Revel Coaching & Discovery

What Revel Coaching & Discovery does

Revel Coaching & Discovery is a privately held, bootstrapped professional services firm founded in 2018 by Suzie Joseph after more than a decade as a senior Human Resources executive at global Fortune 500 companies. Operating remotely and structured as Revel Discovery, LLC, the firm employs 2-5 people, including Suzie Joseph (Founder, Principal & Executive Coach) and Kyle Joseph (Principal & Chief Operations Officer, who joined part-time in 2023). The company's core technology is human-delivered coaching and consulting expertise rather than software; its methodology combines leadership development, management execution, talent and performance management, and coaching/mindfulness training into a holistic framework branded as 'discovery of achievement within purpose'.

The firm offers three integrated service lines: 1:1 Coaching for individual professionals (career transitions, work-life balance, decision clarity); Programming, which designs customized workshops and learning experiences for organizations covering onboarding, leadership development, first-line manager empowerment, cultural alignment, and team effectiveness; and Consulting, which partners with HR, talent, and L&D functions to align people-related strategies, processes, and structures with business objectives. Services are delivered directly by the principals, and the underlying delivery model is bespoke and project-based rather than productized or platform-enabled. There is no software product, mobile app, API, or AI/ML component disclosed.

The business model is professional-services revenue with no publicly disclosed pricing: the company offers a free 30-minute introductory coaching call as a freemium entry point, with paid engagements structured on a quote basis. Go-to-market combines content-led demand generation (a principal-authored blog on leadership development topics) with direct sales via founder email outreach ([email protected], [email protected]). Customer segments span individual professionals (PE principals, law associates, PR VPs, entrepreneurs) and organizations seeking HR/talent/L&D programming. No external funding has been raised, no awards, patents, partnerships, or regulatory actions are recorded, and the firm holds no disclosed certifications.

Name

Revel Coaching & Discovery

Legal name

Revel Discovery, LLC

Website

https://reveldiscovery.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Revel Coaching & Discovery is a Madison, US-based executive coaching and people-strategy consulting firm serving individual professionals and organizations via 1:1 coaching, customized workshops, and HR consulting, delivered directly by its two principals.

Ownership category

akta.pro rank

Product category

Executive Coaching & Leadership Consulting

NAICS

Management Consulting Services (54161), Professional and Management Development Training (611430), Human Resources Consulting Services (541612)

SIC

Services-Management Consulting Services (8742), Services-Educational Services (8200)

akta.pro primary industry

Organizational Change & Transformation Coaching (EDABANAG)

akta.pro secondary industries

Change Management & Transformation Consulting (BPAHAGAC), Leadership Transition & Onboarding Coaching (New Role, New Manager, Promotion) (EDABANAB)

Keywords

• Executive coaching services
• Leadership development programs
• People strategy consulting
• Organizational workshop facilitation
• Career transition coaching

Headquarters

HQ city

Madison

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. 1:1 Coaching Services: Personalized individual coaching providing dedicated support and clear roadmap to achieve goals. Covers work-life balance, career hurdles, and professional transitions. Revenue generated through direct client engagements.
2. Organizational Programming: Customized workshops and learning experiences for organizations including onboarding, leadership development, first-line manager empowerment, cultural alignment, and team effectiveness. Delivered as project-based professional services.
3. Consulting Services: Partnering with organizations to harmonize people-related strategies, processes, and structures with business objectives. Provides practical solutions during growth or transition phases.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Revel Coaching & Discovery delivers personalized 1:1 executive coaching to individual professionals seeking career clarity, work-life balance, and professional transitions. The firm also designs customized organizational programming (workshops and learning experiences) and provides strategic people-related consulting that aligns HR strategy, processes, and cultural alignment with business objectives during growth or transition phases.

Product overview

Revel Coaching & Discovery is a coaching and consulting firm offering three integrated service lines: Coaching (personalized 1:1 guidance for individuals), Programming (workshop and learning experience design for organizations), and Consulting (strategic people-related partnership for businesses). These services work together to help professionals and organizations achieve achievement within their purpose, combining individual development with organizational effectiveness.

Differentiator

Problem solved

Functional benefit

Products and services

• Coaching Personalized 1:1 coaching providing dedicated support and a clear roadmap to achieve goals such as improved work-life balance, overcoming career hurdles, or navigating professional transitions. Targeted at individual professionals (emerging to established) across industries.
• Programming Collaborative workshop and learning experience design that enhances employee skills, navigates change, boosts performance, and aligns with organizational objectives. Programs cover onboarding new talent, leadership development, first-line manager empowerment, cultural alignment, and team effectiveness. Targeted at HR, talent, and L&D functions within organizations.
• Consulting Strategic partnership to harmonize people-related strategies, processes, and structures with short and long-term business objectives, providing practical solutions ensuring cultural alignment and enhanced performance during growth or transition phases. Targeted at executive leadership teams and HR functions.

Quantifiable outcome

• Clients report achieving career clarity, commitment to decisions, and confidence in professional direction
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Korn Ferry: Global incumbent in leadership development, executive coaching, and talent management. Comparable because Korn Ferry's leadership development practice overlaps directly with Revel's consulting and programming service lines, particularly for Fortune 500 HR buyers.
• Blanchard (The Ken Blanchard Companies): Established leadership development and management training company with a strong focus on frontline manager and leadership training. Comparable for the programming/workshop service line and enterprise L&D buyer overlap.
• Center for Creative Leadership (CCL): Nonprofit global leader in leadership education and research, offering executive coaching, workshops, and custom programs. Comparable as both serve organizations seeking leadership development and executive coaching for senior talent.
• Lee Hecht Harrison (LHH): Global talent development and career transition firm with significant leadership coaching and organizational consulting practices. Comparable because LHH serves the same HR/L&D buyer with coaching, leadership programs, and change consulting.
• DDI (Development Dimensions International): Established leadership development and management training provider serving enterprise HR/L&D. Comparable because DDI's first-line manager development and leadership curricula directly overlap with Revel's programming line for organizations.

Direct peers

• CoachHub: Direct peer in digital and human-delivered coaching for enterprises and individuals. Comparable as both compete for enterprise L&D and HR budgets seeking leadership development coaching engagements.
• BetterUp: Direct peer operating in the executive and professional coaching market, offering 1:1 coaching combined with a technology platform. Comparable because both serve individual professionals and enterprise HR buyers seeking leadership development, though BetterUp is a scaled, venture-backed platform versus Revel's boutique services model.
• Bates Communications: Boutique executive coaching and leadership communication firm serving senior leaders and organizations. Comparable as a similarly-sized boutique coaching and consulting peer competing for individual professional and enterprise leadership development spend.
• RHR International: Boutique executive coaching and leadership development firm serving senior executives and enterprise clients. Comparable as a similarly-sized boutique peer focused on executive coaching and leadership practice, with a similar target buyer profile.

Emerging players

• GiANT Worldwide: Leadership development company focused on equipping leaders and teams with scalable tools and coaching. Comparable as an emerging player in the leadership development and team effectiveness space that overlaps with Revel's programming offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Revel Coaching & Discovery