Sawari Fresh International Bv

What Sawari Fresh International Bv does

Sawari Fresh International B.V. is a Netherlands-based B2B specialist in the global garlic and ginger trade, operating from a warehouse facility at Transportweg 22, Barendrecht, directly adjacent to the Port of Rotterdam. The company positions itself as a "seed-to-table" supplier, sourcing fresh produce from growers in Peru, Brazil, China, and the Netherlands, then handling washing, drying, inspection, cold storage, packing, and on-demand labeling under one roof. Its core product portfolio includes Fresh Ginger, Conventional Ginger, Organic Ginger, Fresh Garlic, and Solo Garlic, supplemented by the GURU premium sub-brand (GURU Brazil Ginger and GURU China Ginger) launched in 2025 for fully traceable, MRL-tested, net-weight-guaranteed SKUs, and consumer-facing products such as the Fresh Lemon & Ginger Tea Box and Taste Makers seasonal cooking box.

The company serves four primary B2B segments — retailers, wholesalers, foodservice operators, and processing companies — across Europe and select global markets, with direct sales handled via email-based inquiries ([email protected]). Pricing is quote-based and not publicly disclosed, consistent with a B2B wholesale model. Sawari holds IFS Broker, GLOBALG.A.P., and SKAL (Dutch organic) certifications, which support its positioning with European retail and foodservice buyers. Logistics flexibility includes the China Railway Express rail lane for 15-20 day China-to-Europe transit, supplementing sea freight.

Ownership sits under Taste Innovation B.V., the parent group of the Faiafood initiative, in which Sawari is a founding partner alongside Biesheuvel Garlic, Roussel Onions, and Waterman Onions. The Faiafood platform produces value-added purées (ginger, garlic & onion) and extends Sawari's reach beyond raw commodity supply into downstream flavor products. The executive team has been active in the global garlic and ginger trade since the 1980s, and the company currently operates with 1-10 direct employees while recruiting warehouse and logistics staff at its Rotterdam-area facility.

Name

Sawari Fresh International Bv

Legal name

Sawari Fresh International B.V.

Website

https://sawarifresh.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Sawari Fresh International B.V. is a Netherlands-based B2B specialist importing and supplying fresh garlic and ginger from Peru, Brazil, China, and the Netherlands to European retailers, wholesalers, foodservice operators, and processing companies, with value-added products under the GURU and Faia sub-brands.

Ownership category

akta.pro rank

Product category

Fresh Produce Wholesale

NAICS

Fresh Fruit and Vegetable Merchant Wholesalers (42448)

akta.pro primary industry

Import / Export Produce Wholesale (Cross-Border Trading) (AFAIACAH)

akta.pro secondary industry

Ethnic Spices, Herbs & Seasonings Wholesale (AFAIAIAF)

Keywords

• Fresh produce wholesale
• Garlic ginger supply
• Specialty produce distribution
• B2B produce import
• Fresh foodservice supply

Headquarters

HQ city

Barendrecht

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Fresh produce wholesale: Sawari generates revenue through wholesale B2B sales of garlic and ginger products to retailers, wholesalers, foodservice operators, and processing companies. The company manages the complete supply chain from international growers to end customers, providing both commodity and premium/organic product lines.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Sawari Fresh International B.V. is a specialist seed-to-table importer, packager, and B2B supplier of premium fresh garlic and ginger sourced from international growers across Peru, Brazil, China, and the Netherlands. The company processes products through washing, drying, inspection, and cold storage, and distributes them with custom packaging solutions to retailers, wholesalers, foodservice operators, and processing companies across Europe and globally. The portfolio includes the premium GURU sub-brand, value-added consumer boxes, and FAIA purée products developed within the Faiafood initiative.

Product overview

Sawari Fresh International Bv operates as a specialist seed-to-table supplier of premium garlic and ginger products. The company offers a portfolio spanning core fresh produce (Fresh Ginger, Conventional Ginger, Fresh Garlic, Solo Garlic, Organic Ginger), sub-branded premium products (GURU Brazil Ginger, GURU China Ginger), and value-added consumer products (Fresh Tea Box, Taste Makers Box, FAIA purées). Services include innovative packaging solutions, transparent logistics with direct shipments from the Port of Rotterdam, sustainability integration, and a comprehensive range of processed ginger and garlic formats. The company serves both retail and wholesale channels with a global grower network spanning Peru, Brazil, China, and the Netherlands.

Differentiator

Problem solved

Functional benefit

Brands

• GURU: Premium ginger brand offering Brazilian and Chinese ginger with full traceability, precision packing, and guaranteed net weight. Products include GURU Brazil Ginger and GURU Chinese Ginger.
• Faia

Products and services

• Fresh Ginger Premium fresh ginger sourced from Dutch organic farms and international growers, featuring vibrant freshness and health benefits, offered as a retail-packed 150g punnet.
• Conventional Ginger World-class quality conventional ginger sourced directly from China, delivered with unbeatable freshness and flavor, available as a 200g retail punnet and bulk wholesale supply.
• Fresh Garlic Premium fresh garlic sourced from professional growers worldwide, featuring zingy, tangy, and flavorful characteristics, supplied to retailers, wholesalers, foodservice, and processing customers.
• Solo Garlic Single-clove garlic variety professionally managed through the supply chain from start to finish, supplied as a specialty fresh produce offering.
• GURU Brazil Ginger Pure-flavor Brazilian ginger under the GURU brand with bold, spicy, and vibrant characteristics, hand-selected roots, precision packing with guaranteed net weight, full traceability, and fast direct shipping from the Netherlands.
• GURU China Ginger Professional-grade Chinese ginger under the GURU brand, 100% traceable and MRL-tested, suitable for juicing, smoothies, drying, and processing, packed under strict Dutch quality control.
• Organic Ginger Specialist seed-to-table supply of world-class organic ginger, grown with sustainable practices and certified under SKAL for the Dutch homegrown ginger production.
• Fresh Tea Box (Lemon & Ginger) Pre-packaged tea box containing lemon and fresh ginger for brewing warming ginger tea, offered as a value-added consumer product.
• Taste Makers Box Seasonal cooking box packed with fresh ginger, onion, and garlic for making soups, stews, and casseroles, offered as a value-added consumer product.
• FAIA Purée Products Value-added flavor products including ginger purée and garlic & onion purée developed within the Faiafood initiative (part of Taste Innovation B.V.), offering easy-to-use, consistent quality, low-salt, health-conscious solutions for professional and home cooking.
• Packaging Services Tailor-made packaging solutions ranging from large-scale retail EPS (expanded polystyrene) packs to smallest consumer packs, including compostable options, wooden crates, and carton formats, with on-demand packing and client-specific labelling.
• Logistics Services Transparent and efficient supply chain with tailor-made logistics solutions including direct shipments to any destination, supported by own warehousing close to the Port of Rotterdam geared to react fast to daily customer demands.

Quantifiable outcome

• 15-20 day transit time via China Railway Express vs longer sea freight
• +1 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• FaiafoodcoreStrategic or Co-development PartnerSawari is one of the initiators of Faiafood, part of Taste Innovation bv. Faia develops easy-to-use flavor solutions including ginger puree and garlic & onion puree, combining ease of use, consistent quality, and sustainable ingredient sourcing. This partnership positions Sawari within a broader food innovation ecosystem.
• Biesheuvel GarliccoreStrategic or Co-development PartnerCollaborates with Biesheuvel Knoflook (Biesheuvel Garlic) within the Faiafood initiative, contributing unique expertise in the garlic category alongside Sawari's ginger specialization.
• Roussel OnionscoreStrategic or Co-development PartnerPartner within the Faiafood initiative alongside Biesheuvel Garlic, Waterman Onions, and Sawari. Each contributes unique expertise and creativity to the collective.
• Waterman OnionscoreStrategic or Co-development PartnerPartner within the Faiafood initiative alongside Biesheuvel Garlic, Roussel Onions, and Sawari. Each contributes unique expertise and creativity to the collective.
• China Railway ExpressminorOthersRail freight network connecting China directly with Europe through 232 cities across 26 European countries. Provides Sawari with faster and more reliable logistics alternatives, with transit times of 15-20 days between China and Europe. Strengthens supply chain flexibility and resilience during global shipping disruptions.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Greenyard: One of the largest European fresh, frozen, and prepared produce companies. Overlaps with Sawari in fresh produce wholesale to European retailers but operates at vastly greater scale across many categories rather than specializing in garlic and ginger.
• Dole plc (formerly Total Produce): Global fresh produce giant with significant European wholesale and distribution operations following the Total Produce merger. Broad incumbent serving European retailers across many produce categories, providing competitive context for Sawari's specialized garlic/ginger wholesale model.
• Nature's Pride: Larger Dutch fresh produce specialist (exotic fruits and vegetables) supplying European retail with extensive grower network and ripening/packing facilities. Broader incumbent with overlapping B2B retail/foodservice supply model but wider product portfolio than Sawari's garlic/ginger focus.
• Staay Food Group: Dutch fresh produce company supplying retailers and foodservice across Europe. Comparable B2B fresh produce wholesale model with packing and ripening facilities, though broader category scope than Sawari.

Direct peers

• Waterman Onions: Dutch onion specialist and fellow Faiafood partner within Taste Innovation B.V. Comparable as a category-dedicated fresh produce B2B supplier serving European wholesale, retail, and processing channels with similar service and packaging capabilities.
• Roussel Onions: Onion specialist and Faiafood partner within Taste Innovation B.V. Operates a similar B2B fresh produce supply model with multi-origin sourcing and European distribution focus.
• Special Fruit: Belgian/Dutch exotic fresh produce wholesaler serving European retailers and foodservice. Comparable as a category-specialist importer/distributor with multi-origin sourcing and value-added packaging/ripening services, though with a broader exotic produce range than Sawari.
• Biesheuvel Knoflook (Biesheuvel Garlic): Specialist garlic supplier in the Netherlands and a fellow Faiafood/Taste Innovation B.V. partner. Directly comparable as a garlic-focused B2B supplier serving Dutch and European retailers, with similar supply chain integration model.
• Faiafood: Sister initiative within Taste Innovation B.V., developing value-added flavor purees (ginger, garlic & onion). Directly comparable as a downstream value-added processing extension of Sawari's fresh produce supply chain.

Regional players

• OTC Organics: Dutch organic fresh produce importer/supplier serving European retail with organic fruit and vegetables including ginger. Comparable in organic certification focus (SKAL), B2B model, and multi-origin sourcing, but operates in organic-only segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sawari Fresh International Bv