Sunseeker Charters Limited

What Sunseeker Charters Limited does

Sunseeker Charters Limited is the official charter division of Sunseeker International, the British luxury yacht manufacturer, operating as a UK-incorporated yacht charter brokerage headquartered in London. The company brokers luxury motor yacht charter holidays on a fleet of 43+ Sunseeker vessels ranging from 14.5m day boats to 47m superyachts, accommodating 4 to 12+ guests with professional crew. It serves primarily affluent individuals and families seeking private, exclusive holidays, with corporate groups (client entertainment and team building) as a secondary segment, across six Mediterranean and UK cruising areas: Italy, the UK, Croatia, Greece, the Balearics, and the South of France.

The company operates on a sales-led, direct-to-consumer model with no intermediaries. Customers engage through the sunseekercharters.com website, phone (+44 (0) 20 7355 0980), email ([email protected]), or WhatsApp to browse yacht listings, submit enquiries, and complete bookings. Pricing is per-charter unit, with weekly rates spanning approximately €12,500 to €235,000 and day charter rates of £2,750 to £4,500, varying by yacht size, model, season, and destination. The fleet is continuously refreshed with newly delivered Sunseeker models, including 2024, 2025, and 2026 model year vessels, evidencing an active supply pipeline.

Sunseeker Charters is privately held under the Sunseeker corporate umbrella with no external funding rounds, no disclosed revenue figures, and a reported headcount of 1-10 employees, indicating a lean operation that relies on the parent brand's reputation, the official charter division relationship, and established yacht owner relationships rather than proprietary technology or scale advantages. Distribution is supported by a content-rich website, email marketing, WhatsApp, and organic Instagram activity. No AI/ML capabilities, proprietary technology platforms, APIs, or third-party technology integrations are evident in the available data.

Name

Sunseeker Charters Limited

Legal name

Sunseeker Charters Limited

Website

https://sunseekercharters.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Sunseeker Charters Limited is the official charter division of Sunseeker International, brokering luxury motor yacht holidays across Mediterranean and UK destinations. It serves affluent private guests and corporate clients with a fleet of 43+ Sunseeker yachts via direct sales.

Ownership category

akta.pro rank

Product category

Luxury Yacht Charters

NAICS

Scenic and Sightseeing Transportation, Water (48721), Tour Operators (561520)

SIC

Water Transportation (4400), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Private Yacht & Luxury Boat Charters (With Crew) (THAJALAE)

akta.pro secondary industries

Private Charters & Yacht Experiences (Crewed, Bareboat, Day Charters) (THAJAJAB), Cruise Yacht Charters (Private Crewed) (THAEADAG), Day & Short-Horizon Private Cruises (Half-Day/Day/Overnight) (THAEAEAF)

Keywords

• Luxury yacht charters
• Motor yacht rentals
• Superyacht charter brokerage
• Mediterranean yacht holidays
• Private yacht vacations

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Others

Revenue model

1. Yacht Charter Services: The company generates revenue through yacht charter fees. Customers book yachts for weekly or daily charters. Pricing varies by yacht size, specifications, and seasonal demand. The company acts as the official charter division of Sunseeker, facilitating bookings across their fleet of 43+ vessels.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Sunseeker Charters Limited is the official charter division of Sunseeker International, offering luxury motor yacht charter holidays and charter brokerage services across Mediterranean and UK destinations including Italy, Croatia, Greece, the Balearics, South of France, and the UK. The fleet comprises 43+ Sunseeker motor yachts ranging from 14.5m to 47m, accommodating 4 to 12 guests with professional crew, personal chef, and water sports equipment. The company also brokers charter placement for Sunseeker yacht owners through its "Charter Your Yacht" programme.

Product overview

Sunseeker Charters Limited is the official charter division of Sunseeker, offering luxury motor yacht charters across multiple Mediterranean and UK destinations including Italy, Croatia, Greece, Balearics, South of France, and the UK. The fleet comprises various Sunseeker yacht models ranging from 14.5m to 47m, including Sunseeker 155 Yacht, Sunseeker 131 Yacht, Sunseeker 116 Yacht, Sunseeker 95 Yacht, Sunseeker 90 Ocean, Sunseeker 88 Yacht, Sunseeker 86 Yacht, Sunseeker 76 Yacht, Sunseeker 75 Yacht, Sunseeker Manhattan models, Sunseeker Predator models, and Sunseeker Portofino models. These vessels accommodate between 4 to 12 guests with professional crew, and are equipped with various water toys including Seabobs, jet skis, paddleboards, wakeboards, and diving equipment.

Differentiator

Problem solved

Functional benefit

Products and services

• Luxury Yacht Charter Holidays Direct-to-consumer luxury motor yacht charter holidays offered through a curated fleet of 43+ Sunseeker motor yachts in the Mediterranean (Italy, Croatia, Greece, Balearics, South of France) and the UK. Yachts accommodate 4-12 guests with professional crew, personal chef, customised itineraries, and water sports equipment. Weekly charter rates range from €12,500 to €235,000 and day charter rates from £2,750 to £4,500. Targeted at affluent individuals, families, and groups seeking private, exclusive holidays.
• Yacht Charter Brokerage (Charter Your Yacht) Charter brokerage service for Sunseeker yacht owners who wish to place their vessels into the charter fleet. Sunseeker Charters manages the charter operations, marketing, and bookings for owner yachts, leveraging its official charter division status and established customer base across Mediterranean and UK destinations.

Named customers1 record

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Sunseeker InternationalcoreStrategic or Co-development PartnerSunseeker Charters is the official charter division of Sunseeker International, the British luxury yacht manufacturer. This relationship provides preferential access to Sunseeker's fleet of luxury motor yachts for charter operations, with factory-backed quality assurance and established yacht owner relationships across the charter fleet.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Burgess: Burgess is one of the world's largest luxury yacht charter brokerages and sales houses, offering crewed motor yacht and superyacht charters across the Mediterranean, Caribbean, and beyond. It is directly comparable to Sunseeker Charters as a competing luxury charter broker targeting UHNW clients, but operates as a multi-brand house rather than a single-brand division.
• Edmiston: Edmiston is a leading international yacht brokerage specializing in luxury motor yacht charter and sales, with strong presence in the Mediterranean. It is a direct competitor to Sunseeker Charters for UHNW charter clients seeking crewed motor yachts in the same cruising grounds.
• Imperial Yachts: Imperial Yachts is a Monaco-based luxury yacht broker and charter agent with a fleet focused on large motor yachts and superyachts. It competes directly with Sunseeker Charters in the upper end of the Mediterranean charter market.
• Y.CO: Y.CO is a luxury yachting company providing charter, sales, and management services with a focus on Mediterranean and global superyacht destinations. It is comparable to Sunseeker Charters as a competing luxury crewed yacht charter broker serving similar HNW customer segments.
• Fraser Yachts: Fraser Yachts is a global full-service yacht brokerage offering charter, sales, and management across motor and sailing yachts. It competes directly with Sunseeker Charters in the luxury Mediterranean crewed charter market and, similarly, operates as a multi-brand broker.
• Northrop & Johnson: Northrop & Johnson is an international luxury yacht brokerage offering crewed yacht charter and yacht sales worldwide. It is a direct competitor to Sunseeker Charters in the UHNW Mediterranean motor yacht charter space.
• Camper & Nicholsons: Camper & Nicholsons is a historic luxury yacht charter and sales broker with a global fleet spanning motor yachts and sailing yachts. It competes directly with Sunseeker Charters in the Mediterranean crewed motor yacht segment and, like Burgess, offers multi-brand inventory versus Sunseeker Charters' single-brand position.
• IYC (International Yacht Collection): IYC is a global luxury yacht charter and sales brokerage with a strong motor yacht charter book in the Mediterranean, Bahamas, and Caribbean. It is a direct competitor to Sunseeker Charters in the crewed luxury motor yacht charter market.

Broad incumbents

• Sunseeker International: Sunseeker International is the parent luxury yacht manufacturer whose brand powers Sunseeker Charters' fleet and competitive positioning. As the parent entity, it is the broader incumbent in luxury British motor yachts and sets the strategic direction for the charter division.
• Princess Yachts: Princess Yachts is a competing British luxury motor yacht manufacturer that competes with Sunseeker at the vessel level. While Princess does not run an equivalent official charter division in the data shown, its yachts appear in competitor broker fleets and it represents an adjacent incumbent shaping the same luxury charter market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/sunseekercharters
• YouTubeyoutube.com/channel/sunseekercharters
• Facebookfacebook.com/sunseekercharters
• LinkedInlinkedin.com/company/sunseeker-ltd.
• Instagraminstagram.com/sunseekercharters

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sunseeker Charters Limited