The Hockey News

What The Hockey News does

The Hockey News (THN) is a Toronto-based digital media publication founded in 1947 that covers ice hockey with a focus on the NHL. It serves hockey fans and NHL enthusiasts through its website at thehockeynews.com, delivering news, trade analysis, prospect coverage, draft coverage, free agency tracking, and expert commentary from a roster of named contributors including Ken Campbell, Adam Proteau, Tony Ferrari, and Lyle Richardson. The site also hosts an integrated Community Forum with 18,302 registered members and 87,758 posts, a Shows/Podcasts section for audio content, a Money & Power section covering NHL business and contracts, and team-specific content hubs for franchises such as the Edmonton Oilers, Ottawa Senators, Florida Panthers, and Toronto Maple Leafs.

The platform is built on Roundtable's real-time media infrastructure (RTB.io) with Firebase-backed asset storage, and operates as a subsidiary of Roundtable. Content is organized for SEO discoverability by team, topic, and author, with newsletter signup offered as an owned-audience channel. The business model is subscription-based, combining recurring digital subscriptions and print magazine subscriptions, supplemented by community engagement and free-issue sampling through THN.com/free. Pricing tiers are not publicly disclosed.

The company employs 11-50 people and distributes content globally via its website and podcast network, with a stated focus on the North American hockey market. No public revenue, funding, M&A, or AI capability data is disclosed in the available source material.

Name

The Hockey News

Website

https://thehockeynews.com

Company type

Private

Founded year

1947

Operating status

Operating

Headcount range

11–50 employees

Short description

The Hockey News is a Toronto-based, 1947-founded digital and print media publication covering NHL and ice hockey news, analysis, and trade coverage for hockey fans, supported by an integrated community forum, podcast network, and subscription-based magazine and digital products.

Ownership category

akta.pro rank

Product category

Sports Media Publishing

NAICS

Periodical Publishers (513120)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

News, Politics & Current Affairs Magazines (MPAJAEAO)

akta.pro secondary industry

Business, Financial & Trade News Publishers (MPAJADAC)

Keywords

• Hockey news coverage
• Sports media publishing
• NHL analysis content
• Sports community forum
• Digital sports magazine

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Subscription Services: The Hockey News offers subscription services including access to action-packed issues, the entire magazine archive, and free issues through THN.com/free. The site monetizes through both digital subscriptions and print magazine subscriptions.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

The Hockey News publishes NHL and broader ice hockey news, expert analysis, trade rumors, prospect coverage, and opinion pieces through its website, supported by a member community forum and a digital archive of historical hockey coverage. It also offers a print and digital magazine via subscription, plus a daily email newsletter and podcasts, targeting individual hockey fans in North America.

Product overview

The Hockey News is a hockey-focused news and community platform offering a unified digital experience combining editorial news content with community engagement features. The core product is the main website (thehockeynews.com) which provides NHL news, analysis, and articles, supplemented by an integrated Community Forum where members can create posts and discussions. Additional product offerings include THN Shows/Podcasts for audio content and the Money & Power section for business and contract coverage. The platform also features team-specific channels and tags for personalized content delivery. The platform is built on Roundtable infrastructure and Firebase storage.

Differentiator

Problem solved

Functional benefit

Products and services

• The Hockey News Website A digital-first ice hockey news and analysis website covering the NHL, prospects, trades, and opinion, founded in 1947 and serving individual hockey fans in North America.
• The Hockey News Print Magazine Subscription A subscription-based print magazine delivering long-form hockey journalism and features to individual subscribers, complementing the digital site.
• The Hockey News Daily Newsletter An email-based daily newsletter delivering The Hockey News' top stories and analysis directly to subscribers' inboxes.
• The Hockey News Community Forum An online member community forum where hockey fans register, post, and discuss NHL and ice hockey topics alongside the publication's editorial coverage.
• THN Shows / Podcasts Audio shows and podcasts produced by The Hockey News editorial team, delivering hockey discussion and interviews as a standalone content format.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Roundtable (RTB.io)coreTechnology or IntegrationThe Hockey News website is built on infrastructure designed for real-time media by Roundtable. The site footer states: 'Powered by Roundtable' and 'Built on infrastructure designed for real-time media. Learn more at RTB.io.' This indicates Roundtable provides the underlying platform technology powering The Hockey News digital media operations.

Scale indicators1 record

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• ESPN: Largest U.S. sports media network covering the NHL alongside many other leagues. Competes with THN for audience scale, advertising dollars, and breaking news cycles across hockey.
• Sports Illustrated: Legacy sports magazine and digital publisher with NHL coverage. THN competes most closely with SI on the magazine heritage and broad hockey editorial positioning.
• Bleacher Report: Large digital sports media property with team-specific apps and community. Competes with THN for NHL audience engagement, particularly through team-focused channels and social distribution.
• TSN: Canadian sports broadcaster with extensive NHL coverage and digital properties. Competes for hockey fans' attention and advertising, particularly in THN's home Canadian market.
• Sportsnet: Canadian national sports broadcaster holding NHL rights and running hockeynews.ca-style editorial coverage. Overlaps with THN on NHL news, analysis, and trade rumors for the Canadian audience.

Direct peers

• The Score (theScore): Digital sports media and betting platform with strong NHL coverage and a mobile-first audience. Comparable to THN's mix of news, scores, and community engagement around hockey.
• Daily Faceoff: Hockey-focused digital media site featuring news, analysis, line combinations, and trade rumors. Highly comparable in vertical focus, audience, and content mix to THN.
• HockeyBuzz: Long-running independent hockey news and rumor site with community features. Comparable to THN in its single-sport focus and insider-driven coverage of NHL trades and rumors.
• The Athletic: Subscription-based sports journalism outlet with deep team-specific coverage including NHL. THN competes most directly with The Athletic for paying hockey subscribers and beat writer-driven coverage.

Emerging players

• Pension Plan Puppets: Fan-run hockey blog and community covering the Toronto Maple Leafs on the SB Nation network. Comparable to THN's team-specific channels and community-led coverage model, though at a single-team scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/thehockeynews
• LinkedInlinkedin.com/company/the-hockey-news

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Hockey News