing, video production, creative design, and strategic marketing consulting to small and mid-sized businesses.

Product overview

57 Marketing is a full-service advertising and marketing agency offering a unified portfolio of marketing services. The core offering encompasses Websites & Ecommerce (custom website development and ecommerce solutions serving as sales funnels), Paid Media (television and PPC advertising), Digital & Social (social media advertising and management), Strategy (media planning and sales strategy), Creative (video and content production), Branding (logo and brand development), and Videography. These services work together as an integrated marketing solution, where website development provides the digital foundation, while paid media, digital/social campaigns, and videography drive traffic, all unified under cohesive branding and strategic planning.

Differentiator

Problem solved

Functional benefit

Products and services

• Websites & Ecommerce
• Paid Media
• Digital & Social Marketing
• Branding
• Creative Services
• Videography
• Strategy

Quantifiable outcome

• 30% annual sales increase for Greenville Pathology through comprehensive marketing overhaul
• +3 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• The Variable: Raleigh, NC-based advertising and brand experience agency offering creative, media, and digital services to regional and national clients — closely aligned full-service model in the same NC market.
• Trone Brand Energy: High Point, NC-based marketing agency with comparable full-service offerings including digital, media, branding, and strategy, targeting mid-market clients across the Carolinas.
• Bond Moroch: Multi-office full-service agency with strong regional roots serving retail, healthcare, and consumer brands — comparable in service breadth and regional SMB/mid-market positioning.
• The Brandon Agency: Full-service marketing and advertising agency headquartered in Myrtle Beach, SC, serving regional and national clients across hospitality, healthcare, and consumer — directly comparable in service breadth and regional Southeast focus.
• Beasley Direct & Online Marketing: Marlborough, MA-based B2B-focused direct response and digital marketing agency offering similar media planning, paid digital, and creative services to mid-market clients.
• Latcha+Associates: Farmington Hills, MI-based full-service advertising agency offering creative, media, digital, and video production to regional and national brands — comparable in integrated service model and SMB/mid-market focus.
• Baldwin&: Raleigh, NC-based full-service branding, advertising, and digital agency of similar size and regional scope, competing directly for Eastern Carolinas SMB and mid-market clients.

Broad incumbents

• McKinney: Durham, NC-based full-service creative agency with broader national accounts; comparable as a NC-rooted full-service agency but significantly larger, illustrating the regional incumbents 57 Marketing competes against for talent and clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/57marketing
• LinkedInlinkedin.com/company/57-marketing
• Instagraminstagram.com/57marketingagency

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 57 Marketing