Dayforce, Inc.
Dayforce is a global AI-powered HCM software platform unifying HR, payroll, time, talent, and analytics on a single data model. It serves 6,800+ enterprise customers and 7.6 million users across 200+ countries via subscription licensing, operating as a private company under Thoma Bravo following its February 2026 take-private.
- Company typePrivate
- Founded1992
- HeadquartersMinneapolis, United States
- Headcount5,001–10,000
- GTM typeB2B
- OfferingSoftware
What Dayforce, Inc. does
Dayforce, Inc. is a global human capital management (HCM) software provider operating as a private company following its February 2026 take-private by Thoma Bravo for $12.3 billion at $70.00 per share. The company offers an AI-powered people platform that unifies HR, payroll, time, talent, and analytics on a single data model, supported by a continuous calculation engine that processes payroll in real time rather than in batch. The platform serves more than 6,800 customers and 7.6 million users across 200+ countries, with product modules including Dayforce Global Payroll, Workforce Management, Talent, Reporting and Analytics, Dayforce Wallet (on-demand pay via Green Dot Bank/GO2bank Mastercard), Dayforce Flex Work (contingent workforce), and the Powerpay small-business payroll product in Canada. Dayforce targets primarily enterprise organizations with 1,000+ employees through a sales-led model combining direct enterprise field sales, a partner network, and Flex Work staffing channels.
Revenue is generated primarily through subscription-based enterprise licensing, billed annually on a module-by-module basis, supplemented by managed payroll services and the Dayforce Wallet offering. FY2025 revenue was approximately $1.94 billion with adjusted EBITDA margin of 30.6% reported in Q3 2025. The company traces its origin to Ceridian, founded in 1992; Ceridian acquired Dayforce in 2012 and rebranded entirely to Dayforce in 2024. Under Thoma Bravo ownership, Dayforce has committed to FedRAMP certification for U.S. federal expansion (March 2026), expanded partnerships with Emburse and DocuSign (March 2026), and stated intent to pursue EMEA/APJ geographic expansion and acquisitions of niche AI and talent-acquisition startups. The leadership team is anchored by founder and Chair/CEO David Ossip, alongside President/COO Steve Holdridge, Chief People Officer Amy Cappellanti-Wolf, and Chief Marketing and Communications Officer Eric Glass.
Dayforce, Inc. firmographics
Firmographics- Name
- Dayforce, Inc.
- Legal name
- Dayforce, Inc.
- Website
- https://dayforce.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Dayforce is a global AI-powered HCM software platform unifying HR, payroll, time, talent, and analytics on a single data model. It serves 6,800+ enterprise customers and 7.6 million users across 200+ countries via subscription licensing, operating as a private company under Thoma Bravo following its February 2026 take-private.
- Ownership category
- akta.pro rank
Dayforce, Inc. industry classification
Industry- Product category
- Human Capital Management (HCM) Software
- NAICS
- Payroll Services (541214), Software Publishers (5132)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro industry
- Managed Payroll Services (Full-Service Payroll Outsourcing)Business & Public Services/Administrative & Support Services (BPO, Call Centers, Back Office)/Payroll Processing & Timekeeping AdministrationPayroll Cards & Salary Prepaid
Keywords
Where Dayforce, Inc. is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Dayforce, Inc. business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- HCM Platform Subscriptions: Full-suite people platform with payroll modules and other HR functionality sold as enterprise license or by user. Platform is sold according to module with licensure encompassing entire organization based on primary contract. Single vendor for global payroll processing across 200+ countries.
- Dayforce Wallet: On-demand pay solution integrated with Dayforce Payroll. No additional cost to employers; employees access earned wages through Dayforce Prepaid Mastercard with fee-free usage for on-demand pay.
- Managed Payroll Services: Outsourced payroll processing services where Dayforce manages payroll for customers, allowing them to focus on strategic initiatives while Dayforce handles compliance and processing.
- Flex Work: Contingent workforce software platform enabling organizations to manage staffing agencies, vendor relationships, and on-demand talent through the marketplace.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise subscription licensing |
| Subscription | Annual | Module-based pricing |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels10 records
Dayforce, Inc. product offering
Product offeringCore offering
Dayforce sells an AI-powered, single people platform that unifies HR, payroll, time, talent, and analytics on one data model with a continuous calculation engine. The platform is sold as enterprise subscriptions by module or full suite, with global payroll coverage across 200+ countries. Supplementary offerings include Dayforce Wallet (on-demand pay), Dayforce Flex Work (contingent workforce), managed payroll services, and Powerpay for small businesses in Canada.
Product overview
Dayforce is a single, unified AI-powered people platform offering comprehensive HCM functionality across HR, payroll, time, talent, and analytics. The platform is built on a common code base and single data model with continuous calculation engine, enabling real-time data consistency across all modules. The product portfolio includes the core Dayforce HCM Platform supplemented by specialized modules: Dayforce Global Payroll (supporting 200+ countries), Dayforce Workforce Management, Dayforce Talent (acquisition, development, management), Dayforce Reporting and Analytics, Dayforce Wallet (on-demand pay), and Dayforce Flex Work (contingent workforce). AI capabilities are delivered through Dayforce AI Assistant and Dayforce AI Agents. For smaller Canadian businesses, Dayforce offers Powerpay as a separate product. The platform also includes Dayforce Integration Studio for connecting third-party systems.
Differentiator
Problem solved
Functional benefit
Brands
- Dayforce HCM: AI-powered human capital management platform offering HR, payroll, time, talent, and analytics solutions.
- Powerpay
- Bureau
- Dayforce Wallet
- Dayforce Flex Work
- Dayforce AI Agents
Products and services
- Dayforce HCM Platform AI-powered unified people platform combining HR, payroll, time, talent, and analytics in a single system with a real-time data model and continuous calculation engine, sold to enterprise and mid-market organizations.
- Dayforce Global Payroll Comprehensive global payroll solution supporting over 200 countries and territories with a unified platform, real-time calculations, compliance support, and localized expertise.
- Dayforce Workforce Management Workforce management solution optimizing labor operations through demand-based scheduling, intelligent time tracking, absence management, task management, and labor planning capabilities for hourly and frontline workforces.
- Dayforce Talent End-to-end talent suite including AI-powered talent intelligence, talent acquisition with recruiting and onboarding, talent development with learning and career explorer, and talent management with performance, compensation, engagement, and succession planning.
- Dayforce Reporting and Analytics HR reporting and analytics solution offering over 300 pre-built configurable reports, real-time dashboards, and People Analytics with advanced insights into workplace stress, DEI, and workforce trends.
- Dayforce AI Assistant Conversational AI assistant empowering employees to find information faster, streamline processes, and complete tasks through a natural language interface integrated across the Dayforce platform.
- Dayforce AI Agents AI agents including People Analytics, Content Authoring, Pay, and Time agents that automate tasks, run scenarios, provide data-driven insights, and free up time for strategic work across HR, pay, time, talent, and analytics.
- Dayforce Wallet On-demand pay solution providing employees real-time access to earned wages through a mobile app and Dayforce Prepaid Mastercard (issued by Green Dot Bank d/b/a GO2bank), helping improve financial wellness and reduce turnover.
- Dayforce Flex Work Contingent workforce management solution centralizing staffing agencies in a vendor management system with a mobile-first platform, real-time visibility, automated workflows, and the Ideal talent marketplace integration.
- Dayforce Integration Studio AI-powered integration platform enabling organizations to connect systems, build custom functionality, and organize workflows through open APIs, event services, Dayforce Link SFTP framework, and OData support.
- Powerpay Payroll solution serving small businesses in Canada, available through a separate login portal with self-service and advanced reporting capabilities.
- Bureau Background verification and compliance solution within the Dayforce ecosystem that supports pre-employment screening.
- Managed Payroll Services Outsourced payroll processing service in which Dayforce manages payroll operations for customers, handling compliance and processing so internal teams can focus on strategic initiatives.
Quantifiable outcome
- 176% ROI from Dayforce HCM platform consolidation per Forrester TEI study
- +8 more outcomes
Companies that use Dayforce, Inc.
Customer profileNamed customers32 records
Segments9 records
Ideal customer profiles4 records
Dayforce, Inc. technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability9 records
Feature10 records
Dayforce, Inc. partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- EmbursecoreExpanded partnership enables Dayforce customers to access Emburse expense management solutions directly through the Dayforce ecosystem. Available through a reseller model to streamline HR and finance workflows.
- DocuSigncoreExpanded partnership integrates DocuSign digital agreement capabilities into Dayforce ecosystem to reduce manual steps for HR and finance teams. Certified integration delivers secure data exchange.
- Microsoft AzurecoreDayforce is building a dedicated FedRAMP-aligned environment on Microsoft Azure cloud infrastructure as part of its commitment to achieving FedRAMP certification for U.S. federal government customers.
- FortreumminorCybersecurity advisory services engaged by Dayforce for FedRAMP certification initiative to expand into U.S. federal government market.
- Baker TillyminorThird-party assessment firm engaged by Dayforce for FedRAMP certification process to support U.S. federal government compliance requirements.
- IdealcoreIdeal's talent community provides vetted, on-demand W-2 workers to fill last-minute staffing gaps through the Dayforce Flex Work talent marketplace integration.
- Green Dot Bank (GO2bank)coreDayforce Wallet Mastercard issued by Green Dot Bank d/b/a/ GO2bank, Member FDIC, pursuant to license from Mastercard International. Banking services enable on-demand pay delivery.
Scale indicators20 records
Recent moves9 records
Expansion highlights6 records
Dayforce, Inc. competitors and assessment
Company assessmentDirect peers
- Workday: Workday is the leading cloud HCM and financial management platform for large enterprises, competing head-to-head with Dayforce in HR, payroll, talent, and analytics. Both target the 1,000+ employee segment and are recognized in the same Gartner Magic Quadrant for Cloud HCM Suites.
- Paychex: Paychex is a leading payroll, HR, and benefits provider primarily serving SMBs and mid-market employers in the US. It competes with Dayforce's payroll services and overlaps with Dayforce's smaller-end US customer segment.
- Paycom: Paycom is a single-database cloud HCM provider serving mid-market employers with HR, payroll, talent, and time management. It competes directly with Dayforce in the US mid-market and increasingly in enterprise accounts.
- UKG (Ultimate Kronos Group): UKG is a direct competitor in cloud HCM and workforce management, formed from the merger of Ultimate Software and Kronos. UKG Pro and UKG Dimensions overlap closely with Dayforce's HR, payroll, and workforce management modules, particularly in mid-market and enterprise deals.
- Paylocity: Paylocity is a cloud HCM platform focused on mid-market US employers, offering payroll, HR, talent, workforce management, and learning. It competes with Dayforce in similar mid-market and upper-mid-market segments.
Broad incumbents
- Oracle HCM (Fusion Cloud HCM): Oracle Fusion Cloud HCM is part of Oracle's broader enterprise application suite, competing with Dayforce for global enterprise HCM deals. Oracle brings a full ERP/HCM/CRM stack and is a frequent incumbent in large multinational HCM procurements.
- ADP: ADP is the largest incumbent payroll and HCM provider globally with RUN, Workforce Now, and Vantage HCM suites. It competes with Dayforce across the mid-market and enterprise segments and offers deep global payroll, benefits administration, and tax filing services.
- SAP SuccessFactors: SAP SuccessFactors is the HCM arm of SAP's enterprise application portfolio and a direct Dayforce competitor in global, large-enterprise HR and payroll deployments. SAP's installed ERP base and proven multinational payroll localization are key competitive assets.
Emerging players
- BambooHR: BambooHR is an SMB-focused cloud HR and payroll platform with growing mid-market traction. It competes with Dayforce's smaller-end US and Canadian offerings (including Powerpay) for HR and payroll deals under 1,000 employees.
- Rippling: Rippling is a fast-growing modern HCM/IT/Finance platform unifying HR, payroll, device management, and spend. It is an emerging competitor to Dayforce in mid-market and growth-stage enterprise deals, particularly with technology-forward buyers.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Dayforce, Inc. social profiles
Digital presenceDayforce, Inc. compliance and trust
Trust signalCompliance6 records
Dayforce, Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dayforce, Inc. leadership team
Management profileNumber of profiles
Profiles4 records
Dayforce, Inc. subsidiaries and ownership
Company hierarchySubsidiaries5 records
Dayforce, Inc. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dayforce, Inc. M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dayforce, Inc.
What does Dayforce, Inc. do?
Dayforce sells an AI-powered, single people platform that unifies HR, payroll, time, talent, and analytics on one data model with a continuous calculation engine. The platform is sold as enterprise subscriptions by module or full suite, with global payroll coverage across 200+ countries. Supplementary offerings include Dayforce Wallet (on-demand pay), Dayforce Flex Work (contingent workforce), managed payroll services, and Powerpay for small businesses in Canada.
Is Dayforce, Inc. a public or private company?
Dayforce, Inc. is a private company. It is classified as private equity controlled and is currently operating.
When was Dayforce, Inc. founded?
Dayforce, Inc. was founded in 1992. It employs 5,001 to 10,000 people.
Where is Dayforce, Inc. based?
Dayforce, Inc. is headquartered in Minneapolis, United States, in the North America region.
How does Dayforce, Inc. make money?
Four revenue lines are on record. HCM Platform Subscriptions are the primary driver. The others are dayforce Wallet, managed Payroll Services and flex Work.
Who are Dayforce, Inc.'s main competitors?
Direct peers on record are Workday, Paychex, Paycom, UKG (Ultimate Kronos Group) and Paylocity. Broad incumbents are Oracle HCM (Fusion Cloud HCM), ADP and SAP SuccessFactors. Emerging players are BambooHR and Rippling.
Does Dayforce, Inc. have an API?
Yes. Dayforce offers open APIs and event services for system integrations. Integration Studio enables connecting systems, building custom functionality, and organizing workflows. Dayforce supports OData (Open Data Protocol) for data access, putting all discoverable Dayforce data directly at users' fingertips. Dayforce Link provides SFTP-based import and export framework supporting more than 650 benefits-carrier-verified feeds. APIs enable organizations to import, export, and integrate data on their own terms.
What industry is Dayforce, Inc. in?
Dayforce, Inc.'s product category is Human Capital Management (HCM) Software. Its primary akta.pro industry code is BPAAAHAA, Managed Payroll Services (Full-Service Payroll Outsourcing), with a secondary code of FSAMANAE, Payroll Cards & Salary Prepaid. Its NAICS code is 541214 and its SIC code is 7370.