Steelhaus

What Steelhaus does

SteelHaus 2014 Ltd is a New Zealand-based designer, engineer and fabricator of cold-formed galvanised high-tensile steel framing systems for residential, commercial and industrial buildings. The company operates from a single manufacturing facility in Wiri, Auckland, producing five core products — steel wall frames, roof trusses, ceiling battens, 40mm top-hat purlins and EzyJoist floor joists — that are pre-punched, pre-assembled and delivered nationwide. Services span architectural collaboration, 3D detailing, structural engineering with Engineers PS1 certification, fabrication, project management and on-site technical support through consent and construction.

The business operates a sales-led, direct-to-customer model: customers (homeowners, builders, architects and developers) submit drawings or plans, SteelHaus returns budget then fixed pricing within 1–3 working days, fabricates to spec and delivers frames to site. Pricing is project-based, ranging from $70 to $330+GST per square metre (average $160–$200+GST), with all materials, thermal break sheets, building wrap, fixings and delivery included. SteelHaus is a subsidiary of KSHoldings, sharing a corporate parent with sister companies in steel supply, roofing, tooling and engineering (Kiwisteel, The Roofing Store, Pearce Tool and Manufacturing, Archtech Ltd, Plate Solutions), but operates with no disclosed external funding, no public listing, and no named enterprise customers in the available material.

Name

Steelhaus

Legal name

SteelHaus 2014 Ltd

Website

https://steelhaus.co.nz

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

SteelHaus designs, engineers, fabricates and delivers cold-formed galvanised steel framing systems — wall frames, trusses, joists, battens and purlins — to residential, commercial and industrial builders across New Zealand from its Auckland facility.

Ownership category

akta.pro rank

Product category

Steel Framing Systems

NAICS

Fabricated Structural Metal Manufacturing (332312), Architectural and Structural Metals Manufacturing (3323), Steel Product Manufacturing from Purchased Steel (3312)

SIC

Fabricated Structural Metal Products (3440), Prefabricated Metal Buildings & Components (3448)

akta.pro primary industry

Cold-Formed Steel Framing & Studs (IMADACAF)

akta.pro secondary industries

Steel Joists, Joist Girders & Decking (IMADACAC), Structural Steel Fabrication (IMADACAA)

Keywords

• Steel framing systems
• Light gauge steel
• Steel roof trusses
• Wall framing products
• Prefabricated steel framing

Headquarters

HQ city

Wiri, Auckland

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Steel Framing Products: Design, engineering, fabrication and supply of complete steel framing systems including wall frames, roof trusses, floor joists, ceiling battens and roofing purlins. Products are pre-fabricated and delivered to site ready for installation.
2. Project Management Services: Comprehensive project management from design through to completion, including detailing, consent preparation, and on-site technical support throughout construction phases.
3. Delivery Services: Delivery of steel frames to building sites anywhere in New Zealand, included in comprehensive quotes.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

SteelHaus designs, engineers, fabricates and supplies cold-formed galvanised high-tensile steel framing systems for residential, commercial and industrial buildings throughout New Zealand. The offering spans five core manufactured products — steel wall frames, roof trusses, ceiling battens, roof purlins and EzyJoist floor joists — bundled with design, engineering, project management and on-site technical support services, with pre-assembled frames delivered directly to building sites nationwide.

Product overview

SteelHaus offers a comprehensive steel framing system for residential, industrial and commercial buildings throughout New Zealand. The product portfolio centers on five core manufactured steel framing products: Steel Wall Frames, Steel Roof Trusses, Steel Ceiling Battens (35mm), Steel Roof Purlins (40mm Top Hat), and EzyJoist Steel Floor Joists. These products are designed to work as an integrated system, with wall frames providing structural skeleton, roof trusses supporting roof structures, ceiling battens providing ceiling support and truss restraint, purlins serving as secondary roof/wall structures, and floor joists enabling longer spans up to 9 metres. SteelHaus provides a complete one-stop solution combining design, engineering, fabrication, and on-site support services. All framing is made from galvanised, high-tensile steel and backed by a 50-year durability statement. The company operates from Auckland and delivers nationwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Steel Wall Frames Lightweight structural frames used as the skeleton for attaching exterior wall claddings, internal linings, flooring, roofing, windows and doors. Designed for various wind, floor and roof loads and featuring pre-punched service holes for faster assembly.
• Steel Roof Trusses Prefabricated roof structural components designed by computer analysis, available in various styles from basic P and Scissor trusses to multipitch and cantilever trusses, providing clear span ceilings, greater spans, and design flexibility with a 50-year frame warranty.
• EzyJoist Steel Floor Joists Durable floor systems offering longer spans up to 9 metres, lighter weight and faster installation, with four different joist types tailored to building requirements for residential and commercial applications, integrating easily with concrete and timber.
• Steel Ceiling Battens (35mm) Light yet strong galvanised steel battens offering an economical alternative to timber, supporting ceiling linings while providing substantial truss bottom chord lateral restraint and controlling timber rafter movement.
• Steel Roof Purlins (40mm Top Hat) High quality, durable, lightweight secondary roof and wall structures with versatile shapes and applications, allowing for increased span lengths and fast, easy installation that reduces building costs.
• Design and Engineering Services Steel frame design and engineering services including collaboration with project architects, 3D detailing, structural analysis using computer design, and preparation of documents for building consent including Engineers PS1 certification.
• Fabrication and Manufacturing State-of-the-art manufacturing of galvanised, high-tensile steel framing components to exact specifications, ensuring consistent quality and dimensions with pre-assembled delivery to site ready for installation.
• On-Site Technical Support Technical support to builders through all stages of construction projects, including delivery coordination and installation guidance for steel framing systems.
• Project Management End-to-end project management for building projects of all sizes and complexities, from managing design plans through delivery of trade-friendly steel frames with pre-punched service holes.

Quantifiable outcome

• Spans up to 9 metres without internal load-bearing walls
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Ten partnerships are on record, tiered core, minor and moderate.

• KSHoldingscoreOthersParent company of SteelHaus. KSHoldings is a New Zealand-based holding company with multiple steel-related subsidiaries in the construction industry.
• KiwisteelminorOthersSister company under KSHoldings providing a wide range of steel products.
• The Roofing StoreminorOthersSister company under KSHoldings, providing roofing products and solutions.
• Pearce Tool and ManufacturingminorOthersSister company under KSHoldings, providing tool and manufacturing services.
• Archtech LtdminorOthersSister company under KSHoldings operating in the construction technology space.
• Plate SolutionsminorOthersSister company under KSHoldings providing plate solutions.
• NASH NZ (National Association of Steel Framed Housing)moderateStrategic or Co-development PartnerIndustry association providing informed perspective on steel framing standards and best practices. SteelHaus is listed as providing an informed perspective on steel framing.
• Sustainable Steel CouncilmoderateStrategic or Co-development PartnerIndustry council of steel industry leaders committed to the circular economy. SteelHaus is listed as a member committed to sustainable steel practices.
• The Building BusinessminorGTM or Marketing PartnerTrade publication partnership for building business coverage featuring SteelHaus.
• Facilities IntegrateminorGTM or Marketing PartnerPartner at Facilities Integrate trade show/events, showcasing SteelHaus capabilities to facilities management industry.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Nucor Corporation: One of North America's largest steel producers with extensive cold-formed steel framing and structural products. Represents the upstream/incumbent scale competitor that could push into SteelHaus's specialty cold-formed framing niche from a position of material cost advantage.
• BlueScope Steel / Lysaght: Major global steel producer with NZ operations offering steel building products including framing components, roofing and wall cladding. Competes with SteelHaus across multiple product categories but does not focus exclusively on cold-formed steel framing.
• Kingspan Group: Global building envelope manufacturer with insulated panels and light-gauge steel framing systems. Competes with SteelHaus in commercial and industrial steel-framed construction, particularly where combined thermal/structural performance is specified.
• Metroll: Australia/NZ metal building products manufacturer supplying roofing, walling, purlins and structural steel. Comparable to SteelHaus on purlins and secondary structural framing but with a much broader product catalogue and larger manufacturing footprint.

Direct peers

• Bailey Metal Products: Manufacturer of cold-formed steel framing, structural connectors, and metal products for commercial and residential construction. Directly comparable to SteelHaus on light-gauge steel stud and track framing products serving similar builder customers.
• FRAMECAD: New Zealand-founded global leader in cold-formed steel framing machinery and building systems. Direct competitor in light-gauge steel framing solutions serving residential and commercial markets with comparable technology and product scope.
• Scottsdale Construction Systems: International light-gauge steel framing systems provider offering wall frames, trusses and joists with design-engineer-fabricate-supply model. Directly comparable to SteelHaus in product scope, integrated service delivery, and target customer segments.
• Howick Steel: New Zealand steel framing manufacturer specialising in light-gauge steel wall frames, trusses and joists. Closest domestic direct competitor to SteelHaus with similar product offering and customer base across NZ residential and commercial segments.

Regional players

• Steel & Tube NZ: New Zealand's largest steel distributor supplying a broad range of steel products including roofing, fencing and framing products. Overlaps with SteelHaus on certain steel building components and serves similar commercial/residential customers through distribution rather than fabrication.

Emerging players

• Aegis Metal Framing: Specialised light-gauge steel framing manufacturer in North America offering prefabricated steel wall panels and framing systems. Overlaps with SteelHaus on cold-formed steel framing products and prefabrication approach, particularly in mid-rise commercial applications.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/steelhaus

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Steelhaus