JA New York

What JA New York does

JA New York operates a B2B trade show business serving the fine jewelry industry, hosting semi-annual Spring (March) and Fall (October) events at the Jacob Javits Center in New York City. Founded over 100 years ago and currently operated as an affiliated brand under Emerald X LLC, the company has built its position as the premier U.S. jewelry trade show, with the Fall event featuring over 300 designers, manufacturers, and brands and attracting thousands of retail buyers from across the globe. The show operates as a trade-only event, restricting access to qualified industry buyers and excluding home-based businesses and non-trade visitors.

The company's product portfolio extends beyond the core shows to include specialized pavilions (MJSA Showcase, ICA Gemstone Pavilion, The 47th Street Experience), signature programs (New Designer Gallery since 1977, The Big Pitch competition, Design District, Hosted Buyer Program), and an editorial content platform (Jewelry Logic blog). Underlying technology consists of conventional event management infrastructure: Small World Labs for exhibitor directories, Wufoo for registration and forms, and standard social media channels for marketing. The show is produced by INSTORE and operated by Smart Work Media, with international sales infrastructure in Hong Kong (via partnership with Hong Kong Jewellery & Jade Manufacturers Association) and Mumbai, India.

Revenue is generated through three primary streams: exhibition and booth fees from exhibitors, registration and badge fees from attendees, and sponsorship and advertising placements during events. Pricing is quote-based and not publicly disclosed, with all ticket sales final and non-refundable. Badge reprint fees are $50 for attendees and $100 for exhibitors. The company targets jewelry retailers, designers, manufacturers, and brands as its primary customer segments, with secondary segments including wholesalers, appraisers, and broader jewelry industry professionals.

Name

JA New York

Legal name

Emerald X LLC

Website

https://ja-newyork.com/show

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

JA New York is a B2B trade show operator for the fine jewelry industry, hosting semi-annual Spring and Fall events at the Jacob Javits Center in NYC. It connects over 300 designers, manufacturers, and brands with global retail buyers through exhibitions, education, and networking programs.

Ownership category

akta.pro rank

Product category

Trade Show and Event Management

NAICS

Jewelry, Luggage, and Leather Goods Retailers (4583)

SIC

Wholesale-Jewelry, Watches, Precious Stones & Metals (5094)

akta.pro primary industry

Industry-Specific B2B Trade Show Organizers (THAHABAB)

akta.pro secondary industries

Diamond & Gemstone B2B Exchanges/Marketplaces (CRAKAJAJ), Fine Jewelry Wholesale & Trading (CRAKAAAL)

Keywords

• Jewelry trade shows
• B2B exhibitions
• Trade show management
• Industry events
• Jewelry networking

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Infrastructure, Technology or R&D

Revenue model

1. Exhibition and Booth Fees: Revenue generated from exhibitors who pay to showcase their jewelry collections at JA New York trade shows
2. Registration and Badge Fees: Revenue from attendee registration badges, with reprint fees of $50 for attendees and $100 for exhibitors for lost badges
3. Sponsorship and Advertising: Revenue from exhibitor sponsorship opportunities and advertising placements during the show

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

JA New York operates semi-annual B2B jewelry trade shows (Spring and Fall editions) at the Jacob Javits Center in New York City, connecting jewelry designers, manufacturers, brands, and pavilions with retail buyers, press, and industry professionals. The events include curated exhibition floors, specialized pavilions, educational sessions, awards programs, and networking opportunities spanning the fine and fashion jewelry sectors.

Product overview

JA New York operates as a trade show organizer for the jewelry industry, hosting two major annual events (Spring and Fall) at the Jacob Javits Center in New York City. The company's portfolio includes dedicated event pavilions (MJSA Showcase, ICA Pavilion, The 47th Street Experience), signature programs (New Designer Gallery, The Big Pitch competition, Design District), and an editorial content platform (Jewelry Logic). Services span exhibitor sales, buyer qualification, international sales support, and hosted buyer programs. The company serves as a marketplace connecting designers, manufacturers, brands, and retailers across the global jewelry trade.

Differentiator

Problem solved

Functional benefit

Products and services

• JA New York Spring Trade Show

Quantifiable outcome

• The New Designer Gallery is entering its 40th year in 2017, having launched designers like David Yurman, Penny Preville, and Barry Kiselstein-Cord
• +1 more outcomes

Named customers27 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Nine partnerships are on record, tiered core and minor.

• MJSA (Manufacturing Jewelers & Suppliers of America)coreStrategic or Co-development Partner · 1 March 2025MJSA's renowned Expo is being reimagined as a pavilion within the JA New York show floor, beginning at the Spring 2025 event. The MJSA Showcase provides those who design, make, and repair jewelry with tools, technologies, supplies, and expert services. This co-location creates a comprehensive marketplace catering to the entire jewelry industry from raw materials to finished lines.
• INSTOREcoreStrategic or Co-development PartnerINSTORE produces the JA New York show and is credited as the producing entity behind the trade show events.
• Smart Work MediacoreGTM or Marketing PartnerSmart Work Media manages show operations including exhibitor sales, marketing, and show management. Key contacts include Tobi Smith (Global Account Manager), Krystal Garcia (VP of Marketing & Awards), Christine Yancey (Director of Marketing), and Rob Bailey (Show Director).
• Hong Kong Jewellery & Jade Manufacturers AssociationminorChannel Partner/ Reseller/ DistributorInternational sales partner for Hong Kong region. Located at Flat A, 12/F, Kaiser Estate Phase 1, 41 Man Yue Street, Hunghom, Kowloon, Hong Kong. Contact: Kevin Tong at [email protected].
• Kaushal Shah (India)minorChannel Partner/ Reseller/ DistributorRegional sales contact for India, based at Lodha Bellissimo, NM Joshi Marg, Mahalaxmi, Mumbai 400011. Contact: [email protected].
• Jewelers of AmericaminorStrategic or Co-development PartnerEducational partner developing and providing educational content for JA New York conference programs and seminars.
• Accessories CouncilminorStrategic or Co-development PartnerIndustry association partnership for JA New York Summer shows, providing additional industry event connections.
• American Craft CouncilminorStrategic or Co-development PartnerIndustry association partnership for JA New York Summer shows, connecting craft jewelry makers with trade audiences.
• International Colored Gemstone Association (ICA)minorStrategic or Co-development PartnerICA Pavilion at JA New York Fall events showcases loose gemstone offerings from dealers hailing from across the globe.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Hong Kong Jewellery & Gem World: Operated by Informa Markets, the Hong Kong Jewellery & Gem World show is the leading Asian B2B jewelry trade event, competing with JA New York for global jewelry sourcing exhibitors and buyers, particularly across Asia-Pacific.
• Inhorgenta Munich: Inhorgenta is a major European trade fair for jewelry, watches, and gemstones held in Munich, directly comparable to JA New York as an industry-specific B2B exhibition for fine jewelry professionals.
• JCK (Jewelers Circular Keystone): JCK is one of the largest B2B jewelry trade events in North America, held annually in Las Vegas. It directly competes with JA New York for jewelry industry exhibitors and retail buyers across fine jewelry, gemstones, and watches.
• Vicenzaoro: Vicenzaoro is one of Europe's largest B2B jewelry trade fairs held in Italy, serving as a major international competitor to JA New York for European and global jewelry exhibitors and buyers.
• The Couture Show: Couture is a high-end, invitation-only fine jewelry and watch trade show held in Las Vegas, directly competing with JA New York for luxury designer exhibitors and premium retail buyers in the fine jewelry segment.
• Centurion Jewelry Show: Centurion is an invitation-only luxury jewelry trade show in Scottsdale, Arizona, focused on high-end fine jewelry brands — directly comparable to JA New York's curated, trade-only model and luxury designer exhibitor base.

Others

• Jewelers of America: Jewelers of America is the leading US jewelry industry trade association and an educational partner to JA New York. While not a competing show organizer, it serves the same retailer and industry professional ecosystem and influences exhibitor/buyer engagement.

Regional players

• International Jewellery London (IJL): IJL is a UK-focused B2B jewelry trade show comparable to JA New York in scope (designers, manufacturers, brands, retailers) but primarily serving the British and European jewelry market.

Broad incumbents

• Tucson Gem & Mineral Show: The Tucson Gem & Mineral Show is one of the largest gemstone-focused B2B trade events globally. While broader in scope (including mineral specimens), it overlaps with JA New York's gemstone dealer offerings (e.g., ICA Pavilion).
• Emerald X (Parent Brand Portfolio): Emerald X is the parent operating company that produces and manages JA New York shows alongside other B2B trade events. While broader in scope across industries, it provides operational, sales, and marketing infrastructure directly serving JA New York.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/JANewYorkShow
• LinkedInlinkedin.com/company/ja-new-york
• Instagraminstagram.com/ja_new_york

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JA New York