Semina Agro

What Semina Agro does

Semina Agro Pvt. Ltd. is a Ranchi, Jharkhand-based social enterprise founded in 2015 that operates a unified agricultural platform serving small and marginal farmers, Farmer Producer Organizations (FPOs), Self-Help Groups (SHGs), schools, and urban households across 12 Indian states. The company delivers a bundled offering that combines agricultural inputs (vegetable and herb seeds, papaya and moringa saplings, drip irrigation kits, pheromone traps, neem oil, trichoderma, and farm equipment) with services including nutrition kitchen gardens, FPO formation and strengthening, pre-agreed market linkage and buyback arrangements, agricultural extension and training, and tool banking through Custom Hiring Centers. Its technology layer comprises digital monitoring systems, seed-to-harvest traceability, real-time crop status tracking, and market trend analysis delivered through field-based subject matter specialists and partner channels.

The business model blends four monetizable streams — agri input sales, tool/machinery rentals at nominal rates, buyback/market linkage facilitation, and extension/professional services — with significant grant and CSR funding from partners including Tata Trusts, JSW Foundation, World Vision India, ICAR, JEEVIKA, MSSRF, and BAIF. Go-to-market is community-led: Semina Agro reaches farmers primarily through FPOs, SHGs, NGOs, and field staff rather than retail, supported by digital marketing across Facebook, Twitter/X, YouTube, Instagram, and a forthcoming e-commerce shop. The company reports having served over 4 lakh households (1.5 million beneficiaries) with a stated 2028 target of 1 million families (5.5 million beneficiaries), and holds ISO 9001:2015 certification for its quality management system.

Name

Semina Agro

Legal name

Semina Agro Pvt. Ltd.

Website

https://seminaagro.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Semina Agro is a Ranchi-based social enterprise operating across 12 Indian states, bundling agricultural inputs (seeds, irrigation, equipment), nutrition kitchen gardens, FPO support, buyback arrangements, extension services, and tool banking to serve smallholder farmers, FPOs, SHGs, schools, and urban households.

Ownership category

akta.pro rank

Product category

Agricultural Services

NAICS

Vegetable and Melon Farming (1112), Other Crop Farming (1119)

SIC

Agricultural Services (700), Farm Machinery & Equipment (3523)

akta.pro primary industry

Remote Sensing & Crop Scouting Services (Satellite, Drone Imagery, In‑Field Sensing) (AFACACAA)

akta.pro secondary industries

Carbon, Sustainability & Farm Certification Support (Agro-Environmental Advisory) (AFACABAL), Organic & Regenerative Fertility Inputs (Manures, Plant/Animal Meals, Fish/Seaweed) (AFABAKAE), Fertilizer & Nutrient Application Services (Dry/Fluid, Side-Dress) (AFACAAAC)

Keywords

• Agricultural extension services
• Smallholder farmer support
• FPO development services
• Kitchen garden nutrition
• Farm market linkage

Headquarters

HQ city

Ranchi

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Agricultural Inputs Sales: Sale of agricultural inputs including vegetable seeds, papaya and moringa seeds/saplings, herbs, spices, irrigation systems, plant protection materials, and agri equipment. Products are sold directly to farmers and through FPOs/SHGs.
2. Tool Banking / Custom Hiring Centers: Rental of agricultural tools and machinery to FPOs, SHGs, and individual farmers including hand tools, weeders, tillers, sprayers, seed drills, irrigation equipment, harvesting tools, and post-harvest equipment. Tools are rented at nominal rates ensuring affordability and accessibility.
3. Market Linkage & Buyback Services: Connecting farmers directly with buyers for their produce including horticultural products, herbs, aromatics, and spices through pre-agreed buyback arrangements. Revenue generated through facilitation and value-added services in the market linkage process.
4. Extension & Training Services: Agricultural extension services including training programs, workshops, demonstrations, crop advisory services, and handholding support for farmers. Services support FPO formation, business planning, and implementation of best practices.

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

Semina Agro sells agricultural inputs (vegetable seeds, papaya and moringa seeds/saplings, herbs, spices, drip irrigation kits, pheromone traps, neem oil, trichoderma, and farm equipment) and delivers agricultural services including nutrition kitchen garden programs, Farmer Producer Company (FPO) formation and strengthening, market linkage with pre-agreed buyback, extension training, tool banking/custom hiring centers, and digital crop monitoring and traceability for small and marginal farmers across 12 Indian states.

Product overview

Semina Agro is a social enterprise offering a unified agricultural platform that combines Agri Input products with supporting services. The product portfolio includes: (1) Agri Inputs - Kitchen Garden Seed Kit, Poshan Udyan comprehensive kit, Papaya Seeds & Saplings (Red Glow variety), Moringa Seeds & Saplings (PKM-1 variety), Hybrid F1 Vegetable Seeds, Herbs & Aromatics (Roselle, Nagarmotha, Chamomile, Palmarosa, Ashwagandha, Isabgol, Lemongrass, Patchouli, Vetiver), Spices including Turmeric, Drip Irrigation Kits (Entry-Level 100-500 sq.mtr and Mid-Range 1000-2000 sq.mtr), Pheromone Traps, Neem Oil, Trichoderma, and Agricultural Equipment; and (2) Services - Nutrition Security (Home, School, Rooftop, and Urban Kitchen Gardens), Farmer Producer Company (FPC) Support, Market Linkage & Buyback, Extension Services, Tool Banking (Custom Hiring Centers), and Digitalization Services. The platform serves small/marginal farmers, FPOs, SHGs, and urban households across 12 Indian states, integrating high-quality inputs with advisory, market access, and digital monitoring to enhance agricultural productivity and sustainability.

Differentiator

Problem solved

Functional benefit

Products and services

• Nutrition Security Services Program providing nutritional kitchen gardens for households, schools, and urban settings, enabling families to grow fresh organic produce in backyards, balconies, terraces, and rooftops to enhance nutrition security.
• Farmer Producer Company (FPC) Support Comprehensive support for Farmer Producer Organizations from formation to strengthening, including business planning, growth analysis, legal aid, and market-driven crop alignment with buyback arrangements.
• Market Linkage and Buyback Program connecting farmers directly to buyers and guaranteeing produce sales at pre-agreed prices through buyback arrangements, specializing in horticultural products, herbs, aromatics, and spices.
• Extension Services Agricultural knowledge and support services including training programs, workshops, crop advisory, handholding support, and real-time monitoring and traceability for farmers.
• Tool Banking (Custom Hiring Centers) Rental service for agricultural tools and machinery designed for FPOs, SHGs, and small/marginal farmers including women farmers, offering equipment like seed drills, sprayers, irrigation equipment, and harvesting tools.
• Digitalization Services Digital technology services including comprehensive monitoring, enhanced traceability, real-time crop status tracking, market trend analysis, and training on crop packages of practice.
• Kitchen Garden Seed Kit Seed kit containing 10 different seasonal vegetable seeds, featuring open-pollinated varieties with high yield and superior germination rates for home gardening.
• Poshan Udyan Kit Comprehensive household gardening kit including 10 seasonal seed kits, papaya seeds, moringa seeds, 100 sq.mt. drip irrigation kit, trichoderma, neem oil, garden tools, hand sprayer, and pro tray.
• Papaya Seeds and Saplings High-quality papaya seeds and young plants including Red Glow variety, cultivated under expert supervision using Jiffy pellets for optimal root development and higher survival rates.
• Moringa Seeds and Saplings High-quality moringa seeds and nursery plants including PKM-1 variety, cultivated under expert supervision with comprehensive training and support for farmer-level nursery setup.
• Herbs and Aromatics Diverse range of herb and aromatic plant seeds/products including Roselle, Nagarmotha, Chamomile, Palmarosa, Ashwagandha, Isabgol, Lemongrass, Patchouli, and Vetiver for culinary and medicinal purposes.
• Spices Spice seeds and plants including turmeric, used for culinary purposes and medicinal properties.
• Vegetable Seeds (Hybrid F1) Hybrid vegetable seeds (F1) developed by India's top breeders, rigorously tested across various climates and regions for reliable performance with excellent yield and quality.
• Drip Irrigation Kits Entry-Level Drip Kits (100-500 sq.mtr) for small farmers and Mid-Range Drip Kits (1000-2000 sq.mtr) for expanding farms, designed for water conservation and improved productivity.
• Plant Protection Materials (Pheromone Traps, Neem Oil, Trichoderma) Eco-friendly pest management tools including sticky traps, funnel traps, fruit fly lure traps using synthetic insect pheromones, plus natural neem oil pesticide and Trichoderma biological control agent for soil-borne pathogens.
• Agricultural Equipment and Accessories Tools and machinery for farming tasks including planting, cultivating, and harvesting equipment available through tool banking rental services.

Quantifiable outcome

• 600 kg vegetables per plot in three seasons
• +4 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

18 partnerships are on record, tiered core and minor.

• Tata TrustscoreStrategic or Co-development PartnerPartnership for supporting agricultural development programs. Tata Trusts is a major philanthropic organization in India working on rural development and livelihood enhancement.
• JSW FoundationcoreStrategic or Co-development PartnerCorporate social responsibility foundation associated with JSW Group, working on community development including agricultural livelihoods.
• World Vision IndiacoreStrategic or Co-development PartnerInternational Christian humanitarian organization working on child-focused community development including nutrition and livelihoods.
• Mahasakti FoundationcoreStrategic or Co-development PartnerFoundation focused on empowering communities through sustainable development initiatives.
• ChildFund IndiaminorStrategic or Co-development PartnerChild development organization implementing community programs including nutrition security and livelihood projects.
• M.S. Swaminathan Research Foundation (MSSRF)coreStrategic or Co-development PartnerResearch foundation established by Dr. M.S. Swaminathan focusing on sustainable agriculture and rural development.
• BAIF Development Research FoundationcoreStrategic or Co-development PartnerBAIF works on rural development with focus on agriculture, animal husbandry, and natural resource management across India.
• BASIXminorStrategic or Co-development PartnerOrganization focused on financial inclusion and livelihood promotion for rural poor in India.
• JEEVIKA (Bihar Rural Livelihoods Promotion Society)coreStrategic or Co-development PartnerBihar's state rural livelihood mission working on women's self-help groups and rural livelihoods.
• ICAR (Indian Council of Agricultural Research)coreStrategic or Co-development PartnerNational agricultural research organization providing technical guidance and research support for agricultural development.
• Deshpande FoundationminorStrategic or Co-development PartnerFoundation working on social innovation and rural development through entrepreneurship.
• PSI (Population Services International)minorStrategic or Co-development PartnerGlobal health organization working on social marketing and health programs.
• CARITAS IndiaminorStrategic or Co-development PartnerCatholic social service organization working on rural development and community welfare.
• PRAN (Professional Assistance for Development Action)minorStrategic or Co-development PartnerNGO working on rural development with focus on women's empowerment and livelihood.
• ASAminorStrategic or Co-development PartnerDevelopment organization working on sustainable agriculture and rural livelihoods.
• Tata Cornell Institute for Agriculture and NutritionminorStrategic or Co-development PartnerAgricultural research institute focused on solving agriculture and nutrition challenges.
• GMR Varalakshmi FoundationminorStrategic or Co-development PartnerCSR foundation of GMR Group working on community development including agriculture.
• LEAD (Local Economic Advancement and Development)minorStrategic or Co-development PartnerOrganization focused on local economic development and livelihood promotion.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Digital Green: Organization using digital video and community extension to improve smallholder farming practices in India and globally — closely aligned with Semina Agro's community-led extension and training model.
• DeHaat: Indian full-stack agtech platform serving smallholders with agri inputs, advisory, and market linkage across multiple states — closely comparable to Semina Agro's end-to-end smallholder model, though at significantly larger scale.
• BigHaat: Indian online agri inputs marketplace offering seeds, crop protection, nutrition and equipment to farmers — comparable product portfolio and smallholder customer base to Semina Agro's inputs business.
• AgroStar: India-based agri-input e-commerce and advisory platform focused on smallholder farmers, overlapping with Semina Agro's seed/input distribution and farmer advisory services.
• CropIn Technology: India-headquartered agtech providing digital farm monitoring, traceability and analytics — overlapping with Semina Agro's digitalization services (real-time monitoring, seed-to-harvest traceability, market trend analysis).

Broad incumbents

• Ninjacart: Large Indian agri supply-chain player connecting farmers directly to retailers — overlaps with Semina Agro's market linkage and buyback services at much greater scale and technology intensity.
• ITC e-Choupal: Long-running ITC initiative providing Indian farmers with agri inputs, advisory, and market access via digital kiosks — the legacy incumbent comparable in spirit to Semina Agro's rural service stack.
• Mahindra Samriddhi: Mahindra's rural agri initiative offering farm mechanization, inputs and advisory to Indian farmers — overlaps with Semina Agro's tool banking and extension services, but backed by a much larger incumbent.

Others

• BAIF Development Research Foundation: Large Indian rural development NGO focused on agriculture, livestock and natural resource management — Semina Agro is actually a partner of BAIF, but the organizations operate in adjacent community-development and farmer-support spaces.

Emerging players

• Clover Ventures: Indian agritech building a fresh-produce supply chain connecting farmers to retail/hoReCa — comparable market-linkage and FPO-engagement angle to Semina Agro's buyback model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/usha-martin-agro-ltd.

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Semina Agro