RecRoom

What RecRoom does

RecRoom NYC is a boutique post-production house founded in 2015 and based at 411 Lafayette Street in Manhattan. The company serves advertising, television, and feature film clients with an integrated service stack spanning offline and online editing, color grading, visual effects, sound design, and broader creative/production services. Its core product is human-delivered post-production craft delivered by a small senior team, including Miramax alumni with credits on Kevin Smith and Quentin Tarantino projects, rather than a proprietary technology platform.

The firm differentiates on the depth and breadth of its in-house capabilities, including a Digital Content Studio equipped with photography rigs, special-effects rigging, industrial kitchens, and model-making space, plus a sound-design partnership with Sound Goods. This allows RecRoom to consolidate editorial, finishing, audio, and creative production under a single vendor relationship, an unusual configuration for a six-person boutique and one that supports episodic and theatrical work (for example, a 13-episode engagement on PBS's "Garden Fit") alongside spot advertising.

RecRoom is founder-owned and operates without disclosed outside funding. Its customer base reads as a portfolio of marquee US advertisers (Google, Amazon, McDonald's, Starbucks, Chanel, Tiffany & Co., Ford, Volkswagen, Geico) and major broadcast and cable networks (NBC, PBS, ESPN, History Channel, SYFY, BET, National Geographic, WWE), with revenue mechanics driven by project-based engagements rather than recurring subscriptions or volume licensing.

Name

RecRoom

Legal name

RecRoom NYC

Website

https://recroomnyc.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

RecRoom NYC is a Manhattan-based boutique post-production house founded in 2015, offering editing, color grading, VFX, sound design, and creative/production services to advertising, television, and film clients including major brands and networks.

Ownership category

akta.pro rank

Product category

Post-Production Services

NAICS

Sound Recording Studios (51224)

akta.pro primary industry

Post-Production Facilities & Suites (Edit/Color/Sound Stages) (MPADAGAI)

akta.pro secondary industry

Audio Post Facilities & Stage Operations (Mix Stages, Studio Management, Booking) (MPAHAEAO)

Keywords

• Post production services
• Color grading
• Visual effects
• Sound design
• Editorial services

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Post Production Services: Project-based professional services for edit, color, VFX, and sound design across commercial, episodic, documentary, and tabletop content. Pricing is quote-based based on project scope and complexity.
2. Creative and Production Services: Creative and production services via their digital content studio, including photography studios with special effects rigging, industrial kitchens, and model-making facilities.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

RecRoom NYC is a boutique post-production house providing integrated editing, color grading, visual effects, and sound design services for advertising, television, and feature film clients. The company delivers end-to-end post-production workflows for commercials, episodic series, documentaries, tabletop/food photography, trailers, and promos. It also operates a Digital Content Studio offering creative and production services supported by Manhattan-based photography studios equipped with special effects rigging, industrial kitchens, and model-making facilities.

Product overview

RecRoom NYC is a boutique post-production house offering a unified suite of editing, color, VFX, and sound design services. The company provides end-to-end post-production for commercials, episodic television, documentaries, tabletop content, trailers, and promotional materials. In addition to post-production, the company expanded to offer creative and production services through its Digital Content Studio, featuring state-of-the-art photography studios with special effects rigging, industrial kitchens, and model-making facilities in Manhattan. All services are delivered through an integrated workflow where edit, color, VFX, and sound design teams collaborate on projects from inception through final delivery.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Successfully grew concept from idea to pilot to signed 13-episode series for PBS (Garden Fit)

Named customers25 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Significant Others: Boutique creative post-production house operating in the NYC advertising and entertainment market. Overlaps with RecRoom NYC in offering integrated editorial and finishing services to brand and network clients.
• MackCut: NYC-based editorial and finishing boutique serving commercial and entertainment clients. Comparable in size and craft focus (editorial-led post for brand and broadcast work) and competing for the same agency-driven commercial budgets.
• Cosmo Street: NYC post-production company focused on commercial and short-form finishing. Compares as another boutique, agency-driven finishing shop competing for similar editorial and color assignments.
• PS260: Long-established NYC editorial boutique specializing in commercial and episodic post-production. Highly comparable to RecRoom NYC as a similarly sized, talent-led editing shop serving the same agency and network client base.
• Lost Planet Editorial: Editorial-driven boutique post house serving advertising and entertainment clients. Directly comparable in operating model — small, talent-led, agency-and-network focused finishing.
• Harbor Picture Company: Boutique NYC post-production house offering picture finishing, color, and VFX services to the advertising and entertainment industries. Directly comparable in scope (post-production for ads and episodic) and client profile.

Others

• Sound Goods: NYC-based audio post-production and sound design firm explicitly listed as RecRoom NYC's audio partner for sound design services. They share an ecosystem relationship rather than direct competition, given Sound Goods executes audio work RecRoom resells.

Broad incumbents

• MPC (Moving Picture Company): Large global creative studio offering VFX, color, and finishing. Competes with RecRoom NYC for commercial and episodic post-production budgets but operates at much greater scale and brand portfolio breadth.
• Framestore: Global VFX, color, and post-production incumbent with a major NYC presence. Overlaps with RecRoom NYC on color and VFX work for commercials and episodic, but at vastly larger scale and broader service scope.
• Technicolor Creative Studios: Major incumbent in commercial and entertainment post-production, color, and VFX. Overlaps with RecRoom NYC across the full post-production value chain for advertising and broadcast clients, but as part of a much wider global portfolio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/recroomnyc
• LinkedInlinkedin.com/company/recroomnyc
• Instagraminstagram.com/recroomnyc

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RecRoom