What Sandhills Global Youth Complex does

Sandhills Global Youth Complex (SGYC) is a privately operated, all-turf youth baseball and softball facility located at 2100 N First St, Lincoln, Nebraska. Marketed as the first baseball and softball complex of its kind in the state, it fields fully turfed diamonds designed to host 8U–14U baseball and all ages of softball in any weather, and is configured with premium amenities including Perfect Mound portable pitching mounds, Sportaflex portable fencing, paved parking, concessions, and restrooms. The facility also incorporates an all-accessible field and playground for athletes with physical or intellectual disabilities, and serves as the home venue for the Nebraska Wesleyan University Prairie Wolves men's and women's baseball/softball programs.

SGYC operates an event-driven business model with three primary commercial programs. First, the in-house SGYC League (sponsored by Anderson Auto Group) runs weeknight 10-game seasons plus single-elimination tournaments for ages 6U–14U, priced at $400 (6U–7U developmental), $1,600 (8U–10U), and $1,900 (11U–14U) per team. Second, the complex hosts externally organized baseball and softball tournaments (8U–14U), sanctioned in part through USSSA Nebraska, generating gate fees, concessions, and field rentals. Third, ancillary revenue is captured through on-site concessions, venue rentals, and a streaming partnership with HiCast Sports. A complementary Field Days program, run with the Autism Family Network of Nebraska, provides free weekly inclusive recreation on the accessible turf field.

The go-to-market is local and community-anchored: customers are youth athletes, families, travel teams, tournament directors, and a small set of institutional partners (NWU, USSSA). Marketing is concentrated on organic social channels (Facebook, X, Instagram), the HiCast broadcast layer, and a tourism partnership with Visit Lincoln that positions SGYC as a regional event destination. With 1–10 employees, a single-site footprint, and undisclosed financials, SGYC is a small-scale specialty venue whose revenue depends on league registration volume, tournament calendar density, and on-site spending per event.

Name

Sandhills Global Youth Complex

Legal name

Sandhills Global Youth Complex

Website

https://sandhillsglobalyouthcomplex.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Sandhills Global Youth Complex operates the first all-turf youth baseball and softball facility in Nebraska, hosting leagues, tournaments, and inclusive recreation programs for athletes aged 6U–14U and players of all abilities in Lincoln.

Ownership category

akta.pro rank

Product category

Youth Sports Facility

NAICS

Fitness and Recreational Sports Centers (71394)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

akta.pro secondary industries

Youth & Amateur Sports Tournaments (MPAGAMAF), University/College Club Sports Programs (MPAKACAK)

Keywords

• Youth baseball facility
• Softball complex rentals
• Youth sports leagues
• Tournament hosting services
• All-turf athletic fields

Headquarters

HQ city

Lincoln

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Tournament Admission Fees: Weekend tournament gate fees collected from spectators and participants. Fee amounts vary by host organization.
2. League Registration Fees: Registration fees for the SGYC League program. Pricing tiers based on age group: 6U-7U Developmental League ($400), 8U-10U ($1600), 11U-14U ($1900). Includes game balls, field rental, umpire fees, and league management.
3. Venue Rental for Events: Field rental fees for teams and organizations to host events at the facility. Weekend tournament gates fees collected by host organizations.
4. Concessions: On-site food and beverage sales to facility visitors and event attendees.
5. Streaming Services: Video streaming of games through HiCast Sports partnership. Policy restricts unauthorized streaming devices to preserve viewing quality.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Sandhills Global Youth Complex operates an all-turf baseball and softball complex in Lincoln, Nebraska — the first of its kind in the state. It sells youth league play (6U through 14U), hosts tournaments and special events, and rents its fields to outside teams, organizations, and collegiate programs such as Nebraska Wesleyan University. The complex also supports adaptive programming through partnerships including Autism Family Network of Nebraska.

Product overview

The Sandhills Global Youth Complex (SGYC) is a unified sports facility offering multiple interconnected services centered around its all-turf baseball and softball fields. The core offering consists of premium fields with professional-grade amenities (Perfect Mound mounds, Sportaflex fencing) that serve as the foundation for tournament hosting services and the Anderson Auto Group Baseball League at SGYC. These fields also host instructional clinics and the Field Days inclusive recreation program in partnership with the Autism Family Network of Nebraska. The facility operates as both a community resource and a regional tournament destination, with all fields designed for accessibility and all-weather play.

Differentiator

Problem solved

Functional benefit

Products and services

• Youth Baseball and Softball Leagues (6U–14U) Seasonal youth baseball and softball league play for athletes aged 6U through 14U, with per-team registration priced in the $1,600–$1,900 range. Designed for individual youth players and families seeking structured, age-appropriate competitive play on all-turf fields.
• Field and Venue Rental Rental of the complex's all-turf baseball and softball fields to traveling teams, tournament organizers, collegiate programs, and community organizations for practices, games, and events.
• Tournament Hosting Hosting of multi-field baseball and softball tournaments, including USSSA-sanctioned events, leveraging the complex's all-turf surfaces and multi-field layout to support bracketed competition.
• Adaptive Field Days Programming Inclusive field-day programming for athletes with autism and other disabilities, delivered in partnership with the Autism Family Network of Nebraska using the complex's accessible, all-turf field infrastructure.

Quantifiable outcome

• All-weather play capability ensures consistent scheduling regardless of weather conditions

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Autism Family Network of NebraskacoreStrategic or Co-development PartnerPartnership to host Field Days - a free, inclusive weekly recreation program for participants with autism. Program held every Tuesday at the all-accessible artificial turf field, featuring games like wiffle ball, tee ball, kickball, and cornhole.
• Anderson Auto GroupcoreGTM or Marketing PartnerTitle sponsor for the Anderson Auto Group Baseball League at SGYC. 2026 league runs March 30-July 9 with 10-game regular season and single elimination tournament.
• HiCast SportscoreGTM or Marketing PartnerStreaming partner providing video coverage of games at the facility. Promoted on website and marketing materials as the official streaming provider.
• Visit LincolnminorGTM or Marketing PartnerLocal tourism partnership to promote Lincoln attractions and accommodations to visitors of the youth sports complex.
• USSSA (Nebraska)coreChannel Partner/ Reseller/ DistributorSanctioning body for multiple softball and baseball tournaments hosted at SGYC, including State Baseball Tournaments, USSSA Winter Warmup, and various USSSA qualifier events.
• Nebraska Wesleyan UniversitycoreStrategic or Co-development PartnerHome venue for Nebraska Wesleyan Prairie Wolves men's and women's baseball/softball teams. The facility serves as the home field for NWU collegiate athletic programs.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• National Sports Center: Minnesota-based multi-field sports complex hosting youth soccer, baseball, and other tournaments on professional-grade fields, mirroring SGYC's regional tournament destination model.
• Perfect Game USA: Premier youth baseball showcase and tournament organization that partners with facilities across the U.S., comparable as both a tournament operator partner and competitor for hosting events similar to those at SGYC.
• Triple Crown Sports: Major youth sports tournament operator running baseball, softball, and basketball events at partner venues nationwide; directly comparable to SGYC's tournament-hosting business model.
• Big League Dreams: Operator of multi-field baseball/softball destination complexes (e.g., Cathedral City, Mansfield) hosting youth and adult tournaments, sharing the multi-field destination venue model with SGYC.
• D-BAT Baseball & Softball: National baseball/softball training academy chain with similar all-turf indoor training facilities, instruction programs, and tournament hosting services targeting youth athletes.
• Ripken Experience: Operates multi-field youth baseball tournament complexes (Myrtle Beach, Pigeon Forge, etc.) with year-round tournament hosting, comparable in venue-only, event-driven business model to SGYC's all-turf complex.
• Cooperstown Dreams Park: Iconic week-long youth baseball tournament destination facility, comparable to SGYC as a venue-centric tournament host targeting traveling youth baseball families.
• East Cobb Baseball Complex: Well-known Georgia youth baseball tournament complex and academy that hosts competitive showcase events, comparable as a regional tournament-hosting venue for travel baseball teams.
• USSSA Space Coast Complex: USSSA-affiliated multi-field youth baseball/softball tournament complex in Florida, comparable in its sanctioned-event host model and youth tournament focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SandhillsYC
• Facebookfacebook.com/SandhillsGlobalYouthComplex
• Instagraminstagram.com/sandhillsyc
• LinkedInlinkedin.com/company/sandhills-global-youth-complex

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sandhills Global Youth Complex