TOCA FC INC

What TOCA FC INC does

Toca FC is a 501(c)(3) nonprofit competitive youth soccer club founded in 2011 and headquartered in Olathe, Kansas, serving more than 900 players ages 3-19 across the Kansas City metropolitan area. The club operates a multi-tiered program platform anchored by competitive U8-U19 teams (Premier, Championship, and Academy tiers) competing in USYS leagues, State Cups, and Elite 64 / Girls Academy national pathways, and supplemented by Pre-Competitive (U7-U9), Toca FC Juniors (ages 3-5), the Goalkeeper Academy, the Individual Improvement Program (IIP), KCYDL, the TOPSoccer adaptive program, and the Toca City community development initiative serving underserved youth in Kansas City Kansas. The organization differentiates on an all-inclusive annual subscription pricing model that bundles club fees, coaching, leagues, tournaments, GK Academy, and facility access, and on a stated philosophy of "Faith. Family. Futbol." that reframes competition as a vehicle for character development.

Toca FC's technology stack is composed entirely of third-party SaaS: SportsEngine SRM for the website, PlayMetrics for player registration and club program management, Soccer.com for uniform distribution, and Zeffy for donation processing. The club does not operate proprietary software. Its principal physical asset is the 35,000 sq ft Toca FC Fieldhouse, opened in November 2023, which includes Playsafe field turf, office space, a 60+ seat classroom, and is available for external rental. Outdoor operations are based at the adjacent Garmin Olathe Soccer Complex.

The business model is predominantly B2C subscription revenue from family registration fees, supplemented by uniform sales, Pre-Tryout Camp fees, Fieldhouse rental income, corporate sponsorships (Veracity Consulting as the inaugural jersey sponsor since August 2023, plus Arise Homes, Freedom Wrecking, and WestStar), and tax-deductible donations to the Community Impact Fund, which channels roughly $100,000 of financial aid per year to families in need. Go-to-market is community-led and event-driven: pre-tryout camps, seasonal tryouts, ID sessions, Family Fall Fest, and word-of-mouth referrals, with online registration via PlayMetrics.

Name

TOCA FC INC

Legal name

Toca FC

Website

https://tocafc.org

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Toca FC is a 501(c)(3) nonprofit competitive youth soccer club serving 900+ players ages 3-19 across the Kansas City metro, operating competitive teams, developmental programs, and community initiatives from a 35,000 sq ft indoor Fieldhouse in Olathe, Kansas.

Ownership category

akta.pro rank

Product category

Youth Soccer Club Services

NAICS

Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

akta.pro secondary industries

Local Amateur Clubs & Community Sports Organizations (MPAKACAE), Youth Athlete Development & Long-Term Athlete Development (LTAD) (HSADAEAE), Youth Multi-Sport Camps (General Athletics, Summer Camps) (MPAKAJAA)

Keywords

• Youth soccer club
• Competitive soccer teams
• Youth development programs
• Goalkeeper academy
• Community soccer programs

Headquarters

HQ city

Olathe

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Player Registration Fees: Seasonal registration fees covering club fees, coaching fees, registration fees, outdoor league fees, winter league fees, tournament fees including State Cups, supplemental training including GK academy, and facility rental costs. Payment plan options available.
2. Juniors Program Fees: Seasonal fees for the Toca FC Juniors program (ages 3-5): Fall ($195), Winter ($120), Spring ($195), Summer ($120). Each season includes weekly practices, games, and coaching.
3. Pre-Competitive League Fees: 5v5 format U7 league ($270 for Spring 2026) and 7v7 format U8-U9 league ($311-$403 depending on practice frequency). Covers 9-week seasons with practices and games.
4. KCYDL Youth League Fees: Kansas City Youth Development League fees: Fall & Spring ($450), Winter ($500). Includes 8 total 5v5 games with age-appropriate rules.
5. Uniform Sales: Nike uniform sales through Soccer.com, including game day kits, training kits, goalkeeper kits, and warm-up sets. Replacement pieces available year-round.
6. Community Impact Fund Donations: Tax-deductible donations to support financial aid for families in need, community programs including TOPSoccer and Get On The Bus, and facility maintenance. Donor wall recognition for pledges of $1,000 or more.
7. Facility Rentals: Toca FC Fieldhouse available for rental for external events, tournaments, and practice sessions. Contact through [email protected].
8. Pre-Tryout Camp Fees: $50 per player for Pre-Tryout Camp held annually in June, providing skill development opportunities ahead of club tryouts.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Toca FC is a competitive youth soccer club serving over 900 players ages 3-19 in the Kansas City area. The club operates competitive teams across U8-U19 age groups and developmental programs including Pre-Competitive Teams, Toca FC Juniors (ages 3-5), Goalkeeper Academy, Individual Improvement Program (IIP), and the Kansas City Youth Development League (KCYDL). Operating as a 501(c)(3) nonprofit, the club combines competitive soccer excellence with character development through its "Faith. Family. Futbol." philosophy, supported by a 35,000 sq ft indoor facility and community outreach programs for underserved youth and athletes with disabilities.

Product overview

Toca FC is a competitive youth soccer club serving over 900 players ages 3-19 in the Kansas City area. The organization operates as a multi-program platform built around its core competitive soccer teams (U8-U19), supplemented by developmental programs including Pre-Competitive Teams, Toca FC Juniors, Goalkeeper Academy, Individual Improvement Program (IIP), and the Kansas City Youth Development League (KCYDL). Additional offerings include TOPSoccer for athletes with disabilities, community development initiatives for underserved youth, and the Toca FC Fieldhouse facility. The club's elite pathways include Girls Academy (U13-U19) and Elite Boys (USYS Elite 64). Programs are coordinated through SportsEngine SRM and PlayMetrics registration systems, with uniforms supplied via Soccer.com.

Differentiator

Problem solved

Functional benefit

Products and services

• Competitive Teams

Quantifiable outcome

• Over 900 kids served annually with nearly $100,000 in financial aid provided
• +3 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Veracity ConsultingcoreGTM or Marketing Partner · 23 August 2023Veracity Consulting, a business and technology consultancy headquartered in Overland Park, Kansas, became Toca FC's first-ever jersey sponsor in August 2023. The striking new Toca FC kits now feature the Veracity logo, symbolizing shared commitment to excellence, integrity, and community upliftment. Veracity CEO Angela Hurt stated the partnership aligns with their emphasis on ethical victories and community engagement, supporting Toca FC's vision to empower underserved areas and promote inclusivity.
• NikecoreOthersToca FC is a Nike club utilizing Soccer.com as the official uniform supplier. Players and families order Nike uniforms through Soccer.com after tryouts are complete, with uniforms mailed directly to families. The club carries over select uniform items each year to reduce costs.
• Soccer.comcoreChannel Partner/ Reseller/ DistributorSoccer.com serves as the online uniform supplier for Toca FC. After tryouts, players receive email invites to place uniform orders through Soccer.com. Replacement pieces can be ordered at any point during the year. Replacement pieces can also be ordered through the club's Team Store link.
• Kansas Youth Soccer Association (KSYSA)coreStrategic or Co-development PartnerKSYSA and Toca FC partnered to introduce the TOPSoccer program in Olathe, Kansas. This marks the first KSYSA TOPSoccer Program in Olathe, with a vision to establish numerous programs across the state with multiple clubs offering inclusive soccer opportunities for athletes with disabilities.
• GarminminorOthersGarmin Olathe Soccer Complex serves as the primary outdoor practice location for all Toca FC programs. The complex is located at 10541 S Warwick Street, adjacent to the Toca FC Fieldhouse at 10568 S Warwick St.
• Arise HomesminorGTM or Marketing PartnerArise Homes is a sponsor of Toca FC, appearing in the partners section of the club's website alongside other community business sponsors.
• Freedom WreckingminorGTM or Marketing PartnerFreedom Wrecking is listed as a Toca FC sponsor in the partners section, supporting the club's community mission.
• WestStarminorGTM or Marketing PartnerWestStar appears as a sponsor in Toca FC's partner section, contributing to the club's sponsorship program.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Regional players

• Sporting Iowa / Iowa Rush: Regional Midwest competitive youth soccer club operating ECNL and USYS leagues. Comparable program structure for competitive youth development; not direct competition geographically but operates in adjacent Midwest markets with similar tournament circuits.

Emerging players

• FC United of Florida / PDA Florida: Florida-based youth development club where Toca FC's Director of Player Performance, Adam Allee, previously coached. Comparable competitive program structure and player development focus, with national-level participation.

Others

• Midwest Premier League (league operator): Regional youth soccer league organizing competitive play across multiple Midwest clubs. Relevant ecosystem peer: Toca FC participates in similar league structures (KCYDL, USYS Midwest Regional) that govern competition scheduling and pathways to national events.
• Veracity Consulting: Toca FC's first-ever jersey sponsor (Aug 2023). Relevant as a commercial ecosystem participant and reference point for how local Kansas businesses engage with community-rooted youth sports clubs for sponsorship-driven brand positioning.
• Garmin (Olathe Soccer Complex): Venue partner providing the Garmin Olathe Soccer Complex as Toca FC's primary outdoor training site. Relevant ecosystem participant: the venue naming/naming-rights relationship illustrates how local corporate sponsorships anchor facility access for community sports clubs.

Broad incumbents

• Solar Soccer Club: Large Texas-based competitive youth soccer club with national-level teams and ECNL/Elite 64 participation. Comparable product depth (competitive teams, GK-specific training, college pathway), with Jeremy Arnold on Toca FC's staff having previously coached at Solar SC.
• Sporting Kansas City Academy: MLS-affiliated elite player development pathway based in the KC metro. Competes for the same elite-tier youth talent, participates in MLS NEXT and equivalent national leagues, and serves as a likely talent competitor for both players and coaches in the region.

Direct peers

• Bethesda SC: Midwest-region competitive youth soccer club with ECNL and national league participation. Comparable scale and program structure (competitive travel teams, college recruiting support, indoor facility use) serving a similar demographic of competitive youth players.
• Sporting Blue Valley: KC-area competitive youth soccer club and former Sporting Kansas City affiliate. Directly comparable: same metro market, similar competitive tier (USYS leagues, State Cups), and shared coaching talent pool (multiple Toca FC staff previously coached at Sporting Blue Valley).
• KC Legends: Kansas City-based youth soccer club fielding competitive teams across age groups. Comparable product offering (competitive travel teams, player development) and overlapping geographic market; several Toca FC staff (Jon Collett, Tina Wardlaw) previously coached at KC Legends.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/tocafutbol
• Facebookfacebook.com/profile.php?id=100063732392801
• Instagraminstagram.com/tocafutbol
• LinkedInlinkedin.com/company/toca-fc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TOCA FC INC