Veterans Outreach of Wisconsin

Name

Veterans Outreach of Wisconsin

Legal name

Veterans Outreach of Wisconsin

Website

https://vetsoutreachwi.us

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Racine

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Individual Donations: One-time and recurring donations from individuals supporting the organization's mission to assist homeless veterans. The organization promotes donations through their website and accepts monetary contributions via PayPal and other methods.
2. Monthly Giving Program: Monthly subscription-style donations that provide consistent funding. The organization emphasizes that monthly giving creates a safety net of consistency. They note it costs $42 to feed one resident for a week, which can be accomplished with subscribers giving under $15/month.
3. Fundraising Events: Revenue generated from community events including golf outings ($135/person), bike blessings ($10 entry), car shows, meat raffles, and other fundraisers. Proceeds support the food pantry expansion, veteran housing, and operational costs.
4. Peer-to-Peer Fundraising: Individual supporters create their own fundraisers for birthdays, memorials, or general support. Team fundraising allows groups to set goals and compete in friendly competition.
5. Corporate and Foundation Grants: Support from corporate partners (SC Johnson, Home Depot, Milwaukee Tool) and foundations (Racine Community Foundation, United Way) that provide funding and in-kind donations.
6. In-Kind Donations: The organization accepts food, clothing, household items, and other in-kind contributions. An Amazon Wishlist allows supporters to purchase specific needed items directly.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Veterans Outreach of Wisconsin is a 501(c)(3) nonprofit that provides food, clothing, shelter, and supportive services to homeless and at-risk veterans in southeastern Wisconsin. The organization operates the James A. Peterson Veteran Village (15 tiny homes) and the SC Johnson Community Center (24/7 amenities), a weekly food pantry, group therapy for PTSD and AODA, job readiness assistance, veterans benefits navigation, and housing placement support.

Product overview

Veterans Outreach of Wisconsin is a non-profit 501(c)(3) organization that provides services to homeless and at-risk veterans, rather than a technology product company. The organization operates the James A. Peterson Veteran Village consisting of 15 tiny homes, the SC Johnson Community Center (providing 24/7 access to bathrooms, showers, laundry, kitchen, and recreation areas), and a weekly food pantry. Additional services include a homelessness recovery program, veterans benefits assistance, job readiness support, life skills training, and group therapy for PTSD and AODA. The organization does not offer a software product or technology platform.

Differentiator

Problem solved

Functional benefit

Products and services

• James A. Peterson Veteran Village (15 Tiny Homes Housing Program) Long-term housing program consisting of 15 tiny homes for homeless veterans in Racine, Wisconsin. Each home is private and includes a bed, storage, microwave, Keurig, refrigerator, and television. Residents are admitted via referral or self-referral.
• SC Johnson Community Center Community center attached to the Veteran Village providing 24/7 access to bathrooms, showers, laundry, full kitchen, therapy areas, and recreation space for residents and veteran families.
• Weekly Food Pantry Walk-in food pantry available Tuesday, Wednesday, and Thursday from 12pm-4pm at 1624 Yout St, Racine, WI 53404, serving veteran families in need of food assistance. The organization notes it costs $42 to feed one resident for a week.
• Group Therapy for PTSD and AODA Therapeutic support groups for residents and veterans dealing with post-traumatic stress disorder (PTSD) and alcohol/other drug abuse (AODA), conducted at the Community Center.
• Job Readiness and Work Search Assistance Work search and job readiness support for veterans to help them secure employment and transition to self-sufficiency.
• Veterans Benefits Navigation and Financial Guidance Assistance with veterans benefits enrollment and general financial advice and guidance for veterans served by the program.
• Alternative Therapy Classes (Cooking, Yoga, Art Therapy) Alternative classes including cooking, yoga, and art therapy offered to veterans as part of the comprehensive support program.

Quantifiable outcome

• 15 tiny homes built and opened in November 2017 through community effort
• +3 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered minor.

• Wisconsin National GuardminorStrategic or Co-development PartnerListed as a partner organization, potentially providing support or collaboration on veteran services.
• Southeast Wisconsin Carpentry Training CenterminorStrategic or Co-development PartnerSkilled trades training partner that likely contributed to the building of the tiny homes for veterans.
• Van's Electric Service, Inc.minorStrategic or Co-development PartnerElectrical contractor (owned by Board Member Tim Shea) that has likely provided electrical work for the Veteran Village facility.
• Make-A-Wish WisconsinminorGTM or Marketing PartnerJoint beneficiary of the annual Car & Motorcycle Show event at Quarry Lake Park, benefitting both organizations.

Scale indicators6 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• U.S. VETS: Largest U.S. nonprofit provider of housing and comprehensive services for homeless and at-risk veterans, with site-based transitional/permanent housing plus case management. Directly comparable because it operates veteran-focused residential campuses with wraparound services, a near-identical operating model to the Racine Veteran Village.
• Swords to Plowshares: San Francisco-based nonprofit delivering housing, case management, employment, and benefits navigation for homeless and at-risk veterans. Comparable as a service-bundled veteran homelessness nonprofit with a similar mix of transitional housing and supportive services.
• Veterans Inc. Massachusetts-based nonprofit providing housing, food, employment, and supportive services to homeless and at-risk veterans. Comparable because it operates transitional housing programs with on-site supportive services and depends on donations and grants, much like Veterans Outreach of Wisconsin.
• Volunteers of America: National nonprofit providing shelter, housing, food assistance, and veteran-specific rehousing programs. Directly comparable as a multi-service human services nonprofit with dedicated veteran homelessness programs and similar funding mix (donations, grants, corporate sponsors).
• New England Center for Homeless Veterans: Boston-based nonprofit operating a dedicated facility for homeless veterans offering housing, meals, case management, and benefits assistance. Closely comparable in scale and resident-services model to the James A. Peterson Veteran Village.
• The Salvation Army: Large faith-based human services organization running emergency shelters, food pantries, and veteran-specific housing pathways. Comparable in the combination of walk-in emergency services (food, shelter, clothing) and dedicated veteran programs.
• Catholic Charities USA: Network of diocesan nonprofits delivering emergency shelter, food pantries, transitional housing, and veteran services across the U.S. Comparable in the combination of walk-in emergency services (food, clothing, shelter) and dedicated veteran rehousing programs supported by donations and grants.

Others

• National Coalition for Homeless Veterans: National advocacy and resource hub for the homeless-veteran service ecosystem. Comparable as an ecosystem participant: not a direct service provider, but a coordinating body whose member agencies operate similar Veteran Village-style programs.

Broad incumbents

• Disabled American Veterans (DAV): National veteran service organization focused on benefits advocacy, transportation, and employment support for disabled veterans. Broader incumbent because it operates at national scale across multiple service lines rather than a single local residential model.
• Wounded Warrior Project: Large national nonprofit serving post-9/11 veterans with programming that includes mental health, career counseling, and wraparound support. Broader incumbent because it operates at national scale and is not focused specifically on homelessness, but overlapping on veteran-targeted supportive services and individual-donor fundraising.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/vetsoutreachwi
• Facebookfacebook.com/veteransoutreachofwisconsin
• LinkedInlinkedin.com/company/veteransoutreachofwisconsin

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Veterans Outreach of Wisconsin