SHE BOP, LLC
She Bop is a Portland-based adult boutique founded in 2009 that sells body-safe sex toys, books, and sensual products through two retail stores and a global e-commerce site, while also offering sex education classes and after-hours private parties.
- Company typePrivate
- Founded2009
- HeadquartersPortland, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What SHE BOP, LLC does
SHE BOP, LLC is a privately held adult boutique retailer founded in November 2009 and headquartered in Portland, Oregon. The company sells body-safe, non-toxic sex toys, lubricants, BDSM gear, books, and related sexual wellness products through two physical retail locations (909 N Beech St. in the Historic Mississippi District and 3213 SE Division St.) and a global e-commerce storefront at sheboptheshop.com under the discreet shipping label 'SB LLC.' The catalog spans 19+ product categories and over 1,150 SKUs across 100+ partner brands including LELO, We-Vibe, Fun Factory, Dame, Vixen Creations, and Satisfyer, with unit pricing from approximately $4 to $224. The company operates on a Direct-to-Consumer go-to-market motion supplemented by event-driven education and community engagement.
The business generates revenue across four streams: (1) retail product sales (in-store and e-commerce, both domestic and international), (2) fee-based virtual and in-person sex education classes priced at $25-$40 on a sliding scale with scholarship spots, taught by named educators, (3) after-hours private party events at $200 for up to 10 guests with additional per-person fees, and (4) digital gift cards. The technology platform is a Lightspeed-hosted e-commerce stack with no disclosed proprietary AI or ML components. Marketing relies on a content-heavy blog, email newsletter, YouTube tutorial channel (YouBop), and a 'We Give Back' community partnership program with Portland nonprofits including Prism Health, Bradley Angle, and Call to Safety. The company is founder-owned, employs 1-10 people, and has no disclosed funding rounds, M&A activity, or institutional investors.
SHE BOP, LLC firmographics
Firmographics- Name
- SHE BOP, LLC
- Legal name
- SHE BOP, LLC
- Website
- https://sheboptheshop.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- She Bop is a Portland-based adult boutique founded in 2009 that sells body-safe sex toys, books, and sensual products through two retail stores and a global e-commerce site, while also offering sex education classes and after-hours private parties.
- Ownership category
- akta.pro rank
SHE BOP, LLC industry classification
Industry- Product category
- Adult Retail / Sexual Wellness Products
- NAICS
- Cosmetics, Beauty Supplies, and Perfume Retailers (456120)
- SIC
- Perfumes, Cosmetics & Other Toilet Preparations (2844)
- akta.pro primary industry
- Feminine & Sexual Wellness OTC (Yeast Infection OTC, Lubricants, Condoms, Pregnancy Tests) (CRADAMAH)
Keywords
Where SHE BOP, LLC is headquartered
LocationHeadquarters
- HQ city
- Portland
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
SHE BOP, LLC business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Retail Product Sales: Physical retail store sales at two Portland, Oregon locations plus e-commerce website sales with shipping to domestic and international customers. Products include sex toys, lubricants, books, BDSM gear, and accessories.
- Education Classes: Fee-based virtual and in-person sex education classes with sliding scale pricing. Topics include G-spot, anal play, non-monogamy, BDSM, and other sexual wellness subjects.
- After-Hours Parties: Private party reservations at store locations beginning at 7 p.m., cost $200 for up to 10 people including $50 initial deposit. Additional $25 per person beyond 10, limit 16 attendees.
- Gift Cards: Digital gift cards available for purchase with custom amounts and personal messages, sent instantly via email to recipients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product pricing ranging from budget-friendly to premium |
| Other | Pay-as-you-go | Education classes with sliding scale pricing |
| Unit Pricing | Pay-as-you-go | After-hours party events |
| Other | Pay-as-you-go | Standard shipping |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
SHE BOP, LLC product offering
Product offeringCore offering
She Bop is a sex-positive adult boutique that curates and sells body-safe, non-toxic sexual wellness products (vibrators, dildos, lubricants, BDSM gear, harnesses, gender expression products, books, and accessories) through two Portland, Oregon retail stores and an e-commerce website shipping domestically and internationally. The company complements retail with fee-based virtual and in-person sex education classes, after-hours private party rentals, and digital gift cards.
Product overview
SHE BOP, LLC is an adult boutique retail company operating both physical stores in Portland, Oregon (North Portland and SE Division locations) and an e-commerce website at sheboptheshop.com. Founded in 2009, the company specializes in non-toxic body-safe adult toys, exceptional books, and quality sensuality products. The product portfolio spans core categories including Vibrators (mini vibes, insertable, G-spot, dual stimulation, wands), Dildos (silicone, glass, realistic), Air Flow & Thrusters (clitoral suction toys, automatic thrusting), Anal Play (butt plugs, beads, prostate toys), Penis Toys (cock rings, strokers), Kegel Exercisers & Dilators, Lubricants (water-based, silicone-based, oil-based, hybrid), Pumps, Harnesses, Gender Expression products (binders, STPs, prosthetics), Books, BDSM equipment, Body & Massage products, Safer Sex supplies, Bedroom Gear, Pasties & Apparel, and Play & Celebrate items. The company also offers educational services through virtual and in-person Sex Education Classes & Events, plus Gift Cards. The company emphasizes body-safe materials, eco-conscious practices, and sexual empowerment for all bodies.
Differentiator
Problem solved
Functional benefit
Products and services
- Vibrators Body-safe vibrators including mini vibes, insertable, G-spot, dual stimulation, wands and attachments, with rabbit, bullet, clitoral, and app-controlled options, priced $12-$159.
- Dildos Silicone, glass, curved G-spot, realistic, non-realistic, double-ended, suction cup, and harness-compatible dildos for beginners to advanced users, priced $56-$128.
- Air Flow & Thrusters Clitoral air-pulse suction toys and automatic thrusting toys including rose-style thrusters, sonic wave massagers, and no-hand alternatives.
- Grinding Toys Grinding toys for clitoral and vulva stimulation through hands-free rocking and rubbing, including textured and contoured grinders.
- Anal Play Products Body-safe butt plugs, anal beads, prostate toys, anal dildos, and vibrating anal stimulators for all experience levels.
- Penis Toys Cock rings for stamina, sleeves and strokers for solo play, prostate toys, and couples-friendly penis pleasure products including extenders and chastity items.
- Kegel Exercisers & Dilators Pelvic floor strengthening devices and vaginal dilators for health and fitness purposes.
- Lubricants Water-based, silicone-based, hybrid, and oil-based body-safe lubricants including organic and vegan options, priced from $14.
- Pumps Penis pumps, vaginal pumps, nipple pumps, and suction devices for increased sensitivity.
- Harnesses Strap-on harnesses including double-strap, single-strap, thigh & chest, and underwear-style options in leather and vegan materials.
- Gender Expression Products Packing, binders, gaffs, breast forms, STPs (stand-to-pee devices), and gender-affirming products.
- Books Sex education books including guides, erotica, social & political issues, gender studies, and art/comics/coloring books.
- BDSM Restraints, impact toys, sensation play, and nipple play equipment for kinky exploration.
- Body & Massage Bath & body products, massage oils, and menstrual health items.
- Safer Sex & Supplies Condoms, barriers, storage & cleaning products, and batteries & chargers.
- Bedroom Gear Positioning pillows, furniture, and accessories to enhance intimate experiences.
- Pasties & Apparel Nipple covers, pasties, and intimate apparel items.
- Play & Celebrate Games, kits, party supplies, cards, and gifts for celebrations.
- Sex Education Classes & Events Virtual and in-person sex education classes covering foundational skills, kink & BDSM, non-monogamy, polyamory, oral sex, and other intimacy topics, taught by recognized educators with sliding scale pricing ($25-$40) and scholarship spots.
- Gift Cards Digital gift cards in custom amounts with personal messages, sent instantly via email to recipients for use across the catalog.
- After-Hours Private Party Events Private party reservations at She Bop store locations beginning at 7 p.m., priced at $200 for up to 10 people (including a $50 initial deposit) with $25 per additional person up to 16 attendees.
Quantifiable outcome
- 100+ brands stocked including premium manufacturers like LELO, We-Vibe, Fun Factory, and Vixen Creations
- +2 more outcomes
Companies that use SHE BOP, LLC
Customer profileSegments3 records
Ideal customer profiles3 records
SHE BOP, LLC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
SHE BOP, LLC partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Prism HealthcoreCommunity partner organization focused on healthy and safe sexuality. She Bop provides financial support and community engagement through their 'We Give Back' program and supports Portland's LGBTQ+ organizations.
- North by Northeast Community Health CentercoreCommunity health center partner. She Bop supports through donations, gift certificates, and goodie bags for fundraising events. Part of the company's commitment to Portland community organizations.
- Call to SafetycoreCommunity partner organization. She Bop provides financial support and community engagement as part of their dedication to promoting organizations focusing on healthy sexuality.
- Black & Beyond the Binary CollectivecoreLGBTQ+ organization partner. She Bop frequently partners with Portland's feminist and LGBTQ+ organizations, low-cost health clinics, and college campuses.
- SEIcoreCommunity partner organization. She Bop has provided thousands of dollars in financial support through their 'We Give Back' program and donations to fundraising events.
- Bradley AnglecoreCommunity partner organization. She Bop supports through donations of gift certificates and goodie bags to fundraising events throughout the Portland region.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
SHE BOP, LLC competitors and assessment
Company assessmentDirect peers
- Babeland: Sex-positive adult boutique retailer with both physical stores and e-commerce, founded on body-safe product curation and education. Closest analog to She Bop's boutique-plus-education model in a different U.S. metro.
- Smitten Kitten: Sex-positive boutique retailer with a strong ethics-focused, body-safe curation standard and educational content. Mirrors She Bop's small-footprint, education-anchored positioning.
- Early to Bed: Independent sex-positive boutique and online retailer focused on body-safe, inclusive products and education. Comparable small-footprint, education-driven boutique concept.
- The Pleasure Chest: Adult boutique chain with sex education classes and curated product range. Comparable model combining physical retail with in-store classes and inclusive product philosophy.
- Good Vibrations: Long-standing sex-positive adult retailer with stores and e-commerce, known for sex education programming and curated body-safe inventory. Highly comparable product assortment and educational mission.
Broad incumbents
- Adam & Eve: Mass-market adult retailer with deep assortment and longstanding e-commerce operations. Provides competitive context on price-sensitive online demand that She Bop does not target.
- LELO: Premium sexual wellness brand stocked by She Bop, selling direct and through retailers. Comparable on brand equity and category leadership, but operates as a manufacturer rather than a retailer.
- Lovehoney: Large global adult retailer with broad assortment and aggressive e-commerce presence. Represents the scaled benchmark She Bop competes against in online channels.
Emerging players
- Maude: Modern sexual wellness brand with a focus on body-safe essentials, sold DTC and in select retailers. Targets a similar sex-positive, design-conscious customer as She Bop.
- Dame: Sexual wellness brand that manufactures and sells directly, including products stocked by She Bop. Comparable mission and overlapping product lines, but DTC-first rather than retail-anchored.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
SHE BOP, LLC social profiles
Digital presenceSHE BOP, LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
SHE BOP, LLC leadership team
Management profileNumber of profiles
Profiles1 record
SHE BOP, LLC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SHE BOP, LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SHE BOP, LLC
What does SHE BOP, LLC do?
She Bop is a sex-positive adult boutique that curates and sells body-safe, non-toxic sexual wellness products (vibrators, dildos, lubricants, BDSM gear, harnesses, gender expression products, books, and accessories) through two Portland, Oregon retail stores and an e-commerce website shipping domestically and internationally. The company complements retail with fee-based virtual and in-person sex education classes, after-hours private party rentals, and digital gift cards.
Is SHE BOP, LLC a public or private company?
SHE BOP, LLC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SHE BOP, LLC founded?
SHE BOP, LLC was founded in 2009. It employs 1 to 10 people.
Where is SHE BOP, LLC based?
SHE BOP, LLC is headquartered in Portland, United States, in the North America region.
How does SHE BOP, LLC make money?
Four revenue lines are on record. Retail Product Sales are the primary driver. The others are education Classes, after-Hours Parties and gift Cards.
Who are SHE BOP, LLC's main competitors?
Direct peers on record are Babeland, Smitten Kitten, Early to Bed, The Pleasure Chest and Good Vibrations. Broad incumbents are Adam & Eve, LELO and Lovehoney. Emerging players are Maude and Dame.
Does SHE BOP, LLC have an API?
No public API is recorded for SHE BOP, LLC.
What industry is SHE BOP, LLC in?
SHE BOP, LLC's product category is Adult Retail / Sexual Wellness Products. Its primary akta.pro industry code is CRADAMAH, Feminine & Sexual Wellness OTC (Yeast Infection OTC, Lubricants, Condoms, Pregnancy Tests). Its NAICS code is 456120 and its SIC code is 2844.