SoundproofingShop.com

What SoundproofingShop.com does

SoundproofingShop.com, legally The Soundproofing Shop Limited, is a UK-based e-commerce retailer of soundproofing and acoustic insulation materials serving both DIY homeowners and professional installers. Headquartered in Kingston and operating as part of the LSP Supply Group, it runs two fully stocked warehouses in SW London and Sturminster Newton, Dorset, enabling next-day UK-wide delivery on most products ordered before 12:00pm and free delivery on orders over £4,200+VAT. The company was founded in 2022 and is staffed at 11-50 employees.

The product range centers on acoustic boards, specialist decoupling systems, mass-loaded vinyl membranes, acoustic flooring systems, Rockwool insulation, and studio products including acoustic foam, bass traps, curtains, and acoustic-rated steel door sets. A proprietary UK-manufactured dBX PRO board uses an engineered fluted cardboard carcass filled with high-density quartz sand. Products are documented to meet UK Building Regulations Part E (England & Wales), Section 5 (Scotland), Part G (Northern Ireland), and Robust Details performance targets. The site provides Floor, Ceiling, and Wall system calculators that output material lists and acoustic performance estimates from user-supplied dimensions.

Revenue is generated primarily through one-time product sales via the own-storefront e-commerce site, supplemented by referrals to approved installers (London Soundproofing, London Soundproofing Rus, Brighton Soundproofing) and a content-led channel via the 'Soundproofing Secrets' DIY course with Jim Prior (discount code SPS2024). Approximately 75% of customers self-install, indicating strong DIY adoption. The company does not disclose financials, has no external funding, and operates exclusively in the four UK nations.

Name

SoundproofingShop.com

Legal name

The Soundproofing Shop Limited

Website

https://soundproofingshop.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

SoundproofingShop.com is a UK e-commerce retailer of soundproofing materials, acoustic insulation, and acoustic-rated door systems, serving DIY homeowners, tradesmen, and commercial developers across England, Scotland, Wales, and Northern Ireland via two warehouses and an approved installer network.

Ownership category

akta.pro rank

Product category

Soundproofing & Acoustic Insulation Materials

NAICS

Drywall and Insulation Contractors (238310)

SIC

Adhesives & Sealants (2891)

akta.pro primary industry

Acoustic & Soundproofing Works (IMAFANAL)

akta.pro secondary industries

Acoustic Gypsum Boards & Sound Control Systems (IMADAEAK), Soundproofing & Acoustic Insulation (Walls/Ceilings) (HSAPAFAH), Adhesives, Sealants, Caulks & Tapes Retail (CRAIADAL)

Keywords

• Acoustic insulation products
• Soundproofing materials supply
• Noise reduction solutions
• Building acoustics materials
• Acoustic board systems

Headquarters

HQ city

Kingston

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: Primary revenue stream from selling soundproofing materials including acoustic boards, insulation, membranes, flooring products, ceiling systems, wall systems, studio products, and accessories. Products are sold at fixed prices with VAT added. Volume/bulk discounts available for large orders.
2. Installer Referral: Revenue generated through referrals to approved installers (London Soundproofing, Brighton Soundproofing) for professional installation services. Not a direct revenue stream but creates customer stickiness and turnkey solutions.
3. DIY Education Course: Soundproofing Secrets DIY Course by Jim Prior offered with exclusive discount code (SPS2024) for SoundproofingShop customers. Creates cross-selling opportunity for materials.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

SoundproofingShop.com is a UK-based e-commerce retailer that supplies soundproofing materials and acoustic insulation systems for walls, floors, ceilings, and doors. The company sells a comprehensive range of products including acoustic boards (e.g., dBX PRO, SoundBoard 50/100), Mass Loaded Vinyl membranes, Rockwool acoustic insulation, decoupling clips, complete wall/ceiling/floor systems, and studio products (foam panels, bass traps, acoustic doors). It serves both DIY homeowners and professional installers, supported by system calculators, installation guides, and a network of approved installer partners.

Product overview

SoundproofingShop.com is a UK-based e-commerce platform offering a comprehensive range of soundproofing materials and solutions for professional installers, tradesmen, and DIY customers. The product portfolio centers on acoustic insulation products including DBx PRO Soundproofing Boards, SoundBoard 50/100, and Mass Loaded Vinyl (MLV) membranes for walls, floors, and ceilings. The company provides complete soundproofing systems including wall systems (M20, dBX, Genie Clip, Independent Wall), ceiling systems (Genie Clip, LB3 Genie Clip, Resilient Bar, Independent Ceiling), and floor systems (Hush Panels, Soundlay Plus, FloorDeck, Underfloor Batten). Supporting products include Rockwool acoustic insulation (RW3, RW5, RWA45), studio products (acoustic foam panels, bass traps, acoustic curtains, acoustic steel doors), thermal products, and installation accessories. The company also offers online system calculators for Floor, Ceiling, and Wall solutions, plus a DIY soundproofing education course. Operating as part of LSP Supply Group with warehouses in SW London and Sturminster Newton, Dorset.

Differentiator

Problem solved

Functional benefit

Products and services

• DBx PRO Soundproofing Board Premium engineered soundproofing board combining fluted cardboard carcass filled with high-density quartz sand and two layers of acoustic plasterboard. Available in 8.5mm, 10mm, and 15mm thicknesses with dust-free installation. UK manufactured using recycled components. Sold to DIY homeowners and professional installers for walls, floors, and ceilings.
• SoundBoard 50 Soundproofing board combining Mass Loaded Vinyl (MLV50) with high-density acoustic plasterboard for enhanced airborne noise reduction. Dimensions 1200mm x 1200mm x 15mm, weight 23.5kg. For walls and ceilings in construction and renovation projects.
• SoundBoard 100 Advanced soundproofing board combining high-density Mass Loaded Vinyl (MLV100) with acoustic plasterboard for superior sound insulation. Dimensions 1200mm x 1200mm x 17mm, weight 30kg. For walls and ceilings in construction and renovation projects.
• M20 Wall System Slimline wall soundproofing solution using 1m x 1m M20 rubber panels. Achieves performance exceeding 47dB Dnt,W+CTr, exceeding UK Building Regulations Part E requirements. DIY-friendly with upgrade options including dBX boards.
• GenieMat RST10 Underlay Acoustic underlay for floors made from 94% recycled rubber content. Size 1.22m x 4.57m (5.58m2), 10mm thickness, 23dB noise reduction. Used directly under tile, vinyl plank/tiles, and wood flooring in concrete and wood frame construction.
• Hush Panel 37 Acoustic Flooring High-performing acoustic flooring combining 22mm High Density P5 Moisture Resistant Chipboard with 10mm Hushfelt resilient layer and 5mm Hush Barrier Mat. Dimensions 2400 x 600 x 37mm, weight 28kg per board. Achieves UK Building Regulations and Robust Details performance targets. Available in 17mm, 28mm, and 37mm thicknesses.
• Rockwool RW3 Acoustic Insulation Acoustic insulation slab (60kg/m3 density) for thermal, acoustic, and fire performance. Dimensions 4 x 1.2m x 600mm, 100mm thickness. Rated Euroclass A1 non-combustible, Lambda 0.034 W/mK. For partition walls, ceilings, floors, and roofs.
• Rockwool RW5 Acoustic Insulation High-density acoustic insulation slab (100kg/m3) for thermal, acoustic, and fire performance. Available in 50mm and 100mm thicknesses. Rated Euroclass A1 non-combustible. For partition walls, ceilings, floors, and roofs.
• GenieClip RST and LB3 Decoupling System Unibody moulded rubber and galvanized steel mount designed to attach acoustic plasterboards to wall and floor/ceiling structures. Made from recycled components. Achieves average airborne improvement of 55dB for ceilings and 65dB for walls. Available as GenieClip RST and LB3 variants.
• Soundlay Plus Floor System High-performance acoustic flooring solution. 15mm thickness, 1.44m2 coverage, 16kg/m2 weight. Achieves 54dB airborne sound reduction and 49dB impact sound reduction. Part E compliant. UK manufactured.
• MLV Acoustic Membrane Mass Loaded Vinyl acoustic membranes available in various weights (MLV50, MLV100). Used for enhancing soundproofing performance in walls, floors, and ceilings by adding significant mass for improved airborne sound insulation.
• FloorDeck Structural Acoustic Floating Floor Systems High-performance structural acoustic floating floor systems. Available in Deck 17, Deck 28, and Deck 37 variants with different thicknesses for various acoustic performance requirements.
• Studio Acoustic Products (Foam Panels, Bass Traps, Curtains, Doors) Studio-grade acoustic treatment range including small and large acoustic foam panels, professional bass traps (915mm x 305mm x 305mm), acoustic curtains (BS5867 fire rated), and acoustic-rated steel door sets (35dB, 38dB, custom 40dB). For recording studios, music practice rooms, home cinemas, theatres, and performance spaces.
• Approved Installer Network Service Referral service connecting customers with approved professional installation partners throughout the UK, including London Soundproofing, London Soundproofing Rus, and Brighton Soundproofing. Provides turnkey soundproofing installation for customers preferring professional fitting over DIY.
• Soundproofing Secrets DIY Education Course DIY education course developed by UK soundproofing specialist Jim Prior, providing step-by-step guidance for homeowners to install soundproofing themselves. Includes exclusive 10% discount code (SPS2024) for SoundproofingShop material purchases.

Quantifiable outcome

• M20 Wall System exceeds 47dB Dnt, W +CTr, exceeding Part E party wall requirements
• +4 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered parent_company, core and minor.

• LSP Supply Groupparent_companyOthersSoundproofingShop.com is proudly part of the LSP Supply Group, a reputable organization with a rich history in the soundproofing industry. LSP Supply Group was founded by individuals with extensive experience in installing soundproofing products and transitioned into sourcing, manufacturing, and distributing high-quality materials from top brands.
• London SoundproofingcoreImplementation/ SI/ Consulting PartnerApproved London-based installer recommended by SoundproofingShop.com. Provides professional soundproofing installation services using SPS products. Contact: [email protected], 0800 043 3319.
• London Soundproofing RuscoreImplementation/ SI/ Consulting PartnerApproved London-based installer partner. Provides professional soundproofing installation services. Contact: [email protected], 0800 152 2207.
• Brighton SoundproofingcoreImplementation/ SI/ Consulting PartnerApproved Brighton-based installer partner recommended by SoundproofingShop.com. Provides professional installation services. Contact: [email protected], 01903 357079.
• Jim Prior / Soundproofing SecretsminorGTM or Marketing PartnerUK's leading soundproofing specialist featured in The Sunday Times, BBC Radio, and hired for noise consultancy by Boots, Aston Martin, Jaguar Land Rover, and BBC Studios. Developed Soundproofing Secrets DIY Course with exclusive 10% discount code (SPS2024) for SoundproofingShop customers.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Travis Perkins: Largest UK builders' merchant with nationwide branch network serving tradespeople. Overlaps with SoundproofingShop.com through stocking of insulation, drywall, and acoustic products, but as part of a much broader building materials portfolio rather than specializing in soundproofing.
• B&Q: Largest UK DIY retailer with nationwide superstores and strong e-commerce presence. Has the scale and trade relationships to expand private-label soundproofing ranges and price-compete directly with specialist retailers like SoundproofingShop.com.
• Wickes: UK home improvement retailer serving both DIY consumers and trade customers. Overlaps with SoundproofingShop.com in DIY wall/ceiling/floor categories but competes broadly across kitchens, bathrooms, and general renovation rather than specializing in acoustic solutions.

Others

• Rockwool UK: Global manufacturer of stone wool insulation products (RW3, RW5, RWA45 ranges) that SoundproofingShop.com stocks and resells. Comparable through product category overlap but operates upstream as a manufacturer rather than a direct-to-consumer retailer.

Emerging players

• iKoustic: UK-focused soundproofing retailer with a focused product range covering walls, floors, and ceilings. Comparable niche e-commerce positioning but smaller catalog and installer footprint than SoundproofingShop.com.

Direct peers

• The Soundproofing Store: UK-based e-commerce specialist selling soundproofing materials and acoustic insulation for walls, floors, and ceilings. Operates with a near-identical DIY + installer referral model targeting the same Part E-compliant residential and trade customer base as SoundproofingShop.com.
• Hush Acoustics: UK manufacturer and distributor of acoustic flooring and wall systems, including Hush Panel ranges. Directly comparable product portfolio (acoustic overlay floors, resilient layers, sound insulation panels) and overlapping regulatory positioning on UK Building Regulations Part E.
• Acoustic Supplies: UK distributor of acoustic foam, soundproofing panels, and studio treatment products. Overlaps with SoundproofingShop.com's studio-products category (foam panels, bass traps, acoustic curtains) and serves a similar musician/recorder/creator niche.
• Sound Reduction Systems: UK designer and supplier of sound reduction products for walls, floors, and ceilings. Comparable in offering pre-engineered acoustic systems (e.g., Maxiboard, Maxideck) targeted at both trade installers and residential customers in the UK market.
• JCW Group: UK distributor of acoustic and soundproofing products serving contractors and residential customers. Comparable range of acoustic insulation, soundproof panels, and accessories with overlapping trade and DIY customer segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/soundproofingshop
• Instagraminstagram.com/soundproofingshop
• LinkedInlinkedin.com/company/soundproofingshop

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SoundproofingShop.com