Match Realty

What Match Realty does

Match Realty Inc. is a privately held, independently owned boutique real estate brokerage headquartered in Chatham, Ontario, Canada. The firm operates with a roster of 9 licensed professionals — one Broker of Record (Matt Bechard) and eight Sales Representatives — who serve residential and agricultural real estate clients across multiple Southwestern Ontario communities, including Chatham, Blenheim, Ridgetown, Wallaceburg, Rondeau, Erieau, Dresden, Tilbury, Windsor, and London. A dedicated Farm Match Team provides specialized expertise in farmland transactions, differentiating the brokerage from competitors focused solely on residential properties.

The company's core offering is traditional commission-based brokerage services, supplemented by a suite of consumer-facing digital tools: Street Match (neighbourhood sale alerts), Home Worth (property valuation), New Listing Alerts (customized listing notifications), and financial calculators (mortgage, land transfer tax, CMHC insurance). The technology stack is standard for the industry — MLS listing integration for property distribution, a consumer-facing website (matchrealtyinc.ca), Google Analytics for traffic tracking, Google AdWords for paid lead generation, and Facebook/Instagram for social engagement. No proprietary AI, machine learning, API, or developer-facing platform is present.

Revenue is generated through transaction-based commissions on property sales and purchases, a standard industry model in Canada. No commissions, pricing tiers, or financial figures are publicly disclosed. The firm's go-to-market is sales-led via direct agent-to-client relationships, with no disclosed partnerships, institutional funding, M&A activity, or expansion beyond the Southwestern Ontario region. The ownership structure is founder/operator-controlled, with no venture capital, private equity, or external investment recorded.

Name

Match Realty

Legal name

Match Realty Inc.

Website

https://matchrealtyinc.ca

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Match Realty Inc. is an independently owned boutique real estate brokerage in Chatham, Ontario, serving residential and agricultural property buyers and sellers across Southwestern Ontario with a 9-agent team under a commission-based transaction model.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industries

Farmland Brokerage (Row Crops, Specialty Crops) (BPAJADAA), Buyer Representation Services (BPAJAAAJ)

Keywords

• Residential real estate brokerage
• Agricultural property sales
• Home buyer representation
• Real estate agent services
• Property listing search

Headquarters

HQ city

Chatham

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Real Estate Commission: Traditional real estate brokerage earning commissions on property sales and purchases. The company represents buyers and sellers in residential and agricultural real estate transactions in Southwestern Ontario communities.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Match Realty Inc. is a boutique real estate brokerage in Chatham, Ontario, representing buyers and sellers in residential and agricultural property transactions across Southwestern Ontario. The brokerage is led by a Broker of Record and employs licensed Sales Representatives who guide clients through property search, viewings, negotiations, and closing. A specialized Farm Match Team focuses on farmland transactions, and the company supplements its brokerage services with digital tools such as property valuation, listing alerts, and financial calculators.

Product overview

Match Realty Inc. operates as a boutique real estate brokerage offering a unified platform for residential and agricultural property transactions. The core product is the brokerage service itself, supported by a team of 'MatchMaker' agents. Additional value-added services include Street Match (neighbourhood sale notifications), Home Worth (property valuation), New Listing Alerts (customized property notifications), and Calculators (mortgage and land transfer tax tools). The company also maintains a specialized Farm Match Team for agricultural property transactions. The platform serves buyers and sellers across multiple Southwestern Ontario communities including Chatham, Blenheim, Ridgetown, Wallaceburg, Rondeau, Erieau, Dresden, Tilbury, Windsor, and London.

Differentiator

Problem solved

Functional benefit

Products and services

• Match Realty Inc. Residential Brokerage Service Full-service residential real estate brokerage representing buyers and sellers in home purchase and sale transactions across Southwestern Ontario communities, delivered by licensed Sales Representatives and a Broker of Record.
• Farm Match Team (Agricultural Property Brokerage) Specialized brokerage service for farmland and agricultural property transactions in Southwestern Ontario, staffed by agents with expertise in trading both residential real estate and farmland.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Century 21 Canada: Century 21 is a major national real estate franchise operating across Canada, including Southwestern Ontario. While not a Chatham-specific firm, it competes for the same residential buyer and seller pool in the broader region under a heavily marketed brand with significantly greater scale.
• Coldwell Banker (Canada): Coldwell Banker operates franchised brokerages across Canada, including in Ontario markets adjacent to Chatham-Kent. It offers the same traditional residential brokerage services as Match Realty, but as part of a much larger, globally branded portfolio.
• Sutton Group (Canada): Sutton Group is a national real estate franchise operating across Ontario, including markets adjacent to Chatham-Kent. It offers residential brokerage services comparable to Match Realty but with broader geographic reach and stronger brand recognition.

Emerging players

• Purplebricks Canada: Purplebricks is a Canadian discount real estate brokerage offering flat-fee residential service. It competes for the same Southwestern Ontario residential transaction pool as Match Realty but with a lower-cost model that pressures traditional full-service commission brokerages.
• eXp Realty (Canada): eXp Realty is a cloud-based brokerage model with growing Canadian agent rosters. It overlaps with Match Realty on residential brokerage services but differentiates through a low-overhead, remote-agent model that can undercut traditional boutique shops on commission splits.

Direct peers

• Royal LePage Peifer Realty: Royal LePage Peifer Realty (Dresden) is a brokerage operating in the same Southwestern Ontario / Chatham-Kent footprint as Match Realty, with listings surfaced directly on Match Realty's site. Both firms broker residential and rural properties in the same geographic market using a traditional agent-driven model, making them the closest direct competitors.
• 401 Homes Realty: 401 Homes Realty is a brokerage active in the Chatham-Kent market with listings surfaced on Match Realty's website. It competes directly for residential transaction volume in the same Southwestern Ontario geography using a traditional commission-based agent model.
• RE/MAX Preferred Realty Ltd. RE/MAX Preferred Realty is a franchised brokerage operating in the Chatham-Kent region with listings surfaced on Match Realty's website. It competes directly with Match Realty for residential sellers and buyers using a traditional commission-based agent model, backed by the RE/MAX national brand.
• RE/MAX Care Realty: RE/MAX Care Realty operates in the Chatham area and is visible on Match Realty's listing portal. It competes for the same residential buyer and seller pool in Southwestern Ontario using an agent-driven brokerage model under the RE/MAX brand.
• Deerbrook Realty Inc. Deerbrook Realty Inc. is a Chatham-based brokerage whose listings appear on Match Realty's portal. It competes head-to-head for residential listings and buyer representation in Chatham-Kent, with comparable service offerings and an overlapping agent-driven sales model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/MatchRealtyInc
• Instagraminstagram.com/matchrealtyinc
• LinkedInlinkedin.com/company/match-realty-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Match Realty