the christy allen team

What the christy allen team does

The Christy Allen Team, operating under the legal entity The Allen Team, Inc., is a privately held residential real estate brokerage founded in 2004 and headquartered in Mooresville, North Carolina. The firm provides buyer and seller representation services across North Carolina and South Carolina, with notable coverage of the Lake Norman market as well as Charlotte, Raleigh, Wilmington, Asheville, Greensboro, Charleston, Columbia, Greenville, and Myrtle Beach. The team is led by Christy Allen and includes agents Bekah Schafer Crabtree, Chloe Freeze, Cieanna Powell, and Brandon Thacker, supported by a mortgage partnership with Atlantic Bay Mortgage Group (Tammy Stowe, NMLS #91236).

The firm's technology stack is built on Brivity, a third-party real estate platform that provides IDX-enabled property listing search, CRM, digital marketing tools, and a customer portal for saved searches and listing alerts. The company offers instant home value estimations, free marketing plans for prospective sellers, and integrated financing referrals. The product portfolio is anchored in core buyer and seller agency services, with add-on modules for valuation and financing that are delivered through partner relationships rather than proprietary technology.

The business model is commission-based: the team earns transaction fees on closed real estate deals, with commission rates not publicly disclosed and varying by transaction value. Customer acquisition is driven by organic search via the Brivity platform, a website portal offering self-serve property search and home valuation, direct agent contact (phone, text, in-person), mortgage partner referrals, and a TikTok presence for top-of-funnel awareness. Lead segments include home buyers (including out-of-state relocators), home sellers, real estate investors, and refinance customers—primarily individuals and SMBs with no enterprise or institutional customers.

Name

the christy allen team

Legal name

The Allen Team, Inc.

Website

https://christyallenteam.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

The Christy Allen Team is a privately held residential real estate brokerage serving home buyers and sellers across North Carolina and South Carolina, led by Christy Allen and operating on the Brivity platform with mortgage financing via Atlantic Bay Mortgage Group.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industries

Buyer Representation Services (BPAJAAAJ), Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)

Keywords

• Residential real estate brokerage
• Home buyer representation
• Home seller representation
• Property search portal
• Mortgage referral services

Headquarters

HQ city

Mooresville

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Real Estate Commission: The team earns commissions on real estate transactions when assisting clients in buying or selling homes. They offer free marketing plans for sellers and home value estimates.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Residential real estate brokerage services for individual home buyers and sellers across North Carolina and South Carolina. The team provides buyer representation, seller listing services, property search access, home value estimation, and referrals to affiliated mortgage/lending partners.

Product overview

The Christy Allen Team is a real estate brokerage team offering residential home buying and selling services. The company provides a unified service offering that combines core real estate agent services (buying and selling) with integrated tools including a property search portal, home value estimation, and financing assistance. The product portfolio centers on the core buying/selling services, supported by the Brivity-powered search platform, home valuation tools, and mortgage partner referrals. The company operates across North Carolina and South Carolina markets.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Buyer Representation

Named customers3 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Atlantic Bay Mortgage Group, L.L.C.coreStrategic or Co-development PartnerAtlantic Bay Mortgage Group provides mortgage financing services to clients of The Christy Allen Team. Tammy Stowe serves as Sr. Mortgage Banker (NMLS #91236) and is licensed in NC, GA #56592, SC, VA, TN, FL, AL. Located at 600 Lynnhaven Parkway Suite 100 Virginia Beach, VA 23452. NMLS #72043.
• BrivitycoreTechnology or IntegrationBrivity provides the technology platform powering The Christy Allen Team's website, including IDX property listings, CRM functionality, digital marketing tools, and customer portal features.

Scale indicators1 record

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• Berkshire Hathaway HomeServices: Berkshire Hathaway HomeServices is a national residential real estate franchise with significant Carolinas presence. Comparable residential brokerage offering, operating as a franchise network rather than a single branded team.
• Keller Williams Realty: Keller Williams is one of the largest residential real estate franchises globally with heavy presence in NC/SC. Comparable team-based brokerage model, though typically at market-center scale far larger than Christy Allen's single team.
• RE/MAX: RE/MAX is a global residential real estate franchise with significant agent presence in the Carolinas. Comparable franchise-style brokerage model, though RE/MAX operates at much larger national and global scale.
• Compass: Compass is a national tech-enabled residential real estate brokerage with agent teams across the US. Comparable to The Christy Allen Team in providing buyer and seller representation, but operates at vastly larger scale with proprietary technology rather than a third-party platform like Brivity.
• Better Homes and Gardens Real Estate: Better Homes and Gardens Real Estate is a national franchise offering residential brokerage services across the US. Comparable in core brokerage activity, though operates through a franchise model with more brand-recognition scale than an independent team.
• Coldwell Banker: Coldwell Banker is a long-established residential real estate franchise with strong presence in NC and SC markets. Directly comparable brokerage model offering buy/sell representation, though at a national franchise scale vs. Christy Allen's independent team.

Regional players

• Allen Tate Realtors: Allen Tate is one of the largest independently-owned residential real estate brokerages in the Carolinas, with deep coverage across NC and SC. Most regionally direct comparable peer to Christy Allen Team in terms of Carolinas footprint and residential buyer/seller offerings.
• Hilary Whitney Real Estate Group: Independent regional real estate team operating in the Carolinas with similar buyer/seller representation and lead-conversion funnels. Most directly comparable in team scale, brand-led model, and Carolinas geographic focus.

Emerging players

• Redfin: Redfin is a tech-enabled residential brokerage that combines an IDX-powered portal with salaried agents. Comparable to Christy Allen's Brivity-powered portal-plus-agent model, but Redfin's technology is proprietary and its model is increasingly national.
• eXp Realty: eXp Realty is a cloud-based residential brokerage with a team/agent model operating across the US. Comparable agent-team model with Carolinas presence, but operates at much larger scale on a proprietary cloud-based platform.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• TikToktiktok.com/@theallenteaminc
• LinkedInlinkedin.com/company/the-christy-allen-team

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about the christy allen team