Brivity
- Company typePrivate
- Founded2012
- HeadquartersBellingham, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
Brivity firmographics
Firmographics- Name
- Brivity
- Legal name
- Brivity, Inc.
- Website
- https://brivity.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Brivity industry classification
Industry- Product category
- Real Estate SaaS Platform
- NAICS
- Software Publishers (51321), Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)
Keywords
Where Brivity is headquartered
LocationHeadquarters
- HQ city
- Bellingham
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Brivity business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure, Supply Chain
Revenue model
- Subscription Revenue: Monthly recurring subscription revenue with tiered plans (Growth/Solo, Accelerate/Small Team, Expand/Mid-Size, Mega/Large Team, Custom) plus add-on services for lead generation, virtual assistants, recruiting, and phone system. Billed month-to-month with annual discount options available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Growth - Solo Agent (up to 2 users) |
| Subscription | Monthly | Accelerate - Small Team (up to 5 users) |
| Subscription | Monthly | Expand - Mid-Size Team (up to 10 users) |
| Subscription | Monthly | Mega - Large Team (up to 25 users) |
| Subscription | Monthly | Custom - 25+ users |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Brivity product offering
Product offeringCore offering
Brivity sells a unified, all-in-one SaaS platform for real estate agents and teams that integrates CRM, IDX websites, marketing automation, lead generation, transaction management, and AI-powered productivity tools under a single subscription. The platform is delivered through tiered plans (Solo Agent to Custom enterprise) with no long-term contract, supplemented by optional add-on services such as managed lead generation, virtual assistants (Brivity VA), a phone system, recruiting tools (Recruiter.ai), and a listing opportunities data feed (canceled/expired/FSBO/pre-foreclosure). Brivity targets real estate professionals in the U.S., Canada, and Mexico, and monetizes primarily through monthly recurring subscriptions plus paid add-ons.
Product overview
Brivity is an all-in-one real estate platform offering a unified ecosystem of products and modules. The core Brivity Platform combines a CRM with transaction management, IDX websites, and marketing automation. Key integrated products include Brivity CRM (lead and contact management with automation), Brivity CMA (Comparative Market Analysis tool), Brivity IDX Websites (custom real estate websites with MLS integration), Brivity Marketer (marketing suite for campaigns and content), Brivity Lead Gen (paid advertising campaigns), and Brivity AI (AI-powered writing assistant and real estate assistant Gabbi). The platform also includes Brivity GO and Brivity HOME mobile apps, KWKLY text lead capture, Brivity Open House App, and Brivity Connect for Facebook leads. Add-on services include Brivity Opportunities (expired/FSBO listings data), Brivity Phone System (VoIP with call tracking), Recruiter.ai (recruiting tools), and Brivity VA (virtual assistants). Plans range from Solo Agent to Custom enterprise tiers.
Differentiator
Problem solved
Functional benefit
Brands
- Brivity CRM: World-class CRM for real estate professionals with lead management, automation, and tracking capabilities.
- Brivity CMA
- Brivity IDX Websites
- Brivity Marketer
- Brivity Lead Gen
- Brivity AI
- Brivity GO
- Brivity HOME
- KWKLY
- Recruiter.ai
- Brivity VA
Products and services
- Brivity Platform The core all-in-one real estate software platform that combines a CRM, IDX websites, lead generation, marketing automation, transaction management, and AI tools under one subscription for solo agents and teams.
- Brivity CRM World-class real estate CRM with smart lead routing, activity tracking, mobile access, automated follow-up (Easy Follow Up), high-converting drip campaigns (Smart Auto Plans), and a built-in dialer and texting capability.
- Brivity CMA Comparative Market Analysis tool that generates branded reports using 5 active, 5 pending, and 5 sold comparable listings to help agents price properties correctly and win more listings with data-backed presentations.
- Brivity IDX Websites Customizable IDX real estate websites with forced lead registration, instant listing landing pages, home valuation tools, SEO optimization, mobile-first design, agent subdomains, and MLS/IDX listing sync.
- Brivity Marketer Marketing automation suite offering automated postcard and letter campaigns, professionally designed flyers and brochures, social media graphics and ads, instant listing videos, and QR code creation with new designs released daily.
- Brivity Lead Gen Professionally managed and DIY digital marketing campaigns across Facebook, Instagram, Google PPC, Google Local Services, and YouTube, including buyer and seller lead funnels, retargeting, remarketing, and AI-powered ad creative.
- Brivity AI AI features for real estate agents including Brivity AI Write for generating emails, texts, blog content and follow-up notes, and Gabbi, an AI assistant trained on years of real conversations for smart call preparation on every lead in the database.
- Brivity GO Mobile App Mobile app for real estate agents to manage their business on the go, track leads, follow up, make calls, send texts, complete tasks, and access the CRM from anywhere.
- Brivity HOME Client App Branded mobile search app enabling clients to browse listings, request showings, save favorites, and communicate directly with their agent.
- KWKLY Text Lead Capture Text-to-lead capture tool that lets prospects text a custom keyword to a short code to receive listing information and be routed directly into the Brivity CRM for immediate follow-up.
- Recruiter.ai Recruiting solution for real estate teams enabling job post creation, candidate management, automated engagement, and access to AI talent insights.
- Brivity Open House App Mobile app for capturing open house attendee information via tablet or phone with auto-sync to the Brivity CRM for immediate follow-up, including QR code sign-in sheets.
- Brivity VA Virtual assistant service providing trained assistants for database management, inside sales, transaction coordination, and marketing support, with expert coaching on the Brivity Platform.
- Brivity Opportunities Add-on subscription providing information about consumers with canceled and expired listings, for-sale-by-owner properties, and pre-foreclosure properties, integrated directly within the Brivity Platform.
- Brivity Phone System Add-on customized phone system integrating directly with the Brivity Platform with call routing, tracking numbers, call recordings, and transcripts for inbound calls.
Quantifiable outcome
- Agents scaled from 30 to 279 transactions using the platform
- +7 more outcomes
Companies that use Brivity
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles4 records
Brivity technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
AI capability12 records
Feature14 records
Brivity partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- GooglecoreGoogle integration allowing Brivity users to connect Gmail accounts for email management within the platform. Brivity accesses, sends, receives, and stores emails from integrated Gmail contacts. Also includes Google Search Console and ad tool integration for IDX websites.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Brivity competitors and assessment
Company assessmentDirect peers
- Follow Up Boss: Real estate CRM platform focused on lead routing, follow-up automation, and pipeline management for agents and teams. Directly comparable to Brivity CRM with overlapping core functionality and SMB/team customer base.
- kvCORE / Inside Real Estate: All-in-one real estate platform combining CRM, IDX websites, marketing automation, and lead generation for agents, teams, and brokerages. Closest direct competitor to Brivity's full-stack offering.
- BoomTown: Real estate CRM and lead generation platform with custom IDX websites, behavioral automation, and lead nurturing. Comparable to Brivity in targeting mid-size and large real estate teams.
- Real Geeks: Real estate website + CRM + lead generation platform with strong IDX website builder and lead capture focus. Directly comparable to Brivity's IDX + lead gen + CRM stack for individual agents and small teams.
- Sierra Interactive: Real estate CRM, IDX websites, and marketing automation platform for agents and teams. Overlapping product set and customer segment with Brivity.
- CINC (Commissions Inc.): Real estate lead generation, CRM, and IDX platform with AI-driven nurturing and consumer apps. Competes with Brivity across the same all-in-one stack, especially in the team segment.
- Chime Technologies: Real estate CRM, IDX, and AI-driven lead engagement platform for teams and brokerages. Direct overlap with Brivity on CRM + IDX + marketing automation, with stronger enterprise/brokerage tilt.
Broad incumbents
- Lone Wolf Technologies: Large real estate technology provider spanning back-office, transaction management (zipForm), and CRM. Overlaps with Brivity in transaction management but serves a broader brokerage portfolio.
- Compass: National real estate brokerage with proprietary tech platform (Compass Concierge, CRM tools). Operates in the same space as Brivity customers but as a vertically integrated brokerage rather than pure software vendor.
Emerging players
- Zurple: Real estate CRM and lead nurturing platform with behavior-based automated responses. Smaller, more focused overlap with Brivity CRM, particularly in solo and small-team segments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Brivity social profiles
Digital presenceBrivity financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brivity leadership team
Management profileNumber of profiles
Profiles5 records
Brivity funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brivity M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brivity
What does Brivity do?
Brivity sells a unified, all-in-one SaaS platform for real estate agents and teams that integrates CRM, IDX websites, marketing automation, lead generation, transaction management, and AI-powered productivity tools under a single subscription. The platform is delivered through tiered plans (Solo Agent to Custom enterprise) with no long-term contract, supplemented by optional add-on services such as managed lead generation, virtual assistants (Brivity VA), a phone system, recruiting tools (Recruiter.ai), and a listing opportunities data feed (canceled/expired/FSBO/pre-foreclosure). Brivity targets real estate professionals in the U.S., Canada, and Mexico, and monetizes primarily through monthly recurring subscriptions plus paid add-ons.
Is Brivity a public or private company?
Brivity is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Brivity founded?
Brivity was founded in 2012. It employs 101 to 250 people.
Where is Brivity based?
Brivity is headquartered in Bellingham, United States, in the North America region.
How does Brivity make money?
One revenue line is on record: subscription Revenue.
Who are Brivity's main competitors?
Direct peers on record are Follow Up Boss, kvCORE / Inside Real Estate, BoomTown, Real Geeks, Sierra Interactive, CINC (Commissions Inc.) and Chime Technologies. Broad incumbents are Lone Wolf Technologies and Compass. Zurple is listed as an emerging player.
Does Brivity have an API?
Yes. Brivity offers an API that enables integration with real estate search sites and supports Zapier connections for connecting to numerous other platforms. The API allows automatic lead reception from top real estate search sites.
What industry is Brivity in?
Brivity's product category is Real Estate SaaS Platform. Its primary akta.pro industry code is CRAFAIAB, Software/SaaS Subscriptions (Consumer & Prosumer). Its NAICS code is 51321 and its SIC code is 7372.