Store It Now, Llc
Store It Now, LLC is a privately held self-storage operator in Hooksett, New Hampshire, founded in 1995, providing self-storage units, parking spaces, and moving supplies to residential and business customers.
- Company typePrivate
- Founded1995
- HeadquartersHooksett, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Store It Now, Llc does
Store It Now, LLC is a privately held self-storage operator founded in 1995 and based in Hooksett, New Hampshire. The company provides self-storage units, parking spaces, and ancillary moving and storage supplies, targeting both residential and business customers. Its offering is a traditional, location-bound physical storage service rather than a technology or marketplace platform, and it serves a localized catchment rather than a national market. The firm is small-scale, with headcount reported in the 11-50 employee band, consistent with operation of one or a small number of facilities.
The business model is fundamentally transactional and real-estate-driven: revenue derives from recurring monthly rental of storage units and parking spaces, supplemented by sales of moving and storage supplies (e.g., boxes, packing materials). Pricing details, occupancy, unit count, and any technology stack are not disclosed in the available source material; the company's website presented only a CAPTCHA/verification wall during data collection, preventing extraction of pricing, marketing, technology, or ownership details. No management team, funding history, partnerships, certifications, or strategic announcements are documented in the supplied inputs.
As a result, the available data describes a stable, long-tenured local operator with a narrow product surface (storage, parking, supplies) but provides minimal visibility into unit economics, capital structure, ownership, or forward-looking strategic posture. The company operates in a fragmented U.S. self-storage industry where scale players (Public Storage, Extra Space, CubeSmart) dominate, and independent operators typically compete on convenience, location, and service rather than technology differentiation.
Store It Now, Llc firmographics
Firmographics- Name
- Store It Now, Llc
- Website
- https://storeitnow.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Store It Now, LLC is a privately held self-storage operator in Hooksett, New Hampshire, founded in 1995, providing self-storage units, parking spaces, and moving supplies to residential and business customers.
- Ownership category
- akta.pro rank
Store It Now, Llc industry classification
Industry- Product category
- Self-Storage Services
- NAICS
- Lessors of Miniwarehouses and Self-Storage Units (531130)
- SIC
- Public Warehousing & Storage (4220)
- akta.pro primary industry
- Standard/Non-Climate Self-Storage (HSAKAGAB)
- akta.pro secondary industries
- Business & Commercial Self-Storage (Inventory/Records) (HSAKAGAD), Moving, Packing & Seasonal Storage Retail (Boxes, Totes, Ornament Storage) (CRAIAJAJ)
Keywords
Where Store It Now, Llc is headquartered
LocationHeadquarters
- HQ city
- Hooksett
- HQ country
- United States
- HQ region
- North America
Markets served
Store It Now, Llc business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Supply Chain
Store It Now, Llc product offering
Product offeringCore offering
Store It Now, LLC provides self-storage units, parking spaces, and moving and storage supplies for residential and business customers. The company operates physical storage facilities where customers rent units to store personal belongings or business inventory, and can also lease parking spaces for vehicles. In addition, the company sells moving and storage supplies to support customers' packing and storage needs.
Differentiator
Problem solved
Functional benefit
Products and services
- Self-Storage Units Rental of self-storage units at the Hooksett, United States facility for residential and business customers needing space for personal belongings, inventory, or equipment.
- Vehicle Parking Spaces Leased parking spaces at the facility for vehicles, available to residential and business customers.
- Moving and Storage Supplies Retail sale of moving and storage supplies such as packing materials, offered to residential and business customers at the facility.
Companies that use Store It Now, Llc
Customer profileIdeal customer profiles2 records
Store It Now, Llc technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Store It Now, Llc competitors and assessment
Company assessmentBroad incumbents
- Public Storage: Public Storage (PSA) is the largest publicly traded self-storage REIT in the US, operating thousands of facilities nationwide. Comparable to Store It Now's self-storage and parking rental model at vastly larger scale, providing the upper-bound reference for valuation and operating benchmarks in the same category.
- Extra Space Storage: Extra Space Storage (EXR) is the second-largest US self-storage REIT, with thousands of facilities across most states. Direct overlap with Store It Now's core offering of self-storage unit rentals, and a key benchmark for industry economics, occupancy, and rate growth.
- CubeSmart: CubeSmart is a top-three US self-storage REIT operating over 1,400 facilities. Same core business as Store It Now (renting self-storage units to residential and small-business customers) plus a third-party management program that is analogous to operating a single owned-and-operated facility like Store It Now's.
- U-Haul: U-Haul's neighborhood self-storage rental network and retail sales of moving boxes, packing supplies, and storage accessories closely mirror Store It Now's combined unit + supplies model. U-Haul owns the dominant consumer brand in adjacent moving and storage supplies.
- Life Storage: Life Storage (now part of Extra Space after 2023 acquisition) was a major publicly traded self-storage REIT. Same single-product focus on renting storage units to residential and business customers, comparable in category economics.
- National Storage Affiliates: National Storage Affiliates (NSA) is a publicly traded self-storage REIT with a particular concentration in non-urban and secondary markets, demographically similar to the New Hampshire submarket where Store It Now operates. Useful for peer-comparable industry economics in smaller markets.
Emerging players
- PODS: PODS offers portable on-demand storage containers delivered to customer homes, an alternative model to fixed-facility self-storage like Store It Now's. Comparable customer (residential/moving/renovation) but different delivery mechanism; relevant for split-share analysis of the storage category.
Direct peers
- SmartStop Self Storage: SmartStop is a publicly traded self-storage operator/REIT that also caters to both residential and small-business customers. Closely mirrors Store It Now's customer mix in a single comparable service offering.
- StorQuest Self Storage: StorQuest is a private self-storage operator owned by Sterling Group, operating facilities across multiple US states. Same customer base (residential and small business), same rental model, and the most useful operating benchmark for a small private US self-storage operator.
- Simply Self Storage: Simply Self Storage operates a network of self-storage facilities serving residential and business customers. Closest mid-sized private operator comparable to Store It Now's single/multi-facility self-storage rental model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
Store It Now, Llc social profiles
Digital presenceStore It Now, Llc financial estimates
Financial estimateRevenue estimate
Valuation estimate
Store It Now, Llc leadership team
Management profileNumber of profiles
Store It Now, Llc funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Store It Now, Llc M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Store It Now, Llc
What does Store It Now, Llc do?
Store It Now, LLC provides self-storage units, parking spaces, and moving and storage supplies for residential and business customers. The company operates physical storage facilities where customers rent units to store personal belongings or business inventory, and can also lease parking spaces for vehicles. In addition, the company sells moving and storage supplies to support customers' packing and storage needs.
Is Store It Now, Llc a public or private company?
Store It Now, Llc is a private company. It is classified as unknown and is currently operating.
When was Store It Now, Llc founded?
Store It Now, Llc was founded in 1995. It employs 11 to 50 people.
Where is Store It Now, Llc based?
Store It Now, Llc is headquartered in Hooksett, United States, in the North America region.
Who are Store It Now, Llc's main competitors?
Broad incumbents on record are Public Storage, Extra Space Storage, CubeSmart, U-Haul, Life Storage and National Storage Affiliates. PODS is listed as an emerging player. Direct peers are SmartStop Self Storage, StorQuest Self Storage and Simply Self Storage.
Does Store It Now, Llc have an API?
No public API is recorded for Store It Now, Llc.
What industry is Store It Now, Llc in?
Store It Now, Llc's product category is Self-Storage Services. Its primary akta.pro industry code is HSAKAGAB, Standard/Non-Climate Self-Storage, with a secondary code of HSAKAGAD, Business & Commercial Self-Storage (Inventory/Records). Its NAICS code is 531130 and its SIC code is 4220.