Southwest Fence and Deck, Inc.

What Southwest Fence and Deck, Inc. does

Southwest Fence & Deck, Inc. is a privately held, family-owned outdoor living contractor founded in 1984 and headquartered at 4823 Dozier Rd, Hebron, Texas. The company designs and builds custom exterior structures — including cedar, composite, vinyl, ornamental iron, and IPE hardwood fences; automatic driveway gates; wood and composite backyard decks; patio covers, arbors, and pergolas; outdoor kitchens featuring DCS appliances; and custom iron work — for residential and commercial customers across the Dallas–Fort Worth metro area (Dallas, Collin, Denton, and Tarrant counties). Construction is executed primarily by in-house crews, with specialized plumbing and electrical work subcontracted to trusted trade partners. The company is an authorized installer of SOL Fence residential solar fencing and provides custom 3D design renderings as part of its project scoping workflow.

Revenue is generated project-by-project on a quote-based, one-time engagement model. Project budgets span from under $10,000 for entry-level fence repairs or basic gates up to $150,000+ for luxury estate outdoor living transformations in affluent DFW neighborhoods such as Westlake, Highland Park, University Park, Frisco, and Southlake. The sales motion is field-led: customers request estimates through the website or phone, an on-site consultation follows, a written quote is issued with a typical 6–8 week lead time for permitting and engineering, and a 50% deposit is required before work begins. Marketing relies on Houzz (100K+ Ideabook Saves, 11 consecutive Best of Houzz Design awards since 2014, Houzz Influencer since 2015), localized SEO pages for each service-area city, a content blog, an A+ BBB rating, and referral relationships with architects, landscape designers, and pool designers (DDLA Design, Pool Environments, Randy Angell Designs). The company is led by Jamie Turrentine (President) and LeAnn Turrentine (VP), with additional Turrentine family members in marketing and field operations; the team of ~16 named staff includes sales managers, designers, field supervisors, and a scheduler.

Customer segments are split between luxury/executive homeowners, general residential homeowners, commercial property clients, and design professional referral partners. After-sales support includes a 1-year workmanship warranty and ongoing repair, staining, and maintenance services, which generate repeat business — as evidenced by testimonials from customers returning 15+ years after initial projects. The business carries no disclosed institutional capital, has no parent company, and operates as a closely held Texas corporation.

Name

Southwest Fence and Deck, Inc.

Legal name

Southwest Fence & Deck, Inc.

Website

https://southwestfence.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

Southwest Fence & Deck is a family-owned, 40-year-old custom outdoor living contractor in the Dallas–Fort Worth metro area, designing and building premium fences, decks, gates, patios, and outdoor kitchens for residential and commercial clients via in-house crews.

Ownership category

akta.pro rank

Product category

Custom Outdoor Living Construction

akta.pro primary industry

Fence Installation & Replacement (HSAIAJAA)

akta.pro secondary industries

Deck Design & New Deck Construction (HSAIAJAE), Outdoor Kitchens & Built-In BBQ Construction (HSAPALAE), Porch & Veranda Construction (HSAPALAG), Fence Installation & Replacement (HSAPALAC)

Keywords

• Custom fence installation
• Outdoor living construction
• Backyard deck building
• Patio cover installation
• Driveway gate fabrication

Headquarters

HQ city

Hebron

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Fence Installation: Custom fence design and installation including cedar, board-on-board, composite, wood, vinyl, and ornamental metal fences. Projects range from residential privacy fences to premium estate fencing.
2. Backyard Deck Construction: Custom deck building using wood (cedar, IPE) and composite materials (Timbertech primary line). Includes multi-level decks, bridges, and cantilever designs.
3. Patio Covers and Shade Structures: Patio covers including insulated covers, traditional covers, arbors, and pergolas. Also offers enclosed patios and sunrooms.
4. Automatic Driveway Gates: Custom gate installation including electric, automated, swing, and drive gates with access control systems (typically Liftmaster).
5. Outdoor Living Spaces: Complete outdoor living environments including outdoor kitchens, fireplaces, fire pits, and full backyard transformations. Uses DCS grills and appliances.
6. Iron Works: Custom iron work including railings, decorative iron elements, and ornamental iron fence and gate fabrication.
7. Commercial Fencing Services: Commercial fence installation and services for businesses in the DFW area.
8. Repair and Maintenance Services: Repair services for fences, decks, gates, arbors, and appliances. Includes fence staining and repair request services.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Southwest Fence & Deck designs and builds custom outdoor living environments for residential and commercial customers across the Dallas-Fort Worth metro area. Core offerings include custom fence installation (cedar, board-on-board, composite, vinyl, ornamental iron), backyard deck construction (wood and Timbertech composite), patio covers, arbors and pergolas, automatic and electric driveway gates, custom iron work, outdoor kitchens, and SOL Fence solar fences. Each project is delivered with on-site design consultation, in-house construction crews, permit handling, and HOA compliance support.

Product overview

Southwest Fence & Deck is a full-service outdoor living contractor offering a comprehensive portfolio of custom-built exterior construction products and services. The core offerings include custom fences (wood, cedar, vinyl, composite, metal), solar fences, driveway gates (automatic/electric), iron works, patio covers and pergolas, outdoor kitchens, and backyard decks. The company operates as a single unified service offering rather than a platform-plus-modules architecture, where each product category represents a distinct service line that can be standalone or combined in full backyard transformation projects. They serve both residential and commercial customers across the Dallas-Fort Worth metro area with in-house construction crews.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Fences
• Solar Fence
• Driveway Gates
• Iron Works
• Patio Covers
• Outdoor Living Spaces
• Outdoor Kitchens
• Backyard Decks
• Commercial Fencing Services
• Arbors and Pergolas

Quantifiable outcome

• 11 consecutive Best of Houzz Design awards (2014-2025)
• +3 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Exterior ExpertsminorStrategic or Co-development PartnerExterior Experts, owned by Court Vining, is a key partner that provides final finishing touches on projects. Court brings a straightforward, honest approach guided by integrity, ensuring each project meets high standards of quality and excellence.
• Design OutminorStrategic or Co-development PartnerKevin Emery partners with Southwest Fence & Deck through Design Out, bringing design expertise and a strong focus on understanding client needs. His dedication ensures designs reflect client vision while maintaining company quality standards.
• SOL FencecoreTechnology or IntegrationSOL Fence authorized contractor status. Southwest Fence & Deck is an authorized installer of SOL Fence residential solar fences that combine energy production, enhanced security, and long-term value for homeowners.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Cowboy Fence & Iron Works: Established Texas fence and iron works contractor serving residential and commercial customers. Comparable as a regional fence and outdoor structures contractor with similar product mix (fences, iron, gates) and customer segments.
• Allied Fence & Iron: North Texas-based fence and iron installation contractor. Comparable as a direct regional competitor offering custom fence, gate, and iron work services to residential customers in the same DFW service area.
• Outdoor Living Inc. Regional outdoor living contractor specializing in patios, pergolas, outdoor kitchens, and backyard transformations. Comparable as a competitor offering the full outdoor living package (kitchens, patios, structures) to homeowners in similar suburban markets.
• Buzz Custom Fences: DFW-area custom fence and deck installation contractor serving residential and commercial customers in North Texas. Closely comparable as a regional custom fence/deck contractor competing in the same geography with similar service offerings.

Broad incumbents

• Fortress Building Products: Manufacturer of fencing, decking, railing, and outdoor building products. Comparable as a broad incumbent serving the same outdoor living categories (fences, railings, decks) with overlapping contractor and end-customer channels.
• TimberTech (AZEK Building Products): Major composite decking manufacturer whose materials Southwest Fence & Deck specifies and installs. Operates in the same outdoor decking category at scale, with overlapping customer segments (premium residential) but at the product supply level rather than direct installation.
• Trex Company: Largest manufacturer of composite decking and railing products in North America. Comparable as a major materials supplier and category leader in the outdoor living/decking space that Southwest Fence & Deck operates within, though Trex operates at the material manufacturing level rather than installation.

Emerging players

• SOL Fence: Solar-integrated residential fencing technology provider whose products Southwest Fence & Deck is authorized to install. Comparable as an emerging category creator in the fence market with a differentiated solar+security value proposition targeting premium residential customers.

Others

• DCS by Fisher & Paykel: Premium outdoor grill and appliance brand that Southwest Fence & Deck specifies in their outdoor kitchen installations. Comparable as an ecosystem enabler/supplier in the outdoor kitchen category that anchors the high-end outdoor living projects.
• LiftMaster: Leading manufacturer of automatic gate operators and access control systems that Southwest Fence & Deck integrates into their custom driveway gate installations. Comparable as an enabling technology supplier in the automated gate category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/southwest-fence-and-deck-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Southwest Fence and Deck, Inc.