Roccia S.a.c.

Name

Roccia S.a.c.

Legal name

Roccia S.a.c.

Website

https://rocciasac.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Roccia S.a.c. is a privately-held Peruvian company, founded in 2017 and based in Lima, that sells effervescent nutritional supplements, vitamins, collagen, and fortified milk formulas direct-to-consumer through its online storefront at roccia.pe, targeting health-conscious Peruvian consumers.

Ownership category

akta.pro rank

Product category

Nutritional Supplements

NAICS

Food (Health) Supplement Retailers (456191)

akta.pro primary industry

Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots) (CRADAGAI)

akta.pro secondary industry

Healthy Aging & Cognitive Support Supplements (CRADAGAM)

Keywords

• Nutritional supplements
• Effervescent vitamins
• Collagen products
• Fortified milk formulas
• Wellness supplements

Headquarters

HQ city

Magdalena Del Mar

HQ country

Peru

HQ region

Latin America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel

Revenue model

1. Direct Product Sales: Direct-to-consumer sales of effervescent nutritional supplements through e-commerce platform. One-time purchase model with subscription potential for recurring revenue.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Roccia S.a.c. produces and sells effervescent-format nutritional supplements for personal wellness, including vitamins, collagen products, and fortified milk formulas. The company distributes its products directly to consumers through its own online storefront at roccia.pe/shop, with free shipping in Lima for orders over S/.100.

Differentiator

Problem solved

Functional benefit

Products and services

• Effervescent Nutritional Supplements Science-backed effervescent-format nutritional supplements, including vitamins, collagen products, and fortified milk formulas, sold directly to individual consumers in Peru through the company's online shop at roccia.pe/shop.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators1 record

Regional players

• Fuxion: Fuxion is a Latin American premium nutritional supplement brand with strong presence in Peru and other Andean markets, selling wellness drinks and supplements. Comparable in regional positioning, premium wellness messaging, and overlapping LATAM consumer base.

Direct peers

• Care/of: Care/of is a DTC personalized supplement brand sold through its own e-commerce site, targeting health-conscious consumers with curated, science-backed formulations. Directly comparable to Roccia's DTC premium supplement model and customer persona.
• Olly: Olly (Unilever) sells functional supplements (gummies, powders, chews) via DTC and retail to wellness-focused consumers. Comparable to Roccia in product format innovation and consumer wellness positioning.
• Life Extension: Life Extension is a premium, science-backed supplement brand selling directly to consumers via its own website. Comparable to Roccia in DTC premium positioning, science-driven messaging, and target health-conscious consumer persona.
• Ritual: Ritual is a DTC premium vitamin and supplement brand selling science-backed formulations directly to consumers online. Highly comparable to Roccia in business model (owned e-commerce, premium positioning, science-backed claims, vertical brand).
• Athletic Greens (AG1): AG1 sells a premium daily wellness powder/supplement direct to consumers via its own website with heavy emphasis on science-backed formulations and convenience. Comparable to Roccia in DTC premium wellness positioning and format-forward product differentiation.

Broad incumbents

• Herbalife: Herbalife is a global broad-line nutritional supplement company with deep Latin American distribution. Comparable as a competitor in the same product category and overlapping Peruvian/LATAM customer base, though it operates via MLM and a much wider portfolio.
• GNC: GNC is a global specialty retailer of vitamins, minerals, and nutritional supplements. Comparable in product category and customer overlap, but operates through retail store networks and broader assortment rather than DTC.
• Centrum (Haleon): Centrum, owned by Haleon, is a mass-market vitamin and mineral supplement brand with global distribution including Latin America. Comparable product category, but broader incumbent scale and different go-to-market model.
• Bayer Consumer Health: Bayer's consumer health division sells vitamins and supplements (e.g., Supradyn, Berocca — both effervescent formats) globally including Peru. Comparable product category and an especially relevant format overlap given Roccia's effervescent positioning.

Market position

Customer concentration

• Facebookfacebook.com/rocciape
• LinkedInlinkedin.com/company/roccia-sac

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Roccia S.a.c.