What RedefinED Atlanta does

RedefinED Atlanta (legal entity: Every Student Every Community, Inc.) is a 501(c)(3) nonprofit founded in 2016 and headquartered in Atlanta, Georgia, that works to expand access to high-quality K–12 public education across 11 Metro Atlanta counties and the City of Atlanta. The organization operates three core portfolios — Schools & Talent, Policy & Advocacy, and Communications & Convenings — through which it deploys philanthropic capital as grants to schools and community organizations, incubates charter and innovation schools, invests in educator pipelines (notably with Relay Graduate School of Education, TNTP, and ANet), and convenes stakeholders through fellowships (A.C.E./A.R.I.S.E.), community dialogues, and the annual A City Changing speaker series.

Its program portfolio includes the Atlanta Schools Data Project (ASDP), a Tableau-based visualization tool aggregating school performance metrics for Metro Atlanta families; the A.C.E. Fellowship, a nine-month leadership program that combines hands-on learning with participatory grantmaking; the DC360 place-based initiative in the historic Douglass Cluster; and dedicated digital School District Hubs for Atlanta Public Schools and Clayton County Public Schools. To date, RedefinED has helped launch 23 public charter and innovation schools serving nearly 15,000 students, deployed over $11.5 million in direct school grants, and mobilized 19,975 stakeholders since founding. Revenue is generated entirely through philanthropic donations and foundation grants; the organization has raised and leveraged approximately $50 million since 2016 and entered its 2026–2028 strategic plan with a $36 million three-year fund commitment.

Name

RedefinED Atlanta

Legal name

Every Student Every Community, Inc.

Website

https://redefinedatlanta.org

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

RedefinED Atlanta is a 501(c)(3) nonprofit that expands access to high-quality K–12 public education in Metro Atlanta through grantmaking, charter school incubation, educator pipeline investment, and community convening across 11 counties.

Ownership category

akta.pro rank

Product category

K-12 Education Nonprofit Advocacy and Grantmaking

NAICS

Grantmaking and Giving Services (81321), Educational Support Services (611710), Educational Support Services (6117)

SIC

Services-Educational Services (8200), Services-Management Services (8741)

akta.pro primary industry

Education Grantmaking Foundations (BPAGAKAK)

akta.pro secondary industries

Remedial & Academic Intervention Programs (Reading/Math Recovery) (EDAJAGAC), Alternative Education & Dropout Prevention / Re-Engagement Programs (EDANAJAF)

Keywords

• Education nonprofit advocacy
• K-12 education equity
• Community grantmaking services
• Education data visualization
• School district partnership

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. Philanthropic Donations: RedefinED Atlanta is a 501(c)(3) public education nonprofit that generates revenue primarily through charitable donations from individuals, foundations, and corporate partners. The organization deploys these funds through grants to schools, partners, and educational initiatives.
2. Foundation Grants: Strategic partnerships with foundations including Siegel Family Endowment, Betty and Davis Fitzgerald Foundation, and others who provide multi-year grant funding for the organization's educational equity initiatives.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

RedefinED Atlanta is a 501(c)(3) nonprofit grantmaker and advocacy organization that expands access to high-quality K-12 public schools across Metro Atlanta. It deploys philanthropic funds through grants to schools, districts, and community organizations; runs community leadership fellowships and convenings; and provides the Atlanta Schools Data Project, a Tableau-based data tool that surfaces school performance information for families.

Product overview

RedefinED Atlanta is a nonprofit organization (not a technology company) that operates a portfolio of education-focused programs and initiatives rather than a unified software product. Their core offerings include: the Atlanta Schools Data Project (a data transparency and visualization tool for school performance), the A.C.E. Fellowship (a 9-month leadership development program), Community Dialogues (hosted discussion sessions), the A City Changing Speaker Series (annual convening), School District Hubs (district-specific resource pages), and DC360 (a place-based community initiative). These programs are interconnected through their shared goal of expanding access to high-quality public education in Metro Atlanta, with the Atlanta Schools Data Project providing data infrastructure that informs fellowship participants and community dialogue attendees.

Differentiator

Problem solved

Functional benefit

Brands

• DC360: An initiative supporting innovative place-based solutions in the Douglass Cluster of Atlanta Public Schools, partnering with communities and cross-sector stakeholders to co-design strategies that improve conditions for youth and families.
• A.C.E. Fellowship (Atlanta Changemakers for Education)
• A City Changing
• Atlanta Schools Data Project (ASDP)
• Clayton County Grant Advisory Council
• A.R.I.S.E. Fellowship (Atlanta Reimagining & Innovating for Schools Everywhere)

Products and services

• Atlanta Schools Data Project (ASDP)
• Atlanta Changemakers for Education (A.C.E.) Fellowship
• Community Dialogues Series
• A City Changing Speaker Series
• School District Hubs
• DC360 Initiative

Quantifiable outcome

• 23 public charter and innovation schools launched, expanding access for nearly 15,000 students
• +4 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Twelve partnerships are on record, tiered core and supporting.

• TNTPcoreStrategic or Co-development PartnerPartnership using TNTP's Insight Survey to assess instructional culture and support leaders in improving teacher retention and student outcomes across 88 schools in Atlanta and Clayton County.
• ANet (Achievement Network)coreStrategic or Co-development PartnerPartnership bringing Georgia Milestones-aligned reading and math benchmarks (grades 3-8) to schools in RedefinED's portfolio, helping improve instruction and saving $25K per campus.
• Relay Graduate School of EducationcoreStrategic or Co-development PartnerPartnership with Relay GSE and TFA Metro Atlanta to develop a top-tier teacher certification program preparing 150 teachers annually. Since 2018, Relay has trained 250+ teachers and 40 APS school leaders.
• BES (Building Excellent Schools)supportingStrategic or Co-development PartnerLong-standing partnership to identify and prepare strong school leaders to launch trajectory-changing public charter schools.
• GCSA Charter IncubatorsupportingStrategic or Co-development PartnerPartnership with Georgia Charter Schools Association's charter incubator program to prepare school leaders for launching high-quality charter schools.
• The Center for Learner EquitysupportingStrategic or Co-development PartnerPartnership to analyze Metro Atlanta's special education landscape comprehensively, identifying critical service gaps and informing strategic investment approach.
• Grady Health SystemcoreStrategic or Co-development PartnerPartnership supporting the Academy for Innovation in Medicine (AIM) - a proposed public charter school serving 850 students in grades 6-12 with healthcare career pathways.
• Morehouse School of MedicinecoreStrategic or Co-development PartnerPartnership supporting AIM (Academy for Innovation in Medicine) - providing academic rigor, dual enrollment college credits, and healthcare career pathways.
• Atlanta ThrivecoreStrategic or Co-development PartnerGrassroots mobilization partnership with local organization dedicated to finding solutions that redress educational inequity and transform public schools.
• DC360coreStrategic or Co-development PartnerPlace-based initiative working to improve outcomes for families and students in Atlanta's historic Douglass Cluster through cross-sector collaboration.
• State Policy CoalitioncoreStrategic or Co-development PartnerCoalition convening advocates and policymakers to advance systems-level change including stronger charter authorization practices and equitable school funding.
• Tapestry Public Charter SchoolcoreStrategic or Co-development PartnerInvestment in innovative charter school expanding to Clayton County with new 300-seat campus approved for 2026; inclusive, student-centered model supporting neurodivergent and neurotypical students.

Scale indicators15 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Relay Graduate School of Education: Relay GSE is a national teacher and leader training organization and a direct strategic partner of RedefinED since 2018, training 250+ teachers and 40 APS leaders through RedefinED's investment.
• Teach For America: TFA is a national teacher pipeline and education equity organization. Multiple RedefinED staff are TFA alumni, and TFA Metro Atlanta is a partner, making it a closely adjacent incumbent in talent and advocacy.
• KIPP Foundation: KIPP is a national charter network with Metro Atlanta presence (KIPP Atlanta). It is a broader incumbent in the same charter/quality-school-access space that RedefinED funds and incubates.

Direct peers

• Charter School Growth Fund: CSGF is a nonprofit that identifies, incubates, and scales high-quality charter school networks. Its school-launch incubation model overlaps closely with RedefinED's school incubation work.
• 50CAN: 50CAN is a state and local education advocacy network promoting school choice and equitable funding—directly comparable to RedefinED's Policy & Advocacy portfolio and community organizing approach.
• NewSchools Venture Fund: NewSchools is an education-focused venture philanthropy that funds innovative schools and edtech, with comparable grantmaking and incubation activities targeting underserved students.
• Education Cities: Education Cities is a national network of city-focused education funds and advocates. RedefinED Atlanta functions as an Education Cities-style intermediary within Metro Atlanta.
• City Fund: City Fund is a national education grantmaker that backs city-focused efforts to expand access to high-quality public schools. It is one of the most directly comparable organizations to RedefinED Atlanta's mission and operating model.

Regional players

• Community Foundation for Greater Atlanta: The Community Foundation is a major regional grantmaker with overlapping education equity priorities and board representation on RedefinED's board, operating as a peer regional philanthropy.
• Georgia Charter Schools Association: GCSA is the statewide charter association and incubator partner. RedefinED's VP of Policy & Advocacy previously led GCSA's new school development, making it a tightly linked regional peer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/redefinEDatl
• Facebookfacebook.com/redefinedatl
• LinkedInlinkedin.com/company/redefined-atlanta
• Instagraminstagram.com/redefinedatl

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RedefinED Atlanta