Southbound
- Company typePrivate
- Founded2018
- HeadquartersPuerto Varas, Chile
- Headcount—
- GTM typeB2B
- OfferingServices
What Southbound does
Southbound Travel S.A. is a privately held destination management company (DMC) headquartered in Puerto Varas, Chile, founded in 2018 by multicultural owners to design and operate inbound travel programs across Chile. The company serves three core customer segments: FIT travelers seeking personalized itineraries, travel agencies and tour operators requiring group travel management for 8 to 500+ travelers, and corporate clients needing end-to-end MICE event and incentive program execution. Its portfolio is organized around four product lines — FIT Tours, Group Travel Chile, MICE Chile, and general Chile DMC Services — delivered through a single integrated operational structure spanning all major Chilean destinations from the Atacama Desert in the north through the Lake District to Patagonia and Easter Island.
The business model is professional-services based and B2B, with revenue generated through service fees, supplier commissions, and package pricing on customized quotes delivered to trade partners and corporate clients. Distribution is exclusively through two channels: travel agencies and tour operators across five continents, and direct corporate relationships for MICE and group programs. Southbound operates with no disclosed external institutional capital, a 100% locally operated posture in Chile, multilingual guide coverage across English, Spanish, Portuguese, French, and German, and Travelife sustainable tourism certification alongside memberships in LATA, ATTA, SITE, Fedetur, and Sistema B. The company is led by General Manager René ten Berg and a functional team of at least ten senior managers covering sales, commercial, reservations, marketing, IT, finance, people development, and quality.
Technology is not a material component of the offering: there are no proprietary platforms, APIs, or AI capabilities disclosed, and operations rely on local operational networks, supplier relationships built over 8+ years, and human expertise rather than software. The agent area portal at tariff.southbound.travel is the only digitized trade channel referenced. No revenue, funding, headcount, or valuation figures are publicly disclosed, and the company has no parent entity, subsidiaries, or known M&A activity.
Southbound firmographics
Firmographics- Name
- Southbound
- Legal name
- Southbound S.A.
- Website
- https://southbound.travel
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Ownership category
- akta.pro rank
Southbound industry classification
Industry- Product category
- Destination Management Services
- NAICS
- Tour Operators (56152), Travel Agencies (561510)
- SIC
- Transportation Services (4700)
- akta.pro primary industry
- Custom Itinerary Planning with Booking & Fulfillment (Full-Service) (THAKAOAO)
- akta.pro secondary industry
- Group & Small-Group Custom Itinerary Planning (THAKAOAF)
Keywords
Where Southbound is headquartered
LocationHeadquarters
- HQ city
- Puerto Varas
- HQ country
- Chile
- HQ region
- Latin America
Offices1 record
Markets served
Southbound business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Destination Management Services: Southbound generates revenue by providing comprehensive destination management services in Chile, including ground logistics, accommodation, transportation, guiding services, and event management for groups, FIT travelers, and MICE events. Revenue is earned through service fees, commissions from suppliers, and package pricing to travel agencies and corporate clients.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Southbound product offering
Product offeringCore offering
Southbound designs and operates customized travel experiences in Chile for FIT travelers, groups, and MICE clients. The company delivers four integrated service lines: personalized FIT itineraries, full-service group travel management for 8 to 500+ travelers, end-to-end corporate event and incentive program management, and comprehensive destination management services covering accommodation, transportation, guides, park permits, and 24/7 support across all Chilean regions from Atacama to Patagonia and Easter Island.
Product overview
Southbound is a Destination Management Company (DMC) offering a unified portfolio of travel services in Chile. The core offerings consist of FIT Tours (personalized itineraries for individuals and small groups), Group Travel (full-service management for 8-500+ travelers), and MICE services (corporate events, conferences, and incentive travel). As a comprehensive Chile DMC, these services are delivered through a single integrated operation covering all major Chilean destinations from Atacama to Patagonia, with multilingual guides, local operations teams, and 24/7 support infrastructure.
Differentiator
Problem solved
Functional benefit
Products and services
- FIT Tours Personalized itineraries for individuals, couples, and small groups, designing custom routes across Chile with expert guides and handpicked accommodation tailored to client interests and pace.
- Group Travel Chile Full-service group travel management for 8 to 500+ travelers including private coaches, accommodation blocks, multilingual guides, park permits, and 24/7 on-ground support across all Chilean regions.
- MICE Chile End-to-end corporate event management in Chile including venue sourcing, audiovisual, team-building, gala dinners, and incentive programs in settings from Santiago conference centers to Torres del Paine lodges.
- Chile DMC Services Comprehensive destination management services across all Chilean destinations from accommodation and transportation to unique experiences and emergency support, serving as the umbrella offering for travel trade partners.
Quantifiable outcome
- 9.8/10 client satisfaction rating for MICE incentive program
Companies that use Southbound
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Southbound technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Southbound partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- TravelifecoreStrategic partnership for sustainable tourism certification. Travelife provides guidance on sustainable practices, enabling Southbound to enhance operational efficiency, differentiate products, minimize waste, and protect Chile's natural environment. Critical for corporate clients with ESG requirements.
- LATA (Latin American Travel Association)coreIndustry membership reflecting commitment to quality and professional excellence in Latin American travel. Provides networking, resources, and credibility within the travel trade community.
- ATTA (Adventure Travel Trade Association)coreIndustry membership for adventure travel professionals. Demonstrates commitment to adventure travel standards and provides access to industry resources and networking.
- SITE (Society for Incentive Travel Excellence)coreIndustry membership recognizing excellence in incentive travel. Validates Southbound's expertise in designing and delivering corporate incentive programs in Chile.
- Fedetur (Federación de Empresas de Turismo de Chile)minorNational tourism federation membership representing Chilean tourism enterprises. Provides industry representation and connection to Chile's tourism ecosystem.
- Sistema B ChileminorMembership in B Corps community of companies leading the change towards a new economic model. Aligns with Southbound's sustainability commitment and values-driven business approach.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Southbound competitors and assessment
Company assessmentDirect peers
- Chile4u Travel: Chile-focused inbound tour operator offering group travel, FIT, and custom itineraries across Chile. Directly comparable DMC serving similar B2B trade channels.
- Lima Tours: Peru-based destination management company offering group, FIT, and MICE services with inbound tour operator model. Closest regional peer in terms of size, B2B focus, and Latin American travel trade positioning.
- Turistik: Chilean destination management company offering DMC services across Chile including group tours, FIT, and MICE. Most direct head-to-head competitor in the same geography with overlapping service portfolio.
- Quasar Expeditions: Patagonia and Galapagos-focused DMC operating high-end small-group and FIT itineraries. Comparable boutique DMC model with premium positioning in shared geographic destinations.
- Receptour Chile: Chile-based DMC providing inbound tour operator services, group travel management, and MICE event coordination. Directly competes for the same B2B travel agency and corporate client accounts.
- Enchanted Expeditions: Latin American DMC specializing in Peru, Chile, and Argentina group and FIT tours with multilingual guides. Comparable inbound tour operator business model serving international travel agencies.
- Say Hueque Argentina & Chile Travel: Argentina-based DMC that also covers Chile, offering group tours, FIT itineraries, and adventure travel. Comparable inbound tour operator model with shared Patagonia customer base.
Broad incumbents
- Intrepid Travel: Global adventure tour operator with extensive Chile and South America offerings. Operates at much larger scale with both B2B and B2C distribution; represents the established incumbent Southbound competes against for group bookings.
- G Adventures: Large global tour operator with strong Patagonia and Latin America presence. Comparable in serving the small-group adventure traveler segment but at significantly larger scale with proprietary brand and direct consumer channel.
Emerging players
- Adventure Life: US-based small-group adventure tour operator covering Chile and South America. Comparable in offering custom small-group itineraries but distributes more direct-to-consumer rather than purely through trade channel.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Southbound social profiles
Digital presenceSouthbound compliance and trust
Trust signalCompliance1 record
Southbound financial estimates
Financial estimateRevenue estimate
Valuation estimate
Southbound leadership team
Management profileNumber of profiles
Profiles10 records
Southbound funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Southbound M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Southbound
What does Southbound do?
Southbound designs and operates customized travel experiences in Chile for FIT travelers, groups, and MICE clients. The company delivers four integrated service lines: personalized FIT itineraries, full-service group travel management for 8 to 500+ travelers, end-to-end corporate event and incentive program management, and comprehensive destination management services covering accommodation, transportation, guides, park permits, and 24/7 support across all Chilean regions from Atacama to Patagonia and Easter Island.
Is Southbound a public or private company?
Southbound is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Southbound founded?
Southbound was founded in 2018.
Where is Southbound based?
Southbound is headquartered in Puerto Varas, Chile, in the Latin America region.
How does Southbound make money?
One revenue line is on record: destination Management Services.
Who are Southbound's main competitors?
Direct peers on record are Chile4u Travel, Lima Tours, Turistik, Quasar Expeditions, Receptour Chile, Enchanted Expeditions and Say Hueque Argentina & Chile Travel. Broad incumbents are Intrepid Travel and G Adventures. Adventure Life is listed as an emerging player.
Does Southbound have an API?
No public API is recorded for Southbound.
What industry is Southbound in?
Southbound's product category is Destination Management Services. Its primary akta.pro industry code is THAKAOAO, Custom Itinerary Planning with Booking & Fulfillment (Full-Service), with a secondary code of THAKAOAF, Group & Small-Group Custom Itinerary Planning. Its NAICS code is 56152 and its SIC code is 4700.