Ridge Films Corporate Pty Ltd

What Ridge Films Corporate Pty Ltd does

Ridge Films Corporate Pty Ltd is a privately held Australian company operating from Sydney that sells an integrated system for business leaders to produce professional video content at a desktop. The company, founded by Chris Schwager (creator of the Visibility Leadership Framework with 30+ years of production experience), centers its offering on the Complete Video Success System — combining permanently installed hardware (camera, lighting, directional microphone, teleprompter), live and on-camera coaching, AI-assisted script generation, and a subscription community. Customers are primarily business owners, coaches, consultants, sales directors, and professional services firms seeking to systematize their on-camera presence without ongoing agency dependency.

The core product line spans the Premium Desktop Studio (professionally installed hardware sold with a 7-day publishing promise), the Video Confidence Collective ($160/month membership providing the Four Pillar training system and weekly live coaching), On-Camera Training ($1,200 per individual or $2,150-$3,045 team packages), Directed Recordings (a done-with-you production service with live virtual direction), AI-powered script prompts (GPT-based products priced at $25 USD or freemium), Studio Upgrades (PrompterMax teleprompter, PodcasterPro microphone, multicam, backgrounds), a full-service Video Marketing Agency covering 18+ video categories, and a DIY Partner Program for resellers. Hardware connects via USB and appears as a webcam/mic in Zoom and Microsoft Teams, integrating with Vidyard, Riverside, and Blackmagic ATEM Mini.

The business operates a hybrid go-to-market: a product-led funnel (subscription membership, freemium AI script prompts, content-marketing blog and podcast) feeding high-ticket, inquiry-based enterprise sales (studio installations, on-camera training, directed recordings, agency retainers). Revenue derives from hardware sales, recurring subscriptions, one-time professional services, and digital product transactions. Distribution is global via digital channels, with on-site installation concentrated in Australia and an international client base spanning the US, New Zealand, and Australian metro markets. The company is founder-owned, bootstrapped, with no disclosed external funding or institutional investors.

Name

Ridge Films Corporate Pty Ltd

Legal name

Ridge Films Corporate Pty Ltd

Website

https://ridgefilms.com.au

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

Ridge Films Corporate Pty Ltd is a Sydney-based company founded by Chris Schwager that sells an integrated video production system — professionally installed desktop studios, on-camera training, directed recordings, a subscription coaching community, and AI script prompts — to business leaders, coaches, consultants, and professional services firms.

Ownership category

akta.pro rank

Product category

Video Production & Coaching Services

NAICS

Motion Picture and Video Production (51211), Advertising Agencies (541810), Postproduction Services and Other Motion Picture and Video Industries (51219)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Allied To Motion Picture Production (7819)

akta.pro primary industry

Corporate & Internal Communications Video (MPADAEAC)

akta.pro secondary industries

Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ), Production Equipment & Technical Services (Camera/Lighting/Grip, Virtual Production) (MPAAAMAH), Content Production (Video, Design, Copy, Studio) (BPAFAAAF)

Keywords

• Video production services
• Desktop video studio
• On-camera training
• Video coaching programs
• Video marketing agency

Headquarters

HQ city

Marrickville

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Video Confidence Collective Membership: Monthly subscription membership offering live coaching, community support, video SOPs, AI script tools, and weekly training. Priced at $160/month with 30-day money-back guarantee.
2. On-Camera Training: One-on-one presentation skills training delivered in 90-minute sessions, priced at $1200 per person. Team packages available at $2150 for 2 people and $3045 for 3 people.
3. Company Profile Video Script Prompt: One-time purchase AI-powered script prompt for creating company profile videos. Sold at $25 USD.
4. Personal Profile Video Script Prompt: One-time purchase AI-powered script prompt for creating personal introduction videos. Available as free trial with full prompt available after sign-up.
5. Proposal Walkthrough Video Script Prompt: One-time purchase AI-powered script prompt for converting sales call transcripts into proposal walkthrough videos. Sold at $25 USD.
6. Premium Desktop Studio: Permanently installed desktop video studio hardware package including camera, lighting, teleprompter, microphone, professional installation, and setup. Sold with 7-day promise guarantee.
7. Directed Recordings: Done-with-you video production service where Ridge Films provides live direction, scripting, teleprompter, recording, and editing. Session-based service priced at $50K reported deal outcomes.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

Ridge Films Corporate Pty Ltd sells and installs permanently mounted desktop video studios (DSLR camera, lighting, directional microphone, teleprompter) and delivers structured video coaching, on-camera training, and directed video production services built on its proprietary Visibility Leadership Framework. The company also operates a monthly subscription coaching membership (Video Confidence Collective), sells AI-powered video script prompts, and runs a video marketing agency producing corporate, profile, testimonial, and social media videos.

Product overview

Ridge Films Corporate Pty Ltd is an Australian video coaching and production company founded by Chris Schwager. Its core offering is the Complete Video Success System, a structured methodology (the Visible Leadership Framework) that helps business leaders make video a repeatable, authority-building leadership standard rather than occasional marketing content. The system is delivered through a portfolio of products and services: the Premium Desktop Studio (a professionally installed hardware product featuring camera, lighting, microphone, and teleprompter, sold with a 7-day publishing guarantee); Video Coaching and the Video Confidence Collective subscription ($160/month) providing coaching, community, and resources through a Four Pillar framework (Messaging, Performance, Technical, Implementation); Directed Recordings (a done-with-you production service with live virtual direction); On-Camera Training (1-on-1 presentation skills sessions); AI Script Prompts (GPT-based digital prompt products for script generation at $25 USD each, with a free Personal Profile option); and a Video Marketing Agency for fully-produced video content across 18+ categories. The company also offers Studio Upgrades (PrompterMax, PodcasterPro, Multicam, Backgrounds) and a DIY Partner Program for video professionals.

Differentiator

Problem solved

Functional benefit

Brands

• Video Confidence Collective: A monthly membership program providing live coaching, training resources, messaging frameworks, and community support for professionals seeking to improve their video marketing capabilities using the Four Pillar system.
• PrompterMax
• PodcasterPro

Products and services

• Premium Desktop Studio A professionally installed desktop video studio hardware package featuring a DSLR camera, dimmable lighting, directional microphone, teleprompter, and USB plug-and-play connectivity that appears as a webcam and microphone in video applications. Sold to business leaders, coaches, and executives in Australia and internationally with professional installation and a 7-day publishing guarantee.
• Visible Leadership Framework The overarching strategic framework underpinning Ridge Films' services that frames video visibility as a leadership standard rather than a marketing activity. It divides the video success process into four phases — Strategic Clarity, Professional Infrastructure, Authority Messaging, and Operational Consistency — and is delivered alongside the Complete Video Success System offerings.
• Video Coaching Coaching services that guide business leaders through video strategy, messaging, scripting, and on-camera delivery as part of the Complete Video Success System. Includes access to the Video Confidence Collective community, live workshops, and accountability support aimed at resolving video paralysis, inconsistent content creation, and technical complexity.
• Directed Recordings A done-with-you video production service where Ridge Films acts as a virtual director coaching clients in real time during 60-90 minute recording sessions, covering script and messaging, setup and connection, performance and recording, review and editing, and final delivery. Serves course creators, coaches, consultants, and executives.
• On-Camera Training One-on-one 90-minute presentation skills training designed to help professionals overcome camera nerves and master on-camera delivery across five performance pillars: where to look and how to talk, make-up and wardrobe choices, body language, teleprompter mastery, and DIY video protocols. Priced at $1,200 per person with team pricing and a 3-month guarantee.
• Video Confidence Collective A monthly subscription membership program ($160/month, previously $997) featuring a Four Pillar System of Messaging Frameworks, Performance Training, Technical Simplification, and Implementation Systems. Includes weekly live group coaching, session replays, WhatsApp broadcast community, 50+ video type library, AI-powered script writing, and a 6-month workbook, backed by a 30-day money-back guarantee.
• AI Video Script Prompts Three AI-powered GPT-based script prompt products: Proposal Walkthrough Script Prompt ($25 USD) transforms sales call transcripts into 5-10 minute proposal videos, Company Profile Video Script Prompt ($25 USD) generates ~90-second brand story scripts from a website URL, and Personal Profile Video Script Prompt (free) creates 45-second intro scripts. Each provides structured, camera-ready scripts via guided GPT prompting.
• Studio Upgrades (PrompterMax, PodcasterPro, Multicam, Backgrounds) A set of hardware add-ons for the Premium Desktop Studio: PrompterMax teleprompter (3-in-1 for eye contact, text reading, and real-time feedback) with multicam support; PodcasterPro microphone for enhanced voice clarity; Multicam upgrade for capturing up to 4 dynamic camera angles simultaneously; and interchangeable backgrounds for brand/mood flexibility.
• DIY Video Partner Program A referral and discount partner program that enables video marketers, coaches, and video producers to integrate the Complete Video Success System into their existing operations. Offers discounted equipment pricing and referral commissions, targeting professionals who advise clients on video quality and DIY video producers seeking to improve client outcomes.
• Video Marketing Agency Services Full-service video marketing agency offering produced video categories including Company Profile, Service Overview, Personal Profile, Testimonial, Case Study, Product Overview, Story Time, Social Media, Why Company, Video Brochure, Prospect Nurture, Client Nurture, Event, Keynote Highlight, Market Commentary, Animated Explainer, FAQ, and How-To videos. Includes scripting, on-camera training, studio or location filming, editing, and multi-channel repurposing for professional services firms.

Quantifiable outcome

• First professional video published within 7 days of installation - or Ridge Films completes it
• +7 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability4 records

Feature5 records

Partnerships

One partnership is on record.

• Video Marketers, Coaches & Video Producers (Partner Program)minorChannel Partner/ Reseller/ DistributorPartner program enabling video marketers, coaches, and video producers to integrate the Complete Video Success System into their existing business operations. Offers discounted equipment pricing and referral commission opportunities. Statistics cited: 84% of DIY video producers struggle to improve quality, creating market opportunity for partners.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• BombBomb: Video email and video messaging platform for sales professionals, with built-in coaching on recording and sending videos. Directly comparable in target buyer (coaches, sales leaders, SMBs) and offering (video recording tools + training/on-camera guidance).
• Wyzowl: Animated explainer and video marketing agency with a strong content/methodology presence (annual State of Video Marketing report). Comparable as a video marketing agency publishing thought leadership and producing marketing videos for professional services clients.
• Lemonlight: On-demand video production marketplace/agency producing brand, social, and product videos for businesses. Comparable as a competitor in the corporate video marketing agency space serving similar SMB and mid-market customers.
• Switch Video: B2B video production agency that produces explainer, brand, and corporate videos for professional services and SaaS firms. Closely comparable on the production-services and corporate video marketing side of Ridge Films' agency offering.
• Testimonial Hero: Done-for-you video testimonial production service for B2B brands. Comparable to Ridge Films' Directed Recordings and testimonial video category in its done-with-you model for capturing customer stories on camera.

Broad incumbents

• Vidyard: Enterprise video messaging and hosting platform serving sales, marketing, and customer comms teams. Overlaps with Ridge Films on the script/prompt store, recorded video hosting (Vidyard integration), and sales-driven video coaching use cases, but at a much larger scale and broader B2B audience.

Emerging players

• Hippo Video: AI-assisted video creation, email video, and personalized video platform for sales teams. Comparable to Ridge Films' AI Script Prompts and video coaching for sales use cases, with overlap in the personal-profile / outreach video category.
• StoryBrand: Marketing framework company (Donald Miller) that trains businesses on messaging and brand storytelling. Comparable to the Visibility Leadership Framework in productizing a methodology into training, certification, and community for SMBs and consultants.
• The Video Show (by Amy Landino): Creator-led video confidence and YouTube strategy training for entrepreneurs and personal brands. Comparable to the Video Confidence Collective in coaching target audience (coaches, consultants, SMB leaders) and the visibility-as-leadership positioning.

Regional players

• SplashVideo: Corporate video production agency focused on brand, product, and event videos for B2B clients. Comparable as a regional video agency peer producing similar content categories to Ridge Films' Video Marketing Agency services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@ridgefilms-videomarketing
• LinkedInlinkedin.com/company/ridge-films-corporate-p-l

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ridge Films Corporate Pty Ltd