Six Taste Food Tours

Food Tour Servicessixtaste.com

Six Taste Food Tours is a family-owned, bootstrapped LA food tour operator offering guided neighborhood walking tours across 13 LA geographies with 100+ restaurant partners, serving tourists, corporate groups, and special-occasion celebrants via public tickets, private bookings, and gift cards.

Company typePrivate
Founded2009
HeadquartersLos Angeles, United States
Headcount—
GTM typeB2C
OfferingServices

What Six Taste Food Tours does

Six Taste Food Tours is a family-owned and operated walking food tour business headquartered in Los Angeles, founded in 2009 by Sally and Jonathan Tiongco. The company curates guided 3-4 hour neighborhood tours through 13 distinct LA geographies (Downtown LA, Arts District, Little Tokyo, Santa Monica, Culver City, Sawtelle Japantown, Koreatown, Thai Town, Hollywood, 626 Chinatown, Dumplings & More, Glendale, and Persian Square/Westwood), with each route featuring 4-7 restaurant stops and over 7 tastings equivalent to a full meal. It maintains relationships with over 100 local restaurant partners, including establishments recognized by the Michelin Guide and Jonathan Gold's 101 Best list.

The underlying technology stack is intentionally minimal: the company runs on a Weebly-hosted marketing website and uses FareHarbor as its third-party booking and calendar engine, with no proprietary software, mobile apps, APIs, or data platforms. Tours are led by LA-native guides with at least ten years of local experience, and the experience is structured as cultural and historical neighborhood immersion rather than a technology-enabled product.

Revenue is generated through three streams: (1) public tour tickets priced at $75-$100 per person and offered on select weekends; (2) private group tours for 2-100 guests with customizable itineraries priced at $45-$250 per person, frequently used for corporate team-building and special occasions; and (3) non-expiring gift cards at $65-$70 per person. The company serves tourists, locals, corporate clients (logos include HBO, CBS, PepsiCo, Warner Bros., Westfield, Starbucks, and CBRE), and special-occasion celebrants. It is bootstrapped with no institutional capital and remains under founder/owner control.

Six Taste Food Tours firmographics

Firmographics

Name: Six Taste Food Tours
Legal name: Six Taste Food Tours
Website: https://sixtaste.com
Company type: Private
Founded year: 2009
Operating status: Operating
Short description: Six Taste Food Tours is a family-owned, bootstrapped LA food tour operator offering guided neighborhood walking tours across 13 LA geographies with 100+ restaurant partners, serving tourists, corporate groups, and special-occasion celebrants via public tickets, private bookings, and gift cards.
Ownership category
akta.pro rank

Six Taste Food Tours industry classification

Industry

Product category: Food Tour Services
NAICS: Tour Operators (561520)
SIC: Services-Amusement & Recreation Services (7900)
akta.pro primary industry: Food, Market & Culinary Culture Tours (THAJAAAG)
akta.pro secondary industries: Culinary Walking & Market Tours (THAJAGAA), Restaurant Progressive Dining Tours (THAJAGAB)

Keywords

Guided food tours
Walking food tours
Neighborhood culinary tours
Corporate team building
Culinary tourism

Where Six Taste Food Tours is headquartered

Location

Headquarters

HQ city: Los Angeles
HQ country: United States
HQ region: North America

Offices1 record

Markets served

Six Taste Food Tours business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Supply Chain, Marketing or Sales, Operations

Revenue model

Public Food Tour Tickets: One-time ticket sales for guided walking food tours that include tastings equivalent to a full meal at 4-7 local restaurants. Public tours are open to any guests and offered on select weekends.
Private Group Tour Tickets: Customized private group bookings for 2-100 guests with flexible dates, times, locations, and itineraries. Pricing ranges from $45-$250 per person depending on group size and customization requirements.
Gift Cards: Non-refundable gift cards with no expiration date that can be applied to public or private food tours. Sold at ticket prices subject to change, ranging between $65-$70 per person.

Pricing tiers

Model	Billing	Price
Unit Pricing	Pay-as-you-go	Public Walking Food Tours - Standard tier at $75+ per person
Unit Pricing	Pay-as-you-go	Private Group Tours - Custom pricing from $45-$250 per person
Unit Pricing	Pay-as-you-go	Persian Square/Westwood Tour - Starting at $90 per person
Unit Pricing	Pay-as-you-go	Dumplings & More Tour - Starting at $100 per person

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Six Taste Food Tours product offering

Product offering

Core offering

Six Taste Food Tours operates guided walking food tours through 13 distinct Los Angeles neighborhoods, with each 3-4 hour tour visiting 4-7 local restaurants and providing over 7 food tastings equivalent to a full meal. The company sells public scheduled tour tickets, customizable private group tours for 2-100 guests, and gift cards redeemable against any tour experience.

Product overview

Six Taste Food Tours is a family-owned food tour company offering location-themed walking food tours across Los Angeles neighborhoods. The core offering consists of 13 distinct neighborhood food tours: Downtown LA (most popular), Little Tokyo (original tour), Arts District, Santa Monica, Culver City, Sawtelle Japantown, Koreatown, Thai Town, Hollywood, 626 Chinatown, Dumplings & More, Glendale, and Persian Square/Westwood. Tours are priced at $75-$100 per person for public tours with 4-7 restaurant stops and over 7 tastings equivalent to a full meal. The company also offers Private Group Tours (2-100 guests) with customizable itineraries ranging from $45-$250 per person, and Gift Cards as an add-on product. Tours run 3-4 hours and focus on diverse ethnic cuisine, cultural exploration, and local restaurant partnerships across LA.

Differentiator

Problem solved

Functional benefit

Products and services

Downtown LA Food Tour

Quantifiable outcome

Tours consistently receive five-star ratings on Yelp and TripAdvisor with over 1000 reviews combined
+1 more outcomes

Companies that use Six Taste Food Tours

Customer profile

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Six Taste Food Tours technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Integration1 record

Six Taste Food Tours partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered core.

Restaurant Partners (100+ Local Eateries)coreOthersSix Taste partners with over 100 different restaurants throughout Los Angeles to provide diverse culinary experiences. Restaurant partners include popular local eateries, family-owned businesses, and nationally/internationally recognized chains making their US debuts in LA neighborhoods. Examples include restaurants featured on Jonathan Gold's 101 Best List, Michelin Guide recognized establishments, and beloved local institutions.
FareHarborcoreTechnology or IntegrationThird-party booking and calendar integration platform used for tour scheduling, availability management, and online ticket purchases. Embedded on the Six Taste website for seamless customer booking experience.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Six Taste Food Tours competitors and assessment

Company assessment

Direct peers

Melting Pot Food Tours: Los Angeles-based food tour operator offering neighborhood walking tours with restaurant tastings; directly comparable in product format, target market (LA tourists and corporate groups), and pricing model.
Eating Europe: Multi-city food tour operator running small-group walking tours with restaurant tastings and cultural commentary; directly comparable business model and customer experience, with broader geographic footprint.
Secret Food Tours: Global food tour company offering guided neighborhood culinary tours in multiple cities; comparable in curated tastings, cultural storytelling, and per-person pricing structure, though operating across more geographies.
Avital Tours: Food and drink experience company offering curated culinary tours in cities including LA; comparable in storytelling format, restaurant partnerships, and per-person ticketed model.
Local Foods Tours: Food tour operator running neighborhood walking tours with local restaurant tastings; directly comparable product, customer profile (tourists, locals, private groups), and tour length.
Bites and Sites Food Tours: Food tour company combining neighborhood walking with restaurant tastings and cultural/historical commentary; directly comparable in tour format, length, and target audience.

Regional players

A Slice of Brooklyn Bus Tours: NYC-focused cultural and food tour operator; comparable themed tour product (food + neighborhood storytelling), though serving a different primary geography.

Broad incumbents

Airbnb Experiences: Major online marketplace hosting third-party-led food tours and culinary experiences globally; comparable product offering for tourists and locals, though Airbnb provides distribution at scale rather than operating tours itself.

Emerging players

Withlocals: Online marketplace for guided local experiences including food tours across multiple cities; comparable end-customer product (guided food experiences with locals), though distributed via a platform model.
Deliciously Different Food Tours: Smaller food tour operator with curated neighborhood tastings; comparable in niche positioning and curated partner model, though smaller in scale and geographic reach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

Six Taste Food Tours financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Six Taste Food Tours leadership team

Management profile

Number of profiles

Profiles2 records

Six Taste Food Tours funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Six Taste Food Tours M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Six Taste Food Tours

What does Six Taste Food Tours do?

Is Six Taste Food Tours a public or private company?

Six Taste Food Tours is a private company. It is classified as family owned and is currently operating.

When was Six Taste Food Tours founded?

Six Taste Food Tours was founded in 2009.

Where is Six Taste Food Tours based?

Six Taste Food Tours is headquartered in Los Angeles, United States, in the North America region.

How does Six Taste Food Tours make money?

Three revenue lines are on record. Public Food Tour Tickets are the primary driver. The others are private Group Tour Tickets and gift Cards.

Who are Six Taste Food Tours's main competitors?

Direct peers on record are Melting Pot Food Tours, Eating Europe, Secret Food Tours, Avital Tours, Local Foods Tours and Bites and Sites Food Tours. A Slice of Brooklyn Bus Tours is listed as a regional player. Airbnb Experiences is listed as a broad incumbent. Emerging players are Withlocals and Deliciously Different Food Tours.

Does Six Taste Food Tours have an API?

No public API is recorded for Six Taste Food Tours.

What industry is Six Taste Food Tours in?

Six Taste Food Tours's product category is Food Tour Services. Its primary akta.pro industry code is THAJAAAG, Food, Market & Culinary Culture Tours, with a secondary code of THAJAGAA, Culinary Walking & Market Tours. Its NAICS code is 561520 and its SIC code is 7900.