UBH

What UBH does

UBH is an owner-managed German Mittelstand technology group headquartered in Ebermannsdorf, Bavaria, founded in 1983 and operating across Germany and Austria with 51–100 employees. The company delivers three integrated business lines: (1) Warehouse Automation as a general contractor and system integrator for greenfield, brownfield, and retrofit intralogistics projects, bundling third-party hardware from partners such as Dematic, Exotec, Jungheinrich, Linde, SSI Schaefer, and TGW with its own software stack; (2) Production Automation covering automated manufacturing cells, assembly lines, and special machinery; and (3) IT Solutions comprising two sub-areas — proprietary industrial software (LogiCS WMS/MFC, ProdiCS production control, ScadiCS SCADA, and the 2024 LogicsAI optimization module) and the wEBV ERP system, a boutique IBM-Power-based ERP tailored for trading and mail-order companies with mobile app extensions (wNotify, wMaterial, wFSS, wCarrier, wKPS, wLohn, wDIS). The group is organized into three wholly-owned subsidiaries (UBH SOFTWARE & ENGINEERING GmbH, UBH MECHANICAL ENGINEERING GmbH, UBH REAL ESTATE GmbH), led by CEO Martin Zimmermann, CIO Hermann Vollath, and COO Gerald Gaberz, with no external institutional investment or public listing.

Revenue is generated through a mix of project-based automation contracts (general contractor model covering planning, equipment, software, installation, and commissioning), recurring software licenses and maintenance for the wEBV ERP and IT solutions, and lifetime service contracts that include 24/7 hotline, on-site service, spare parts, and inspections. Notable end customers include KETTLER Alu-Rad (a 100 million euro e-bike facility), HARGASSNER (heating systems), Fritz Berger (retail, 20+ years), Suffel (IT distribution, customer since the 1980s), plus reference logos spanning Amazon, BMW, Coca-Cola, Siemens, ZF Friedrichshafen, and several intralogistics OEMs. Distribution is exclusively direct enterprise sales in the DACH region, supported by industry conferences (Common/POW3R 2024), an IBM i digital transformation partnership with Valantic, and a cooperative partner network with the major European intralogistics equipment vendors.

Name

UBH

Legal name

UBH SOFTWARE & ENGINEERING GmbH

Website

https://ubh.de

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

51–100 employees

Short description

UBH is an owner-managed German Mittelstand technology group delivering warehouse automation, production automation, and proprietary ERP/software solutions (wEBV, LogiCS, ProdiCS, ScadiCS) to enterprise customers across Germany and Austria as a general contractor and system integrator.

Ownership category

akta.pro rank

Product category

Industrial Automation Software

NAICS

Computer Systems Design and Related Services (54151), Industrial Machinery Manufacturing (3332), Commercial and Service Industry Machinery Manufacturing (3333)

SIC

Services-Computer Integrated Systems Design (7373), Wholesale-Industrial Machinery & Equipment (5084), Services-Computer Programming Services (7371)

akta.pro primary industry

Industrial Automation Software (SCADA, HMI, MES, Historian) (IMAHAHAJ)

akta.pro secondary industries

B2B/EDI & Supply Chain Process Automation Platforms (HDAEAHAK), Process & Batch Control Software (Recipe Management, ISA-88) (IMAGABAH)

Keywords

• Warehouse automation solutions
• Production automation systems
• Enterprise ERP software
• Warehouse management systems
• Industrial automation services

Headquarters

HQ city

Ebermannsdorf

HQ country

Germany

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Warehouse Automation Projects: General contractor model for warehouse automation projects - complete turnkey delivery including logistics planning, project realization, and lifetime services. Revenue from design, equipment, software, installation, and commissioning.
2. Production Automation Projects: Customized automation solutions for manufacturing cells, assembly lines, and special machinery. Includes planning, construction, commissioning, and training.
3. wEBV ERP Software: Proprietary ERP system licensed to trading companies. Includes annual updates, add-ons, and mobile apps. Direct manufacturer support.
4. Software Maintenance and Support: Ongoing software maintenance, hotline support, and consulting services for ERP and automation software customers.
5. Lifetime Services: Service contracts including 24/7 hotline, on-site service, spare parts, maintenance, inspections, and operator training.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

UBH delivers turnkey warehouse and production automation projects as a general contractor and system integrator, complemented by its proprietary software suite (wEBV ERP, LogiCS WMS/MFC, ProdiCS production control, ScadiCS SCADA) and lifetime support services. The company combines its own in-house developed software with third-party equipment (conveyor systems, robotics, AGVs, storage systems) into integrated solutions for manufacturing, retail, and logistics enterprises in Germany and Austria.

Product overview

UBH is a technology group offering a portfolio of proprietary software products and automation services. Its software portfolio centers on three core in-house products: wEBV (ERP), LogiCS (WMS/MFC), ProdiCS (production control), and ScadiCS (SCADA) — all developed, distributed, and supported entirely by UBH. wEBV is the flagship ERP system for trading companies, built on IBM Power as a modular platform with add-on modules (wFSS, wCarrier, wKPS, wLohn, wDIS) and mobile apps (wNotify, wMaterial). LogiCS serves as the WMS and material flow computer for intralogistics, optionally enhanced with an AI optimization module (LogicsAI). ProdiCS handles production control and MES integration, while ScadiCS provides SCADA visualization. UBH also delivers warehouse automation and production automation as a general contractor, encompassing project realization and lifetime services — combining its own software products with third-party hardware technologies (conveyor systems, robotics, AGV/FTS, storage systems) into turnkey solutions.

Differentiator

Problem solved

Functional benefit

Brands

• wEBV: Boutique ERP solution for sales, contracts, purchasing, materials management and financial accounting - comprehensive ERP system developed by UBH for trading companies
• LogiCS
• ProdiCS
• ScadiCS
• wNotify
• wMaterial
• wFSS
• wCarrier
• wKPS
• wLohn
• wDIS

Products and services

• wEBV wEBV is UBH's flagship, in-house-developed ERP system for trading companies (industrial products and mail-order/retail). It covers sales, contract management, purchasing, materials management, warehousing, and financial accounting, delivered as a modular platform on IBM Power infrastructure.
• LogiCS LogiCS is UBH's proprietary warehouse management system (WMS) and material flow computer (MFC) suite, combining WMS, MFC, subordinate control, and visualization in a modular platform for intralogistics operations.
• ProdiCS ProdiCS is UBH's web- and database-based production control software (MES) for smart manufacturing automation, managing production workflows, machine control, and MES integration for automated manufacturing cells and complex assembly lines.
• ScadiCS ScadiCS is UBH's SCADA system for industrial plant operation and process visualization, setting standards for visualization and control at machine level in warehouse and production automation environments.
• LogicsAI LogicsAI is an AI-powered material flow computer that analyzes real-time operational data from conveyor systems and equipment to optimize transport routes and throughput dynamically. Results exceed conventionally programmed material flow strategies. Deployed as an add-on to existing LogiCS installations.
• Warehouse Automation (General Contractor Service) Turnkey warehouse automation service delivered as general contractor and system integrator. Covers greenfield projects, brownfield expansions, selective retrofits, and comprehensive refurbishments, including logistics planning, project realization, and lifetime services.
• Production Automation (General Contractor Service) Turnkey machine and plant construction service for innovative automation of project-oriented processes using robotics, AMR, IoT, AI, simulation, and big data. Includes concepting, design engineering, manufacturing, FAT, SAT, commissioning, and lifetime services.
• Lifetime Services Comprehensive support package covering UBH plants and software systems, including 24/7 hotline, remote monitoring, on-site service, spare parts, maintenance, safety inspections, and software maintenance.

Quantifiable outcome

• 260+ cartons/hour storage and retrieval performance
• +3 more outcomes

Named customers21 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature6 records

Partnerships

Nine partnerships are on record, tiered core, strategic and minor.

• DematiccoreTechnology or IntegrationCooperative alliance in intralogistics solutions. Dematic is a leading supplier of automated material handling solutions.
• ExoteccoreTechnology or IntegrationCooperative alliance for warehouse robotics and Skypod automated storage and retrieval systems.
• JungheinrichcoreTechnology or IntegrationPartnership for warehouse equipment, forklifts, and intralogistics systems.
• LindecoreTechnology or IntegrationPartnership for industrial trucks and warehouse automation equipment.
• SSI SchaefercoreTechnology or IntegrationCooperative alliance for warehouse and storage systems, including automated solutions.
• TGWcoreTechnology or IntegrationPartnership for conveyor systems, storage technology, and picking solutions.
• ValanticstrategicStrategic or Co-development PartnerStrategic consulting partnership for digital transformation and SAP integration services.
• SuffelstrategicStrategic or Co-development PartnerLong-term partnership for IBM i digital transformation using wEBV ERP system. Suffel has been UBH customer since the 1980s.
• Ratisbona ComplianceminorOthersThird-party compliance service provider for whistleblower system and legal reporting infrastructure.

Scale indicators10 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• TGW Logistics Group: TGW is an Austrian-headquartered intralogistics specialist offering conveyor, storage, picking systems and dedicated WMS software. It is a UBH partner and a direct rival for greenfield and brownfield warehouse automation projects across central Europe.
• Swisslog: Swisslog (a KUKA company) is a leading European warehouse automation and intralogistics integrator with WMS, material flow, and ASRS offerings. It directly competes with UBH for warehouse automation general-contractor mandates, especially in DACH, and targets the same enterprise customer base with similar turnkey project models.
• PSI Software: PSI Software AG is a German vendor of industrial software for production (MES), logistics (WMS), and process automation — directly overlapping with UBH's LogiCS, ProdiCS and ScadiCS stack. Both target mid-market and enterprise industrial customers in German-speaking markets.
• Dematic: Dematic (KION Group) is one of the world's largest suppliers of integrated automated material handling, warehouse execution software, and ASRS — also a UBH partner. It directly competes for full-scope warehouse automation projects and offers overlapping WMS capabilities, but at much larger scale.
• Grenzebach Maschinenbau: Grenzebach is a German-based provider of automated production and intralogistics solutions, including robotics, conveyor, and digital factory software. It is directly comparable on the production-automation side of UBH's business, especially for complex assembly and material handling in industrial settings.
• SSI Schaefer: SSI Schaefer is a German family-owned intralogistics vendor offering racking, storage, conveyor, WMS, and turnkey solutions — also a UBH partner. It directly competes with UBH on warehouse and distribution-center general-contractor work, particularly in German-speaking markets.

Broad incumbents

• Jungheinrich: Jungheinrich is a much larger intralogistics incumbent offering forklifts, AMRs, racks, and increasingly warehouse automation plus software — also a UBH partner. It overlaps with UBH on warehouse automation projects but competes across a wider product portfolio at significantly larger scale.
• Dürr AG: Dürr is a larger German mechanical and plant engineering incumbent with a dedicated production automation and MES/digital factory portfolio. It overlaps with UBH on production automation and assembly line projects, but serves much larger enterprise customers globally.

Regional players

• Homag Group (Dürr): Homag, a Dürr subsidiary, provides automated production lines and assembly solutions for woodworking/mass-production industries from a German Mittelstand base. It is a regional peer comparable to UBH on the production-automation systems integrator model, though focused on a different vertical.

Emerging players

• Exotec: Exotec is a French warehouse robotics vendor (Skypod AS/RS) that is also a UBH partner. As Exotec expands its integrator channels and pushes further down the software/control stack, it represents both collaboration opportunity and emerging direct competition for automated warehouse projects UBH delivers as general contractor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ubhgroup
• LinkedInlinkedin.com/company/ubhsoftwareandengineering

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UBH