Werbeagentur Werbewerk Digital

What Werbeagentur Werbewerk Digital does

WERBEWERK Digital GmbH is an owner-managed, full-service advertising agency headquartered in Oberndorf am Neckar within the district of Rottweil, Baden-Württemberg, Germany, with additional offices in Rottweil and Villingen-Schwenningen. The firm delivers integrated marketing communication to B2B and B2C clients ranging from startups to large enterprises (including Voith, Löffler Bier, SEID Medical, and wafi Walter Fischer) across manufacturing, MedTech, industrial services, food & beverage, automotive, intralogistics, galvanotechnik, and chemical verticals.

The agency's offerings are organized into four service modules — Strategie & Konzept (brand, communication, customer experience, and digital strategy), Digital & Technologie (web design, SEO/SEA, online reputation management), Branding & Design (corporate identity, corporate design, packaging, trade show/event branding), and Kreation & Campaigning (campaigns, photo/video production, content, social media). Technical differentiation centers on Typo3 CMS development with direct ERP integration (demonstrated in the GESA Industrieservice engagement), custom CRM-integrated platforms, interactive parallax-driven webspecials (e.g., the Voith digital history experience exceeding 20,000 visitors), and cross-channel storytelling campaigns (e.g., the Fancy Sweets & Donuts 'YOUR DONUT, YOUR TIME' campaign surpassing 250,000 social views).

WERBEWERK operates a project-based, quote-driven professional services model with hourly rates applied to additional client-requested changes and a 5% production monitoring fee on net advertising material manufacturer invoices, typically structured as multi-year contracts. Go-to-market is sales-led via dedicated B2B and B2C email channels, phone, website contact forms, and WhatsApp. The company is a privately held GmbH registered in Stuttgart (HRB 787237), with no parent company, no subsidiaries, and no external funding rounds disclosed; it employs approximately 6-9 people across its three locations.

Name

Werbeagentur Werbewerk Digital

Legal name

WERBEWERK Digital GmbH

Website

https://werbewerk-marketing.de

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

WERBEWERK Digital GmbH is an owner-managed German full-service advertising agency serving B2B and B2C clients from startups to enterprises across Baden-Württemberg, delivering strategy, branding, digital marketing, web development with Typo3 CMS and ERP integration, and multi-channel campaigns.

Ownership category

akta.pro rank

Product category

Advertising and Marketing Services

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

B2B/ABM Creative Agencies (MPAAAAAI)

Keywords

• Advertising agency services
• Brand strategy consulting
• Corporate identity design
• Digital marketing campaigns
• Web design development

Headquarters

HQ city

Rottweil

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services & Project-Based Fees: Custom marketing communication and digital solutions delivered as project-based engagements. Services include brand strategy, corporate identity, web design, digital marketing campaigns, content production, and ongoing marketing support. Pricing is quote-based, with hourly rates applied for additional changes requested by clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

WERBEWERK Digital GmbH is a full-service advertising and marketing agency that delivers integrated marketing communication for B2B and B2C clients, organized around four service modules: Strategie & Konzept (brand, communication, customer experience, and digital strategy), Digital & Technologie (web design and development, SEO, SEA, online reputation management), Branding & Design (corporate identity, corporate design, packaging, trade show and event branding), and Kreation & Campaigning (marketing campaigns, photo and video production, content creation, social media management). These services are packaged into custom projects ranging from corporate websites with ERP-integrated CMS and corporate identity redesigns to multi-channel B2B and B2C campaigns, employer branding, and interactive webspecials.

Product overview

WERBEWERK Digital GmbH is a full-service advertising agency offering an integrated portfolio of marketing communication services. The core offering spans four interconnected service modules: Strategie & Konzept (brand, communication, customer experience, and digital strategy), Digital & Technologie (web design, SEO, SEA, and online reputation), Branding & Design (corporate identity, design systems, packaging, and events), and Kreation & Campaigning (marketing campaigns, photo/video production, content, and social media). These services are delivered through case-based product implementations including corporate websites with ERP/CRM integrations, complete corporate identity redesigns, B2B and B2C campaigns, career portals, and interactive webspecials. The agency serves clients from startups to corporations across diverse industries including automotive, medtech, industrial services, food & beverage, and galvanotechnology.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategie & Konzept

Quantifiable outcome

• 20,000+ website visitors for digital historical timeline (Voith)
• +1 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• kempertrautmann: Hamburg creative agency combining brand, design, digital and campaign capabilities for B2B and consumer clients. Similar independent, mid-size German agency profile with comparable full-service offering.
• Me & Company: Hamburg-based independent creative agency providing branding, corporate design and digital transformation work for German enterprise and mid-market clients. Comparable scope and target customer profile.
• Kolle Rebbe: Hamburg-based creative agency delivering brand strategy, corporate design, digital platforms and integrated campaigns for German enterprise clients. Comparable scope of services and DACH enterprise client profile to Werbewerk.
• TRIAD Berlin: Berlin-based creative agency offering brand communication, digital platforms and campaign work for B2B clients including Mittelstand and enterprise. Closely comparable scope and customer mix.
• Elbkind: Hamburg regional full-service creative agency offering brand, design, digital and campaign services to a similar B2B/B2C mix. Comparable in size, ownership structure and service breadth.
• denkwerk: Cologne-based independent digital and creative agency of comparable mid-size profile offering strategy, digital platforms, branding and campaign work for B2B and B2C clients. Closely comparable business model and service breadth.
• LOOP Enterprise: DACH-based digital creative agency providing strategy, branding, web platforms and content for enterprise and consumer clients. Directly comparable as a full-service creative/digital agency serving similar client types.

Broad incumbents

• Serviceplan Group: Largest independent owner-managed agency group in Europe, offering integrated brand, digital, campaign and technology services. Comparable full-service model but at significantly greater scale and geographic reach than Werbewerk.
• Jung von Matt: One of Germany's largest independent creative agency networks, offering brand strategy, advertising, digital and content services across multiple offices. Overlaps with Werbewerk's service portfolio but at much greater scale.
• Scholz & Friends: Established Hamburg-headquartered creative agency group with brand, campaign, digital and content capabilities serving enterprise clients. Comparable offering to Werbewerk but as a larger incumbent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/halloWerbewerk
• Facebookfacebook.com/werbewerkdigital
• LinkedInlinkedin.com/company/werbeagentur-werbewerk

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Werbeagentur Werbewerk Digital