Tennessee Self Storage Association

What Tennessee Self Storage Association does

Tennessee Self Storage Association, Inc. (TNSSA) is a not-for-profit trade association founded in 2010 and headquartered in Nashville, Tennessee (718 Thompson Ln Suite 108 PMB 103). TNSSA serves owner/operators and vendors of self-storage facilities across Tennessee, providing legislative advocacy, legal resources, peer networking, and educational programming. The association runs four quarterly luncheons in rotating Tennessee cities — Winter in Nashville, Spring in Knoxville, Tri-State Summer in Memphis, and 4th Quarter Fall in Chattanooga — plus an annual Fall Conference & Expo held at the Marriott Downtown Chattanooga (September 28-30, 2026). Notable legislative achievements include the 2011 Tennessee Self-Storage Facility Act (SB 1293/HB 1265), 2013 limited-lines insurance licensing, 2020 auction advertising reform, and 2025 SB 559/HB 1154 addressing eviction for non-monetary default and unsigned lease agreements.

The association's technology footprint is intentionally lean: the public website and membership portal run on Wild Apricot Membership Software, handling member registration, event ticketing, member-only content, and the Tennessee Talk Forum. TNSSA does not offer a proprietary software product, API, or AI capability; instead, the platform serves as operational infrastructure for a service-led association. Member resources span standardized lease templates, lien law guidance, property tax and parking tax assistance, franchise tax resources, limited-lines license information, and a vendor directory.

TNSSA's business model combines three revenue streams. Owner/operator membership dues are $195/year with automatic renewal, and a free non-member subscription tier provides quarterly newsletters and TNSSA Alert eblasts. Event registration fees include the Fall Conference ($295 member / $335-$395 non-member), quarterly luncheons ($35-$50 early-bird tiers), and a Tri-State reciprocal pricing arrangement with ARSSA and MSSOA. Vendor monetization is the most structured revenue line, with Platinum ($5,000), Gold ($3,500), and Silver ($2,000) annual partner tiers plus individual event sponsorships ($750-$2,000), newsletter advertising ($65-$440), and website logo advertising ($150/year). The association is governed by a Board of Directors elected from the membership, with Shelly Harris serving as Association Director and Grace Totty installed as 2026 President alongside Vice President Matt Glass and Treasurer Andy Beeckman.

Name

Tennessee Self Storage Association

Legal name

Tennessee Self Storage Association, Inc.

Website

https://tnssa.net

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Tennessee Self Storage Association (TNSSA) is a not-for-profit trade association founded in 2010, serving Tennessee self-storage owner/operators and vendors through legislative advocacy, legal resources, rotating quarterly luncheons, and an annual Fall Conference & Expo in Chattanooga.

Ownership category

akta.pro rank

Headquarters

HQ city

Nashville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. Membership Dues: Annual membership fees from self storage owner/operators ($195/year) and vendor members, providing recurring revenue stream with automatic renewal options.
2. Event Registration Fees: Revenue from quarterly luncheons and annual Fall Conference & Expo, including member and non-member pricing tiers ($295-$395 for Fall Conference).
3. Vendor Advertising & Sponsorships: Vendor partners purchase advertising, sponsorships, and exhibit space at events including Platinum Partner ($5,000), Gold Partner ($3,500), Silver Partner ($2,000), and individual event sponsorships.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

TNSSA is a not-for-profit trade association that serves Tennessee self-storage owner/operators and industry vendors through tiered annual memberships ($195 Owner/Operator), four quarterly luncheons, an Annual Fall Conference & Expo, legal and legislative advocacy (including lien law, property tax, parking tax, franchise tax and limited-lines insurance support), a member-only Tennessee Talk Forum, a vendor directory, the Manager of the Year award program, and access to Inside Self-Storage magazine and standardized lease documents.

Product overview

Tennessee Self Storage Association (TNSSA) is a not-for-profit trade association serving Tennessee self-storage operators for nearly 15 years, not a product or technology company. The association operates a membership website powered by Wild Apricot membership software, offering membership services, quarterly events, an annual Fall Conference & Expo, industry news/blog, and access to legal resources and a vendor directory. TNSSA does not offer a distinct technology product in the traditional SaaS sense.

Differentiator

Problem solved

Functional benefit

Products and services

• Owner/Operator Membership Annual $195 membership for Tennessee self-storage owner/operators that includes legal assistance, access to standardized lease documents, legislative advocacy, member discounts, Tennessee Talk Forum access, Inside Self-Storage magazine subscription, training at quarterly events, and Manager of the Year eligibility. Automatic renewal available.
• Vendor/Associate Membership Annual bundled membership for industry vendors and service providers (up to 3 members) that includes directory listing, networking access, and eligibility to purchase sponsorships and advertising.
• Free Subscription / Newsletter Signup Free, non-member subscription tier that delivers quarterly newsletters and TNSSA Alert eblasts. Does not include access to the members-only section or full member benefits.
• Annual Fall Conference & Expo Multi-day annual industry event held in Chattanooga (2026: Marriott Downtown Chattanooga, Sept 28-30) for Tennessee self-storage operators and vendors. Includes exhibitors, sponsors, educational sessions, and networking.
• Quarterly Luncheon Series TNSSA operates four in-person industry luncheons each year, held in Nashville, Knoxville, Memphis, and Chattanooga, providing training, networking, and the annual Manager of the Year presentation.
• Legislative Advocacy & Legal Resources Member benefit offering direct legislative representation on Tennessee self-storage issues, including the Tennessee Self-Storage Facility Act, lien law, property tax assessments, parking tax, franchise tax, and limited-lines insurance licensing; credited with roughly $1,200/year savings per facility in lien processing fees.
• Vendor Partnership & Sponsorship Program Annual sponsorship tiers (Platinum $5,000, Gold $3,500, Silver $2,000) plus individual event sponsorships ($750 luncheon, $1,050 Fall Conference event, $2,000 reception) giving vendors year-long visibility through conference presence, luncheon sponsorships, website logo, and eblast ads.
• Vendor Directory Listing Online vendor directory connecting TNSSA members with industry suppliers and service providers, accessible via the Vendor Partners menu.
• Manager of the Year Award Program Annual member recognition award honoring outstanding self-storage facility managers in Tennessee; presented at the Winter Luncheon and featuring managers from operators such as Boardwalk Storage, Stor-N-Lok Brentwood, Citizen Storage Memphis, A+ Storage, East Nashville Self Storage, and Sewanee Mountain Storage.

Quantifiable outcome

• Each facility saves an average of $1,200 annually in lien processing fees due to TNSSA's successful lien law changes

Named customers9 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• StorageTreasures.com (OpenTech Alliance)coreTechnology or Integration · 29 July 2025StorageTreasures.com, the industry's leading online storage auction platform owned by OpenTech Alliance, has integrated with U-Haul's WebSelfStorage Business Platform. This integration enables self storage operators to manage lien sales directly from WebSelfStorage, offering faster auction setup, improved accuracy, and streamlined compliance workflows with real-time tenant data connectivity.
• 6Storage and CalcumatecoreTechnology or Integration · 17 June 20256Storage, a global self-storage management software provider operating in over 25 countries with over 700 facilities, has partnered with Calcumate (the world's leading 3D storage calculator) to integrate Calcumate's visual sizing tool into 6Storage's websites and booking flows. The integration enables prospective tenants to visually assess storage needs and receive instant quotes, streamlining the rental process.
• Trachte Building Systems and MakoRabcocoreStrategic or Co-development Partner · 24 March 2025Trachte Building Systems, a 100% employee-owned company and national leader in self-storage manufacturing, acquired MakoRabco (a national leader in self-storage design and construction services). The combined organization offers comprehensive solutions including single-story, multi-story, boat & RV storage, and end-to-end project support from design through erection.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• Inside Self-Storage: Industry media outlet and content platform covering self-storage operators. TNSSA includes an Inside Self-Storage magazine subscription as a member benefit, making it an adjacent content/marketing partner rather than a direct competitor.

Direct peers

• Texas Self Storage Association: State-level trade association for Texas self-storage operators. Same mission/state-association model, similar dues/event/sponsorship revenue structure, and the largest state peer for TNSSA by operator count and revenue.
• Georgia Self Storage Association: Regional state trade association for Georgia self-storage operators. Directly comparable as a neighboring Southeast state association with similar event cadence and vendor sponsorship dynamics.
• California Self Storage Association: State-level trade association for California self-storage operators. Same functional model (membership, quarterly events, legislative advocacy, MOY awards) and a closely comparable peer in mission and revenue mix.
• Florida Self Storage Association: Florida's state self-storage trade association. Same association model, recurring dues, annual conference, and legislative advocacy as TNSSA.

Broad incumbents

• Self Storage Association (national): National umbrella trade association for the self-storage industry. Comparable as the primary industry-level trade body that TNSSA members also belong to; competes for dues, event attendance, and legislative voice at the federal level.

Regional players

• Storage Asset Management: Third-party management company for self-storage facilities. Sits in the same Tennessee/Southeast ecosystem as TNSSA members and serves as a vendor partner and prospective member employer of the association's leadership.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/tennessee-self-storage-association

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tennessee Self Storage Association