Saltlick
Saltlick is a premium steakhouse in Seminyak, Bali, offering in-house dry-aged beef cooked over woodfire on a Josper oven. The single-location restaurant above KU DE TA serves couples, tourists, families, and high-net-worth diners via reservations and curated event dining.
- Company typePrivate
- Founded2024
- HeadquartersSeminyak, Indonesia
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Saltlick does
Saltlick is a modern premium steakhouse operating a single location above the KU DE TA beach club on Jl. Kayu Aya in Seminyak, Bali, Indonesia. The restaurant was announced as open in July 2024 and operates daily from 5pm to 12am. Its core offering centres on in-house dry-aged beef aged 21-45 days, cooked over oak and applewood woodfire using a Josper oven and open-flame parilla grill, with steaks sold by the hectogram to allow sampling of multiple premium cuts (A5 Wagyu, Miyazaki striploin, Chateaubriand, tomahawk, T-bone). Supporting products include the SALTLICK 500 fixed-price dinner (IDR 500k NET), a 7-course tasting menu, BYO Wednesdays, signature cocktails, an extensive wine programme (200+ labels), wood-fired seafood, and a recurring calendar of curated events such as the Fire & Wine Table series, Código Tequila pairing dinners, and Bordeaux wine dinners.
Revenue is generated through dine-in food and beverage sales (one-time per-visit transactions), curated event ticketing (IDR 900k-2.2M per person), beverage sales including BYO corkage, and the SL Inner Circle loyalty programme with three tiers (Bronze at 3 visits, Silver at IDR 50M annual spend, Gold at IDR 100M annual spend). The customer base spans couples, families, tourists, food enthusiasts, and high-net-worth individuals. The go-to-market is direct-to-consumer via reservations through TableCheck, WhatsApp bookings, walk-ins, and email/Instagram-driven awareness, with the brand anchored by Executive Chef Jeremy Hunt (Cordon Bleu-trained, raised on a South African cattle farm) and a long-term supply partnership with Stockyard Beef for Certified Pure Blood Black Angus.
The business is private, unincorporated (jurisdiction uncertain beyond a Bali operating address), has 1-10 employees, no disclosed funding rounds, no parent company, and no subsidiaries. Headcount and single-location footprint suggest a lean operation; revenue, incorporation details, and headcount trajectory are not disclosed.
Saltlick firmographics
Firmographics- Name
- Saltlick
- Legal name
- SALTLICK
- Website
- https://saltlickbali.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Saltlick is a premium steakhouse in Seminyak, Bali, offering in-house dry-aged beef cooked over woodfire on a Josper oven. The single-location restaurant above KU DE TA serves couples, tourists, families, and high-net-worth diners via reservations and curated event dining.
- Ownership category
- akta.pro rank
Saltlick industry classification
Industry- Product category
- Premium Steakhouse / Fine Dining Restaurant
- NAICS
- Food Services and Drinking Places (722)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Steakhouses & Seafood Restaurants (THAFACAE)
Keywords
Where Saltlick is headquartered
LocationHeadquarters
- HQ city
- Seminyak
- HQ country
- Indonesia
- HQ region
- Asia
Offices1 record
Markets served
Saltlick business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Restaurant Dining: Revenue from food and beverage sales including premium steaks, cocktails, and wines. Full steak dinner (SALTLICK 500) priced at IDR 500,000 net. Steaks sold by weight (per hectogram/100g) with premium cuts ranging from 250k to 4,600k IDR per 100g.
- Special Event Dining: Revenue from curated dining experiences including wine pairing dinners, themed tasting menus, and seasonal events. Examples include Código Tequila Pairing Dinner (IDR 2,200,000 NET per person), Fire & Wine Table events (IDR 2,200,000 NET per person), and Valentine's Day menus (IDR 900,000 to 1,600,000++ PP).
- Loyalty Programme: Inner Circle membership programme offering tiered privileges (Bronze, Silver, Gold) based on visit frequency and spend, creating recurring engagement and customer retention.
- Beverage Sales: Wine sales (by glass from 240k to 10,300k IDR, bottles up to 26,000 IDR), cocktails, spirits, and champagne. BYO Wednesdays generate corkage revenue at 100k++ per bottle.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | SALTLICK 500 - Signature steak dinner |
| Unit Pricing | Pay-as-you-go | Premium Steaks by weight |
| One time/ perpetual license | Pay-as-you-go | Valentine's Day - A Taste of Love and Flame |
| One time/ perpetual license | Pay-as-you-go | Código Tequila Pairing Dinner |
| One time/ perpetual license | Pay-as-you-go | Fire & Wine Table Events |
| Transaction based/ take rate | Pay-as-you-go | BYO Wednesdays |
| Subscription | Annual | Inner Circle Loyalty Tiers |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Saltlick product offering
Product offeringCore offering
Saltlick is a single-location modern steakhouse in Seminyak, Bali, selling premium in-house dry-aged steaks cooked over woodfire (Josper oven and parilla grill), wood-fired seafood, signature cocktails, and a curated 200+ label wine programme. Offerings are extended through set menus (SALTLICK 500, 7-Course Tasting), special-event dinners (tequila and wine pairings), and a tiered Inner Circle loyalty programme for repeat guests.
Product overview
Saltlick is a premium steak restaurant in Seminyak, Bali, offering a modern steakhouse experience built around dry-aged beef cooked over woodfire. The core product is the main dining experience featuring premium cuts (XXL porterhouse, tomahawk, T-bone, ribeye, and Wagyu selections) aged in-house. Supporting offerings include the SL Inner Circle loyalty programme with three membership tiers, the SALTLICK 500 set menu, a 7-course tasting menu, BYO Wednesdays promotions, signature cocktails, an extensive wine programme, and wood-fired seafood. The restaurant also hosts special dining events including the Fire & Wine Table series and Código tequila pairings.
Differentiator
Problem solved
Functional benefit
Products and services
- Saltlick Main Dining Experience Core dine-in steakhouse experience in Seminyak, Bali, featuring in-house dry-aged premium beef, wood-fired seafood, signature cocktails, and a curated 200+ label wine programme, served on an ocean-facing sunset terrace above KU DE TA. Targeted at tourists, couples, families, and high-net-worth diners seeking premium fine dining.
- Premium Dry-Aged Steaks Signature in-house dry-aged beef offering including XXL sharing cuts (porterhouse, tomahawk, T-bone), Wagyu selections (A5 Wagyu Kushipinto, Pillow Steak Wagyu Kiwami MB9+, Miyazaki Striploin A5, Chateaubriand F1 Wagyu), and craft cuts sold by weight per 100g. Sourced from Stockyard Beef (Certified Pure Blood Black Angus) and cooked over woodfire.
- Wood-Fired Seafood Josper and parilla-grilled seafood menu including line fish, jumbo prawn platters, and ocean mixed grill with octopus and scallops, prepared using the same woodfire methodology as the steaks.
- SALTLICK 500 Set Menu Complete steak dinner set menu including steak, fries, greens, and sauces for IDR 500,000 NET, offering the full Saltlick steakhouse experience at a fixed price point.
- 7-Course Tasting Menu Comprehensive 7-course tasting experience showcasing the full range of Saltlick's culinary offerings across steak, seafood, sides, and desserts.
- BYO Wednesdays Bring-your-own wine programme running every Wednesday with a 100k++ IDR corkage fee per bottle, allowing wine enthusiasts to pair their own bottles with the Saltlick menu.
- SL Inner Circle Loyalty Programme Tiered annual loyalty membership (Bronze at 3 visits, Silver at IDR 50M/year, Gold at IDR 100M/year) offering benefits such as welcome bubbles, 10% off events, 50% off wine corkage, priority seating, complimentary wines, owner wine collection access, and exclusive events for repeat guests.
- Código 1530 X SALTLICK Tequila Pairing Dinner Special curated event dinner featuring a 5-course menu paired with Código 1530 tequila tasting pours and signature cocktails, priced at IDR 2,200,000 NET per person.
- Fire & Wine Table | Volume III Recurring curated wine-pairing event dinner with four wines (from Burgundy and Tuscany in the Volume III edition) paired with three wood-fired courses, priced at IDR 2,200,000 NET per person.
- Une Nuit à Bordeaux Intimate Bordeaux-themed wine pairing dinner pairing four Bordeaux wines with three wood-fired courses, hosted by Restaurant Manager Andrea.
- Valentine's Day - A Taste of Love and Flame Limited Valentine's Day 4-course menu 'A Taste of Love and Flame' featuring wagyu, grass-fed rump tartare, Angus tenderloin, and dark chocolate dessert, with optional caviar (IDR 1,300,000++ PP) or oysters (IDR 1,600,000++ PP) upgrades; base menu at IDR 900,000++ PP, limited to 15 couples.
Companies that use Saltlick
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Saltlick technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Saltlick partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered tactical, core, supporting and minor.
- Código 1530 TequilatacticalCollaboration for Good Friday Código Tequila Pairing Dinner. Código provides tequila products and brand presence while SALTLICK hosts the event featuring 5-course dinner with 30ml tasting pours and signature cocktails.
- Patron Cielo TequilatacticalPartnership for KU DE TA White Party VVIP experience at SALTLICK. Patron provides tequila products and branding for the exclusive event featuring complimentary charcuterie station and premium table access.
- Stockyard BeefcoreLong-term supply partnership for Certified Pure Blood Black Angus beef. Stockyard Beef provides grain-fed (250+ days), marbling score 6-7+ beef that is consistently chilled, never frozen. SALTLICK dry-ages these cuts in-house for their XXL steak programme including porterhouse, tomahawk, and T-bone cuts.
- KU DE TAcoreLocation partnership where SALTLICK operates above the iconic KU DE TA beach club in Seminyak. SALTLICK benefits from KU DE TA's beachfront location, foot traffic, and brand association while contributing to the venue's overall dining offering.
- TableChecksupportingReservation platform partner providing online booking infrastructure for SALTLICK. TableCheck handles table reservations and capacity management for the restaurant.
- Landau StudiominorFlower arrangements partner for special events such as Valentine's Day dining experiences.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Saltlick competitors and assessment
Company assessmentBroad incumbents
- CUT by Wolfgang Puck: Globally recognized premium steakhouse brand with locations in Singapore, Beverly Hills, Las Vegas, and other major cities. Comparable to Saltlick as a high-end dry-aged steak concept with strong wine and cocktail pairings, though operating at much larger scale and in bigger luxury markets.
- Peter Luger Steak House: Legendary New York-based steakhouse renowned for dry-aged prime beef and a focused, premium dining experience. Comparable to Saltlick in its dry-ageing philosophy, premium pricing, and special-occasion positioning, though with a much longer operating history and cult brand status.
- Mastro's Steakhouse: U.S.-based upscale steakhouse and seafood chain known for premium steaks, signature cocktails, and live entertainment. Comparable to Saltlick in its premium dining positioning, cocktail-and-steak pairing culture, and special occasion clientele.
- STK Steakhouse: International premium steakhouse chain with locations in major global cities. Comparable to Saltlick in target customer (affluent diners, special occasions), signature cocktails paired with steaks, and curated modern steakhouse positioning, though operating at chain scale.
- Smith & Wollensky: Iconic American steakhouse brand with U.S. and international locations. Comparable to Saltlick as a premium dry-aged steakhouse offering curated wine lists and special occasion dining, though at significantly larger scale and broader market reach.
- Wolfgang's Steakhouse: Premium American steakhouse chain specializing in dry-aged USDA Prime beef with locations across the U.S. and Asia. Comparable to Saltlick in dry-aged beef specialization and premium positioning, though with multi-location chain scale.
Direct peers
- The Steakhouse at Mulia: Premium steakhouse within the Mulia Resort in Nusa Dua, Bali. Comparable to Saltlick as a high-end Bali steakhouse serving dry-aged cuts and premium beef to affluent tourists and resort guests.
- Plantation Grill at Grand Hyatt Bali: Signature upscale grill restaurant at Grand Hyatt Bali in Nusa Dua offering premium meats and curated beverages. Comparable as a Bali-located, full-service premium steakhouse targeting affluent tourists and special occasion diners.
- Bistecca Bali: Long-established Italian-inspired steakhouse in Bali operating across Seminyak and Canggu. Directly comparable to Saltlick as a Bali-based premium steakhouse targeting similar tourist and HNW clientele with curated cuts and beverage programmes.
Regional players
- La Lucciola: Long-standing Italian-Mediterranean fine dining restaurant on Seminyak beach. Comparable to Saltlick as a high-end Seminyak beachfront dining destination targeting affluent tourists and special occasion diners, though with a more Italian-Mediterranean menu rather than a steakhouse focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Saltlick social profiles
Digital presenceSaltlick financial estimates
Financial estimateRevenue estimate
Valuation estimate
Saltlick leadership team
Management profileNumber of profiles
Profiles1 record
Saltlick funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Saltlick M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Saltlick
What does Saltlick do?
Saltlick is a single-location modern steakhouse in Seminyak, Bali, selling premium in-house dry-aged steaks cooked over woodfire (Josper oven and parilla grill), wood-fired seafood, signature cocktails, and a curated 200+ label wine programme. Offerings are extended through set menus (SALTLICK 500, 7-Course Tasting), special-event dinners (tequila and wine pairings), and a tiered Inner Circle loyalty programme for repeat guests.
Is Saltlick a public or private company?
Saltlick is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Saltlick founded?
Saltlick was founded in 2024. It employs 1 to 10 people.
Where is Saltlick based?
Saltlick is headquartered in Seminyak, Indonesia, in the Asia region.
How does Saltlick make money?
Four revenue lines are on record. Restaurant Dining is the primary driver. The others are special Event Dining, loyalty Programme and beverage Sales.
Who are Saltlick's main competitors?
Broad incumbents on record are CUT by Wolfgang Puck, Peter Luger Steak House, Mastro's Steakhouse, STK Steakhouse, Smith & Wollensky and Wolfgang's Steakhouse. Direct peers are The Steakhouse at Mulia, Plantation Grill at Grand Hyatt Bali and Bistecca Bali. La Lucciola is listed as a regional player.
Does Saltlick have an API?
No public API is recorded for Saltlick.
What industry is Saltlick in?
Saltlick's product category is Premium Steakhouse / Fine Dining Restaurant. Its primary akta.pro industry code is THAFACAE, Steakhouses & Seafood Restaurants. Its NAICS code is 722 and its SIC code is 5810.