PUR Projekt OÜ

What PUR Projekt OÜ does

PUR Projekt OÜ is a privately held Estonian company, founded in 2007 and headquartered in Saku, Harjumaa, that provides spray-applied polyurethane (PUR) foam insulation services for residential, multi-unit, and industrial buildings. The company applies two foam formulations—closed-cell (premium, from €220/m³) for exterior and damp conditions, and open-cell (economical, from €90/m³) for interiors and timber structures—using German WIWA Wagner spray equipment paired with its own 32A generator and up to 100 metres of hose, enabling work on sites without grid electricity and on hard-to-reach geometries such as fieldstone foundations, log-house joints, and curved industrial tanks.

The service portfolio spans five categories: foundation insulation (a 2-in-1 thermal + waterproofing solution), facade insulation, roof insulation (marketed as reducing heat loss by up to 30%), wall insulation, and custom/special solutions for industrial tanks, warehouses, agricultural buildings, and containers. The company operates a hybrid sales-led and product-led go-to-market: a multilingual (Estonian, Finnish, Russian, English) website with a real-time pricing calculator serves as a self-service pre-qualification tool, feeding customers into a one-business-day quote response and an on-site survey before binding pricing. Revenue is generated through volume-based, one-time project sales (per m³ of foam applied) with public pricing, transport surcharges by county, a generator surcharge when on-site power is unavailable, and volume discounts. PUR Projekt operates exclusively across Estonia, with Finland served by separate arrangement, and is bootstrapped with no disclosed external investors, funding rounds, or institutional ownership.

Name

PUR Projekt OÜ

Legal name

PUR Projekt OÜ

Website

https://pur-projekt.ee

Company type

Private

Founded year

2007

Operating status

Operating

Short description

PUR Projekt OÜ is an Estonian privately held company, founded in 2007 and based in Saku, that applies spray-applied polyurethane foam insulation for residential, apartment-building, and industrial clients across Estonia using WIWA Wagner spray equipment and its own 32A generator.

Ownership category

akta.pro rank

Product category

Building Insulation Services

NAICS

Drywall and Insulation Contractors (238310)

SIC

Plastics Foam Products (3086)

akta.pro primary industry

Spray Foam Insulation Systems (IMADAGAE)

akta.pro secondary industries

Spray Polyurethane Foam (SPF) Systems Manufacturing (IMANAIAL), Construction Foams & Gap Fillers (PU Foams, Low-Expansion) (IMADAOAM)

Keywords

• Spray foam insulation
• Polyurethane insulation services
• Building thermal insulation
• Foundation insulation
• Roof insulation

Headquarters

HQ city

Saku

HQ country

Estonia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. PUR foam material and installation (per m³): Revenue is generated from the volume-based sale and installation of spray-applied PUR foam. Pricing is quoted per cubic metre of foam applied and includes both material and labour. Two product tiers: closed-cell foam (premium, from €220/m³ + VAT) and open-cell foam (economical, from €90/m³ + VAT). Additional charges apply for on-site generator use (+€10/m³ if no 32A socket available) and county-specific transport/logistics. Pricing is publicly disclosed via the online calculator, with final quotes confirmed after on-site survey.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

PUR Projekt OÜ provides spray-applied polyurethane (PUR) foam insulation services for building foundations, facades, roofs, walls and special cases across Estonia. The company uses German WIWA Wagner spray equipment with its own 32A generator and up to 100m hose reach, enabling work on sites without electrical connection. Two foam formulations are offered: closed-cell PUR foam for exterior and damp conditions, and open-cell PUR foam for interiors and timber structures.

Product overview

PUR Projekt OÜ is a physical insulation service company offering spray-applied polyurethane (PUR) foam insulation for buildings across Estonia. The core product portfolio consists of two PUR foam formulations—Closed-Cell Foam (Premium) for exterior surfaces and damp conditions, and Open-Cell Foam (Economical) for interiors and timber structures—applied across five service categories: Foundation Insulation, Facade Insulation, Roof Insulation, Wall Insulation, and Custom/Special Solutions. The company also provides a digital Price Calculator tool for cost estimation. All services utilize German WIWA Wagner spray equipment with the company's own 32A generator and up to 100m hose reach, enabling work across Estonia including sites without electrical connection.

Differentiator

Problem solved

Functional benefit

Products and services

• Foundation Insulation Service Foundation and plinth insulation using closed-cell PUR foam that provides thermal insulation and waterproofing in a single application (2-in-1 solution). Recommended layer thickness 100-150 mm. Targets residential homeowners, housing associations, and industrial clients needing combined insulation and hydro-isolation for foundations and plinths.
• Facade Insulation Service Facade insulation with spray-applied PUR foam creating a seamless, thermal-bridge-free insulation layer suitable for wood, stone, and log facades. Recommended layer thickness 150-200 mm. Targets homeowners of wood, stone, and log houses as well as housing associations and property managers of multi-unit apartment buildings.
• Roof Insulation Service Roof and attic insulation with PUR foam, reducing building heat loss by up to 30%. The seamless layer retains heat in winter and keeps heat out in summer. Recommended layer thickness 200-300 mm. Targets residential homeowners and housing associations needing attic and roof thermal performance.
• Wall Insulation Service Interior and exterior wall insulation with spray-applied PUR foam providing an even layer that fills all gaps, eliminates thermal bridges, and protects against moisture. Targets residential homeowners, log-home owners, and property managers needing consistent wall thermal performance.
• Custom/Special Solutions Service PUR foam application for complex surfaces including industrial tanks, warehouses, agricultural buildings, containers, pipelines, and hard-to-reach areas. Suitable for curved or complex geometries where board materials cannot be applied. Targets industrial plants, warehouse operators, cold storage facilities, agricultural operators, and companies with non-standard surface insulation needs.

Quantifiable outcome

• Roof insulation reduces building heat loss by up to 30%
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Others

• BASF SE: BASF is a global chemical company producing polyols and other polyurethane chemistry used in spray foam insulation. It is comparable as a key upstream raw material supplier to PUR Projekt's polyurethane foam supply chain, and also owns the Icynene spray foam brand.
• Huntsman Corporation: Huntsman is a global chemical manufacturer of MDI and other polyurethane intermediates used in spray foam insulation. It is comparable as a key upstream supplier to the PUR foam chemistry PUR Projekt applies, and also owns Demilec, a spray foam brand and applicator network.

Broad incumbents

• Kingspan Group plc: Kingspan is a global building envelope specialist with significant PIR/PUR insulation product lines. It is comparable as a broad insulation incumbent whose polyurethane-based products compete with PUR Projekt's spray foam offering in commercial and residential applications.
• Rockwool International: Rockwool is the global leader in stone wool insulation. It is comparable as a broad insulation incumbent whose mineral wool products are the primary price-competitive substitute to PUR Projekt's spray polyurethane foam across European markets.
• URSA Insulation: URSA is a European manufacturer of glass wool and XPS insulation products. It is comparable as a broad insulation incumbent serving the same Northern European building envelope market with substitute materials to PUR Projekt's polyurethane spray foam.
• Knauf Insulation: Knauf Insulation is a global manufacturer of glass wool, stone wool, and other insulation products. It is comparable as a broad insulation incumbent whose products are widely specified as lower-cost alternatives to spray polyurethane foam in European construction.

Direct peers

• Recticel: Recticel is a Belgian specialist in polyurethane-based insulation products across Europe. While larger, its Insulation division operates in the same polyurethane insulation category as PUR Projekt and serves overlapping Northern European construction end markets.
• Icynene: Icynene is a spray polyurethane foam insulation brand and certified applicator network (now part of BASF Wall Systems). It is directly comparable to PUR Projekt as a specialist provider of spray foam insulation services using similar chemistry and equipment.

Regional players

• Paroc (Owens Corning): Paroc is a Nordic stone wool insulation brand now part of Owens Corning. It is comparable as a regional insulation specialist serving the same Northern European construction markets, though competing via mineral wool rather than spray polyurethane chemistry.
• SPU Group Oy: SPU Group is a Finnish manufacturer of polyurethane insulation panels serving the Nordic construction market. It is comparable as a regional polyurethane-focused insulation player with overlapping customer segments and adjacent Nordic geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PUR Projekt OÜ