Southpoint Marina

What Southpoint Marina does

Southpoint Marina operates a single-location seasonal marina on the southern shores of Irondequoit Bay at 1384 Empire Blvd, Penfield, NY, doing business as Southpoint Marina & Pool Club. The business serves boat owners in the Rochester, NY area who rent seasonal or temporary boat slips on what it markets as "Rochester's only Calm Water Marina Haven." Slips are bundled with a complimentary pool club membership and access to an on-site restaurant, Capitano's, which delivers food and beverage directly to docked vessels. A separate non-boater pool club membership extends access to local residents without slips. The marina is operated seasonally from April 15 to October 15 each year, with a dock crew on duty daily until 8 pm in peak season to assist with launching, docking, and gear handling.

The underlying technology is non-proprietary: standard marina infrastructure (docks, utilities, wifi, fresh water, garbage disposal, parking field, trails, community outdoor piazza with fire pit and grills) plus a Wix-hosted website and a dedicated third-party reservation/payment portal at marinapayments.site. There is no mobile app, no disclosed software platform, and no API or AI/ML components. Revenue mechanics come from three streams — seasonal slip rental, pool club memberships (bundled with slips and standalone for non-boaters), and restaurant/F&B spend at Capitano's — with pricing not publicly disclosed. Go-to-market is direct-to-consumer through the official website (rochesternymarina.com) and the reservation portal; there are no enterprise customers, no marketing channels beyond the website, and no app store presence. The business is privately held and operates within the Daniele Family Companies portfolio, which also owns properties such as Pittsford Oaks Apartments and the linked Westpoint Marina on Braddock Bay, and provides shared administrative and accounting functions from a year-round office at 2851 Monroe Avenue, Rochester.

Name

Southpoint Marina

Legal name

Southpoint Marina

Website

https://southpointmarina.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Southpoint Marina is a seasonal, family-owned marina on Irondequoit Bay in Penfield, NY, renting boat slips bundled with a pool club and on-site Capitano's restaurant to Rochester-area boat owners from April through October.

Ownership category

akta.pro rank

Headquarters

HQ city

Rochester

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Supply Chain

Distribution channels1 record

Marketing channels1 record

Core offering

Southpoint Marina operates a seasonal calm-water marina on the southern shore of Irondequoit Bay in Rochester, NY, renting boat slips with included amenities (wifi, electric, fresh water, garbage disposal, parking). The marina also offers a complimentary private pool club membership with food and beverage service from the on-site Capitano's restaurant, with delivery available directly to docked vessels.

Product overview

Southpoint Marina operates as a single unified marina service offering centered on its calm water boat slip rental business on Irondequoit Bay. The core product includes boat slip rentals with full-service amenities (wifi, electric, fresh water, garbage disposal, parking). A key differentiator is the included Pool Club membership with food and beverage service through Capitano's restaurant, which can be delivered directly to docked boats or enjoyed at the outdoor piazza with community grills and fire pit. The company also offers non-boater pool club memberships as a separate offering.

Differentiator

Problem solved

Functional benefit

Products and services

• Boat Slip Rental/Lease Seasonal dock rental services for boat owners on the calm waters of Irondequoit Bay, including amenities such as wifi, electric hookups, fresh water, garbage disposal, full-service staff, complimentary pool club membership, and free parking. Targeted at individual boat owners seeking safe, hassle-free docking.
• Pool Club Membership Private pool club access with food and beverage service from Capitano's restaurant. Complimentary with boat slip rental, and also available as a stand-alone paid membership for non-boaters.
• Capitano's Restaurant On-site restaurant providing dine-in service at the community outdoor piazza with fire pit and grills, plus delivery of food and beverages directly to docked boats. Targeted at marina slip renters, pool club members, and visitors.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Daniele Family CompaniescoreOthersParent company providing administrative and accounting functions. Accounting office located at 2851 Monroe Avenue, Rochester NY 14618. The marina is operated as part of the Daniele Family Companies portfolio of properties including Pittsford Oaks Apartments.

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Suntex Marinas: Major U.S. marina owner-operator with a portfolio of full-service marinas. Operates at greater scale with broader geographic reach, providing a benchmark for premium full-service marina operations Southpoint aspires to emulate.
• Safe Harbor Marinas: Largest U.S. marina operator with hundreds of properties nationwide. Competes for regional boater attention and capital allocation across the marina sector, and represents a potential consolidator that could acquire or compete against Southpoint.
• IGY Marinas: Global luxury marina operator with premium service positioning. Comparable in offering high-amenity marina experiences (concierge, F&B, member services) to affluent boating customers, though at a much higher price point and scale.
• Loggerhead Marinas: U.S. marina operator focused on the Southeast, with bundled amenity offerings including restaurants and retail. Comparable in providing full-service marina experiences beyond basic slip rental.

Direct peers

• Westpoint Marina (Braddock Bay): Sister property linked directly from the Southpoint Marina website, operating in the same Rochester / Irondequoit Bay market. Same family ownership group (Daniele Family Companies) with comparable seasonal marina services, making it the closest functional peer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/southpoint-marina

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Southpoint Marina