GenieRX

Telehealth and Virtual Care Servicesgenierx.com.

GenieRX (GenieMD, Inc.) is a US-based telehealth company operating a HIPAA-compliant virtual care platform that connects individual patients with physicians for lifestyle prescriptions including weight loss, ED, hair loss, and testosterone therapy, and is acquiring CVS's Omnicare for $250M.

Company typePrivate
Founded-
HeadquartersDanville, United States
Headcount—
GTM typeB2C
OfferingServices

What GenieRX does

GenieRX (legally GenieMD, Inc.) is a US-based telehealth company headquartered in Danville that operates a HIPAA-compliant unified virtual care platform connecting individual patients with physicians for prescription treatments covering lifestyle and wellness conditions. The platform enables online consultations and prescription medication fulfillment for hair loss, weight loss (including GLP-1 medications), erectile dysfunction, testosterone therapy, STD/STI/warts, dry eye, scars, and foot health. Its core technology is an integrated workflow that combines virtual doctor consultations with direct medication fulfillment, and it carries HIPAA and Legitscript certifications as baseline regulatory trust signals.

GenieRX firmographics

Firmographics

Name: GenieRX
Legal name: GenieMD, Inc.
Website: https://genierx.com.
Company type: Private
Operating status: Operating
Short description: GenieRX (GenieMD, Inc.) is a US-based telehealth company operating a HIPAA-compliant virtual care platform that connects individual patients with physicians for lifestyle prescriptions including weight loss, ED, hair loss, and testosterone therapy, and is acquiring CVS's Omnicare for $250M.
Ownership category
akta.pro rank

GenieRX industry classification

Industry

Product category: Telehealth and Virtual Care Services
NAICS: Offices of Physicians (6211), Services for the Elderly and Persons with Disabilities (62412)
SIC: Services-Offices & Clinics Of Doctors Of Medicine (8011), Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122)
akta.pro primary industry: Prescription-Based Digital Clinics (Condition-Specific Rx Programs) (HLALAAAD)
akta.pro secondary industry: Virtual Pharmacy & Medication Management Integration Platforms (HLALABAL)

Keywords

Telehealth consultations
Virtual care platform
Lifestyle medications
Online doctor visits
Prescription fulfillment

Where GenieRX is headquartered

Location

Headquarters

HQ city: Danville
HQ country: United States
HQ region: North America

Markets served

GenieRX business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Technology or R&D, Marketing or Sales, Operations, Supply Chain

Revenue model

Telehealth Consultations: Revenue generated from virtual doctor consultations for lifestyle medications including hair loss, weight loss, erectile dysfunction, testosterone therapy, and other conditions
Medication Sales: Revenue from fulfillment of prescription medications for treated conditions including GLP-1 weight loss medications, ED treatments, hair loss treatments, testosterone therapy, and other lifestyle medications

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

GenieRX product offering

Product offering

Core offering

GenieRX operates a HIPAA-compliant, Legitscript-certified virtual care platform that enables patients to consult with doctors online and receive prescription medications for lifestyle and wellness conditions including weight loss (GLP-1), erectile dysfunction, hair loss, testosterone therapy, STD/STI treatment, dry eye, scars, and foot health. The unified platform combines telehealth consultations with direct medication fulfillment and refill services for adult consumers seeking convenient access to lifestyle healthcare.

Product overview

GenieRX operates as a unified virtual care platform under the GenieMD brand, offering patients online access to doctors and prescription medications for various lifestyle and health conditions. The platform provides a comprehensive suite of services including weight loss treatments (GLP-1), erectile dysfunction medications, hair loss treatments, testosterone therapy, STD/STI/Warts treatment, dry eye care, scar management, and foot health solutions. The company also facilitates medication refills through its platform.

Differentiator

Problem solved

Functional benefit

Products and services

GenieMD Unified Virtual Care Platform
Lifestyle Medications

Companies that use GenieRX

Customer profile

Segments1 record

Ideal customer profiles1 record

GenieRX technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

GenieRX partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

CVS Health (Omnicare)coreStrategic or Co-development Partner · 1 April 2026GenieRx Holdings LLC entered into an asset purchase agreement with CVS Health as the stalking horse bidder to acquire Omnicare, CVS Health's long-term care pharmacy subsidiary. The deal valued at approximately $250 million is subject to court approval and is expected to close in 2026. This represents a significant strategic expansion for GenieRx into the long-term care pharmacy market.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

GenieRX competitors and assessment

Company assessment

Direct peers

BlueChew: DTC telehealth platform specializing in ED medications via subscription model. Direct competitor to GenieRX's ED vertical with similar consult-plus-fulfillment mechanics.
Hims & Hers Health: Largest publicly-traded DTC telehealth platform offering prescription treatments for hair loss, ED, weight loss (GLP-1), and other lifestyle conditions. Closest direct competitor to GenieRX across nearly every category on GenieRX's platform.
Ro: DTC telehealth company providing online consultations and prescriptions for ED, weight loss, hair loss, and fertility. Direct competitor to GenieRX with overlapping condition-specific Rx model and integrated pharmacy fulfillment.
Thirty Madison: Multi-brand DTC virtual care operator (Keeps for hair loss, Cove for migraine, etc.) offering condition-specific prescriptions. Closely comparable to GenieRX's multi-condition Rx platform approach.
Lemonaid Health: Telehealth platform offering online doctor consultations and prescription delivery across multiple lifestyle and chronic conditions. Comparable DTC virtual care model to GenieRX.

Broad incumbents

Teladoc Health: Largest publicly-traded telehealth incumbent offering virtual care across many conditions. Broad incumbent competing across GenieRX's condition categories with a wider portfolio.
PharMerica: Leading long-term care pharmacy provider serving skilled nursing and senior living facilities. Highly relevant as a peer for the institutional pharmacy operations GenieRX is acquiring via Omnicare.

Emerging players

Sesame: DTC telehealth marketplace connecting patients to providers for cash-pay visits and prescriptions. Emerging competitor overlapping with GenieRX's direct-pay lifestyle care model.
Keeps: DTC telehealth brand focused on hair loss treatment for men. Now part of Thirty Madison, but directly competes with GenieRX in the hair loss Rx category.
WeightWatchers (WW International): Weight management company that has expanded into GLP-1-supported telehealth weight loss. Direct overlap with GenieRX's weight loss vertical and adjacent to its GLP-1 Rx offering.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

GenieRX compliance and trust

Trust signal

Compliance2 records

GenieRX financial estimates

Financial estimate

Revenue estimate

Valuation estimate

GenieRX leadership team

Management profile

Number of profiles

Profiles2 records

GenieRX funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

GenieRX M&A and investment

M&A and investment

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GenieRX

What does GenieRX do?

Is GenieRX a public or private company?

GenieRX is a private company. It is classified as venture growth investor backed and is currently operating.

When was GenieRX founded?

GenieRX was founded in -1.

Where is GenieRX based?

GenieRX is headquartered in Danville, United States, in the North America region.

How does GenieRX make money?

Two revenue lines are on record. Telehealth Consultations are the primary driver. The others are medication Sales.

Who are GenieRX's main competitors?

Direct peers on record are BlueChew, Hims & Hers Health, Ro, Thirty Madison and Lemonaid Health. Broad incumbents are Teladoc Health and PharMerica. Emerging players are Sesame, Keeps and WeightWatchers (WW International).

Does GenieRX have an API?

No public API is recorded for GenieRX.

What industry is GenieRX in?

GenieRX's product category is Telehealth and Virtual Care Services. Its primary akta.pro industry code is HLALAAAD, Prescription-Based Digital Clinics (Condition-Specific Rx Programs), with a secondary code of HLALABAL, Virtual Pharmacy & Medication Management Integration Platforms. Its NAICS code is 6211 and its SIC code is 8011.