THEATRE DU PALAIS ROYAL

What THEATRE DU PALAIS ROYAL does

Théâtre du Palais-Royal is a private Parisian live theater company operating as SA Théâtre du Palais-Royal (€150,000 share capital), headquartered at 38 rue de Montpensier in Paris's 1st arrondissement. The venue is the second oldest theater in Paris after the Odéon and a classified historic monument. The company produces and stages theatrical performances across a portfolio of award-winning productions, most notably Edmond (2,000+ performances since 2016, 5 Molières, 1.1 million+ spectators), La Machine de Turing (4 Molières, 2019), Du Charbon dans les Veines (5 Molières, 2025), and L'Extraordinaire Destinée de Sarah Bernhardt (2 Molière nominations, 2025). It also operates a partner theater network including Théâtre Saint-Georges and Théâtre Michel for co-productions and show transfers.

The business is essentially a venue operator and content producer with a direct-to-consumer motion. Revenue is generated from ticket sales (€18–€65 per ticket, depending on category), dinner-show packages with co-located partner restaurant Mavrommatis (€67 for a Category 1 ticket plus a 3-course meal), gift cards, and event privatization for corporate and private functions. Distribution relies on the company's own ticketing site (billetterie.theatrepalaisroyal.com), powered by third-party Mapado software, plus phone reservations, an on-site box office, and a dedicated group-booking channel for schools, associations, and corporate clients. Marketing is largely organic—website, newsletter, social media (Facebook, Instagram, TikTok), and earned media in major French outlets—with no disclosed paid advertising.

The management team disclosed in legal filings comprises Francis Nani and Sébastien Azzopardi as Directors of Publication. The company is small (1-10 employees), privately held, with no parent company, no external funding, and no disclosed M&A activity. Geographic scope is limited to Paris, France.

Name

THEATRE DU PALAIS ROYAL

Legal name

SA Théâtre du Palais-Royal

Website

https://theatrepalaisroyal.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Théâtre du Palais-Royal is a historic private Parisian theater (second oldest in Paris) that produces and stages live theatrical performances, principally award-winning Edmond, and sells tickets directly to consumers via its own box office, website, and partner channels.

Ownership category

akta.pro rank

Product category

Live Theater / Performing Arts

NAICS

Theater Companies and Dinner Theaters (71111), Theater Companies and Dinner Theaters (711110), Performing Arts Companies (7111)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB)

akta.pro secondary industries

Classical & Contemporary Theatre (Plays/Drama) (MPAGABAH), Musical Theatre (Non-Broadway/Fringe) (MPAGABAG), Theater & Performing Arts Ticketing (HSACALAC)

Keywords

• Live theater performances
• Theatrical productions
• Ticket sales
• Event privatization
• Dinner-show packages

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Ticket Sales: Primary revenue from selling tickets to theatrical performances. Individual tickets available online, by phone, and at the box office. Prices range from 18€ to 65€ depending on seat category.
2. Dinner-Show Packages: Partnership with Mavrommatis restaurant offering combined dinner and show packages. Menu 'Avant-scene' includes starter, main course, and dessert at 67€ per person.
3. Gift Cards: Cartes cadeaux (gift cards) available for purchase as presents for theater enthusiasts.
4. Privatization: The theater offers event privatization services for corporate and private events, generating revenue from venue rental.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels5 records

Core offering

Théâtre du Palais-Royal is a historic Parisian theater (the second oldest in Paris after the Odéon) that produces and stages live theatrical performances, including award-winning productions such as Edmond, Du Charbon Dans Les Veines, L'Extraordinaire Destinée de Sarah Bernhardt, La Machine de Turing, and Les Trois Mousquetaires. The theater sells individual and group tickets online, by phone, and at its on-site box office, and offers ancillary services such as gift cards, dinner-show packages with partner restaurant Mavrommatis, and event privatization for corporate and private functions.

Product overview

Théâtre du Palais-Royal operates as a live theater venue offering theatrical performances and cultural events. The company presents a portfolio of productions including Edmond (5 Molières, 2000+ performances), L'Extraordinaire Destinée de Sarah Bernhardt (2 Molières nominations), Du Charbon Dans Les Veines (5 Molières), Les Trois Mousquetaires, La Machine de Turing (4 Molières), and the upcoming Le Guide du Parfait Gentleman Assassin. Ancillary offerings include gift cards, dinner-show packages with Mavrommatis restaurant, theater privatization services, and an online ticketing system powered by Mapado. The theater also partners with Théâtre Saint-Georges and Théâtre Michel for extended programming.

Differentiator

Problem solved

Functional benefit

Products and services

• Edmond Comedy-historical play written and directed by Alexis Michalik, recounting the creation of Cyrano de Bergerac by Edmond Rostand. Sold as a ticketed theatrical production to the general public; the most successful production in the theater's history with over 2,000 performances, 5 Molière awards and 1.1 million+ spectators since 2016.
• L'Extraordinaire Destinée de Sarah Bernhardt Theatrical creation written and directed by Géraldine Martineau, depicting the life of Sarah Bernhardt with 10 actors playing 35 characters. Duration 1h40, recommended for ages 10+. Sold as a ticketed theatrical production to the general public; received 2 Molières 2025 nominations (Best Actress and Best Director).
• Du Charbon Dans Les Veines Human and musical fresco set in 1958 in Nœux-les-Mines, a mining town in Northern France, written and directed by Jean-Philippe Daguerre. Sold as a ticketed theatrical production; 5 Molière awards including Best Private Theater Show.
• Les Trois Mousquetaires Family-friendly theatrical adaptation of Alexandre Dumas' masterpiece, adapted by Jean-Philippe Daguerre and Charlotte Matzneff. Sold as a ticketed family show with sword fighting, music and a dynamic troupe. Duration 1h20, recommended ages 7+.
• Le Guide du Parfait Gentleman Assassin

Quantifiable outcome

• Edmond: 2,000+ performances since 2016, over 1.1 million spectators, nearly 10 years of continuous success
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Mavrommatis Restaurant (Thalie)coreStrategic or Co-development PartnerMavrommatis restaurant offers dinner-show packages combining 3-course meals with theater tickets. Menu 'Avant-scene' at 67€ includes starter, main course, and dessert. Located at 38 rue de Montpensier, same address as the theater. Reservations handled by the restaurant directly with theater coordination for show scheduling.
• ASTP (Association pour le Soutien des Théâtres Privés)minorOthersThe Théâtre du Palais-Royal participates in sustainable theater initiatives alongside ASTP, supporting environmental responsibility in the private theater sector.
• Partner Theaters (Théâtre Michel, Théâtre Saint-Georges)coreStrategic or Co-development PartnerThe theater has partnered with Théâtre Saint-Georges (51 rue Saint-Georges, 75009 Paris) for co-productions and show transfers including Du Charbon dans les Veines. La Machine de Turing transferred to Théâtre Michel for its continuation. These partnerships enable show circulation and venue sharing.

Scale indicators8 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Théâtre de la Madeleine: Established private Parisian theater producing mainstream French productions and hosting celebrity-led runs. Comparable programming strategy and target audience to Théâtre du Palais-Royal.
• Théâtre Mogador: Larger-format Parisian commercial theater specializing in musical theater and large-scale productions. Directly comparable in the musical-theater programming the Palais-Royal is launching with Le Guide du Parfait Gentleman Assassin.
• Théâtre de l'Atelier: Historic Parisian private theater (18th arrondissement) with a similar Molière-era heritage and contemporary repertoire. Comparable scale, pricing tiers, and reliance on critically acclaimed productions.
• Théâtre Antoine: Long-running private Parisian theater competing for the same commercial theater-goer audience with mainstream French plays and comedies. Similar pricing architecture and ticketing model.
• Théâtre Saint-Georges: Direct partner venue (51 rue Saint-Georges, 75009 Paris) hosting the reprise of Du Charbon Dans Les Veines and other Palais-Royal productions. Operates in the same Parisian private-theater category with shared audiences and overlapping production slates.
• Théâtre Edouard VII: Iconic Parisian private theater (9th arrondissement) producing contemporary French plays and comedies. Directly comparable in venue size, ticket pricing, and target audience (theater-goers, tourists, group bookings).
• Théâtre du Gymnase Marie Bell: Parisian private theater with a comparable mixing of drama, comedy, and contemporary French productions. Overlapping tourist and local audience base.
• Théâtre Michel: Direct partner theater in Paris (38 rue des Mathurins) that co-produces and shares programming with Théâtre du Palais-Royal, including the transfer of La Machine de Turing. Comparable size, private-theater model, and Parisian heritage positioning.

Broad incumbents

• Comédie-Française: State-backed national theater also based in the Palais-Royal complex. Shares the Palais-Royal heritage and Parisian theatrical prestige but operates at significantly larger scale with subsidized funding and a permanent troupe.

Regional players

• Le Trianon: Major Parisian music hall and theater venue comparable in commercial programming philosophy (mix of musicals, plays, and headline productions) and target audience breadth, though primarily music-driven.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/TheatreduPalaisRoyal
• Instagraminstagram.com/thpalaisroyal
• TikToktiktok.com/@theatrepalaisroyal

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about THEATRE DU PALAIS ROYAL