Boatrx
BoatRx designs, distributes, and installs hybrid and battery-powered marine air conditioning systems for outboard boats, yacht refits, and new builds, serving boatbuilders and owners primarily in the Northeast US as the regional Termodinamica VRV distributor.
- Company typePrivate
- Founded-
- HeadquartersEast Boston, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Boatrx does
BoatRx LLC is a privately held, East Boston-based marine services company that designs, distributes, and installs hybrid and battery-powered air conditioning and power systems for recreational boats and yachts. The company targets four customer segments: outboard boat owners seeking generator-free climate control, yacht owners undertaking refits, new-build yacht projects, and larger yacht owners (typically 100+ ft) requiring multi-zone VRV systems. It also runs a dealer program for boatyards and boatbuilders, indicating a B2B2C channel motion alongside direct project sales.
The company's product portfolio combines three technology stacks. First, DC-powered 12V air conditioning systems using variable speed compressors (including Mabru Power Systems' units) and lithium iron phosphate (LiFePO4) batteries, claimed at 50% efficiency gains over traditional marine AC and capable of 3.5+ hours of runtime on a standard battery pack. Second, the Termodinamica VRV (Variable Refrigerant Volume) line for larger yachts, with compressors operating at 600-6000 rpm, electronic expansion valves maintaining coil temperatures within 0.1°F, titanium condensing coils, and GSM 4G/UMTS telemetry for remote monitoring. Third, the Integrel energy generation system, which harvests excess engine alternator output into Li-Ion batteries to replace standalone generators. BoatRx holds exclusive Northeast US distribution rights for Termodinamica and integrates Victron Energy and Whisper Power inverters/energy management as complementary ecosystem components.
Revenue is generated through hardware sales of DC AC and VRV systems, professional installation services for outboard boats, yacht refits, and new builds, and dealer/partner programs offering special pricing to boatbuilders and refit centers. Pricing is opaque and consultation-based, with projects scoped by vessel size, system configuration, and battery requirements. The company markets primarily through content (website, video library, resource downloads), email newsletters, and industry events such as the MMTA Business of Boating Conference and boat shows. No funding rounds, revenue figures, headcount, or management team details are publicly disclosed; the entity appears founder-controlled and bootstrapped, with no identified parent company or institutional investors.
Boatrx firmographics
Firmographics- Name
- Boatrx
- Legal name
- BoatRx LLC
- Website
- https://boatrx.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- BoatRx designs, distributes, and installs hybrid and battery-powered marine air conditioning systems for outboard boats, yacht refits, and new builds, serving boatbuilders and owners primarily in the Northeast US as the regional Termodinamica VRV distributor.
- Ownership category
- akta.pro rank
Boatrx industry classification
Industry- Product category
- Marine Climate Control Systems
- NAICS
- Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415)
- SIC
- Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)
- akta.pro primary industry
- Marine Power Generation & Energy Storage (Generators, Batteries, UPS) (IMAJAJAB)
- akta.pro secondary industry
- Marine Electrical Installation, Commissioning & Field Services (IMAJAJAL)
Keywords
Where Boatrx is headquartered
LocationHeadquarters
- HQ city
- East Boston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Boatrx business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Climate Control Systems Sales: Sale of hybrid and battery-powered air conditioning systems including DC units, VRV systems, and associated components like batteries and air handlers for marine vessels.
- Installation Services: Professional installation of climate control systems for outboard boats, yacht refits, and new builds. The company designs and installs systems for boats of all sizes.
- Dealer/Partner Programs: Special pricing and partnership programs for boatbuilders and refit centers, positioning BoatRx as a supplier to the marine industry ecosystem.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom consultation-based pricing for outboard boats |
| Other | Multi-year contract | Custom pricing for yacht refits and new builds |
| Other | Multi-year contract | Dealer pricing for boatbuilders and refit centers |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Boatrx product offering
Product offeringCore offering
BoatRx designs and installs hybrid and battery-powered marine air conditioning and power systems for recreational boats and yachts of all sizes. The company sells DC-powered 12V air conditioning units using variable speed compressor technology and serves as the exclusive Northeast US distributor for Termodinamica VRV systems used on larger yachts. It also provides professional installation, integration, and refit services, working with boatbuilders, refit centers, and individual boat owners to deliver generator-free or higher-efficiency climate control solutions.
Product overview
BoatRx designs and installs hybrid and battery-powered air conditioning systems for boats and yachts of all sizes. The core product portfolio consists of DC Air Conditioning Systems (12V battery-powered units using variable speed technology, 50% more efficient than traditional systems) for smaller outboard boats without generators, and Termodinamica VRV (Variable Refrigerant Volume) systems for larger yachts requiring multiple air handlers. The company serves as the exclusive Northeast US distributor for Termodinamica and provides professional installation and integration services for both new builds and refit projects, working with boatyards, builders, and individual boat owners. Battery chemistries used include lithium iron phosphate (LiFePO4) for safety.
Differentiator
Problem solved
Functional benefit
Products and services
- BoatRx DC Air Conditioning Systems Battery-powered 12V DC marine air conditioning systems built on Mabru compressor technology with variable speed compression, designed for outboard boats and sailboats without an onboard generator. Energy is stored in lithium iron phosphate (LiFePO4) batteries charged from engine alternators, solar, or wind, providing a standard 3.5+ hour runtime and claimed 50% efficiency improvement over traditional marine AC.
- Termodinamica VRV Air Conditioning Systems Variable Refrigerant Volume climate control systems for larger yachts (typically 100+ ft) that use refrigerant circulated from a single condensing unit to multiple air handlers, with variable speed compressors (600–6000 rpm), electronic expansion valves maintaining coil temperature within 0.1°F, titanium condensing coils, and remote monitoring via GSM 4G/UMTS. Marketed as at least 50% more efficient than competitors and capable of heating in water as cold as 23°F.
- BoatRx Installation and Integration Services Professional design, installation, and integration of marine climate control systems for new builds, existing yacht refits, and outboard boats, including integration with shore power, generators, and battery systems. Special pricing is available for boatbuilders and refit centers participating in the BoatRx dealer program, and synthetic refrigeration line sets are used to shorten large-refit installation times.
Quantifiable outcome
- 50% reduction in energy consumption compared to traditional marine air conditioning
- +7 more outcomes
Companies that use Boatrx
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles4 records
Boatrx technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature7 records
Boatrx partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and supportive.
- TermodinamicacoreBoatRx is the exclusive North Eastern US representative and distributor for Termodinamica Marine and their innovative VRV (Variable Refrigerant Volume) air conditioning system. VRV systems use refrigerant as the cooling and heating medium, circulated from a single condensing unit to multiple air handlers, providing precise and varied cooling with 50% more energy efficiency than competitors.
- IntegrelcoreIntegrel is the future of energy generation afloat that completely replaces standalone generators. It collects excess energy from existing inboard engines during normal operations and stores this energy in Li-Ion batteries for later use, providing climate control and other power needs.
- Mabru Power SystemscoreMabru Power Systems introduced a game-changing marine air conditioner that runs off the 12-volt system already available in boats. BoatRx offers Mabru's DC air conditioning products as part of their climate control solutions.
- Victron EnergysupportivePartner brand shown in boatyard partnerships section. Victron Energy provides inverters and energy management systems that integrate with BoatRx climate control installations.
- Whisper PowersupportivePartner brand shown in boatyard partnerships section. Whisper Power provides marine power generation and energy management solutions.
- Boatbuilders and Refit CenterscoreBoatRx seeks partnerships with boatbuilders and refit centers who embody similar values and philosophies. Special pricing is available for boatbuilders and refit centers who become dealers of BoatRx affiliated brands and products.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
Boatrx competitors and assessment
Company assessmentDirect peers
- Frigomar: Italian manufacturer of marine air conditioning systems (including variable-speed units mentioned in BoatRx's Tiara installation). Closely comparable as a competing marine AC brand competing in the same refit and OEM channels.
- Dometic Group: Global leader in marine climate and refrigeration systems, including the Cruise Air marine AC brand. Directly comparable as the incumbent manufacturer and distributor of marine air conditioning against which BoatRx's Termodinamica VRV systems compete.
- Webasto Thermo & Comfort North America: Major manufacturer of marine HVAC, heating, and refrigeration products for yachts and commercial vessels. Comparable to BoatRx through its marine climate product portfolio serving similar refit, OEM, and aftersales customers.
- Mabru Power Systems: Italian maker of the 12V DC marine air conditioners BoatRx distributes and installs. Directly comparable as a competing low-voltage DC AC solution targeting the same generator-free, smaller-boat segment.
- Termodinamica: Italian manufacturer of the VRV marine climate systems BoatRx distributes exclusively in the Northeast US. A direct peer as a competing marine HVAC brand that could in principle bypass distributors and sell direct into US accounts.
- Cruise Air (Dometic brand): Marine self-contained and split-system air conditioning brand under Dometic serving the same yacht refit and new-build segments as BoatRx. Its variable-speed and inverter-driven platforms overlap functionally with Mabru/Termodinamica.
Emerging players
- Integrel: Developer of engine-alternator energy harvesting systems that replace standalone marine generators. Comparable as a competing technology story that BoatRx actively resells and integrates into its climate control offerings.
- Fischer Panda: Supplier of marine generators, hybrid power, and electric propulsion systems. Comparable through its marine power-generation systems, which overlap with BoatRx's Integrel generator-replacement proposition.
Others
- Whisper Power: Marine power generation and energy management provider whose products are integrated alongside BoatRx climate installations. Ecosystem peer in the same boatyard partnerships channel.
- Victron Energy: Dutch manufacturer of inverters, chargers, and battery monitoring systems integrated into BoatRx installations. Not a direct competitor but a close ecosystem peer whose product roadmap influences BoatRx's system architecture.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Boatrx social profiles
Digital presenceBoatrx financial estimates
Financial estimateRevenue estimate
Valuation estimate
Boatrx leadership team
Management profileNumber of profiles
Boatrx funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Boatrx M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Boatrx
What does Boatrx do?
BoatRx designs and installs hybrid and battery-powered marine air conditioning and power systems for recreational boats and yachts of all sizes. The company sells DC-powered 12V air conditioning units using variable speed compressor technology and serves as the exclusive Northeast US distributor for Termodinamica VRV systems used on larger yachts. It also provides professional installation, integration, and refit services, working with boatbuilders, refit centers, and individual boat owners to deliver generator-free or higher-efficiency climate control solutions.
Is Boatrx a public or private company?
Boatrx is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Boatrx founded?
Boatrx was founded in -1. It employs 1 to 10 people.
Where is Boatrx based?
Boatrx is headquartered in East Boston, United States, in the North America region.
How does Boatrx make money?
Three revenue lines are on record. Climate Control Systems Sales are the primary driver. The others are installation Services and dealer/Partner Programs.
Who are Boatrx's main competitors?
Direct peers on record are Frigomar, Dometic Group, Webasto Thermo & Comfort North America, Mabru Power Systems, Termodinamica and Cruise Air (Dometic brand). Emerging players are Integrel and Fischer Panda. Others are Whisper Power and Victron Energy.
Does Boatrx have an API?
No public API is recorded for Boatrx.
What industry is Boatrx in?
Boatrx's product category is Marine Climate Control Systems. Its primary akta.pro industry code is IMAJAJAB, Marine Power Generation & Energy Storage (Generators, Batteries, UPS), with a secondary code of IMAJAJAL, Marine Electrical Installation, Commissioning & Field Services. Its NAICS code is 333415 and its SIC code is 3585.