ROCKY ACRES, LLC

What ROCKY ACRES, LLC does

Rocky Acres, LLC is a privately held residential rental property operator established in or around 1994 and headquartered in Blacksburg, Virginia. The company manages three locally clustered residential communities — Rocky Acres Community (mountain-top cabins), MeerKat Community (Ellet Valley duplexes and single-family homes overlooking Wilson Creek), and Sweeny Community (homes closest to Virginia Tech) — all situated on wooded lots with Blue Ridge Mountain views in Montgomery County. The portfolio consists of pet-friendly single-family homes and duplexes ranging from one to four bedrooms, with amenities such as wood stoves, decks, fenced yards, A/C, dishwashers, and washer/dryer connections.

The business model is straightforward direct-to-consumer residential leasing. Revenue is generated through monthly recurring rental payments from tenants, supplemented by a $75 non-refundable credit application fee, a $225 non-refundable pet deposit, and an ongoing monthly pet fee. The company does not accept credit cards for the application fee, requiring check or money order, which signals a low-friction, low-tech operating posture. Properties are marketed primarily through the rockyacres.com website (a Squarespace-built site designed by BBWD, LLC and Nightfire Productions, LLC) with availability also surfaced via TenantCloud, and inquiries are handled via phone ((540) 449-7007) and a hotmail email address.

Rocky Acres operates as a small, owner-operated LLC with 1-10 employees and no disclosed parent company, institutional investors, or external funding. It is part of a broader same-ownership residential network that includes Kethanos Properties (Pulaski/Radford area single-family homes) and West Main Development (downtown Pulaski apartments), which are cross-promoted on the website. The operating footprint is confined to the New River Valley of Virginia, and the company exhibits no publicly disclosed technology, AI, integrations, or proprietary systems beyond its basic website and listing platform.

Name

ROCKY ACRES, LLC

Legal name

Rocky Acres, LLC

Website

https://rockyacres.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Rocky Acres, LLC is a privately held, owner-operated residential rental property manager in Blacksburg, Virginia, operating three pet-friendly communities (Rocky Acres, MeerKat, Sweeny) of single-family homes and duplexes across the New River Valley, serving individual renters and families near Virginia Tech.

Ownership category

akta.pro rank

Product category

Residential Property Rentals

NAICS

Residential Property Managers (531311), Rental and Leasing Services (532)

SIC

Real Estate Agents & Managers (For Others) (6531), Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Student Housing Collections, Delinquency & Financial Administration (BPAJAJAI)

Keywords

• Residential rentals
• Pet-friendly housing
• Single-family homes
• Property management
• Duplex rentals

Headquarters

HQ city

Blacksburg

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Residential Property Rentals: Monthly rental payments from residential tenants occupying single-family homes, duplexes, and multi-bedroom units across three communities (Rocky Acres, MeerKat, and Sweeny). Revenue is recurring on a monthly basis with tenants typically signing rental agreements. Additional revenue streams include pet deposits and monthly pet fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Rocky Acres, LLC is a residential rental property manager that owns and leases duplexes and single-family homes across three private communities in Montgomery County, Virginia, just outside Blacksburg. All properties are pet-friendly, situated on wooded lots with Blue Ridge Mountain views, and range from one to four bedrooms with amenities such as wood stoves, decks, fenced yards, A/C, dishwashers, and washer/dryer connections. Tenants are sourced directly via the company website, phone, and email, and are screened through a $75 non-refundable credit application.

Product overview

Rocky Acres, LLC operates a property rental platform consisting of three distinct residential communities: Rocky Acres Community (mountain-top cabins), MeerKat Community (creekside homes in Ellet Valley), and Sweeny Community (homes near Virginia Tech). The company offers a portfolio of duplexes and single-family homes for rent, all pet-friendly with wooded lots and mountain views. Properties range from one to four bedrooms with various amenities including decks, porches, wood stoves, A/C, and fenced yards. The company has been in business for over 30 years serving the New River Valley area.

Differentiator

Problem solved

Functional benefit

Products and services

• Rocky Acres Community The main Rocky Acres Community situated on top of a mountain in the middle of the woods, offering private cabin-style living experiences with wooded lots and Blue Ridge Mountain views. Targeted at individuals and families seeking pet-friendly residential rentals near Blacksburg, Virginia.
• MeerKat Community A community situated in Ellet Valley with a creek running through it, located next to a Deli-Mart, offering duplex and single-family homes overlooking Wilson Creek. Targeted at individual renters and families wanting pet-friendly creekside housing near Blacksburg and Christiansburg.
• Sweeny Community The smallest community located right off Ellet Road, offering the closest proximity to Virginia Tech and shopping avenues, with single-family homes near the Blacksburg Town Line. Targeted at renters (including Virginia Tech-affiliated tenants) who want pet-friendly housing with convenient access to campus and retail.
• Residential Rental Properties Portfolio Portfolio of residential rental duplexes and single-family homes across the Rocky Acres, MeerKat, and Sweeny communities, featuring various bedroom/bathroom configurations (one to four bedrooms) with amenities such as decks, porches, wood stoves, A/C, dishwashers, fenced yards, and washer/dryer connections. All properties are pet-friendly. Targeted at individual renters and families in the New River Valley.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered minor.

• Kethanos PropertiesminorChannel Partner/ Reseller/ DistributorSister community managed by the same ownership offering over a dozen single family homes for rent in the Pulaski, VA area. Targeted toward those wanting affordable space and proximity to Radford University. Referenced as an alternative option for renters seeking housing closer to Pulaski.
• West Main DevelopmentminorChannel Partner/ Reseller/ DistributorApartment living community in historic downtown Pulaski with premier amenities at competitive pricing compared to Blacksburg. Combines turn-of-the-century architecture with modern design for unique New River Valley living experience. Another sister property under the same ownership network.
• BBWD, LLCminorImplementation/ SI/ Consulting PartnerWebsite design and property development company credited with designing and building Rocky Acres properties
• Nightfire Productions, LLCminorImplementation/ SI/ Consulting PartnerWebsite design and property development company credited with designing and building Rocky Acres properties

Scale indicators1 record

Recent moves4 records

Expansion highlights2 records

Broad incumbents

• Invitation Homes: Large institutional operator of single-family rental homes across the U.S. Comparable because it rents individual houses and duplexes (the same unit type as Rocky Acres) to families seeking residential leases in suburban settings.
• Bozzuto Group: Regional residential property manager, developer, and home services provider across the Mid-Atlantic and Southeast. Comparable as a multifamily operator with presence in similar Virginia and Mid-Atlantic university-adjacent submarkets.
• American Campus Communities: Major student housing REIT and operator with communities near large U.S. universities. Comparable because it competes for the same university-adjacent renter pool with purpose-built and managed student rental communities.
• Greystar Real Estate Partners: Largest U.S. residential property manager with a national multifamily and student housing portfolio. Comparable as a recurring-revenue rental operator whose business model and target renter segments overlap with Rocky Acres at scale.
• Cardinal Group Companies: National multifamily and student housing operator with a broader portfolio across many university markets. Comparable as a scaled property manager serving student and family renters with similar recurring-revenue rental model in college-adjacent submarkets.
• Asset Living: Large third-party multifamily property manager with a national footprint including student and conventional rental housing. Comparable because it performs the same property management function (leasing, rent collection, maintenance coordination) that Rocky Acres performs for its owners.

Direct peers

• Campus Apartments: Third-party student housing management and development company operating off-campus communities near major universities. Comparable to Rocky Acres in targeting university-adjacent renters with purpose-built or converted residential rentals in college towns.
• The Annex Group: Student housing developer and operator focused on off-campus communities serving university students. Comparable because it competes for the same renter segment near large state universities with amenitized residential rentals.
• Kethanos Properties: Sister community under the same ownership operating ~12 single-family rentals in Pulaski, VA near Radford University. Directly comparable because it uses the same direct-to-consumer rental model, tenantcloud.com availability flow, and pet-friendly positioning as Rocky Acres, just in an adjacent college-town submarket.
• West Main Development: Sister property under the same ownership offering apartment living in historic downtown Pulaski. Directly comparable as another New River Valley residential rental asset sharing ownership, branding, and management approach with Rocky Acres.

Market position

Strengths2 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/rocky-acres-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ROCKY ACRES, LLC