SenLife
- Company typePrivate
- Founded2022
- Headquarters—
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
SenLife firmographics
Firmographics- Name
- SenLife
- Legal name
- SenLife Ltd.
- Website
- https://mysenlife.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
SenLife industry classification
Industry- Product category
- Neurodevelopmental Support Software
- NAICS
- Other Individual and Family Services (624190)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Neurodevelopmental & Behavioral Therapy Platforms (ADHD/Autism/Behavioral Coaching) (HLALAEAJ)
- akta.pro secondary industries
- Special Needs Skill-Building & Therapy Learning Apps (Autism, OT/PT, Life Skills) (EDAFAKAJ), Autism Executive Functioning & Academic Skills Intervention (EDAKAKAI)
Keywords
SenLife business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Free Consumer App: The SenLife app is free to download and use for individual families. The company is NHS-backed and exploring pilots, suggesting public/health sector funding may support operations.
- Clinical/Professional Licensing: With clinics and schools pages offering demo scheduling and partnerships with NHS innovation programmes, there is an implied B2B revenue stream for clinical and institutional users.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free app for families |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
SenLife product offering
Product offeringCore offering
SenLife provides a mobile app (iOS and Android) that enables parents and caregivers of neurodivergent children (autism, ADHD, AuDHD) to capture daily observations including behaviors, mood, diet, sleep, and learning. The platform applies AI to transform these entries into structured professional reports and pattern insights that can be shared with teachers, therapists, and medical professionals. The company also offers expert coaching services (ADHD executive functions, neurodiverse parent coaching, nutrition and lifestyle coaching) delivered by credentialed professionals.
Product overview
SenLife offers a single unified product—a mobile app and web platform designed for families of neurodivergent children (autism, ADHD, AuDHD). The core SenLife App enables parents to capture daily behavioral observations, which are then processed by AI to generate structured reports for clinicians, schools, and support services. The platform also includes coaching services featuring expert advisors in ADHD coaching, neurodiverse parent coaching, and related specializations. The product is free for families to use and is designed to bridge communication between home, school, and clinical settings.
Differentiator
Problem solved
Functional benefit
Products and services
- SenLife App
Quantifiable outcome
- Reports saved families hours before CAMHS meetings and helped them get needed support
- +1 more outcomes
Companies that use SenLife
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
SenLife technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature5 records
SenLife partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- NHS (National Health Service)coreSenLife has received early support and guidance from NHS professionals and is collaborating with NHS innovation programmes exploring pilots in schools and clinics across the UK. NHS-backed innovation programs are piloting pathways to integrate SenLife into early assessment and family support.
- Dogs for AutismminorCollaboration to enrich training plans and behaviour data using structured family insights. Dogs for Autism works with SenLife to enrich training plans for autism assistance dogs using structured data from families.
- SEN Schools and Local Authority ProfessionalscoreExploring how data from home can streamline EHCP (Education, Health and Care Plan) processes and improve communication between families and school staff. Partnerships with SEN schools and LA professionals aim to improve documentation workflows.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
SenLife competitors and assessment
Company assessmentBroad incumbents
- Understood.org: Understood.org is a large US nonprofit-supported platform providing resources, tools and learning content for families of children with ADHD and learning differences. It serves the same parent audience as SenLife but as a broader educational resource rather than a behavioural data platform.
- ADDitude Magazine: ADDitude is a long-established ADHD information and resource destination for parents, adults and clinicians. It overlaps SenLife on audience (parents of ADHD children) but as a content/community brand rather than a data-driven care tool.
- SEN Software (e.g., Provision Map): Provision Map and similar SEN management platforms are used by UK schools and Local Authorities to coordinate SEND support, provision and EHCP processes. They overlap SenLife's school-facing workflow ambitions and represent the existing incumbents that schools may already buy from.
Emerging players
- Avaz AAC: Avaz is an augmentative and alternative communication (AAC) app for children with autism and other communication disabilities. It is an adjacent special-needs paediatric app in the same neurodivergent family category but focused on communication rather than behavioural diary capture.
- Inflow: Inflow is a subscription app offering ADHD-focused coaching, education and community for adults. It is a comparable neurodevelopmental coaching and education platform with overlapping positioning around clinical-grade content and recurring subscription revenue.
- Joon Care: Joon is a gamified task and motivation app designed specifically for children with ADHD and their parents. It is a meaningful adjacent peer because it operates in the same ADHD parent-child support category, although it focuses on task completion rather than clinical diary reporting.
- Bearable: Bearable is a mood, symptom and activity tracker that helps users identify patterns in their mental and physical health. It overlaps SenLife's pattern-recognition and AI-summarisation approach but addresses a broader self-tracking population rather than paediatric neurodevelopment specifically.
Direct peers
- Birdhouse: Birdhouse is a parent-facing app that helps families of autistic and ADHD children track behaviours, therapies and daily routines and share summaries with schools and clinicians. It is the closest direct competitor to SenLife's core diary-plus-report workflow for neurodivergent families.
- BehaviorCloud: BehaviorCloud provides ABA session and behaviour-tracking software used by therapists, clinics and parents of autistic children. It overlaps SenLife on structured behaviour data capture, multi-user access and clinician-shareable reporting for neurodevelopmental care.
- Autism Tracker: Autism Tracker (by Reciprocal Minds) is a mobile app for parents and caregivers of autistic individuals to log behaviours, sleep, diet and therapies and visualise trends over time. It overlaps SenLife on behavioural tracking, multi-caregiver input and trend reporting for autism families.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
SenLife financial estimates
Financial estimateRevenue estimate
Valuation estimate
SenLife leadership team
Management profileNumber of profiles
Profiles4 records
SenLife funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SenLife M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SenLife
What does SenLife do?
SenLife provides a mobile app (iOS and Android) that enables parents and caregivers of neurodivergent children (autism, ADHD, AuDHD) to capture daily observations including behaviors, mood, diet, sleep, and learning. The platform applies AI to transform these entries into structured professional reports and pattern insights that can be shared with teachers, therapists, and medical professionals. The company also offers expert coaching services (ADHD executive functions, neurodiverse parent coaching, nutrition and lifestyle coaching) delivered by credentialed professionals.
Is SenLife a public or private company?
SenLife is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SenLife founded?
SenLife was founded in 2022. It employs 1 to 10 people.
How does SenLife make money?
Two revenue lines are on record. Free Consumer App is the primary driver. The others are clinical/Professional Licensing.
Who are SenLife's main competitors?
Broad incumbents on record are Understood.org, ADDitude Magazine and SEN Software (e.g., Provision Map). Emerging players are Avaz AAC, Inflow, Joon Care and Bearable. Direct peers are Birdhouse, BehaviorCloud and Autism Tracker.
Does SenLife have an API?
No public API is recorded for SenLife.
What industry is SenLife in?
SenLife's product category is Neurodevelopmental Support Software. Its primary akta.pro industry code is HLALAEAJ, Neurodevelopmental & Behavioral Therapy Platforms (ADHD/Autism/Behavioral Coaching), with a secondary code of EDAFAKAJ, Special Needs Skill-Building & Therapy Learning Apps (Autism, OT/PT, Life Skills). Its NAICS code is 624190 and its SIC code is 8300.